Author: a16z Podcast

  • Death of a Salesforce: Why AI Will Transform Sales

    AI transcript
    0:00:03 – Plugging into anywhere that customer feedback comes in,
    0:00:05 and that could be your email, that could be Slack,
    0:00:06 that could be Zendesk.
    0:00:09 System of records can now have much more context,
    0:00:12 and context is what human beings use to make decisions.
    0:00:14 There’s insatiable demand right now,
    0:00:17 a demand in frankly, in which I’ve never really seen.
    0:00:21 – In 1999, some 25 years ago,
    0:00:23 Mark Benioff started Salesforce,
    0:00:25 with a vision to build, quote,
    0:00:28 a world-class internet company for Salesforce automation.
    0:00:30 Now today in 2024,
    0:00:33 there are thousands of Salesforce partners,
    0:00:35 and hundreds of thousands of certified professionals,
    0:00:37 all around the world.
    0:00:39 Not to mention other multi-billing dollar companies,
    0:00:41 like HubSpot or Zendesk,
    0:00:43 that are fundamentally built
    0:00:46 on the concept of a system of record.
    0:00:48 And selling is a strategy as old as time,
    0:00:51 but the latest iteration gave sales teams the ability
    0:00:55 to track, to assign, and to reward sales more effectively,
    0:00:57 all through better technology.
    0:01:01 And the good news is that technology is not done progressing.
    0:01:03 So that’s what today’s episode is all about,
    0:01:06 the intersection of sales and artificial intelligence.
    0:01:10 So how will AI change selling as we know it?
    0:01:12 What workflows can be automated or redefined?
    0:01:15 And better yet, what can the integration of AI
    0:01:18 do to fundamentally change the way that selling is done,
    0:01:21 just as we saw in the last era of the CRM?
    0:01:22 We discuss all this and more together
    0:01:25 with investing partners on the A16Z apps team,
    0:01:27 Joe Schmidt, and Mark Andrusko.
    0:01:29 This is also part of a wider series
    0:01:32 on how AI is disrupting the enterprise.
    0:01:34 So if you’re interested to hear more
    0:01:35 about how it’s reshaping everything
    0:01:37 from marketing to accounting,
    0:01:41 head on over to our A16Z YouTube channel.
    0:01:42 Oh, and one more thing.
    0:01:44 This episode was actually based
    0:01:46 on a long-form article co-written by Mark,
    0:01:48 so we’ll link that in the show notes.
    0:01:51 It’s called “Death of a Sales Force.”
    0:01:52 Okay, let’s get started.
    0:01:56 (upbeat music)
    0:01:57 As a reminder, the content here
    0:01:59 is for informational purposes only.
    0:02:01 Should not be taken as legal, business, tax,
    0:02:02 or investment advice,
    0:02:05 or be used to evaluate any investment or security
    0:02:06 and is not directed at any investors
    0:02:09 or potential investors in any A16Z fund.
    0:02:11 Please note that A16Z and its affiliates
    0:02:13 may also maintain investments
    0:02:15 in the companies discussed in this podcast.
    0:02:18 For more details, including a link to our investments,
    0:02:21 please see a16z.com/disclosures.
    0:02:23 (upbeat music)
    0:02:28 We are constantly being sold to,
    0:02:30 feels like all the time, selling is a constant,
    0:02:32 but maybe what has changed is the way
    0:02:34 that we’re being sold to,
    0:02:36 and specifically technology’s role in that.
    0:02:37 So tell me a little bit about that.
    0:02:40 How has sales changed over the last few decades?
    0:02:44 – Sales is maybe the oldest profession that there really is,
    0:02:46 and sales has been going on since prehistoric times.
    0:02:49 Like as long as people have been doing something
    0:02:50 with the act of trade,
    0:02:53 there has been the need to record who is my customer?
    0:02:54 Where are they?
    0:02:55 What do they need?
    0:02:55 What do they bought from me?
    0:02:58 So like that act is not necessarily new.
    0:03:01 I’d say the first tracking mechanism that you might’ve had
    0:03:03 would be like someone writing that down on a piece of paper.
    0:03:06 Maybe that evolved into like a Rolodex in the 1950s,
    0:03:07 you think of Mad Men.
    0:03:10 But then like the modern kind of CRM really came around
    0:03:12 in like the 80s with ACT,
    0:03:14 or maybe even the 90s with Siebel systems.
    0:03:17 And these were the first digital CRM.
    0:03:18 But at the end of the day,
    0:03:20 it was always the same exact act as that prehistoric time.
    0:03:22 It’s like there’s a salesperson,
    0:03:23 they’re doing some act of selling,
    0:03:25 they’re recording that information
    0:03:27 and they’re putting into a certain place.
    0:03:29 Salesforce then comes in at the turn of the century in ’99
    0:03:31 and says, “Hey, let’s move this into the cloud.
    0:03:33 Let’s actually create an easier way for that sales rep
    0:03:34 to enter that information
    0:03:36 and have access to it on the go.”
    0:03:37 So now you can go and log in your system
    0:03:39 and have all that information wherever you might be.
    0:03:40 At the end of the day though,
    0:03:43 it’s always been a sales rep or whoever that might be
    0:03:44 with a relationship with a customer
    0:03:46 that wants to record that information.
    0:03:48 What’s interesting about this moment in time
    0:03:51 is that the way that that information is being captured,
    0:03:52 there’s an opportunity to do it
    0:03:54 in an entirely different way.
    0:03:55 Like there’s been this tectonic shift
    0:03:57 in the way that technology works.
    0:03:59 And so now instead of a human being sitting down
    0:04:01 at their computer and entering something in,
    0:04:04 we now can have basically AI always on
    0:04:06 and recording that conversation in real time
    0:04:09 or frankly having that conversation.
    0:04:11 And so you start to think about all of the legacy systems,
    0:04:15 whether it’s pen and paper, Siebel systems or Salesforce
    0:04:16 that have been dependent on a human.
    0:04:19 And now you’re starting to see an AI native system
    0:04:20 that can have these conversations
    0:04:22 and really start to capture that information at the source
    0:04:24 rather than the waiting for the human.
    0:04:26 – For the companies who are using these tools,
    0:04:29 compared to the alternative of not having tools
    0:04:31 or pen and paper, like you said,
    0:04:35 how reliant are these companies on these tools
    0:04:37 and how embedded are these systems?
    0:04:37 – They’re extremely embedded.
    0:04:39 I mean, I think there’s a reason
    0:04:41 that all venture capitalists and technologists
    0:04:43 are obsessed with this idea of the system of record.
    0:04:45 It’s because historically systems of record
    0:04:47 have benefited from tremendous moats
    0:04:48 and that they are really hard to rip out.
    0:04:50 And the reason they’re really hard to rip out
    0:04:52 is they have the source of truth data
    0:04:55 about some of your most important parts of your business.
    0:04:56 In this case, we’re talking about like
    0:04:58 who your customers are and who your prospects are.
    0:05:00 – And so you wrote this article
    0:05:02 that’s literally called the death of a Salesforce,
    0:05:04 which is a pretty strong statement,
    0:05:06 but you are talking about some pretty fundamental shifts
    0:05:08 of structured to unstructured data.
    0:05:09 So tell me more about that.
    0:05:12 How does that shift potentially reshape the sales cycle
    0:05:13 or in this case, like you’re saying,
    0:05:15 the death of a Salesforce?
    0:05:17 – One of the concepts I’ve loved for a very long time
    0:05:21 is like don’t focus on activities, focus on achievements.
    0:05:23 And the problem with historical sales software
    0:05:26 is so much of the activities that you track
    0:05:27 as like the leading indicators of success
    0:05:28 of whether or not you’re doing a good job
    0:05:30 or whether or not you are really come down
    0:05:33 to like these like very fallible activities by the rep
    0:05:36 or by the team manager or whoever it might be.
    0:05:38 And so in so far as you can get rid of that
    0:05:41 and basically have what is the core piece of truth,
    0:05:43 what is happening with the customer,
    0:05:45 what’s really going on in the field
    0:05:47 and basically using that to power your Salesforce.
    0:05:50 Like that’s when this gets to get really interesting
    0:05:51 and you can start to focus on,
    0:05:53 okay, what are actually the core pieces of activity
    0:05:55 that do lead to achievement rather than the things
    0:05:58 that you intuitively think are right
    0:06:00 or may I don’t really think are right.
    0:06:01 It’s like, what is the cold heart data?
    0:06:02 I mean, how do we make better decisions?
    0:06:03 – What’s an example of something
    0:06:05 that you think could disappear completely
    0:06:07 with this new approach?
    0:06:09 – Before I get to the things that will disappear,
    0:06:10 I don’t think we want to get up here
    0:06:12 and say sales is going to disappear.
    0:06:14 I used to run a sales team in the job before this,
    0:06:17 Mark obviously sold, AI is not going to replace
    0:06:20 like a very high quality sales process.
    0:06:22 You need to figure out who your customer is,
    0:06:24 you need to figure out what they want
    0:06:25 and you need to build the best product
    0:06:28 and the right process around that to be effective.
    0:06:30 That human element is not going to go away.
    0:06:33 Now, I think parts of that process to your point
    0:06:37 will disappear and they will frankly change a lot.
    0:06:39 Something that we’re seeing a ton of right now
    0:06:41 is like, all right, we call it intelligent pipeline
    0:06:44 in our post, but basically how are you identifying prospects?
    0:06:46 How are you contacting prospects?
    0:06:47 How are you scheduling meetings
    0:06:49 in basically doing the qualification process
    0:06:52 that’s normally associated with like an SDR?
    0:06:53 And so you start to think about, okay,
    0:06:55 what is the role of that human being?
    0:06:56 It’s almost a right of passage and sales.
    0:06:57 Like you kind of have to do it.
    0:06:59 It’s a miserable existence.
    0:07:00 You sit on the phone all day,
    0:07:02 you make however many cold calls,
    0:07:03 you send however many emails,
    0:07:05 we’ve both done this, it’s horrible
    0:07:06 and it can be automated.
    0:07:07 You know, there are businesses out there
    0:07:10 like 11X or others that are in this segment
    0:07:11 that have basically figured out, okay,
    0:07:13 how do we package up this human being
    0:07:14 that is really the beginning
    0:07:17 of any high quality sales process,
    0:07:18 at least in the enterprise?
    0:07:20 And how do we figure out how to, okay,
    0:07:22 we’re gonna identify these most interesting prospects.
    0:07:24 We’re gonna figure out like the right way to contact them
    0:07:28 and generate like a very persuasive outbound message.
    0:07:30 And then we’re gonna have an interaction with the client
    0:07:31 and try to schedule it for a more holistic
    0:07:34 and wholesome call with an account executive.
    0:07:36 Like we’re starting to see that process
    0:07:39 basically disappear with certain customers,
    0:07:40 which is really, really exciting.
    0:07:42 And frankly, like freeze up humans
    0:07:43 to do the things that they’re best at,
    0:07:45 which is like sell, right?
    0:07:47 And so I think we’re gonna see things like that
    0:07:49 start to disappear in this new world.
    0:07:51 – Yeah, so then that leads to the second question,
    0:07:54 which is if you get rid of all of this early stage process
    0:07:55 that no one really wants to do.
    0:07:57 And like you said, it’s kind of a rite of passage.
    0:07:59 And all of those people now have the ability
    0:08:02 to spend that time on new approaches, right?
    0:08:05 So what’s net new that you think comes from this?
    0:08:06 – Yeah, totally.
    0:08:08 We as a firm talk a lot about like voice agents,
    0:08:11 one concrete example of this is imagine
    0:08:13 you’re a rep on a call with a prospect.
    0:08:15 Maybe it’s a Zoom call or just a regular phone call.
    0:08:17 You can now be getting live coaching
    0:08:21 from an AI voice agent that is trained on all of the data
    0:08:23 that you have seen from prospects
    0:08:24 and from existing customers.
    0:08:27 And as your prospect is objecting to something,
    0:08:29 it kind of inserts the right answer into your ear
    0:08:31 and you can like say it on the fly.
    0:08:33 It kind of reminds me of old school
    0:08:34 when they’re trying to take a test at the end.
    0:08:36 And there’s like guys in the parking lot
    0:08:38 telling them the answers to the test is the same thing.
    0:08:41 – Right, but it’s also like autonomous vehicles, right?
    0:08:42 You will have only so many miles
    0:08:45 and instead the car is trained on all of the different
    0:08:48 accidents that have happened to all of the cars
    0:08:49 that have been reported, right?
    0:08:51 So it’s a totally different level of information.
    0:08:52 – 100%.
    0:08:55 And then I think like the second order implication there
    0:08:56 is that everything can just become
    0:08:58 so much more personalized.
    0:09:00 Like if you think about a sales rep
    0:09:02 who has a really high quality, large lead
    0:09:04 that they’re working,
    0:09:06 a lot of what they’re doing to prepare to close that deal
    0:09:09 is like personalizing some sort of collateral or deck
    0:09:10 or something that’s gonna convince their prospect
    0:09:12 to buy their product.
    0:09:15 And now think about like how easily you can do that
    0:09:18 at scale and really tailored to like an individual human
    0:09:19 who’s like, oh, you know,
    0:09:22 some system picked up that this human was on our website.
    0:09:25 Let’s customize a deck that speaks to this person
    0:09:28 individually today and do that with a click of a button
    0:09:30 instead of a rep spending five hours
    0:09:32 to put something together that’s super custom.
    0:09:34 And now do that across like every prospect
    0:09:36 that is in your pipeline.
    0:09:37 We’re just talking about like a level of scale
    0:09:40 and personalization that hasn’t been possible before.
    0:09:42 – Yeah, and how are you seeing that market develop
    0:09:44 when you think of the fragmentation
    0:09:46 or the co-lesscence of it all?
    0:09:49 What parts of whether it’s like prospecting or qualifying
    0:09:52 or later on the process you mentioned like personalization,
    0:09:54 how are you seeing startups start to show up
    0:09:56 and where are they showing up as well?
    0:09:59 – So we think about the new types of companies we’re seeing
    0:10:01 in the space in kind of four broad categories.
    0:10:02 We were deliberately broad
    0:10:05 because I think in sales software,
    0:10:08 market maps of the past things get hyper granular
    0:10:11 to a point where everything is sort of overlapping.
    0:10:13 And I think everyone kind of shares this same vision
    0:10:14 of spanning end to end.
    0:10:16 So thinking about it in the four broader buckets
    0:10:18 helps us do that more clearly.
    0:10:20 And basically we think about it as intelligent pipeline,
    0:10:23 digital workers, sales enablement plus insights
    0:10:25 and CRM plus automations.
    0:10:26 And we’ve kind of already touched on each of these
    0:10:27 throughout this conversation.
    0:10:30 But I think now the question will be, okay,
    0:10:33 if you start with any of those four as the wedge,
    0:10:35 which wedge best positions you to then earn
    0:10:37 the rest of that pie over time?
    0:10:39 And I don’t think we have an answer to that yet.
    0:10:40 I think that’s something that we’re really excited
    0:10:41 to see play out.
    0:10:42 And I think as you talk to different founders,
    0:10:43 they have tremendous conviction
    0:10:45 and one being the right wedge over the other.
    0:10:48 And so we’re still early in that journey.
    0:10:50 – Where are you seeing the most adoption
    0:10:53 in terms of today, not future looking,
    0:10:55 but today you see different sales forces willing
    0:10:58 to engage with one of those four categories.
    0:11:01 I think that we’re seeing a ton of adoption
    0:11:03 in the intelligent pipeline category.
    0:11:05 Back to what I said earlier on like,
    0:11:09 what is the job of like the thankless job that is being an SDR?
    0:11:13 It is very automatable to think about like, okay,
    0:11:14 for the companies that know what they’re doing
    0:11:15 and know who they’re selling to,
    0:11:17 how do I ingest all that information
    0:11:19 about who my ideal customer is?
    0:11:20 What’s the right process?
    0:11:23 And then how do I basically run that contact mechanism?
    0:11:25 There is almost no difference oftentimes
    0:11:28 between a very well-trained AI agent
    0:11:31 and a very poorly trained 22 year old
    0:11:32 who’s hungover from the night before
    0:11:34 sitting in a crowded sales floor.
    0:11:37 And oftentimes you’re gonna get playbook adherence,
    0:11:38 you’re gonna get thoughtful follow-up,
    0:11:39 you’re gonna get a personalized outreach,
    0:11:41 whereas the other person is sending
    0:11:42 like a thoughtless LinkedIn request
    0:11:44 or maybe it’s a half-hearted email.
    0:11:45 – Yeah, I would like to connect.
    0:11:47 – Right, yeah, to the wrong decision maker.
    0:11:48 And so now you start to think about
    0:11:50 what you can actually do with that.
    0:11:53 And that’s why I think there’s insatiable demand right now,
    0:11:55 a demand been frankly in which I’ve never really seen
    0:11:58 for products in that intelligent pipeline layer.
    0:11:59 – Yeah, and as some of these categories
    0:12:02 eat parts of the sales process, as you’ve talked about,
    0:12:04 how does that change a sales team?
    0:12:06 You’ve kind of alluded to this a little bit,
    0:12:09 but if you no longer have the young college kid
    0:12:11 who’s forced to take all of the early stage calls
    0:12:14 and train that way, what does that person do?
    0:12:16 How do you actually train a sales team effectively
    0:12:18 in this new environment?
    0:12:21 – Today there is kind of discreet quotas, systems,
    0:12:24 organizational structures for marketing sales,
    0:12:25 customer success and account management
    0:12:27 and customer support.
    0:12:29 But if you like take a step back,
    0:12:30 that whole go to market organization
    0:12:32 is just trying to do what’s right by the customer
    0:12:35 and be the North Star of the voice of the customer.
    0:12:37 And so it’s kind of silly that a sales rep closes a deal,
    0:12:39 has a quota for a new logo,
    0:12:41 and then a customer success or account manager
    0:12:43 takes over that logo and has like a different quota
    0:12:45 and the relationship is different.
    0:12:47 I think these teams are just gonna be able
    0:12:48 to work much more closely together
    0:12:51 and out of the same shared system.
    0:12:53 And I think they can even be comped together.
    0:12:55 Like everyone can just kind of reorient around
    0:12:57 the thing that matters, which is doing right
    0:12:58 by the customer at all times.
    0:13:00 And so I think the rosy take is that
    0:13:02 this will be a great outcome for customers
    0:13:04 because I think teams are just gonna be much more coordinated
    0:13:07 and much more aligned and the lines will be blurred
    0:13:08 between like who’s generating the pipeline,
    0:13:09 who’s closing the pipeline
    0:13:10 and who’s managing the relationship after.
    0:13:12 Everyone can be doing a little bit more of everything.
    0:13:14 – So to date, most of these systems of record
    0:13:16 mostly have structured data.
    0:13:18 What I imagine as a non-sales person
    0:13:21 is status of company and like contact, email,
    0:13:22 things like that.
    0:13:24 In this new world, what would that really look like?
    0:13:26 You’ve mentioned multimodal,
    0:13:27 but are we talking images, videos,
    0:13:29 and like how would that actually influence the workflow?
    0:13:31 – Yeah, 100% and it’s like all of the above.
    0:13:33 It’s basically plugging into anywhere
    0:13:35 that customer feedback comes in
    0:13:37 and that could be your email, that could be Slack,
    0:13:38 that could be Zendesk.
    0:13:39 Those are obvious ones,
    0:13:40 but think about even the non-obvious ones
    0:13:43 like customers might tweet about your product.
    0:13:45 You might send an NPS survey on Qualtrics.
    0:13:46 You might have offline meetings
    0:13:48 that you have to now record in this universe.
    0:13:51 And I think the key point to take away here
    0:13:55 is that system of records can now have much more context
    0:13:58 and context is what human beings use to make decisions.
    0:13:59 That’s one of the most compelling parts
    0:14:02 of the opportunities is you can replicate human judgment
    0:14:04 a little bit more as you get more and more context
    0:14:05 and as you lack context,
    0:14:07 it’s hard to trust AI agents to act autotomically
    0:14:08 on your behalf.
    0:14:09 – Yeah, and I think that like basically gets back
    0:14:11 to the point of what we were saying of
    0:14:13 what is the new system of record?
    0:14:15 In the past, it’s just been like a UI to interact
    0:14:17 with a bunch of human generated data.
    0:14:19 It is your interface to understand
    0:14:20 what’s going on in the business.
    0:14:24 But if that information is no longer just being surfaced
    0:14:26 in this like one engagement layer
    0:14:30 that like a human being is creating and maintaining
    0:14:31 and whatever it might be.
    0:14:33 Now you have all these other pieces of data.
    0:14:35 It would be almost impossible to actually have that
    0:14:37 all on one place and use it effectively, right?
    0:14:39 So how do you think about like that data
    0:14:42 actually informing every part of your sales process,
    0:14:43 every part of your marketing process,
    0:14:44 every part of your customer success process.
    0:14:45 – And then importantly,
    0:14:46 now you start to bridge
    0:14:49 into every part of your product and engineering process.
    0:14:49 – Correct.
    0:14:51 So historically, product and engineering
    0:14:52 aren’t really spending that much time
    0:14:54 clicking around Salesforce.
    0:14:56 But if you actually have this multimodal system of record
    0:14:58 that captures all of your customer feedback in one place,
    0:15:00 all of your prospect feedback in one place,
    0:15:02 what could possibly be a better tool
    0:15:05 to feed the input of like roadmap planning
    0:15:06 and all the things that actually matters
    0:15:07 to product and engineering.
    0:15:09 And so now we’re starting to talk about systems of record
    0:15:11 that could bridge different parts of the organization.
    0:15:12 That’s super interesting.
    0:15:13 – Yeah, yeah.
    0:15:15 You’re finally gonna fix the whole product versus sales.
    0:15:16 – Yeah.
    0:15:17 – Debacle.
    0:15:18 – I don’t, I don’t.
    0:15:19 – Remember, we fix it in this room.
    0:15:21 – I think it was actually this podcast
    0:15:22 that solved all the problems.
    0:15:24 But yeah, no, very exciting times.
    0:15:25 – No, I think it’s great.
    0:15:26 I mean, you use the term maintenance
    0:15:28 and it does feel like a lot of systems today
    0:15:29 are after the fact, right?
    0:15:30 You take something that’s happened
    0:15:33 and you’re maintaining your record of it.
    0:15:34 But as both of you are saying,
    0:15:36 it’s really this idea of a true second brain
    0:15:38 where this information is working for you.
    0:15:38 – Yeah, yeah.
    0:15:40 Or honestly, it could become the first brain
    0:15:42 before it gets to my second brain.
    0:15:44 And you know, much more effective version of it.
    0:15:45 So, yeah.
    0:15:46 – Awesome.
    0:15:47 Well, this was great.
    0:15:48 Thank you so much for talking through this.
    0:15:50 I guess this podcast is effectively sale.
    0:15:51 So it’s everywhere.
    0:15:52 – Yeah.
    0:15:53 – Can’t wait to use some of these tools myself.
    0:15:54 – Yes.
    0:15:55 Thank you for having us.
    0:15:56 – Yeah, thanks for having us.
    0:15:58 (upbeat music)
    0:16:00 – All right, that is all for today.
    0:16:01 If you did make it this far,
    0:16:03 first of all, thank you.
    0:16:05 We put a lot of thought into each of these episodes,
    0:16:07 whether it’s guests, the calendar tetras,
    0:16:09 the cycles with our amazing editor, Tommy,
    0:16:11 until the music is just right.
    0:16:13 So if you’d like what we put together,
    0:16:17 consider dropping us a line at raidthespodcast.com/a16z.
    0:16:20 And let us know what your favorite episode is.
    0:16:23 It’ll make my day, and I’m sure Tommy’s too.
    0:16:24 We’ll catch you on the flip side.
    0:16:27 (upbeat music)
    0:16:29 (upbeat music)
    0:16:32 (upbeat music)
    0:16:35 (upbeat music)

    Sales is evolving. AI-native systems are replacing traditional CRM tools, capturing unstructured insights from emails, Slack, surveys, and more in real time. These systems automate early-stage tasks like prospecting and qualification, enabling sales teams to focus on high-value work—while AI provides live coaching and drives decisions across sales, marketing, and product teams.

    In this episode, a16z partners Joe Schmidt and Marc Andrusko explore the evolution of sales tools and strategies, sharing their insights on what’s driving this shift.

    Is this the “Death of a Salesforce”? Perhaps that’s an overstatement. But one thing is clear: the future belongs to those who leverage data and AI to drive decisions—not just activities.

     

    Resources:

    Find Marc Andrusko on X: https://x.com/mandrusko1

    Find Joe Schmidt on X: https://x.com/joeschmidtiv

    Read the original article: https://a16z.com/ai-transforms-sales/

     

    Stay Updated: 

    Let us know what you think: https://ratethispodcast.com/a16z

    Find a16z on Twitter: https://twitter.com/a16z

    Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

    Subscribe on your favorite podcast app: https://a16z.simplecast.com/

    Follow our host: https://twitter.com/stephsmithio

    Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

  • The Longevity Imperative: Redefining the Way We Age

    AI transcript
    0:00:04 You’re keeping people alive, you’re not keeping them healthy.
    0:00:10 The view that medicine starts with disease is part of the problem because it should start with health.
    0:00:16 One in five, one in six Brits are meant to live to 100 according to the government. How do you finance that?
    0:00:19 Is your 401(k) set for you to live to 100?
    0:00:25 People age really, really adversely and you can be 100 and literally run in 100 meters.
    0:00:28 You can look at it on YouTube or you can be 50 and in a wheelchair.
    0:00:34 And instead of this being a crisis, it could be the greatest accomplishment of humanity.
    0:00:37 Let’s start this episode with a thought experiment.
    0:00:41 What would you do if you knew you were going to die today?
    0:00:45 And what would you do if it were impossible to die today?
    0:00:54 I’d bet that separate from the outcomes that those days would look pretty different because probabilities guide our decisions.
    0:00:57 And that is the premise of today’s conversation.
    0:01:04 We as humans have extended the aging curve, meaning we are probabilistically living longer and a whole lot longer.
    0:01:09 In 1965, the most common age of death was in the first year in the UK.
    0:01:12 Now that’s flipped to 87.
    0:01:16 And contrary to popular belief, we are still extending lifespan.
    0:01:24 So what happens when the calculus is no longer avoiding dying young but perhaps striving to live extremely old?
    0:01:26 Plus, what does a life worth?
    0:01:33 And how does this impact our society, not just in the health system, but the financial sector, career planning, and even direct design?
    0:01:39 Joining us to discuss exactly this are Dr. Andrew Scott, author of The Long Jeopardy Imperative,
    0:01:46 a book published earlier this year alongside founding general partner of A16Z by Own Health, Vijay Ponte.
    0:01:49 Let’s get to it.
    0:01:55 As a reminder, the content here is for informational purposes only, should not be taken as legal, business, tax, or investment advice,
    0:02:02 or be used to evaluate any investment or security, and is not directed at any investors or potential investors in any A16Z fund.
    0:02:08 Please note that A16Z and its affiliates may also maintain investments in the companies discussed in this podcast.
    0:02:14 For more details, including a link to our investments, please see a16z.com/disposures.
    0:02:21 You could have named the book Many Things.
    0:02:27 The longevity imperative is very specific and very telling, I think, of what message you’re trying to get across.
    0:02:30 Let’s start there. Why use the term imperative?
    0:02:37 Partly, I’m a macroeconomist and I think we’ve got to sort of face the challenges we have in the world ahead of us.
    0:02:44 And this one just drops off the radar. We talk a lot about AI and climate change now we have to adapt and adjust.
    0:02:52 But when it comes to this topic, we tend to talk about an aging society and we rarely get beyond talking about adult diapers and care homes.
    0:02:55 So I wanted to just sort of elevate this topic right up there.
    0:02:59 And the meaning of imperative is vital importance.
    0:03:08 And actually, I think that’s got to double play too because it’s not just vitally important for society because we want to avoid a pensions crisis and a health crisis.
    0:03:15 It’s vitally important for all of us because for the first time ever in human history, the young can expect to become the very old.
    0:03:19 And so how we age is now an incredibly important thing.
    0:03:35 Let’s quickly double click on that because you actually compare the criticality of longevity to things like let’s say AI or climate change, other areas or sectors where people widely address as really critical and widely impactful.
    0:03:38 Why do you position it there relative to those other areas?
    0:03:42 Because I think it’s right up there just as important.
    0:03:45 We fear getting old. We fear outcry. Our skills are health.
    0:03:51 And so that’s why there’s that longevity imperative. What are you going to do now to age well?
    0:03:58 But aging is not a sexy word. I know no one who says, “Yeah, great. We got an aging society,” which is sort of strange.
    0:04:04 It’s one of the greatest achievements of the 20th century to get global life expectancy above 70 phenomenal.
    0:04:10 Fewer children to mourn, fewer parents snatched away in midlife, more grandparents meeting their grandchildren.
    0:04:15 And we say, “Shit, we got an aging society.” I mean, it’s just a really weird way of framing it.
    0:04:21 And so people switch off with aging, whereas when it comes to AI and climate change, it’s like, “Oh, this is really important.
    0:04:27 If we don’t do this, we’re going to have a bad outcome. It’s going to be crucial for humanity, crucial for my individual future.”
    0:04:31 And all of those statements hold for how you deal with your long life.
    0:04:35 So that’s why it’s up there. And it’s not just, I think, me being obsessed with this topic.
    0:04:41 I can give you very, very hard data about the welfare gains, but also the economic consequences.
    0:04:47 If we don’t adapt the pensions crisis, the unsustainable health burden, it really is right up there.
    0:04:53 I don’t think anyone really, other than people who’ve looked at the economics, understand the impact this is having on us,
    0:05:00 not just as individuals, but as a country and the amount of debt, the amount of expense that comes along with our current healthcare system,
    0:05:05 especially which is exacerbated with age. It’s a very hidden, insidious problem.
    0:05:08 And so I think imperative is spot on.
    0:05:15 Absolutely. And I’d love to dive into how we do need to refashion our economic system, our tax system,
    0:05:18 the way that people think about their careers, because you talk about all of that, Andrew.
    0:05:25 But before we get to that, let’s maybe take stock of how lifespan and then also health span have changed,
    0:05:31 since those are not the same thing. Ground us in how things have changed, maybe over the last 100 years or so.
    0:05:38 Yeah. So if you look at the sort of high income countries, the last 100 years, life expectancy has increased about two or three years every decade,
    0:05:45 and in lower income countries, even faster. And so global life expectancy is now over 73.
    0:05:51 I think it’s worth just pausing at that point. Global life expectancy is over 73.
    0:05:56 Around the world, a child born today can now expect to live into an eighth decade.
    0:06:04 And actually, that’s based upon no further change. So it’s probably a greater number than that because life expectancy is increasing in many countries.
    0:06:11 In high income countries like the UK, the UK government says that 50% of children born today will live to be about 91.
    0:06:18 That’s extraordinary. And I start my book with a somewhat dramatic statistic, which is not about average life expectancy,
    0:06:27 but what is the most common age of death? And when I was writing the book, I wanted to sort of make it personal and illustrate these demographic trends with my own family.
    0:06:33 And I discovered my own family was stunningly average. They hit nearly every single demographic trend completely.
    0:06:39 But the most striking one was that when I was born, the most common age of death was children under one in the UK.
    0:06:46 And I was a twin and my twin died in the first few days of life. So I thought that was quite rare, but that was the most common age of death.
    0:06:51 And today, the most common age of death, I think it’s 87, 88, something like that.
    0:06:52 Yeah.
    0:06:59 In my lifetime, the modal age of death has shifted. I mean, it’s complicated life expectancy that’s average, mean and median.
    0:07:06 But wow, Sam Beckett, the Irish playwright, says we give birth to stride the grave, the light flickers instant, and then it goes out.
    0:07:10 Well, the light’s flickering a lot longer now, and that’s what we’ve got to prepare for.
    0:07:15 Yeah. I mean, you shared so many interesting statistics. I’ll just share one more. That surprised me.
    0:07:26 Based on 2020 data, you said that a newborn girl in Japan has a 99.6% chance of living to 20 and 99% chance of reaching 40 and a 96% chance of making it to 60.
    0:07:36 I mean, those are just astounding numbers, which to your point, we’re not millennia away from those statistics, like just the opposite of those a few decades ago.
    0:07:40 You said in 1965, we were looking at completely different numbers.
    0:07:49 And what’s sort of happening is that there’s a concept of the survival rate, the probability of a newborn reaching a certain age, and it’s sort of rectangularizing.
    0:07:56 As you just said, the chances of a child, a female in Japan reaching 60 is now incredibly high now.
    0:07:59 And now the chance of getting 70 is getting higher and higher and higher.
    0:08:04 So that’s the real sort of shift. We’ve lowered infant mortality dramatically.
    0:08:09 We’ve made big steps in improving midlife mortality, although the US has got some problems there of late.
    0:08:13 And so, of course, now all the gains are coming at older ages.
    0:08:24 And so life expectancy is now being driven by falls in mortality at older ages such that 80% of life expectancy gains in the richer countries is coming from mortality rates coming down after 70.
    0:08:28 So it’s just getting further and further along this rectangularization.
    0:08:30 Absolutely. And Vijay, I’d love to bring you in here.
    0:08:37 As you look at both the bio and health side of things, what gives you confidence that this trend might continue?
    0:08:42 Yeah, I think there’s a lot of excitement about studying the biology of aging for a variety of reasons.
    0:08:48 I mean, first off, it’s actually kind of shocking how poorly it has been studied and how little time has gone into it.
    0:08:59 But the other thing that maybe is at the heart of aging and disease is the fact that many diseases are exacerbated with age, like cancer, Alzheimer’s, type 2 diabetes.
    0:09:09 And so given that there may actually be some common precursors that are interesting to go after, either from a therapeutic point of view, but obviously also from a lifestyle point of view.
    0:09:14 Even simple things like we know being overweight is a massive co-morbidity for any of those things.
    0:09:24 And so part of the challenge will be as a society what we want to handle through the traditional health care model, which is basically a sick care model dealing with disease.
    0:09:31 Or what can we do more broadly to actually get to longevity and never sort of engage with the medical model in that way?
    0:09:33 Yeah. And of course, you said it’s that through your whole life.
    0:09:38 I think for me, that’s why I stress the longevity society, not an aging society.
    0:09:41 An aging society says, what do we do with all these old people?
    0:09:44 Whereas the real change is the young can expect to become old.
    0:09:52 When you’ve only got a 10% chance of making it to 90, you really shouldn’t say think in your 430s and 40s, what can I do now to make sure I’m healthy in my 90s.
    0:09:56 But when there’s a 50% chance of making it, my goodness, you’ve got to start doing it.
    0:10:02 And we have this diseased focus model, which just doesn’t work as we get older.
    0:10:06 Because as VJ says, chronic diseases have this common source.
    0:10:08 And I think that’s really interesting.
    0:10:11 What is the X that affects all these later diseases?
    0:10:13 And it could be aging.
    0:10:15 It could be obesity and GLB1.
    0:10:17 It could be through exercise.
    0:10:21 And of course, that focuses on a really key issue, which is health.
    0:10:26 It just strikes me as stunning that we don’t just say, how do we maintain health?
    0:10:28 We say, oh, how do we prevent disease?
    0:10:31 It just shows you the orientation of the system.
    0:10:38 And there’s a quote by W.A. Jordan, which I use in the book, which is sort of health is the concept that the medicine knows nothing about.
    0:10:43 And I said this the other day to a cardiologist, he said, no, health is just an incomplete diagnosis.
    0:10:46 Something happens and then I’m in, but it is quite striking.
    0:10:48 Can we speak to that really quickly?
    0:10:54 Because something that you and many others have pointed out recently is this trend toward specialization in health care.
    0:10:59 And at face value, someone who’s not involved in this world, actually, that sounds pretty great, right?
    0:11:07 The fact that for anything that I run into, there’s going to be some specialist who studied this much longer than the average doctor who can solve my problem.
    0:11:13 And so just as we’re kind of addressing the state of affairs, can you speak to that specific trend in specialization?
    0:11:21 Now, maybe it’s not as compelling as you might think if we’re trying to achieve this idea of longevity.
    0:11:23 There’s always a case you made for everything.
    0:11:25 I don’t want to sort of criticize specialization.
    0:11:34 I think when we come to drug development, we can say that there’s some challenges there because we are seeing a lot of drugs being developed for very serious specific conditions where you can charge a lot,
    0:11:37 but you only affect a small number of people.
    0:11:39 Brilliant that you affect those people.
    0:11:42 But what about the cross-cutting breakthroughs that we really need?
    0:11:45 But no, I think it’s a consequence of this sort of disease specialization.
    0:11:58 And in particular, as you start to have an older population, I think the real problem of specialization is you’d be spending one morning with a cancer specialist, one morning with a cardiovascular specialist, one with a diabetic clinic.
    0:12:00 So you’re going to get massive polypharmacy.
    0:12:07 So you have multiple description of drugs where you’ve got no idea how they interact because we haven’t got clinical trials to try and prove it.
    0:12:14 And then I think the other challenge we’ve got is that the trouble as you get older is you get all these aging-related diseases.
    0:12:18 And fantastic if you can reduce the risk of cancer.
    0:12:19 That’s tremendous.
    0:12:22 But you’ve still got dementia out there.
    0:12:26 You’ve still got diabetes and cardiovascular, all of which will lower the quality of your life.
    0:12:36 So if you could do something early that affected multiple diseases, the whole is greater than the sum of its parts, which specialization is not going to give you.
    0:12:48 I think Andrew hinted in that the view that medicine starts with disease is part of the problem because it should start with health and to maintain health rather than to fix disease.
    0:12:52 Like we all don’t want our houses to be on fire, so we have smoke alarms.
    0:12:57 And if we wait until the house is on fire, that’s both unfortunate and also there’s only so much you can do.
    0:13:02 In some ways, we ask a lot from acute care and they can do miraculous things.
    0:13:09 It’s kind of amazing, but it would be a lot healthier, but also a lot cheaper to be able to address these issues early.
    0:13:13 But that has its own challenges and part of it is just not the way the system is built to work.
    0:13:20 I think that is the problem because what you’ve got then is you’re keeping people alive, you’re not keeping them healthy.
    0:13:21 And that’s the real challenging.
    0:13:25 We’re spectacularly successful in keeping people alive.
    0:13:31 But as we’re going beyond 70 into 80s and 90s, we slow down the dying process, but not the aging process.
    0:13:39 And that’s been a problem because you’re going to spend ever more money on sensible things, but you’re getting not better health outcomes.
    0:13:45 In as an economist, there’s various tools where you can put dollar values on health gains and you can add those to GDP and say,
    0:13:47 “Look, here are the welfare gains we’ve got.”
    0:13:54 And suddenly over the last decade, you’ve seen a really big slowdown in the rich countries in terms of the health benefits they’re getting.
    0:13:57 But health expenditure is still rising.
    0:13:59 And they’re called new assets.
    0:14:03 The health outcomes have been spectacularly bad compared to other countries.
    0:14:10 This is a good point to really double click on the fact that I think a lot of people don’t realize the societal impact of just that spend.
    0:14:19 There’s been a lot of talk we’re in an election year about inequality between middle class and upper class that a lot of middle class gains and wages have been zero.
    0:14:20 They’ve been flat.
    0:14:25 But actually, if healthcare could have been kept at the same cost, let’s say 30 years ago,
    0:14:27 then the middle class would have seen huge gains.
    0:14:31 Basically, healthcare and its rising costs is eating up these gains.
    0:14:34 And so it’s not just about keeping us healthy, which would be great.
    0:14:37 It’s about the health of the nation and the health of the economy.
    0:14:39 So it has really broad reaching impacts.
    0:14:40 It does.
    0:14:47 And there’s also another link as well, which is something I’m particularly keen on at the moment, which is making a broader case of prevention,
    0:14:52 which is that if you could stop people in their 50s having heart attacks, they can carry on working.
    0:14:56 And that then generates huge benefits in GDP and taxes and benefits.
    0:15:00 And this, of course, is the key thing because you’ve got more and more older people.
    0:15:04 If you want to make them work for longer, you’ve got to keep them healthier and productive for longer.
    0:15:08 You can’t just say, “Hey, I’ve raised the social security age. Good luck.”
    0:15:14 So if we think about these incentives and how these healthcare systems really need to think about where they allocate their resources,
    0:15:22 it really is a very multivariate equation. And I’d love for you to break down how these systems actually do decide where to invest.
    0:15:29 I know there’s different metrics, whether it’s VSL or Qualey Quality Adjusted Life Year that different groups use.
    0:15:35 But then in addition to that, I just wanted to call out one other metric from your book, which is about this idea of action versus prevention.
    0:15:43 In 2020, total U.S. healthcare expenditure was $4.1 trillion, which is around $12.5,000 per person.
    0:15:48 But of that, only around $363 was spent on prevention.
    0:15:52 So I think that really highlights exactly what both of you just spoke to,
    0:15:59 which is the idea that we’re not investing in prevention at least compared to the action when something goes wrong.
    0:16:03 So could you just speak to how these healthcare systems choose to divvy up the resources?
    0:16:07 So what’s interesting globally, we’ve got the same problem. We’ve got a pensions problem and a health problem.
    0:16:12 And then of course, if you look within the details of the pension and health system in every country, it’s wildly different.
    0:16:22 They’re all going wrong in different ways, but in a lot of them, basically, broadly speaking, the Ministry of Finance hand over a check to the Ministry of Health.
    0:16:29 The Ministry of Health’s got that stock of money, it has to decide how to allocate it. And it will look at some health measures.
    0:16:39 Again, it varies in my country, the UK, one of the big targets is waiting list for operations, which is just a crazy metric because I can’t really think how that links into health measures very well.
    0:16:46 But that’s a big measure. But there’s also this medical concept of a quality, which is a quality adjusted life year.
    0:16:58 And so if you have a treatment that saves a child’s life and they can live to 80, you’ve saved 80 years, but you quality adjust the years for the sort of level of health that you get.
    0:17:07 And so broadly speaking, you calculate that and then you set a price for every quality in the UK, it’s around £30,000, so it’s about $40,000.
    0:17:14 And say, if this treatment comes in less than that price, it’s worth it. If it’s not, don’t do it.
    0:17:20 In the US, the budgets are much bigger and it’s more of a commercial decision, I would say, that happens.
    0:17:24 And of course, that’s that question of how much you can pass on to the insurer.
    0:17:28 But there’s all sort of value based pricing in that as well.
    0:17:37 Most of the measures are all very internal to the health system. I think that’s a, for me, a really big issue because with budgets under constraint,
    0:17:43 take the UK where the health system actually, they spend a lot more money, but they’re not getting better outcomes.
    0:17:47 You’ve got more and more older people who need operations, need the help replacement, etc.
    0:17:50 And you can’t say to them, no, I’m not going to do it.
    0:17:56 So you haven’t got the money to finance prevention and you’re just stuck forever doing hit replacement operations.
    0:18:01 So the case for prevention at the moment is sort of made, will it save me money within the health system?
    0:18:05 If I spend this now, will it reduce my operating costs now?
    0:18:10 And the problem with that is prevention tends to take a bit of time to come through.
    0:18:19 The other problem you’ve got in the US health system is that with multiple health providers, one person’s expenditure could be someone else’s benefit rather than them.
    0:18:26 In the UK, it’s a lot easier because we have one health system, the Ministry of Finance pays for everything so they can see the savings.
    0:18:34 But this is why I’m very keen to sort of say, oh, hold on a minute, though, there’s another game to prevention, which is these spillover benefits.
    0:18:41 In the UK, and I’m sure it’s similar in the US, if you’re 15, you have a heart attack, you’re six times more likely to leave the labor market.
    0:18:44 And once you’re out the labor market, it’s very hard to get back in again.
    0:18:51 So if you can stop that person leaving, you’ve got this knock-on effect in terms of income, GDP and revenue.
    0:18:53 And that’s not currently taking into account.
    0:19:01 Very little time is discussed on prevention, nutrition, and also those fields are complex and highly debated.
    0:19:04 So there’s the education part, which I think there’s huge room for improvement.
    0:19:08 But then, at least in the US, the big question is who’s going to pay for it?
    0:19:18 And with existing payers, they unfortunately have to deal with a reality where people may switch payers every two or three years, and prevention is a long-term game.
    0:19:26 There’s a big push for value-based care, and I think there’s new models for that and exciting things happening, especially in areas like Medicare Advantage.
    0:19:36 But in the end, I think what we’re going to see is high deductible plans and choices like ICRA that will allow actually consumers to be the ultimate payer.
    0:19:43 And in the end, we kind of are the ultimate payer in dollars, and we are obviously the ultimate payer in healthcare results.
    0:19:45 And so we care about value.
    0:19:50 I care about my children’s health and my wife’s health and so on in a way that no insurance company would.
    0:19:57 And I think that shift for who’s going to pay and me choosing how my dollars are spent could also facilitate more prevention.
    0:20:04 And it’s a really interesting point too, because of course, once you move away from the disease model, the health system and now everything, it’s the air that you breathe.
    0:20:07 It’s the British state that you live in. It’s the food that you buy.
    0:20:10 And I think you’re going to see it go retail in a very big way.
    0:20:13 Of course, not everyone is going to spend and invest in health.
    0:20:16 But I do think that’s the logical consequence of prevention.
    0:20:23 If the health providers won’t provide it sufficiently, other people will, whether that be wearable devices or whatever.
    0:20:26 So I think the health economy just starts to get even bigger.
    0:20:32 And I think something that a lot of people don’t realize is that if you look at the determinants of health and especially mortality,
    0:20:35 genetics is a large part, it’s like 30 or 40 percent.
    0:20:38 All of medicine is basically 10 percent.
    0:20:42 And then a large fraction like 40 percent is social determinants.
    0:20:44 So if your spouse smokes, guess what?
    0:20:49 You’ll either be smoking or you’ll have secondhand smoke where your zip code predicts your health to a large degree.
    0:20:54 Those social determinants are a huge part and addressing that should be part of health care.
    0:21:01 But right now, the health care really is that 10 percent of providing disease focused care and you’re missing that 40 percent.
    0:21:02 I completely agree.
    0:21:04 I mean, the socioeconomic determinants are huge.
    0:21:07 So behavior and environment explain the majority.
    0:21:11 But one thing that’s interesting is people kind of resistant to the idea that aging is malleable.
    0:21:15 But you just look at inequality and you say, well, we found a way to speed up aging.
    0:21:21 These socioeconomic determinants, so it’s proof positive that we can really affect how we age.
    0:21:24 And it somehow just doesn’t get into the consciousness.
    0:21:29 Yeah. And I think examples that you gave in the book are that on a very small scale,
    0:21:35 you are seeing some insurance companies incentivize people who exercise or have healthy habits or get discounts on healthy food.
    0:21:38 I’m surprised we’re not seeing that more candidly.
    0:21:46 But maybe this is a good transition for us to talk about social implications and the major parts of society that do need to be restructured.
    0:21:49 As some of this is somewhat inevitable, right?
    0:21:54 There’s things like the health system, the financial sector, taxes and career planning, drug design.
    0:22:01 Yeah. And let me just reiterate the very simple idea of the book, which is for the first time ever, you can now expect to become old.
    0:22:04 So you’ve got to make sure that you’re healthy and engaged for longer.
    0:22:06 You’ve got to invest more in your human capital.
    0:22:10 And of course, if you don’t invest in your future, then actually your future isn’t very good.
    0:22:13 You run out of money, you run out of skills, you run out of purpose, you run out of health.
    0:22:21 But we had never set up our institutions to say, how does Andrew live a life to his 90 that remains healthy and engaged?
    0:22:26 So nothing is sort of untouched, including culture and psychology.
    0:22:27 But where are the main things?
    0:22:29 Well, obviously the health system is huge.
    0:22:35 I mean, a shift to a focus on delivering health rather than treating disease.
    0:22:37 Work clearly has to change.
    0:22:45 And in an early book, The Hundred Year Life, I sort of talked about how we created a three-stage life in the 20th century of education, work, retirement.
    0:22:50 But if you just stretch that out to 90, it looks pretty unappealing, pretty miserable.
    0:22:55 And I think for me, the very simple notion here is longevity is about having more time.
    0:22:58 So the question is, what do you want to do with that time?
    0:23:01 And how do you in particular distribute leisure across your life?
    0:23:07 And in the 20th century, we fixed retirement age, lived for longer and just took more and more leisure at the end of life.
    0:23:09 Governments around the world are saying, no, that doesn’t stack up.
    0:23:11 You’re going to have to work for longer.
    0:23:16 So I think we may take less leisure at the end of life, but we’ll spread more leisure across life.
    0:23:18 We might start work later.
    0:23:20 We might take mid-career breaks.
    0:23:24 Your last job might be part-time or you might go part-time sometime in the middle.
    0:23:30 But your career is going to have, I think, a lot more transition, some chosen by you, some forced upon you.
    0:23:34 And that, I think, has big implications for all sorts of different people.
    0:23:39 So if you’re a manual worker age 50, you can’t carry on working in a physical job.
    0:23:42 How do you transition into something different?
    0:23:48 If you’re an investment banker working all those hours, you can’t carry on doing this beyond the age of 45, 50.
    0:23:51 Do you take a break, retrain and do something?
    0:23:55 And wrapped into this is education, identity, so many things.
    0:24:03 But finance comes into it as well because the simple pension industry says, accumulate money while you’re working, run it down when you retire.
    0:24:09 But if you’ve got this sort of multi-stage life, accumulation to accumulation becomes much more complicated.
    0:24:12 So I think finance has to probably do three things.
    0:24:17 One is do long-run saving products that have a much more flexible pattern.
    0:24:20 Totally tie financing into health.
    0:24:29 And then the other big challenge is that, you know, in the 19th, 20th century, we developed a life insurance industry that paid out if you died young.
    0:24:34 But sort of the risk now is not that you die at the average, but most people die above the average.
    0:24:41 And there’s now a small chance of going above 100, one in five, one in six Brits, and then to live to 100 according to the government.
    0:24:43 How do you finance that?
    0:24:52 So that living insurance, how do I provide you a steady stream of income in case you sort of live a really long life is a huge financial one?
    0:25:01 Yeah, I think there’s a crisis also that those who have anticipated see it, but I don’t think everyday people think about it this way, which is the shift at least in the United States from pensions,
    0:25:06 which have defined payouts to 401ks, which have defined contributions.
    0:25:13 That in the context of living to 90 and maybe in time to 100, is your 401k set for you to live to 100?
    0:25:15 Is it built that way?
    0:25:17 And so what does that mean for when you stop working?
    0:25:23 And can you have a health span long enough so you can build a 401k so you can pay for your lifespan?
    0:25:26 All these things are things that are going to be fundamental to us.
    0:25:29 And by the time we’re there, it’s too late to make changes.
    0:25:31 Yeah, and it’s a really complicated problem isn’t it?
    0:25:33 You think how long will I be able to work for?
    0:25:35 How long will I live for?
    0:25:38 How much money do I need my retire and what’s the rate of return going to be?
    0:25:41 Those answers are going to differ wildly for different people.
    0:25:43 It’s impossible to be precise about them.
    0:25:47 So whatever plan you’ve got, you’ve got to have some flexibility in it.
    0:25:53 And the key flexibility is investing in your human capital, investing in your health and your skills.
    0:25:57 So if suddenly you find you haven’t got enough money, you can carry on working for longer.
    0:26:01 But if you haven’t got the skills and haven’t got the health, then you’ve got a really big financial problem.
    0:26:03 So I think that’s the other thing about longevity.
    0:26:07 The portfolio suddenly becomes not just my 401k.
    0:26:09 It is my health and my skills.
    0:26:13 And integrating those together is really important.
    0:26:18 And I think something you’re calling out is just how this dynamic has completely flipped on its head, right?
    0:26:21 Before it was, how do I avoid dying early?
    0:26:24 And now it’s, what do I do if I live too long?
    0:26:26 That is a really interesting phenomena.
    0:26:30 But to your point, the statistics back it up in terms of your probability.
    0:26:33 And we do make decisions as humans based on probability.
    0:26:38 Maybe on that end of the people who maybe might say, you know what?
    0:26:43 I don’t know if I want to live forever or living to 100 doesn’t actually sound so great.
    0:26:50 You mentioned pretty repetitively throughout your book this bias that people seem to have around aging and the aging population,
    0:26:59 both on a personal level, but then on the societal level of requiring the support of many others who have not sustained their health span.
    0:27:04 So can you just speak to this further and talk about how maybe we need to update our priors based on these shifts?
    0:27:07 There are definitely some cultural differences here.
    0:27:13 China and the U.S. is a one end of the spectrum, but in general, we underestimate the capacity of older people.
    0:27:14 That’s ageism.
    0:27:18 And the trouble with that is it means we underestimate the capacity of our own later life.
    0:27:20 And I enjoy telling a story.
    0:27:26 I was teaching some Chinese MBA students this summer and I was showing them the Chinese demographic data.
    0:27:29 These students are late 20s, early 30s.
    0:27:32 And China’s demographic changes is truly striking.
    0:27:38 It’s going from 1.4 billion people to 1 billion, 45% in the movie more than age 65.
    0:27:44 So I was sort of showing the data and showing how in 35 years time there’s all these people aged over 65.
    0:27:47 And I said to these Chinese MBA students, how do you feel about it?
    0:27:48 And they said, it’s a problem.
    0:27:49 I said, why?
    0:27:52 They said, but there’s all these old people, they’re going to get ill, they need a pension.
    0:27:54 And I said, well, who are these old people?
    0:27:56 And they said, what do you mean they’re old people?
    0:27:57 I said, no, they’re you.
    0:28:01 And it was remarkable how the penny dropped like, oh my goodness.
    0:28:05 When everyone hears about an aging society with old people, that’s not about me.
    0:28:06 I’m going to be fine.
    0:28:07 I’m going to be fit and healthy.
    0:28:10 And it was quite remarkable how we’re negative about old people.
    0:28:14 And we don’t recognize that the big changes the young can expect to become the old.
    0:28:18 I think there’s all sorts of reasons for that about why we have that negativity.
    0:28:23 But it’s a fundamental problem because you underestimate the capacity of your own later years.
    0:28:24 You will under invest in them.
    0:28:28 And so you lead to the very sort of outcomes that you fear.
    0:28:32 And then there’s just all the sort of problems of ageism that comes with any form ofism,
    0:28:37 which is that if you assume that on the basis of a characteristic age, this is what you’re like,
    0:28:41 then you’ve got a problem because actually the real thing about aging is diversity.
    0:28:43 People age really, really diversely.
    0:28:46 And you can be a hundred and literally running the hundred meters.
    0:28:50 You can look at it on YouTube or you can be 50 and in a wheelchair.
    0:28:54 And I think society has become very focused on chronological age.
    0:29:01 I think it’s really interesting in England in 1601, we introduced the Elizabethan poor laws.
    0:29:04 And it was look after the poor and the old.
    0:29:06 But no one knew how old people were.
    0:29:08 There weren’t birth certificates.
    0:29:10 There wasn’t much numeracy.
    0:29:14 So until very recently, people didn’t know when they were born or how old they were.
    0:29:18 The song “Happy Birthday” comes in the 1930s, just kind of.
    0:29:25 So what the poor laws said was, okay, old is someone who’s lived a long time and can’t look after themselves.
    0:29:28 So the whole test was about, could you be functional?
    0:29:30 Then bureaucracy comes along.
    0:29:32 So this is a nightmare, this test.
    0:29:34 Let’s just say everyone over 65 is old.
    0:29:36 And that’s what we do today.
    0:29:38 We say everyone over 65 is old.
    0:29:43 But of course, the problem that chronological measure of age is measures how long you’ve lived.
    0:29:46 And for me, there’s two much more important measures.
    0:29:49 One is how many more years you can expect to live.
    0:29:50 I’m 59.
    0:29:56 And at 59, I have to behave differently from my father and my grandfather at 59 because I can expect more years.
    0:30:02 And then of course, the other thing is my biological age, sort of how is my body aging and how am I dealing with it.
    0:30:08 And of course, if you have that approach, you start to think, well, actually being 59 doesn’t really tell me much about Andrew.
    0:30:11 It’s not that important a piece of information.
    0:30:16 But we zoom in on chronological age, we assume everyone over 65 is old.
    0:30:19 That is an enormous problem for firms, for instance.
    0:30:24 Because whenever I sort of see a presentation of the aging society store and a consultant comes on,
    0:30:28 I know immediately they’re going to say, hey, we should invest in care homes and cruise ships.
    0:30:33 Because everyone over 65 is going to want a cruise ship or go to a care home.
    0:30:36 And you lost the market completely, if that’s the way you think.
    0:30:44 Yeah, I was just right before this actually watching a video of Robert Marchand, the French 105 year old cyclist.
    0:30:50 He unfortunately passed away at 109, but at 105 he was still cycling, still beating centenarian records.
    0:30:56 And so to your point, age very much isn’t a metric, but there are many others to pay attention to.
    0:31:04 And so I feel like a lot of listeners at this point are convinced that maybe longevity is more complex and important than I realized prior.
    0:31:08 And so on a personal level, they’re probably asking, OK, so what should I do?
    0:31:13 Because I can impact this. Maybe starting out there, how would you both think about the 80/20?
    0:31:17 The big problem is both when we talk about diet and exercise.
    0:31:23 I think the first misconception is that there is a right diet for everybody and a right exercise plan.
    0:31:31 And this is so individualized that we’ve seen now lots of companies crop up to try to measure things that will allow you to know what the right diet is for you.
    0:31:35 And so it starts with diet and exercise, but I think that’s a lot easier said than done.
    0:31:38 It’s really trying to figure out what is important for you.
    0:31:45 But from there, I think there are intriguing things on the horizon that are maybe probably more a little bleeding edge.
    0:31:48 People take metformin, people take other supplements.
    0:31:52 I put that in the 20 or the 5%. I wouldn’t start with that at all.
    0:32:01 I think if you’ve optimized your diet and you’ve optimized your exercise and you’re still getting PRs in your 50s of either weights or cardio or whatever,
    0:32:07 and you want to go that last bit, that’s one thing, but I think there’s a lot of low-lying fruit, especially for people who are fairly sedentary.
    0:32:15 I’m not a medical doctor. I don’t take anything as not prescribed and proven simply because I can’t monitor my own health to know if it’s working.
    0:32:20 I was saying this the other day, someone takes lots of supplements and they were shocked and said, “We’ll miss you, Andrew.”
    0:32:24 I don’t take any of that and I agree there’s exciting stuff coming along.
    0:32:28 It’s always a disappointing thing because people always want the easy answer and there are some easy answers.
    0:32:32 It’s exercise, diet, sleep, enjoyment, good company.
    0:32:40 At the moment, I would broadly say, although there’s some latest evidence about high-intensity exercise and this way of sleeping, et cetera, and fasting,
    0:32:45 broadly speaking, we know what works, what’s changed is our incentive to do it.
    0:32:51 I think that’s the message that you’ve got to draw home, not that there’s some secret technique that’s going to change everything.
    0:32:57 We have done brilliantly inventing and innovating intervention techniques.
    0:33:02 We’ve now got to put the same thing on to prevention and data is going to be really important.
    0:33:07 Then I think we’ll start seeing some more personalized medicine coming along.
    0:33:14 None of that is going to happen quickly, so we’re left with the stuff that really does make a big difference.
    0:33:24 If you look at the evidence on particularly healthy life expectancy, you’re talking about another year or two for each of the things you do in terms of weight exercise, that stacks up quite a lot.
    0:33:34 I’ve seen myself and others, it’s not overnight, but you can see gains in the first year and then they compound and then it’s about keeping it going.
    0:33:39 I think the maintaining is the hardest part to avoid injury and to build that discipline.
    0:33:42 We could also talk a little bit about the sci-fi stuff.
    0:33:53 Beyond the 80/20, this is like the 99.9 to 0.1, but the sci-fi stuff is that there are just amazing new discoveries in biology of cells and even organisms.
    0:34:00 The so-called Yamanaka factors and many people are searching for what really could be a fountain of youth.
    0:34:04 That is way off and I don’t think you’re going to be taking a pill like that anytime soon.
    0:34:12 But intermediate things, there’s new pathways that are corresponding to pathways of exercise and there’s drugs in phase two for that.
    0:34:18 Even the GOP ones and there’s pros and cons of them may help you get started if you’re obese.
    0:34:24 It’s about the coming up with a plan where this is not going to be a fad diet, this is going to be the rest of your life.
    0:34:32 The GOP ones are really interesting and I think we’ve still got some way to go to work out exactly what they’re doing.
    0:34:39 But what is so interesting is first of all, it looks like it gets people a sense of agency and control so they can do other things.
    0:34:41 So it has benefit mental health.
    0:34:49 It’s affecting multiple diseases. It’s a bit like one of those biomarkers and some of the effects seem to happen outside of an effect on obesity,
    0:34:55 which of course is exactly the sort of thing that we need to have because the body is very complicated.
    0:35:00 Aging is not just one process and so there’s unlike to be just one pill we take that does everything.
    0:35:06 But I give the analogy with interest rates and the economy, the government changes interest rates to try and control the economy.
    0:35:09 It’s not perfect, but it has a pretty big impact.
    0:35:14 And so what’s the equivalent and I think that’s a really interesting example of the GOP one.
    0:35:16 And then as you say, I think it’ll be lots of other stuff.
    0:35:21 I’m particularly taken by stem cells, which you can then just regrow a liver and that’s pretty sci-fi about that.
    0:35:27 I think it’s sort of pretty feasible to happen or drugs that treat arthritis. Wouldn’t that be wonderful?
    0:35:35 So I think that’s the sort of beginnings of aging better rather than here’s something that’s going to keep us alive to 150.
    0:35:44 Yeah, if I’m taking anything away from both of you, it’s just that maybe we are at this interesting juncture where it really pays to think about this.
    0:35:54 And I know that sounds really simplistic, but if we take your example, Andrew, of your kind of family tree, that longevity that happened decade over decade was a little bit passive.
    0:35:59 It wasn’t passive in terms of there was millions, if not billions of people working toward those longevity gains.
    0:36:06 But your father or your grandfather weren’t necessarily thinking, “Let me go test my VO2 max. Let me eat certain things.”
    0:36:12 But now we do have more information than ever, especially in, as you said, Vijay, that 80%, right?
    0:36:15 We’re not even talking about the sci-fi stuff here.
    0:36:19 So there are very clear things that people have agency over.
    0:36:28 Are there any other second, third order effects of this “long-jevity revolution” that you don’t think we’ve necessarily touched on yet that really people should be thinking about?
    0:36:31 For example, one that you mentioned in your book, Andrew, was menopause.
    0:36:39 There’s something that a lot of people don’t think about, but the health impact to 50% of humans is pretty substantial.
    0:36:47 Menopause is very interesting because of course there’s a huge impact on women’s later life and women tend to live for longer, but get into ill health before men.
    0:36:51 And so successful menopause is really important for later future health.
    0:36:56 And it’s an accelerated form of aging and it’s quite rare in the amongst animals.
    0:36:58 So humans are quite unusual in having a menopause.
    0:37:05 And of course, men’s reproductive ability declines in a general form of age, but women’s doesn’t.
    0:37:07 So I think that’s a really interesting area.
    0:37:16 And our role models about how we live and what is old and what isn’t old have been formed from centuries and millennia and they radically need to change.
    0:37:26 And then the other thing I think it’s important to stress is that we talk about it being more old people, but in many countries, the U.S. as an example used to have a pyramid that was lots of people at the bottom.
    0:37:28 Now it’s more like a straight tower.
    0:37:30 And so you’ve got age equality.
    0:37:36 And because of that intergenerational connectivity becomes incredibly important.
    0:37:44 And we design our institutions around a hierarchy, but we’ve got to get much better at that intergenerational mixing.
    0:37:48 How do you stop a hierarchy blocking progress for the young?
    0:37:52 How do you generally learn from one another and exploit that?
    0:37:54 That’s going to be incredibly important.
    0:37:57 There’s a virtuous cycle and a vicious cycle.
    0:38:02 The vicious cycle is what we’ve been talking about where people are not paying attention to their health.
    0:38:08 They can’t work, but they live long enough that they’re very expensive and not contributing to GDP.
    0:38:12 The virtuous cycle is where people can maintain health span.
    0:38:16 They can continue to work, continue to contribute to their 401(k).
    0:38:28 And instead of this being a crisis, it could be the greatest accomplishment of humanity to allow people in their 60s and 70s and 80s to have massive contributions like we’d only expect from people who are younger.
    0:38:30 That was an amazing future.
    0:38:32 And theoretically, we have all the elements.
    0:38:34 We just have to choose to do it.
    0:38:36 And it’s sort of mobilizing people to this problem.
    0:38:38 I think is the imperative.
    0:38:46 If you think about it, the FDA was started before we even had access to penicillin or modern-day antibiotics.
    0:38:55 Which I think kind of just speaks to the idea that these institutions, while they do many good things, are really, at least to some extent, a relic of the past.
    0:38:58 But that’s exciting because there are clear wins.
    0:39:09 Yeah, I often quote Malthus because, of course, Malthus, back in 1799 or whatever, comes up with this very miserable thesis that says populations grow exponentially, our resources grow linearly.
    0:39:14 We’ve got too many people and we’re always going to have problems of illness, disease, famine, etc.
    0:39:18 And that negativity is sort of shared with the aging society story.
    0:39:20 The aging society story doesn’t say we’ve got too many people.
    0:39:22 It says we’re just living too long.
    0:39:24 We’re out living our religious support this life.
    0:39:27 So we’re going to get ill and we’re going to have a pensions crisis.
    0:39:31 So it’s interesting to go back and Malthus’ writing on the world population was not even one billion.
    0:39:33 Now it’s over eight.
    0:39:40 And what Malthus got wrong is he didn’t see innovation, invention, ingenuity, and new institutions that would come with industrial revolution.
    0:39:42 And they increased productivity.
    0:39:46 We’d invest in health and education, which further increased the quality of life.
    0:39:49 And I think that’s a metaphor for this aging society story.
    0:39:50 Where’s the invention?
    0:39:51 Where’s the ingenuity?
    0:39:52 Where’s the innovation?
    0:39:54 Where’s the new institutions?
    0:39:57 Because we can make this long life healthier and more productive.
    0:39:59 We just go start doing it.
    0:40:01 All right.
    0:40:02 That is all for today.
    0:40:05 If you did make it this far, first of all, thank you.
    0:40:13 We put a lot of thought into each of these episodes, whether it’s guests, the calendar touchers, the cycles with our amazing editor, Tommy, until the music is just right.
    0:40:19 So if you’d like what we put together, consider dropping us a line at ratethespodcast.com/a16z.
    0:40:22 And let us know what your favorite episode is.
    0:40:23 It’ll make my day.
    0:40:25 And I’m sure Tommy’s too.
    0:40:27 We’ll catch you on the flip side.
    0:40:29 (upbeat music)
    0:40:39 [BLANK_AUDIO]

    What if the biggest challenge of our time isn’t living longer, but living better? 

    In this episode, we’re tackling one of humanity’s greatest accomplishments—and perhaps its most overlooked challenge: longevity. As more people live past 100, our systems—healthcare, finance, career planning, and even our cultural perceptions of aging—need a fundamental overhaul. 

    We’re joined by Dr. Andrew Scott, author of The Longevity Imperative, and Vijay Pande a16z’s Bio & Health general partner, to explore how a shift from “sick care” to “health care” could transform our lives. Together, we discuss the implications of longer lifespans, from the individual choices that can improve our healthspans to the economic and societal shifts required to sustain a healthier, more productive aging society. 

    Join us as we reimagine the future of aging, where living to 100 can be more than survival—it can be a life well-lived.

     

    Resources: 

    Find Andrew on X: https://x.com/profandrewscott?lang=en

    Find Vijay on X: https://x.com/vijaypande

    Learn more about The Longevity Imperative:

    https://profandrewjscott.com/the-longevity-imperative/

     

    Stay Updated: 

    Let us know what you think: https://ratethispodcast.com/a16z

    Find a16z on Twitter: https://twitter.com/a16z

    Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

    Subscribe on your favorite podcast app: https://a16z.simplecast.com/

    Follow our host: https://twitter.com/stephsmithio

    Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

  • Rebuilding America’s Industrial Backbone

    AI transcript
    0:00:05 Manufacturing is just that by a thousand paper cuts and it’s also just really, really overlooked.
    0:00:12 When America was crushing it in the Apollo era, we got to the moon quick. We can’t go back to the
    0:00:17 moon decades later at the same speed that we did when a computer was like the size of the room.
    0:00:22 Everyone operates like we are still the industrial superpower and we’re making really poor decisions
    0:00:27 because of it. There’s another phrase, “When you’re fed, you’re not hungry.” And I think this is why
    0:00:32 we don’t build things fast enough in the U.S. If a carrier fleet went across Taiwan and we had to
    0:00:36 ship a bunch of missiles over there and fire them, our entire inventory of every munition in the
    0:00:41 country would last three days and then it would take us three years to replace it. If we don’t do it
    0:00:47 now, it was going to do it 30 years later. America is a country of immense wealth, but we’re also
    0:00:53 a country that’s gotten used to wire harnesses on the back of airline seats that cost $10,000 a piece.
    0:01:00 Or as of 2022, building one commercial ship compared to nearly 800 comparable ships in China.
    0:01:06 Or going Starliner that cost over a billion dollars and the heavily reported on failure.
    0:01:10 You’ll hear more about all three of those things in today’s episode, but of course it’s not all
    0:01:16 doom and gloom. There are tons of companies working toward rebuilding our industrial base,
    0:01:20 including three founders you’ll hear from today, from this recording at LA Tech Week.
    0:01:28 We have Jordan Black from Senra Systems, Chris Power from Hadrian, and Ryan Harjes from Castellian.
    0:01:34 That was all of our Sue. Partner on our American Dynamism team who moderated this conversation with.
    0:01:39 I’m Jordan Black, CEO of Senra Systems. We design and manufacture wire harnesses and probably everyone
    0:01:43 in this room is asking themselves what the hell is a wire harness. So think of it as like an iPhone
    0:01:49 charger but really, really, really complex, very manual and labor intensive thing to manufacture
    0:01:52 25% of the cost of your car and almost every company hates building it.
    0:01:58 You might also recognize Chris, who was on the podcast in 2022. We’ll link that episode in the show notes.
    0:02:03 We build autonomous factories for aerospace and defense. The product that you get is either a
    0:02:07 factory or a bunch of high precision components, but really we’re a manufacturer masquerading as a
    0:02:13 software company, like fully vertically integrated. And finally, Brian, who’s building something
    0:02:18 entirely different. At Castellian, we are actually developing hypersonic weapon systems.
    0:02:24 National power stems from central cores, whether it’s economic, cultural, industrial,
    0:02:28 as well as military strength. None of us at Castellian actually hope to use
    0:02:33 what we’re building, but by the very fact that the U.S. has it actually acts as a deterrent.
    0:02:38 So what will it take to revive the industrial base and build the next generation of manufacturing?
    0:02:42 What role has regulation played here and how can vertically integrated companies
    0:02:51 turn this ship around? Listen in to find out. As a reminder, the content here is for informational
    0:02:56 purposes only. Should not be taken as legal, business, tax or investment advice, or be used
    0:03:00 to evaluate any investment or security and is not directed at any investors or potential investors
    0:03:06 in any A16Z fund. Please note that A16Z and its affiliates may also maintain investments in the
    0:03:11 companies discussed in this podcast. For more details, including a link to our investments,
    0:03:14 please see a16z.com/disposures.
    0:03:22 Why don’t we start with the present? And I know all of you have a lot of thoughts
    0:03:27 about this. So expand on how you see the state of affairs right now in your field.
    0:03:30 I think the one word answer is a complex. I think manufacturing is just
    0:03:35 death by a thousand paper cuts. And it’s also just really, really overlooked. I’ve been in
    0:03:38 manufacturing for a while and I was the kid that was made fun of in college to work at the plants
    0:03:42 at Ford and it’s like, why aren’t you behind the computer? And now it’s really amazing that we’re
    0:03:48 making it sexy again. But overall, it’s the most complex thing and it’s from not only processes,
    0:03:53 raw materials, the design of it. But I think it’s the most exciting but also challenging problem ever
    0:03:57 because it’s bits and atoms and you can only make something so cheap or so fast and
    0:04:01 you need the world’s greatest minds working on it. So you look at companies like SpaceX and it takes
    0:04:06 a lot of money and a lot of time to develop something that amazing. And so I think we
    0:04:11 are in a really, any exciting pivotal point. But I think the one word answer is complex.
    0:04:15 I fully agree that we are on the up as far as the cultural change that needs to happen to make
    0:04:19 manufacturing more robust and more resilient. But we’re not out of the woods yet by any stretch
    0:04:23 of the imagination. So I love to understand, Chris, your thoughts on how we got to where we are
    0:04:29 and what you see as the road that took us here. Financial power is a bad proxy for military power
    0:04:35 and military power is ultimately a bad proxy for industrial power. So basically the story is
    0:04:41 we kicked ass in World War Two in the 1920s because we were really good at domestic manufacturing.
    0:04:44 We pivoted all to the industrial base. We kicked the shit out of everyone else.
    0:04:52 Even though we had worse technology, we just built more of everything. We just outbuilt everybody.
    0:04:56 And what ends up happening over multiple generations is it’s like real estate traders
    0:05:01 forgetting that market crashes exists. And the reason why real estate market crashes happen
    0:05:05 is because there’s a bunch of 27-year-olds that don’t know the anxiety of losing their shirt.
    0:05:09 And then everyone keeps clicking the buy button and it all falls apart.
    0:05:13 And that happens over multiple generations, right? So what happened in the ’70s, ’80s, and ’90s is
    0:05:18 we were so wealthy that generation who ended up doing a lot of financial engineering. You can
    0:05:23 talk about this with baby boomers with houses or you can talk about this with cocaine in New York
    0:05:29 was we stretched the rubber band really far to spreadsheets and super far away from reality
    0:05:34 and started using the big stick of financial warfare and weaponry and that became like a lot
    0:05:39 of America. The problem with that is it’s like being Mike Tyson in your ’50s, but you’ve got
    0:05:46 some brain disease that you believe you’re still 25. So what happens is everyone operates like we
    0:05:50 are still the industrial superpower and we’re making really poor decisions because of it.
    0:05:56 But this happens to every great company, nation. It’s like IBM used to just make the best products
    0:06:00 and happens to countries and people as well. And it’s largely because you’re so successful
    0:06:04 you get abstracted away from reality and then you forget. No, the roads aren’t getting paved.
    0:06:10 Like how did that happen? So the current state is bad for many reasons. One is people in the
    0:06:17 government or people in power have not updated their mental models that we are super close to
    0:06:23 retiring age and still pick and bar fights with 22-year-olds. It’s a really, really bad idea.
    0:06:27 And then on the practical side, it’s like trying to wave a magic wand and saying we have no
    0:06:32 software engineers in this country at all. Someone’s going to start open AI from a talent
    0:06:37 perspective, right? And you don’t get really good AI researchers without having millions and
    0:06:40 millions and millions of software engineers to train each other and build on top of these
    0:06:45 abstraction layers and the whole industry gets better over a long period of time. And that’s
    0:06:48 where manufacturing is at, which is why nothing’s coming out of those Intel plants for semiconductors
    0:06:52 for like a decade. Because you can’t just wave a magic wand and push yourself up to the top of
    0:06:58 the abstraction stack. And it really all is a cultural problem. I mean, you can ask the question
    0:07:02 why are we so behind on shipbuilding? One big answer is no one cares and there’s bad government
    0:07:07 incentives. The other answer is like the leadership doesn’t really know anything about shipbuilding.
    0:07:13 The workforce kind of forgot to care because no one has been unimportant for such a long time.
    0:07:17 The rate of what we can produce things in this country for defense or space or anything outside
    0:07:23 of very rare companies like SpaceX is several orders of magnitude worse than the public believe
    0:07:28 or the government believe. And our adversaries know that, which is why they’re just pushing and
    0:07:35 keep boiling the frog. Because here’s an example. In most war game scenarios, if a carrier fleet
    0:07:39 went across Taiwan and we had to ship a bunch of missiles over there and fire them, our entire
    0:07:44 inventory of every munition in the country would last three days. And then it would take us three
    0:07:49 years to replace it. That’s how bad it is. There are many answers on how to solve this, but that’s
    0:07:54 the main story here. So there’s this financialization piece that led to a lot of abstraction with real
    0:07:59 world power. And then there’s the culture piece, which is mutually reinforcing. We see a lot of
    0:08:03 headlines about things like the environmental hurdles that SpaceX gets put in front of them,
    0:08:08 or this tweet that we saw about how wire harnesses in airplane seatbacks were constantly breaking and
    0:08:13 they cost $10,000 a piece to replace because of NFAA approval process. I’m curious, how does
    0:08:17 regulation play into the state of affairs in making these things? And how does that affect
    0:08:22 costs, timelines, things like that? Yeah, I think I kind of look at history where we had to build
    0:08:29 one or two or a lower quantity of planes or missiles, and we had all these crazy requirements.
    0:08:33 And just no one is taking a stance at any of these big primes saying we really should
    0:08:39 stop doing that. It’s like trying to do an x-ray test on every single burr that comes out of it
    0:08:43 and out. That’s how I would put the analogy together. And those wire harnesses, there’s
    0:08:47 probably some guy who comes to that shop and inspects it for three hours and then makes
    0:08:51 sure it goes into plane versus a shop like ours. We have a lot of automation processes to do that.
    0:08:57 And so you can provide a better solution to these companies and no one is actually saying,
    0:09:01 okay, we should probably lower the cost, lead time, the quality. Overall, I think these companies
    0:09:05 aren’t getting the pressure. And so there’s this new age of companies like Andrew are coming in the
    0:09:09 space where now I think the aerospace and defense primes are starting to get a little pressure.
    0:09:15 Hopefully in five, 10 years there will be cheaper wire harnesses, but that is a ludicrous cost.
    0:09:19 And I think just no one’s actually waiting the finger. Yeah, Brian, I want to turn to you for
    0:09:24 a second because Chris and Jordan are building companies that are expanding our manufacturing
    0:09:29 capabilities of things that exist today and that we are making just in a horribly inefficient and
    0:09:33 cost-effective way. What you’re building is actually in many ways like a net new capability
    0:09:40 for the country. Do you see any differences in making something that is net new in that way
    0:09:45 versus making things that exist far better? So I’m going to actually build off of the previous
    0:09:51 question and get to the new one all over. So when you look at not only just regulation,
    0:09:56 but how do you do aerospace engineering? Why is it that traditional companies and
    0:10:02 especially Boeing right now is really just eating it hard? Why is it going so poorly
    0:10:08 for them? And why is the regulatory environment so harsh? My opinion is what’s happened over time
    0:10:13 is with any process or experience, eventually something goes wrong. Somebody makes a bad decision
    0:10:19 and they replace that bad decision with process to basically accommodate the lowest common
    0:10:25 denominator. So if all your decision is making process so that you can’t do anything innovative,
    0:10:30 you can’t move fast because there’s a presumption that you might screw it up which is always true
    0:10:37 when you do anything. You end up going incredibly slow and now you are the lowest common denominator
    0:10:42 and that’s what we have done to ourselves as a country both on the regulatory front. It’s also
    0:10:47 what traditional aerospace has done to themselves in terms of how they do their internal engineering
    0:10:53 culture. And so why is traditional aerospace so awful at developing new capabilities without
    0:10:58 sight of certain exceptions like SpaceX and some other newer companies? Well, it’s because they
    0:11:03 have 50 years of process they’ve layered on top of themselves that has literally killed their ability
    0:11:09 to innovate and to move affordably and to build its scale. And this just happens with age unless
    0:11:14 you actively work to keep it out. And so the most important thing whether you’re building a wiring
    0:11:19 harness or whether you’re doing something new is how do you not layer on process that basically
    0:11:25 turns everybody from an individual who has skills and the ability to make a mistake to just paper
    0:11:30 pushing. You have to look at that at every level and in regulatory it’s the same way. It’s not
    0:11:36 unreasonable that the FAA wants to keep people safe from something falling on their head but it
    0:11:42 is unreasonable to take 180 days. That’s holding the progress of the country. We have to do better
    0:11:46 than that but there’s a process they put in place because some point somewhere somebody made a bad
    0:11:53 decision. It’s like if you filled your company with lawyers nothing’s going to get done because
    0:11:58 everyone wants to keep their job and now every report coming up to the CEO is like look how many
    0:12:02 legal compliance processes they put in place. So one of the reasons why people are absolutely
    0:12:07 correct about government overspending is because if you have regulatory agencies with thousands of
    0:12:13 people they get promoted by blocking stuff. 100% true. Yeah. It’s rare you get promoted because
    0:12:18 hey I did a good thing and I saved money like especially with good this is like really bizarre
    0:12:22 with the government. If you don’t spend all the money that you were given that year they literally
    0:12:29 give you less as punishment next year. See what incentive structure is that? We spent so much time
    0:12:35 thinking like how do we prevent becoming what we’re complaining about and it’s not easy because
    0:12:40 things creep in constantly. You have to look at everything with an unbiased opinion of like why
    0:12:44 are we making this decision? Why are we putting in place this process and is it more damaging than
    0:12:50 what it’s supposedly fixing? I think what people miss about SpaceX and you can override me here
    0:12:55 but I think people miss that a big chunk of the value of vertical integration is just not dealing
    0:13:01 with a bunch of regulatory things with a bajillion different sub tier suppliers or processes.
    0:13:06 Oh it’s 100% true like if you build a product and you’ve put in place a thousand legal contracts
    0:13:12 with all your suppliers that have been negotiated. God untold number of… Someone’s building the
    0:13:15 engine and in fact someone’s building the way. And then you’re determined later from an engineering
    0:13:21 perspective that hey man if I change this this would just make everybody’s life easier including
    0:13:26 your suppliers but then you have to go and renegotiate every contract you’re just like oh hell
    0:13:30 with that forget it we’re gonna make unoptimal now this is the boat we’re on let’s do it and that’s bad.
    0:13:34 You hit on something there around vertical integration and this is something I really
    0:13:38 want to spend a bit of time on because all three of you guys are building companies
    0:13:42 that can be characterized as ones where the factory is the product right to take that
    0:13:47 famous Elon saying what do you see as the reasons for doing this aside from that organizational
    0:13:52 culture piece from a technology perspective from a sales perspective how do you think about that?
    0:13:58 We think about vertical integration is the control schedule because if you look back at
    0:14:03 when America was crushing it in the Apollo era we got to the moon quick we can’t go back to the
    0:14:08 moon decades later at the same speed that we did when a computer was like the size of the room
    0:14:15 when they’re hand soldering discrete components onto a board how is that possible? But a large part
    0:14:23 of it is because to do engineering of anything difficult or manufacturing of anything difficult
    0:14:28 is a completely unreasonable request to have your engineers just sit down and design the perfect
    0:14:34 system through analysis the first time through the first design is complete crap and you’re
    0:14:39 going to do it again and so the only thing that’s important is optimizing for pace of learning
    0:14:46 vertical integration can allow you to go so much faster because everybody’s incentives are now aligned
    0:14:51 to the speed that you want especially in development and a lot of times what happens in traditional
    0:14:55 aerospace is your supply chain when you’re not vertically integrated I mean hell you’ll get
    0:15:01 like a new rev it’ll be a year or two years well how can you learn and how can you say oh I made a
    0:15:07 mistake and I’d like to undo it without a two-year penalty you can’t it’s not like one traditional
    0:15:14 aerospace program is behind schedule and over budget they all are it’s not because the people
    0:15:20 are bad or stupid it is because they work in a process that just fundamentally broken and vertical
    0:15:26 integration in my mind a control schedule is just what you have to do because in the polar
    0:15:32 area they would launch multiple rocket flights a day to test I mean SpaceX is getting back to that
    0:15:39 but I mean we had that decades ago so when you look at from an adversarial perspective China
    0:15:46 North Korea Iran they can’t afford to do aerospace the way the US does aerospace what are the best
    0:15:49 things that could ever happen to them is they get wealthy enough they’re like god we’ve got to do it
    0:15:53 like the Americans and they just destroy their ability to go fast but right now they approach
    0:15:58 aerospace the same way the US did in this in like the 60s and they’re kicking our butt they’re going
    0:16:05 much faster and that’s what we have to bring back to the US my opinion one of the big thesis is for
    0:16:10 our company is no one bothered to put software engineers in manufacturing for like 40 years big
    0:16:16 macro statement and by proxy all the software is terrible and one of the reasons why all software
    0:16:21 manufacturing is bad as a SaaS vendor is because the context you need from the customer is so deep
    0:16:25 that almost every SaaS company builds the wrong product so the counter example for that is if I
    0:16:30 gave anyone in this room a couple of software engineers and you interviewed 10 HR managers
    0:16:35 and said build an onboarding workflow you’ve all been onboarded as employees you naturally get it
    0:16:39 manufacturing has been such a hidden problem for such a long time that vertical integration for us
    0:16:45 it just means that one it’s the only way to build the correct system and software because you’re
    0:16:50 really feeling the right problem and pain and then the rapid iteration or one of our rules is
    0:16:55 automators operate which is like you can’t build software for the factory until you can run that
    0:16:59 part of the factory yourself there was literally the only way to build automation that works in the
    0:17:04 real world versus a cool industrial robot that people buy and put on the shelf it’s a context problem
    0:17:10 and you got to own your own pain I love that phrase own your own pain that’s 100 true it is
    0:17:15 what Boeing used to do when they first invented autopilot for landings on the three last test
    0:17:18 flights they just made all the chief engineers who built the autopilot software go on all the test
    0:17:24 flights that’s the best bug fixing process in the world and that’s what you get with too many layers
    0:17:28 removed it just doesn’t work for us it’s we need to be the fastest and highest quality contract
    0:17:33 manufacturer and we look at what software what solutions are out there and we realize that the
    0:17:39 design of wire harnesses is also incredibly fucked up and so when we get like excel spreadsheets and
    0:17:43 PowerPoint slides from some of the largest companies out there and have to tell them this thing won’t
    0:17:48 work yeah so you all touched on software there sometimes there’s this misconception that companies
    0:17:53 like your guys’s are not software companies because you are primarily building physical
    0:17:58 products and running physical processes I’d love to have you guys comment on that I don’t know
    0:18:04 this is contrary anymore but selling sass software to hard tech companies is almost impossible it’s
    0:18:09 very very difficult because it’s always going to be a unicorn solution I agree that way center makes
    0:18:13 money is because we sell like a physical product that’s what the world needs more of versus some
    0:18:16 of these other sass tools I mean the second thing that might be more contrary is like software is
    0:18:20 not going to solve all your problems sometimes writing it on a post-it note and giving to the
    0:18:24 first and next year it’s going to be a faster process than having all the software overhead I
    0:18:29 think the way software helps manufacturer companies for us is to be scalable I call like the McDonald’s
    0:18:34 approach which is if you want to work at McDonald’s within an hour you could start flipping burgers and
    0:18:38 start building something and that just goes from just being able to like look at a screen and just
    0:18:44 execute versus all the manufacturing companies I’ve worked at from large companies like Ford to
    0:18:49 smaller companies like it is going to take you months and almost years to be just like really
    0:18:52 skilled in a craft and actually know what the hell you’re doing and so I think that’s the whole
    0:18:56 like plug-and-play unscalable model that in software is really really important I couldn’t have said
    0:19:01 it better the reason why we have five software companies is because there’s two big problems
    0:19:05 to solve in autonomous manufacturing one is the task layer which is someone takes 40 hours to do
    0:19:10 something make it two hours and the second one is the coordination layer and we don’t believe in
    0:19:15 full automation what we do all across the company is take a 40 hour task down to two hours and then
    0:19:20 make the two hour task in software so that it’s de-skilled enough that we can train anyone in 30
    0:19:24 days and that’s the only way to build fast enough and you also get a really resilient workforce the
    0:19:29 other thing and probably why we’re going to win this market is every single deep tech company
    0:19:34 in the history of trying to automate manufacturing has looked at four to ten big stages of really
    0:19:39 expensive labour or coordination across a factory system whatever product you’re trying to build and
    0:19:44 said this is too aggressive I’m going to build one of these bits first and then venture capital my way
    0:19:49 and eventually I’ll build all five of them and it doesn’t work so one I think we had the right
    0:19:55 culture but secondly you literally just have to build six products simultaneously at a ludicrously
    0:19:59 aggressive pace otherwise you end up with a system where the front end is really really efficient
    0:20:03 but the backside is really inefficient or you haven’t built that muscle and there are so many
    0:20:08 problems in manufacturing that have real cost and schedule and quality ROI and by the way when I’m
    0:20:12 talking about scarce labour I’m talking to like some of these roles we hired 20 experts from
    0:20:17 manufacturing and then ran out of talent in the entirety of LA it’s that scarce but the big thing
    0:20:22 for us of like full stackers we literally have to build everything one thing you touch on there is
    0:20:28 the users of the software you develop are often employees of Patreon and there’s this dynamic
    0:20:33 then because you’re doing everything vertically integrated you have in your case machinists
    0:20:38 and software engineers and roboticists and so on all working in one organization can you talk
    0:20:43 a little bit about bringing all those different disciplines together under one roof it’s extremely
    0:20:49 complicated and an example is so there are I think five distinct cultures at Hadrian one is
    0:20:55 Colet Silicon Valley software engineers our technician base which is going to be the
    0:20:59 largest and most important part of our company over a long period of time kind of expert
    0:21:04 manufacturers like very technical experts in machining or quality or whatever and then everyone
    0:21:10 else and what you want to do as a leader of a company is say we’re all running in the same
    0:21:13 direction right but often that has clashing incentives so if it comes out of the CEO’s
    0:21:19 mouth like your job is to automate everything people in manufacturing have been burnt for
    0:21:23 20 years by really bad bosses really bad leadership of you’re going to lose your job if I make you
    0:21:28 more efficient I’m going to fire you so this is huge 30-year build up of oh I really hate everything
    0:21:33 about this but we started from day one with culturally equal footing and then an economic
    0:21:39 equal footing to the extent that California allows me to everyone is on a salary and if you are one
    0:21:43 of those manufacturing people who are helping operate and develop software you have the same
    0:21:47 equity bar as like a software engineer because we’re growing so fast like you’re never going to
    0:21:52 lose your job unless you’re underperforming but we really had to build the kind of level set economics
    0:21:56 and the culture from day one was and this is the biggest mistake private equity in Silicon Valley
    0:22:02 makes the private equity version of this is you wear camo pants and I wear a suit so screw you
    0:22:06 I know what you’re doing and the Silicon Valley version of that is I have a PhD I know what I’m
    0:22:12 doing and both completely disrespect the core of manufacturing which is there’s nothing new
    0:22:16 that needs to be invented here you’re just you got to pick 10 smart people and get the knowledge
    0:22:20 out of their heads from 30 years of experience and get it into software and scale the hell out of it
    0:22:24 we knew that coming in but it is a constant fight and every communication move you make
    0:22:29 has to continually reinforce that and it comes down to really little things it’s not just the
    0:22:35 executive of that operating division like machining or quality is giving product feedback
    0:22:41 there is at least two to three literally hourly workers or experts that have to use that software
    0:22:45 yelling at a software engineer being like your product isn’t good enough across the whole company
    0:22:51 that does seem like a version of own your pain but I actually think that when you’re
    0:22:56 putting in software or any kind of automation you can go too far too fast and just create more
    0:23:00 process and work especially if you’re just taking something out of the box and shoo horn it into your
    0:23:05 business and then productivity is down and everybody’s miserable one of the things that
    0:23:10 we’re trying to do is actually look at from like a efficiency productivity aspect you bring in
    0:23:16 automation where it has the most impact and then you fine tune that so it’s not painful
    0:23:20 there’s a line that says if you want to get something done give it to a lazy person and so
    0:23:24 I think I’m very happy I’m a lazy person because I didn’t get manufacturing you really have to do
    0:23:27 the least amount of steps and the least amount of work to get something done
    0:23:33 well off so not a deterring from the quality I think the culture et cetera is that our best
    0:23:37 technicians the people actually building the stuff they’re not going to actually say what’s a
    0:23:41 better process and you watch it in and out and you see someone just they’re cranking through
    0:23:46 those potatoes and putting it on the fryer their whole goal is to not get fired and it goes fast
    0:23:50 as possible it’s really on the manufacturing engineering team when I’m politely saying
    0:23:55 we need to get this build from one week to one day what are all the inefficiencies because at
    0:23:59 the end of the day people just want to put their head down from the labor force side and even at
    0:24:04 SpaceX we did a time study and wire harnessing is a very labor intensive part there’s no machines
    0:24:09 or tools to actually do it about 40% of the process of just a technician was just looking at a
    0:24:12 computer and figuring out what the hell should I do when reading specifications and if you took
    0:24:17 someone from a manufacturer and not from a data driven side you would say oh we should like
    0:24:21 buy this machine and have it do this and that’s how I think software can really effectively
    0:24:26 change any manufacturing flow there’s a word that’s come up a couple times now in this conversation
    0:24:31 and that’s scale and I think intuitively people understand that with the kinds of processes
    0:24:36 that you guys are building like a lot of the gains are fully realized at scale there’s different
    0:24:40 models of this that you see around like scaling up versus scaling out like more modular approaches
    0:24:47 and so on and so forth but what do senra, hadrian and castellan look like as manufacturing operations
    0:24:51 at scale I believe for us we have a never-ending customer base and it always fits me as a founder
    0:24:55 to say no to work because we don’t have the capacity and I think you have to scale with
    0:25:01 machines automation and a cheap labor force ultimately in manufacturing right now people
    0:25:05 ask me like what’s the best wire harness factory in the world and it honestly is not a contract
    0:25:09 manufacturer it’s like a space x or a Boeing or someone else who vertically integrate into their
    0:25:13 shop can pay people a little bit more because it goes into their end product and be able to
    0:25:18 handhold the whole process we’re in a little bit different position because what scale looks like
    0:25:24 for us is how many guided missiles will the us buy in a year it’s actually a published number
    0:25:31 but it’s not as many as you would think a large order would be like a thousand a year and compared
    0:25:36 to almost any other manufacturing industry that’s a joke of a number and so there are different
    0:25:43 choices that will make because you don’t necessarily put in the expenditure to drive your manufacturing
    0:25:49 system to the utmost best efficiency because the capital cost of implementing that would be so high
    0:25:54 you would actually raise your cost of goods sold on you know a unit quantity of a thousand so we
    0:25:59 actually have to try to look at where that balance is and I think where traditional aerospace
    0:26:04 does this horribly is when they’re developing something new they make a bunch of decisions to
    0:26:09 actually say well I’m only building one or two or five prototypes during this development and they
    0:26:14 make a ton of design and manufacturing choices and then you get to the end of that and it works
    0:26:20 and the government’s like okay I want to buy some they’re like whoa we can’t do 50 that’s crazy this
    0:26:25 is impossible we only made this to build five and fundamentally they built the wrong product and so
    0:26:28 we try to look at it from the other example but always holding the quantity of what we’re going
    0:26:32 to build in mind as we’re designing it I think that’s absolutely critical but it’s also more
    0:26:38 thoughtful than just saying I want to go for unlimited quantity and the hell the cost so
    0:26:43 it’s an interesting balance. I would say everything that we build is built for scale not in the sense
    0:26:48 of we’re building systems it’s just you got to get it as close to order comes in and order goes out
    0:26:52 and the only problem is market share and growth and because there’s so much complexity in manufacturing
    0:26:56 that is a tall order but this is why manufacturers don’t scale is because everything is a human’s
    0:27:02 brain getting the job done so that’s how we think about it is every single error or process handover
    0:27:06 or whatever slows the growth curve down because it just causes friction in the whole system.
    0:27:09 I actually think that’s a great point how do you scale your engineering talent and how do
    0:27:16 you make sure your thousands employee is as productive as your like 50th which if you’ve
    0:27:21 noticed generally it starts to go down till you get to a certain company size and you can add
    0:27:26 infinite people and you’ll probably get less work done how do you actually scale that that’s I think
    0:27:31 one of the toughest aspects of running a business. We’re coming up on the tail end of our time here
    0:27:36 and I want to bring it back to a very similar place to where we started around the big picture
    0:27:42 of geopolitics and the future of the industrial base and how those two things fit together.
    0:27:46 Brian you have on your website the phrase piece through deterrence and we talked a little bit
    0:27:50 about how what Castellian is building is a non-nuclear deterrent but I would love to get
    0:27:56 your thoughts on how our production capacity and how the manufacturing processes that you guys are
    0:27:59 building that as a part of our industrial base how does that function as a deterrent.
    0:28:05 Yeah so the stat that Chris said earlier about basically if we go to fight against China we’re
    0:28:10 going to have weapons for three days and then we’re out are you scared of that? So when you look
    0:28:15 at industrial capacity it’s not just a soundbite it’s literally what keeps the country safe and
    0:28:20 keeps the ability for the country to do all these other things that have nothing to do with not
    0:28:25 only industrial power or military superiority and I think to take care of the democracy you
    0:28:30 have to actually have military strength economic strength cultural strength industrial strength
    0:28:36 you have to have all of them we’re focused on actually enabling through an industrial renaissance
    0:28:40 which is what I think a lot of the hard tech companies these days are actually trying to do
    0:28:45 but that fundamentally keeps everything else in the economy humming along because if you don’t
    0:28:50 have that like the US is on top for a number of reasons but not the least of which is that
    0:28:54 a lot of countries would be stupid to mess with us but I think looking towards the future it’s
    0:28:59 completely fixable we have everything we need to bring this back you just have to actually care
    0:29:04 and focus on it and get back to the basics and I think the good news is I feel like people have
    0:29:08 woken up to this is really a problem and they’re actually willing to invest time and energy and
    0:29:14 effort to do something about it. Chris we spoke on the A16Z podcast about two years ago and we
    0:29:19 discussed how fragile this ecosystem is and especially the average age of a machinist is 55
    0:29:23 you know it’s probably higher now I would imagine and those are the ones that supply most of the
    0:29:27 primes with their parts have there been any changes since then in the two years since and I know
    0:29:30 that two years is a very short amount of time in the areas we’re talking about but have you observed
    0:29:38 any kind of shift in the ecosystem? The vibe shift in state DOD in congress so two years ago everyone
    0:29:43 was talking about procurement cycles and why can’t the government buy products at least over the last
    0:29:48 12 months everyone is oh crap like we could buy all the products we want but there is no production
    0:29:54 capacity across shipbuilding munitions vehicles whatever which is very good because at least
    0:30:00 now we’re talking about what I think is the right problem on everything else honestly not really
    0:30:06 to give you a statistic there is something like just in shipbuilding like just at Huntington Ingalls
    0:30:11 and by the way China is building I think 20 to 50 times more ships than us every year
    0:30:15 and to give you a personal story as an Australian who moved to five years ago
    0:30:22 if the US Pacific fleet cannot defend Australia’s trade lanes the country runs out of food
    0:30:28 in 27 days and runs out of oil and gas in 60 days to your point around resiliency it’s like
    0:30:32 how rich is this country and how much do all of us in the room not have to deal with the
    0:30:37 problems of bad guys or geopolitics and the answer is we have Coachella and Burning Man
    0:30:44 it’s the most ridiculous safety abstraction of welfare hardistry whatever you want to call it
    0:30:47 but anyway the macroeconomic picture gets worse every day because people get older and the
    0:30:52 replacement rages isn’t anywhere near catching up the good news is I think over the last 12 months
    0:30:57 there’s been a real vibe ship to oh shit it’s not just about buying products it’s about capability
    0:31:02 capacity and the analogy I keep using is well 12 months ago we were talking about we need more
    0:31:07 Netflixes and now everyone’s talking like oh we don’t have any data center capacity like at all
    0:31:11 but you know I think there’s more people attacking the problem which is a really good thing but I
    0:31:16 don’t think it’s going anywhere near fast enough there’s another phrase when you’re fed you’re not
    0:31:22 hungry and I think this is why we don’t build things fast enough in the US and like why Skunkworks
    0:31:27 Lockymar and built like the first fire jet in 143 days which is insane and I don’t think anyone
    0:31:31 in this country can do that this fast enough but I think there’s going to be a wake up call in the
    0:31:36 next few years especially when the labor shortage actually becomes more and more serious and we
    0:31:41 might sound like the crazy people up here that’s like the sky is falling down but we’ve tapped
    0:31:46 out the most skilled wire harness technicians in the LA area and it is really really difficult to
    0:31:50 start scaling that but I think if we don’t do it now who’s going to do it 30 years later
    0:31:57 all right that is all for today if you did make it this far first of all thank you we put a lot
    0:32:01 of thought into each of these episodes whether it’s guests the calendar touchers the cycles with
    0:32:07 our amazing editor Tommy until the music is just right so if you like what we’ve put together
    0:32:13 consider dropping us a line at rapethispodcast.com/a16z and let us know what your favorite episode is
    0:32:27 it’ll make my day and I’m sure Tommy’s too we’ll catch you on the flip side
    0:32:28 you
    0:32:28 you
    0:32:29 you
    0:32:39 [BLANK_AUDIO]

    America is a country of immense wealth, but our manufacturing infrastructure is struggling to keep pace.

    In this episode, we discuss the overlooked crisis of American manufacturing and what it means for our national resilience. a16z’s Oliver Hsu hosts a conversation with founders Jordan Black (Senra Systems), Chris Power (Hadrian), and Bryon Hargis (Castelion) on why we need to revive our industrial base — and fast.

    From outdated regulations to the adoption of automation, they break down the “death by a thousand paper cuts” that has left our production capabilities lagging behind. Yet, it’s not all grim: these founders share how their companies are taking bold, vertically integrated approaches to reinvent the sector and reclaim America’s industrial edge.

     

    Resources:

    Find Chris on X: https://x.com/2112Power

    Find Jordan on X: https://x.com/jordan__black

    Find Bryon on X: https://x.com/hargsb

    Find Oliver on X: https://x.com/oyhsu

     

    Stay Updated: 

    Let us know what you think: https://ratethispodcast.com/a16z

    Find a16z on Twitter: https://twitter.com/a16z

    Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

    Subscribe on your favorite podcast app: https://a16z.simplecast.com/

    Follow our host: https://twitter.com/stephsmithio

    Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

  • Autonomy Across Air, Land, and Sea

    AI transcript
    0:00:06 There are now drones here in the Bay Area that are flown from somebody that’s 20, 30, 50 miles away.
    0:00:13 Mining has had some form of trucks without any drivers in them since 2007-2008.
    0:00:17 China outnumbers our shipbuilding capacity about 200 to 1.
    0:00:21 Immediately, every Autel drone was just bricked in Taiwan.
    0:00:29 Basic assumptions about how software is built for the kind of traditional SaaS world of the 2010s
    0:00:32 just doesn’t work in the autonomy space.
    0:00:35 You can actually create a really, really incredible reconstruction of the world
    0:00:37 just using these video generative models.
    0:00:39 And this is not hype-gen AI stuff.
    0:00:43 The cars we buy in US, in Europe, etc.
    0:00:48 They’re not delightful consumer products like when you brought your first iPhone.
    0:00:51 This has been a big year for autonomy.
    0:00:56 For example, the fully autonomous Waymo driver has done over 20 million miles.
    0:01:03 The equivalent of driving to the moon and back 40 times, and is now doing more than 100,000 rides per week.
    0:01:05 But it’s not just autonomy on land.
    0:01:12 For example, the FAA granted several operators the ability to fly commercial drones without visual observers earlier this year.
    0:01:14 And this is only just the beginning.
    0:01:22 Now, in this live recording from SF Tech Week, we brought in experts from three domains, Air, Land and Sea, to discuss autonomous systems.
    0:01:26 And we touched on the real world deployments, the latest chips and their impact on the economics,
    0:01:32 building full stack, quantifying risk, and regulations role in advancing this frontier.
    0:01:37 Moderating this panel was a 16Z partner, Aaron Price Wright, along with three panelists.
    0:01:42 First up, we have Makario Nemi, Chief Marketing Officer of Skydio.
    0:01:45 Skydio is a 10-year-old company based here in San Mateo.
    0:01:49 We provide quadcopter drones, more specifically camera drones.
    0:01:51 We shipped about 50,000.
    0:01:54 We started in consumer, especially for outdoor enthusiasts.
    0:02:01 We’ve transitioned exclusively to selling into private enterprises, state and local governments, as well as the federal government.
    0:02:08 Next, we had Vijay Patnaik, Head of Product and Applied Intuition, but also previously spent five years at Waymo,
    0:02:11 most recently as Head of Product of their self-driving truck division.
    0:02:18 Applied Intuition is focused on providing developer tools and software to companies that are building wake-ups.
    0:02:24 We provide simulation and data tools that are necessary for building autonomous systems.
    0:02:31 And finally, Peter Bowman Davis, an engineering fellow now at A16Z, but previously worked on machine learning at Soronic.
    0:02:34 Soronic is a full-stack maritime autonomy company.
    0:02:38 We build boats that are autonomous and we sell directly to the government,
    0:02:44 so that comprises everything from the whole manufacturing to the simulation side on the autonomy.
    0:02:47 We also had some amazing questions from our live audience.
    0:02:49 So stay tuned for that at the end.
    0:02:53 And of course, if you’d like to attend events just like this in the future, make sure you’re subscribed.
    0:02:56 And while you’re at it, leave a review.
    0:02:58 All right, let’s get started.
    0:03:03 As a reminder, the content here is for informational purposes only.
    0:03:06 Should not be taken as legal, business, tax or investment advice,
    0:03:13 or be used to evaluate any investment or security and is not directed at any investors or potential investors in any A16Z fund.
    0:03:19 Please note that A16Z and its affiliates may also maintain investments in the companies discussed in this podcast.
    0:03:25 For more details, including a link to our investments, please see a16z.com/disclosures.
    0:03:35 So I’m really excited because we have someone from the business, from the product,
    0:03:39 and from the tech side here, as well as Air, Land and Sea.
    0:03:48 So maybe to get started, I would love to hear how far along in the journey to autonomy you feel like we are in your industry,
    0:03:54 maybe framing the levels of autonomy and where are we really all the way there and where do we have still some way to go.
    0:04:00 So Skydio was sort of started on the foundation of autonomy and we did not invent the quadcopter.
    0:04:02 Those existed prior to the founding of the business.
    0:04:07 I think we’ve all experienced or seen them and even just walking around Best Buy sort of toy form,
    0:04:12 where you have some sort of radio controlled mechanism to be able to tell the drone where to fly.
    0:04:18 The challenge with the use of drones is that it always required a person to be there.
    0:04:26 And if the more you go up in the use cases into more enterprise or government use cases, the more valuable the flying becomes.
    0:04:33 And so if you’re going to go fly around a substation that belongs to an energy utility and you go crash that drone,
    0:04:35 you could take out power into an entire neighborhood.
    0:04:39 That’s not just something that’s cute that your kids did on Christmas afternoon.
    0:04:43 That’s actually something that would cause you to lose your job because real problems for the community.
    0:04:50 So the necessity for the person is not just to be there, but they have to be an expert pilot.
    0:04:54 They have to be great at being able to fly in these really challenging environments.
    0:04:56 And that was the premise of Skydio’s.
    0:05:02 Can we build the skills of an expert pilot into the drone itself so that any one of us here in this room can actually pick up the drone.
    0:05:07 It would be reasonably proficient and they become sort of democratized in terms of their access.
    0:05:15 So we started day one from building an autonomy and the first iteration of that was the ability to follow somebody.
    0:05:24 Since then, we’ve sort of upped our game quite a bit, not only beyond obstacle avoidance, but to be able to not have a person be present at all.
    0:05:33 So going back to that substation example, there are now drones here in the Bay Area that are flown from somebody that’s 20, 30, 50 miles away.
    0:05:36 And those drones complete automated inspection missions.
    0:05:37 So we’re getting there.
    0:05:43 The regulatory environment doesn’t allow us to just completely eliminate the person, but we’re certainly making quite a bit of progress.
    0:05:53 In the automotive space, which is passenger cars at the lower levels of automation, what we would think of as for a user hands on system where you’re still paying attention to the vehicle.
    0:06:00 Your hands are on the steering wheel, but the vehicle can do things like automatic emergency braking or what’s called cruise control.
    0:06:05 Those systems I think are available on sort of any car you go and buy today in Europe.
    0:06:08 Some of those are mandatory from a regulation standpoint to be there.
    0:06:22 I think US regulations are slightly behind in mandating some of those systems, but generally those are available on vehicles where the next focus area for a lot of the OEMs is on what’s called sort of level two plus systems, which are these hands off system.
    0:06:24 So as a user, you don’t need to keep your hands on the steering wheel.
    0:06:27 You still need to pay attention and keep your eyes on the road.
    0:06:30 And one level beyond that, but it’s eyes off as well.
    0:06:32 So you can read a book, you can watch a movie.
    0:06:38 Those systems aren’t yet deployed. That’s in R&D phase right now, just very early deployments right now.
    0:06:46 And then on that level four side, I think in the city in San Francisco, we’ve all seen sort of Vemos robot axes and that’s the sort of main deployment on the car side right now.
    0:06:50 And I think there are some deployments in China that we see on the level four side as well.
    0:06:53 Taking a different industry, I think maybe construction and mining side.
    0:07:01 What’s interesting is mining has had some form of trucks without any drivers in them since 2007, 2008.
    0:07:06 It’s not the same level of autonomy as Vemo in the sense that those trucks are following up predefined paths.
    0:07:10 They get a lot of support from the infrastructure in the mine in order to do that.
    0:07:13 But there’s a clear business case and an ROI for that product.
    0:07:20 And hence the mining industry has been investing in that the technology itself is far behind what’s available on today in automotive.
    0:07:24 So there is a big focus to upgrading that technology and serving more of the use cases.
    0:07:28 Maritime I would say takes a lot of inspiration from the self driving car community.
    0:07:35 And the reason for that is effectively when maritime you have this kind of two dimensional plane that you’re moving around very similar to self driving cars, right?
    0:07:36 You just have lateral planning.
    0:07:40 It’s maybe a little bit more complex because you have the longitudinal axis as well.
    0:07:43 And you also have much less things in your environment to ground you.
    0:07:48 So when you’re thinking about like an autonomy model, the world doesn’t usually just like nicely translate around you.
    0:07:53 Think about driving a car in a nice kind of like city skyscraper block.
    0:07:56 As you take a left, the world nicely transforms around you.
    0:08:00 But imagine you’re in the middle of the ocean and you take a left.
    0:08:03 The ocean looks the exact same.
    0:08:10 And so you actually get a lot less information per frame when you’re making these sort of like vision models or you’re making a sort of autonomy stack.
    0:08:16 And then the other thing that I wanted to draw is the delineation between a perception stack and an autonomy stack.
    0:08:20 For a lot of these use cases for us at least perception has mostly been solved.
    0:08:23 That is to say object detection, object avoidance.
    0:08:30 These are like very, very simple tasks and they can mostly be done with CNNs, which are 20, 30 years old.
    0:08:36 Autonomy is a bit trickier because you actually have to take kind of elements from the perception stack and you have to make them actionable.
    0:08:39 And that is to say you have to do a lot of long term planning.
    0:08:42 You have to actually take in that data and make decisions based on it.
    0:08:45 And that’s something I think that’s only been enabled in the last five.
    0:08:47 Maybe you can make the argument even two years.
    0:08:52 And so I’m super excited about a lot of the work that’s going into reinforcement learning and long term planning.
    0:08:58 Because this is super, super important in the maritime domain because in maritime, you’re not often near the shore.
    0:09:03 And in the defense application, you’re not often in communications with back home.
    0:09:05 And so you need to make a lot of independent decisions.
    0:09:09 And so these are the things that we’re thinking about in the maritime autonomy space.
    0:09:12 Double clicking on some of those sort of technical breakthroughs.
    0:09:17 Where do you think the latest developments in AI have impacted autonomy?
    0:09:24 To what extent have they impacted autonomy and how much change are we seeing in the industry today versus let’s say five or 10 years ago?
    0:09:32 Just based on the current state of the art and things like video language models or other new transformer based architectures that might not have existed.
    0:09:36 For example, when Waymo got started or when Skydio got started.
    0:09:41 Yeah, I think pretty significant impacts actually in terms of the latest developments.
    0:09:46 I think foundation models do have an impact on the architecture of these autonomy systems on these ground based systems.
    0:09:52 Where you think of foundation models as replacing a number of more task specific models that existed.
    0:09:59 So we see more and more companies making the shift towards using or at least researching with how foundation models can be used.
    0:10:04 The quote unquote frontier of research right now is end to end.
    0:10:11 Even when I joined Waymo back in like 2016, there was a lot of hype around end to end driving, but it didn’t really materialize the technology wasn’t ready.
    0:10:17 So now it’s almost a second version of that happening now where the research has progressed a little bit further.
    0:10:23 So I do think the architectures are going to evolve significantly even though they’re not yet ready for production.
    0:10:28 What that also means is that the tools and infrastructure needed to support that is evolving pretty quickly.
    0:10:35 And so we are developing new kinds of simulators that are needed in order to support those advanced architectures.
    0:10:43 And those simulators themselves require many of these generative techniques or neural rendering techniques that have shown good promise in research.
    0:10:48 And third, I would say is just using some of the generative AI to simplify workflows.
    0:10:56 As an example, if you’re not on the engineer, you spend a lot of time working with simulation and scenarios, but you don’t want to write a lot of complicated scenarios.
    0:11:04 But we could generate them for you programmatically in a much more confident manner today than what was possible two or three years ago.
    0:11:10 So just at different layers, whether it’s the autonomy stack, whether it’s the tools being used to develop that autonomy stack.
    0:11:15 I think we see pretty fundamental impacts and that’s why we are investing pretty aggressively in utilizing these technologies.
    0:11:19 Just double clicking on the idea of simulation for robotics or autonomy.
    0:11:24 I think this is like a very non obvious point to people who haven’t worked in this industry for the last two years.
    0:11:34 Because I think that we’ve started to use video generative models as dropping replacements for simulators like Unity or Ross or Unreal Engine.
    0:11:42 And the reason you need a simulator to be clear is because, first of all, robots are really, really expensive and you don’t want to take them out to the field to have them break if you mess up the algorithm, basically.
    0:11:51 And you also need many environments where you need to train on policy, meaning you basically need to run it in real time in order to make sure the thing works.
    0:11:57 And so in recent years, they’ve started to use video generative models conditioned on actions or sensor data.
    0:12:02 And you can actually create a really, really incredible reconstruction of the world just using these video generative models.
    0:12:08 And this is not hype Gen AI stuff. This is used by Tesla, this is used by Wave, it’s pretty exciting stuff.
    0:12:12 And I think that some people are being very quiet about it, but there’s some really awesome public releases.
    0:12:25 I will say the rise of NVIDIA has been pretty instrumental for our kind of business to be able to put that kind of compute power in a four and a half pound form factor that can be sold for basically $11,000, $12,000 would still make some margin.
    0:12:27 And that’s a very hard thing to do.
    0:12:33 I’m curious, how do you think about the cost aspect when using the high performance chips that NVIDIA comes out with?
    0:12:39 How does the sort of ROI for the business change when you’re putting the latest GPUs or compute onto the drones?
    0:12:45 It’s so foundational to our business. We have to have high computes on the drones themselves.
    0:12:51 What we did in our latest release that we announced about a year ago was we actually added excess capacity.
    0:12:56 So basically trying to feature proof the hardware so we can do more over time. We haven’t fully used it.
    0:13:03 We expect to be able to run additional models, including models that our customers build on the drone itself because they can do much deeper analysis on the things that matter to them.
    0:13:07 What’s an example of a custom model that a customer might want to build?
    0:13:14 So object detection is a really simple one, as you mentioned, but in our world we see everything.
    0:13:21 It’s not just about, hey, people, right? It’s like, no, I want to be able to identify that particular transformer.
    0:13:26 And by the way, PG&E’s transformers are different than Southern California Edison’s transformers, which are different than Baltimore Gas and Electric Transformers.
    0:13:34 So they know their transformers and then once we actually identify the transformer, we need to be able to determine whether the thermal signature is actually saying there’s a problem or not.
    0:13:44 That is so specific. We’re not the best ones to be able to build that. So that would be an example of how customers can build their own stuff and then basically run it so we can take immediate action on the drone itself.
    0:13:50 That’s why we put in that excess capacity is to be able to do those kinds of things that have that kind of extensibility and platform.
    0:14:01 Very cool. Actually, that brings me to another question, which is for Ceronic and Skydio, both companies are essentially building the full vertical stack where not just the algorithms around autonomy and perception,
    0:14:09 but actually the full kind of product that goes into the world. Whereas Applied, you’re much more of a software provider working with companies who are building the hardware.
    0:14:21 I’d be interested to hear some of the kind of trade-offs or what do you gain by owning the full end-to-end system and what’s harder as a result of having to manufacture and deliver the final product.
    0:14:28 We think that the ultimate value of a vertically integrated stack is reliability. We’re very committed to it. We started with it.
    0:14:36 And in fact, our primary competition in the world is DJI, the largest manufacturer of drones out there, and they are the complete opposite.
    0:14:42 They’re happy to build the hardware and there’s a whole plethora of other companies to sort of build their ecosystem around DJI hardware.
    0:14:48 And we see that those seams actually start to fracture when you get more and more complicated scenarios.
    0:14:55 And so you add in autonomy there. What happens in the corner cases? What happens in the failure modes? How do things react?
    0:15:00 That’s where we could completely control that and we can test for it and we build reliability around it.
    0:15:07 So I think the downside is that we might go slightly slower, right? Because we do have finite resources.
    0:15:16 We have to choose where our investments are. Whereas another company that may be all of what they do is to be able to build some kind of capability on top of another person’s hardware.
    0:15:21 For us, we are okay to move a little slower to be able to deliver higher quality.
    0:15:25 We’re kind of like a weird middle ground, I would say, because we own the full stack.
    0:15:29 We also, though, have three types of boats, like small, medium and large, basically.
    0:15:34 And these boats are very different in terms of the amount of cameras they have, the actuation techniques you use.
    0:15:37 That being said, we still own all the hardware, especially all the compute.
    0:15:44 And so the compute is mostly homogenous between them, but your actual kind of effector systems or your perception stack is going to be differentiated.
    0:15:49 And it’s also differentiated in between boats sometimes, because we want to test things out, we want to add another camera or something.
    0:15:54 And I would say it’s actually a powerful thing to be a little bit agnostic on the hardware and the software,
    0:16:02 because it basically pushes you to create really, really solid abstractions for your perception stack or for your autonomy stack.
    0:16:06 And it kind of pushes you to be a better engineer. This is at least what I’ve experienced in my engineering team.
    0:16:10 We really liked to think about, okay, how is this going to work on boat N+1?
    0:16:15 And so that’s been kind of a fun challenge to work on, but I do agree that it does slow things down sometimes.
    0:16:18 Yeah, I completely agree with that point of abstraction.
    0:16:21 So Applied started with being a tools provider.
    0:16:26 So we would provide the simulation and data products and eventually our customers were like the tools are great,
    0:16:30 but we don’t have the internal capability to build that autonomy stack using the tools.
    0:16:31 Can you help us with that?
    0:16:33 So that’s how Applied actually started.
    0:16:35 We now provide an off-road autonomy stack.
    0:16:42 We also have a trucking stack and to the point that Peter was making now more so than ever in autonomy.
    0:16:48 I think these abstractions are possible where we have a stack that it’s not built for a single customer.
    0:16:53 It’s meant to be reusable across customers and they can build their eventual application on top of it.
    0:16:55 So if you only want to use the tools, that’s great.
    0:17:01 But if you want an actual autonomy stack, either as your primary stack or to get kickstart your efforts internally,
    0:17:09 there are providers like Applied or other ones that you can use with the right abstraction to significantly accelerate your program.
    0:17:16 How involved is that sort of translation process to different form factors, vehicles, customer types?
    0:17:22 I’m curious to hear how hard it is to get autonomy that works for one type of vehicle to work in a totally different setup.
    0:17:26 I mean, I would love to tell you that it’s like seamless and just happens all by itself,
    0:17:30 but there’s the engineering aspect of it and there’s the organizational aspect of it.
    0:17:34 I think engineering to a certain extent, you can engineer the best APIs and abstractions.
    0:17:41 There’s still customization that you would need to do, especially if it’s for the first time being deployed to different platforms.
    0:17:48 But the organizational challenge is even more interesting because for some of the companies that we are working with,
    0:17:56 they’re going through this big shift of going from hardware companies because vehicles were primarily hardware driven to becoming software companies.
    0:18:03 So they’re reinventing themselves, hiring software engineers, hiring engineering leaders from Silicon Valley, etc.
    0:18:09 And you actually need a very close partnership to make this work, especially if there’s various different vehicle form factors.
    0:18:17 So it’s not just an engineering problem, it’s also how do you build up internal capabilities for customers who often will work with them
    0:18:24 on like training their internal team, etc. in order to be able to work together on this transition of the stack to many different platforms.
    0:18:30 Makes sense. I spent most of my career before investing in Palantir, so I’m very comfortable with that type of model.
    0:18:37 What was your experience there in terms of how to help companies sort of make that shift to whether it’s autonomy, whether it’s software, data?
    0:18:41 It wasn’t necessarily strictly autonomy, but I think that there are a lot of similarities.
    0:18:45 The biggest thing was how you embed with the customer to drive cultural change,
    0:18:54 which is the Ford-deployed engineer model really invented at Palantir where I would be flying out to Azerbaijan or somewhere in Oman or Trinidad
    0:19:00 or really far-flung places to help their engineers really on the ground in the field figure out how to use the software.
    0:19:02 And so maybe switching gears a little bit.
    0:19:08 I’d love to talk a bit about the economics of autonomous systems, also how that relates to regulation.
    0:19:14 So we’ve heard and read in the news a little bit lately about Waymo and the economics of a Waymo ride.
    0:19:21 And it’s really exciting to see it start to actually make sense so that you’re not just pouring money into the system for the sake of R&D.
    0:19:30 But every single Waymo ride is actually, I think, profitable if you don’t count the overall cost of the vehicle, which is a big cost to discount.
    0:19:37 So I’d love to hear maybe starting with Skydio, like how do you think about the economics of the drone industry, where you’ve seen real success,
    0:19:41 where it’s been slower, and maybe also how regulation has played a role in that.
    0:19:46 We serve multiple different industries and their ROI calculations are going to be slightly different.
    0:19:49 I’ve used a couple of examples where we talk about energy utilities.
    0:19:58 And in that instance, it’s about looking at the people and labor it takes to go inspect the equipment, whether that’s physical substations or transmission lines or distribution lines.
    0:20:04 And anytime you can save the cost of actually sending a truck on site where they can put a person in a bucket, get a buck in the air,
    0:20:10 which can cost $2,000 per deployment, and you can instead put a drone up and get the exact same information in 60 seconds.
    0:20:13 Just sort of a pretty obvious ROI there.
    0:20:16 We also serve public safety, like first responders, police departments.
    0:20:27 And I think you can’t really put a value on human life, but you can put a value on the insurance payouts that come with officer involved shootings.
    0:20:32 It can easily go to $1 to $2 million every time there’s some kind of use of force.
    0:20:36 And so being able to avoid that, being able to cut that down in half is really, really key.
    0:20:40 Ultimately, we’re in the business of providing information for people to make better decisions.
    0:20:50 And if you’re in a really high stakes scenario, better information about where the threat is can really make a big difference in terms of whether you end in a peaceful way or a tragic way.
    0:20:56 Certainly some elements of economics, but a lot of it is just keeping people safe, keeping their officers safe, keeping the community safe across the board.
    0:21:03 And how about with the regulatory piece of sort of whether an operator has a line of sight on a drone?
    0:21:11 How maybe take a particular use case like police officers or something, like how they think about kind of fleet expansion as those regulations change?
    0:21:19 One of the key areas of investments right now is a concept called drone as first responder, where you would pre-position docking stations on the rooftops of cities.
    0:21:33 And so this is happening in New York, it’s being tested in other cities where when a 911 call comes in, the drone automatically deploys and goes and is effectively the first responder, the first person on site and is providing eyes back to a remote pilot.
    0:21:34 That does two things.
    0:21:43 One is the pilot is sitting in some nicer conditioned office and they can immediately relay information back to any responding officers so they can respond more appropriately.
    0:21:49 They can control many, many drones at the same time, so it becomes a one to many versus a one to one argument.
    0:21:51 And a lot of calls can be cleared.
    0:21:56 These 911 calls for service can be cleared by basically the drone saying there’s no real issue here.
    0:21:59 You don’t have to go out on site and that’s tremendous economic savings.
    0:22:08 In order for this drone as first responder to happen, you have to have a regulatory environment that allows for a lack of visual observer on the rooftop.
    0:22:14 And right now, just the 22nd primer on FAA regulations, if you’re putting anything in the air, it is regulated.
    0:22:17 The FAA cares about airspace and they mostly care about just not hitting anything.
    0:22:19 Don’t hit an airplane, don’t hit a helicopter.
    0:22:26 And so they require you to stay below 400 feet and they require a person to be visually looking at that drone at all times.
    0:22:27 That’s like the most basic rules.
    0:22:31 So now you have a scenario where you might go further up.
    0:22:34 You don’t have the available staff to put a person on the rooftop to be able to look out.
    0:22:40 And the second is if you’re in some place like New York City, the top 100 buildings are over 600 feet.
    0:22:42 So how are you going to be keeping everything below 400 feet?
    0:22:50 So being able to sort of work with the FAA to be able to create these kinds of waivers to this traditional regulatory environment that allows for beyond visual line of sight,
    0:22:59 beyond visual line of sight without a visual observer and to be able to actually stay within 50 feet of structure so you can actually go up and over a building as long as you’re within 50 feet.
    0:23:02 And that was a waiver that just came out actually two, three weeks ago in New York City.
    0:23:09 And it’s a fantastic way of having the FAA sort of work with these agencies to do us right for the community while still keeping the air safe.
    0:23:11 Exciting. Congrats.
    0:23:13 I’d love to hear the applied intuition.
    0:23:23 The economic case where you see where is this still sort of a slightly money losing R&D exercise versus where are you actually starting to see the economics make sense?
    0:23:26 And where, if at all, regulation plays a role in that?
    0:23:36 Yeah, I mean, on passenger cars, they’ve had driver assistance systems for a long time as these systems become more capable OEMs have an ability to charge more for them, right?
    0:23:39 That’s why the FSD system from Tesla when it came out was over $10,000.
    0:23:42 There’s an Avid Tesla fossil driving user.
    0:23:43 There you go.
    0:23:44 I get a test.
    0:23:45 Yeah.
    0:23:48 So there’s a certain willingness to pay if the performance of the system is up.
    0:23:58 They’re not just discounted that. So I think the industry is in a price finding mech sort of stage right now where obviously the best thing would be higher performance while keeping costs the same.
    0:24:04 But as the cost of compute goes up, more sensors go into the vehicle, more software being deployed onto it because they are more complex.
    0:24:06 The bomb cost for the OEM goes up.
    0:24:08 So I think there’ll be some price increases.
    0:24:13 OEMs already operate on somewhat thin margin compared to the margins we are used to in the Silicon Valley.
    0:24:16 So they’re not in a position to keep losing money on each of these systems.
    0:24:22 So I think the market will eventually find a price that makes it profitable for the OEM to ship these systems.
    0:24:27 On the, I think areas like trucks and construction mining have a different unit economics framework.
    0:24:35 So if you think about trucks, for example, and I’ll tie in regulation into this as well, we can think of unit economics as reducing the current costs.
    0:24:39 But a big part of unit economics also can you increase the revenue per truck or not?
    0:24:41 So the first argument is, hey, there’s a shortage.
    0:24:48 So we’re losing like supply chain flexibility, like we do some work in Japan in providing our autonomous truck technology in Japan.
    0:24:58 The government is actually pushing the commercial vehicle sector to invest more in autonomy because they’re seeing they call it the 2024 problem where the drivers are aging out and they are overworked and have health issues.
    0:25:00 So the shortage problem is real.
    0:25:05 But even if you look beyond the sort of, okay, how do we reduce the labor cost and the insurance cost?
    0:25:14 If you have a network of autonomous trucks, you can actually optimize the entire logistics network such that you’re generating more revenue per truck, which makes unit economics better.
    0:25:17 The regulation plays a part in that is twofold.
    0:25:23 One is in a place like the US, each state can actually regulate how these driverless trucks are deployed.
    0:25:31 And so you can have this weird mix where the states that your truck is traveling through have slightly different regulations and federal government has different regulations.
    0:25:33 So you do need some consistency.
    0:25:42 So if you want to have a truck grow from LA to Atlanta, which is actually a pretty heavy freight route, then California has to have consistent laws with Arizona and Texas that allows that.
    0:25:44 And I think it’s not fully there yet, but getting there.
    0:25:51 The other side of it, there are regulations like hours of service that determine how long a truck and a truck driver can drive.
    0:25:54 That’s for their safety from fatigue, et cetera, and for road safety.
    0:26:07 So the government has to be willing to be flexible on those such that those trucks can then operate 24 hours such that you can then reconfigure logistics networks and then make the supply chain more efficient and make the revenue and the unit economics work.
    0:26:16 So I think those are some of the factors in trucking and mining, I think is a different sort of set of factors in the sense that the ROI is somewhat already clear to the industry.
    0:26:23 That’s why they’ve been investing in autonomy for a long time and the trucks we’re talking about in mining on which these autonomy systems are being deployed.
    0:26:25 These are like a $5 million machine, right?
    0:26:29 So it’s not a big deal if you put a $100,000 lidar on it.
    0:26:35 Of course, it adds $100,000 and that’s meaningful, but in relative to a $5 million machine, that’s not the main point.
    0:26:46 The main point is if the system stops and it stops the mining operations for every minute you stop the mine, you’re losing them tens and hundreds of thousands of dollars.
    0:26:51 So the unit economics game there is at a mine level, not necessarily at a truck level.
    0:26:58 I also imagine replacement cycles are different. It’s not as easy to buy a new $5 million bulldozer as it is to buy a new $100,000 car.
    0:27:05 That’s right, but the whole ROI calculation becomes a slightly different calculation, which is how many trucks do you deploy in a mine?
    0:27:10 How do they impact the productivity, which increases the mine revenue and how do they impact the downtime, etc.
    0:27:18 So we see slightly different applications, but I think generally in mining, as I said, OEMs and the mines, we talk to see the business case there.
    0:27:23 It’s just improving the technologies so that it can reliably work and not bring downtime to the mines.
    0:27:33 So I think related to some of the questions around regulation, I’d love to talk a little bit about geopolitics and some of the regional or global differences in our approach to autonomy.
    0:27:40 I don’t know if this is a true story, but I did hear the story about DJI drones being used early on in Ukraine.
    0:27:54 China had given Russians a backdoor to be able to determine the positions of Ukrainians on the ground using DJI drones, which was a big impetus for a lot of the drone activity that we’re seeing in Ukraine coming from the U.S.
    0:27:58 So there’s a lot going on in this kind of geopolitical landscape.
    0:28:13 And I kind of love to hear how, for all three of you actually, given Sironic as a defense contractor, I’d love to hear how kind of the role of geopolitics and how you think about autonomy and how it’s come up both as maybe a challenge and also a motivating factor.
    0:28:19 So Sironic was basically founded on this idea that China outnumbers our shipbuilding capacity about 200 to one.
    0:28:36 So the question is, what can we use as a sort of unfair advantage to leapfrog that rather than just compete on the basis of cost per ship? How can we make autonomous distributed systems deliver sort of an overmatch result over China’s kind of shipbuilding capacity?
    0:28:49 And so this is obviously played a major role in motivating Sironic’s accompany. But sort of even beyond that, I think we’ve seen a lot of unmanned service vehicles, which is autonomous boats, be used in the Middle East as well as with Ukraine and Russia.
    0:29:03 And so I think the sort of heating up of global proxy wars, not just great power conflict, has also led to a lot of expansion of use of autonomous systems as we see in Ukraine, as we see off the coast of Yemen and other countries like that.
    0:29:05 But yeah, that’s the TLDR.
    0:29:09 Given the sort of DJI angle here, we’d love to hear how Skydio thinks about this.
    0:29:16 Geopolitics is a very important topic in our world. You mentioned Ukraine. We’ve been in Ukraine 30 times. I was there this past spring.
    0:29:25 They use DJI’s in a very disposable fashion because it’s the cheapest they can get and they hack it. DJI’s effectively a hostile vendor to them.
    0:29:31 And so they have to hack it quite extensively so that the drones can actually fly there and not be detected by the Russians.
    0:29:45 And there’s certain techniques they have to do that. One of the challenges that the U.S. looks at is the threat of being wholly dependent on Chinese based technology for industries that they would consider to be critical to national security.
    0:29:51 What Ukraine has shown to the world is how critical drones can be in any combat.
    0:29:58 And if all of our drones and all of our drone parts are being held by Chinese manufacturers, then we are wholly dependent on them for such a critical technology.
    0:30:02 And that is exactly what the U.S. is trying to avoid.
    0:30:10 And so there’s laws being discussed within Congress now to start weaning the United States off of Chinese manufactured drones.
    0:30:19 So it won’t be an immediate ban. It won’t happen overnight, but they can start sort of lessening their dependence and start encouraging U.S. and U.S. innovators to step into the fold, including ourselves.
    0:30:33 We’re not asking for subsidies, but we do benefit from restrictions for sure that for some of these organizations like the federal government or state and local governments to choose western products instead of Chinese manufactured products.
    0:30:41 And one small example of the kind of power that some of these manufacturers can have, Otel, which is sort of a smaller version of DJI based in the exact same city in China.
    0:30:48 They decided one day that they would update their geofence, basically where you’re allowed to fly or not allowed to fly.
    0:30:50 And they turned off all access in Taiwan.
    0:30:54 So immediately every Otel drone was just bricked in Taiwan.
    0:30:56 Now, why Taiwan?
    0:31:07 So if you had an example where all of our critical industries are using a Chinese manufactured drone, and one day China says, I’m just going to turn them all off, they could immediately break them.
    0:31:10 And that’s really the extent of the problem. It’s quite severe.
    0:31:19 Yeah, I think China has a conversation with every CTO or CEO of any major OEM across industry that visits our office or we talk to.
    0:31:26 And these are like weekly conversations just to take an example from automotive and maybe government because applied also does a bunch of work with the government.
    0:31:30 In automotive, China is basically redefining the industry.
    0:31:32 There’s no sort of lighter way to put it.
    0:31:36 There’s a few things that are happening and the Beijing Auto Show was earlier this year.
    0:31:38 It happened to be there in person for it.
    0:31:40 All of the attention was on the local Chinese OEMs.
    0:31:48 Like you could literally go to the booths of the international companies and consumers didn’t really have much interest in them except for a couple of brands.
    0:31:54 And that’s because the product innovation in the China ecosystem is second to none right now.
    0:32:04 The cars you can buy there, like buy, not just drive in a prototype, just vastly superior consumer experience compared to what you can get in the U.S. or Europe.
    0:32:12 I was talking to Steph earlier about some of the experiences there in terms of you walk up to a car and you say, please unpark yourself, it unparts itself, opens a door for you.
    0:32:17 You sit in the car, the car assistant can process commands from four people talking simultaneously.
    0:32:21 It’s a delightful experience to sit in those. These are production cars.
    0:32:23 And it’s not just about the product today.
    0:32:27 It’s actually scary how fast the pace of innovation is every six months.
    0:32:32 They’re innovating on that product and the cost at which they’re able to do it is very hard for the global industry to match.
    0:32:38 So at one point you might think, well, there’s enough geopolitics that maybe the global economy is like somewhat insulated from that.
    0:32:42 And we’re seeing that in the U.S. where there’s 100% tariffs on Chinese vehicles.
    0:32:50 At the same time, you look at the sort of what’s happening in the market in China where these OEMs are facing a sort of flattening domestic demand.
    0:32:51 They have oversupply.
    0:32:58 So even though China is the largest automotive market already and the largest exporter, they all have ambitions of sort of going global, right?
    0:33:07 And some of these OEMs have cost points that are so low like a BYD that despite tariffs in Europe and despite tariffs in U.S., they might actually be somewhat competitive.
    0:33:17 And that’s why every automotive executive is worried about China and thinking about what’s our strategy, not just in China, but what’s our global strategy given what we are seeing in China.
    0:33:24 I think on the government side, it’s similar honestly in the sense that the DoD used to be the driver of innovation, right?
    0:33:32 There’s a lot of ties between the Silicon Valley history and DARPA and how autonomy came about and how a number of other technologies like even internet came about.
    0:33:42 And now we’re at a point where I think the Pentagon recognizes that it’s been slow in moving towards software and moving towards autonomy and definitely slower than China.
    0:33:47 Both in terms of sort of processes of like how do you do procurement is actually a big barrier today.
    0:34:01 So we do this conference every year in DC focused on national security and the entire conversation is about how do we move faster and bring these technologies that are being deployed in the commercial world to national security much faster.
    0:34:04 And how do we evolve our procurement processes to be able to do that?
    0:34:12 So I think across industries, we see China being a major part of conversion, a major driver of strategy for companies.
    0:34:17 I was going to end with the last question of what keeps you motivated, but I feel like that’s very motivating.
    0:34:25 So with that, I think we have a few minutes left, so I wanted to just open it up if anyone in the room had any questions for our wonderful guests.
    0:34:33 Alright, since this was a live recording and some of the questions were pretty long, we’ve condensed them for your ears and I’m going to be punching in with the voiceover.
    0:34:39 Alright, first question. What are your experiences dealing with security guidelines and regulatory bodies?
    0:34:48 The one thing that I would say is it’s a little bit unintuitive sometimes that designing autonomous systems, as long as they’re not like true kinetic effectors, sometimes it’s actually lower risk.
    0:34:53 The example that I like to give a lot is imagine designing a drone versus a helicopter, right?
    0:34:58 Helicopter, you’ve got to be pretty sure that that thing will not fall out of the sky, right?
    0:35:02 A drone like falls out of the sky. Okay, that’s fine. We’ll iterate, we’ll keep going.
    0:35:08 And so sometimes it actually helps me sleep a little bit better at night thinking, okay, at the end of the day, these systems are directing themselves.
    0:35:12 If the boat sinks, it’s not the end of the world. And so that’s what all adds to it.
    0:35:22 In terms of the actual reality, the fact that we’re designing for the DoD though, yes, these systems have to be absolutely like secure mission critical, especially in terms of reliability.
    0:35:26 And to this extent, I think CERONIC as an engineering org is built up around this.
    0:35:33 Like the way we do our systems engineering, the way we do our test and evaluation pipelines, I think is a lot more rigorous than a lot of other companies.
    0:35:38 But at the end of the day, you can sleep a little bit nicer just knowing that they’re unmanned systems.
    0:35:44 From a product design standpoint, in terms of safety, a lot goes into basically failure mode.
    0:35:50 So what happens if the battery gets too low, no matter what inputs the operator gives, the drone is going to come back.
    0:35:57 And it’s going to follow the path that it had so it can sort of navigate back from obstacles, no matter where it’s out to get back to its original location.
    0:36:01 It can also basically land directly down. There’s a programming of safe landing zone.
    0:36:07 So those are all things to try and keep people sort of safe in terms of more security, especially with the Department of Defense.
    0:36:13 We sell a variant of our products that are effectively offline and offline is a bit of a misnomer.
    0:36:16 They’re online, but they’re completely within the private network of the DoD.
    0:36:23 So we have no access to it. It’s not cloud based. And those are instances where if the customer really, really needs that level of security, they have it.
    0:36:29 And it basically means more engineering work for us because we have to carry two variants forward, but it’s necessary in order to circle federal government.
    0:36:35 Yeah, generally, in sort of the automotive realm and sort of Vamo cars, etc.
    0:36:45 What I would say is that what’s been done in the industry in the past, like all of the systems engineering practices that have been used to build aircraft like commercial airliners, etc.
    0:36:55 Are necessary and are used, but not sufficient in the same way in some of the standards that have been put out ISO 26262 that has been used in the industry for a long time.
    0:37:01 These are all inputs, but none of these individually or even cumulatively are sufficient.
    0:37:07 And so if you look at some of the publications from Vamo and some of the work we do with our customers, we actually consistently tell our customers.
    0:37:14 We actually need to do way more than what’s actually any regulatory bodies asking for or what aerospace engineering has done.
    0:37:29 In order to prove the safety of the system that actually validating that these systems are safe to be deployed, whether that’s a passenger car, whether that’s a truck, whether it’s a mining agriculture defense application is actually one of the problems our customers struggle with the most,
    0:37:32 because there is no standard blueprint for it.
    0:37:43 It’s a combination of an engineering problem, plus a data science problem, plus a regulation problem, plus winning consumer trust problem, because eventually you have to convince yourself and the stakeholders that this is safe enough.
    0:37:49 So it’s not a science problem, but in many ways it’s still the blueprint is yet to be clearly written for this.
    0:37:53 And I just don’t think the regulations and standards are enough and the same applies for cybersecurity.
    0:37:57 I think they’re very short of what actually needs to be put into these systems.
    0:38:01 What best practices do you use to reduce stress in your technical debt?
    0:38:06 If you ask any seronix software engineer what the three magic words are, they’ll tell you this.
    0:38:12 The kind of design principles that we follow is simple, correct, fast in that order.
    0:38:19 The idea is that first of all, you want to build a very, very simple system that you understand from the electron level.
    0:38:24 We do not integrate any technology that we don’t understand from the electron level all the way up to the software level.
    0:38:32 And so the TLDR is that we build a ton of stuff that doesn’t work at first, but that we understand super, super well.
    0:38:38 And so the systems design like kind of philosophy pervades basically everything in our software spec.
    0:38:43 So yeah, the simple, correct, fast is like the way we do it at Seronic. This is totally worked from my opinion.
    0:38:46 I never heard of technical debt, what’s that?
    0:38:54 So I think technical debt is inevitable in fast changing industries like the ones we play in.
    0:38:59 So I think we were previously talking about how the underlying technology in these eventual systems is changing,
    0:39:04 which means we have to rethink the products we are providing to the market quite a bit, right?
    0:39:09 So you keep the current system stable and then you deploy a new system magically over time.
    0:39:14 But we’ve all been doing engineering for a long time to know that it’s never as clear cut as that.
    0:39:20 But I think we focus a lot on working with our customers on like joint roadmaps where we literally go to customers
    0:39:25 and say, hey, we’re going to actually upgrade the architecture of this product because now we can actually make use of generative AI
    0:39:28 or any other technology in order to improve these products.
    0:39:35 And surprisingly, more often than not, if you have a reasonable roadmap, the customers are actually pretty reasonable.
    0:39:41 It does require you to have a trusted relationship where it’s just not like here’s some money and you’re a vendor and a traditional software vendor.
    0:39:48 So if you’re in commoditized markets where you’re just purchasing based on certain features and who’s the most cheapest to procure,
    0:39:50 it’s hard to have that kind of relationship.
    0:39:57 But for the industries where and where software we are providing them, either that’s the developer tools or the actual software that’s going into the vehicle.
    0:40:00 This is cutting edge software and they know this is cutting edge software.
    0:40:04 So it’s a very like collaborative relationship with the customer.
    0:40:09 We’re often building new products with them and that allows us to have sort of these thoughtful roadmaps.
    0:40:11 Man, I’ve been in tech 25 years.
    0:40:13 There’s always technical debt.
    0:40:15 The longer you’re around, the more it piles up.
    0:40:17 I don’t know that I could add anything more.
    0:40:24 The one thing that’s a little bit unique about Skydio is that we have these hardware platforms and that allow us to basically sort of reset.
    0:40:29 Like the latest generation that we announced last year was three years and $80 million in the making.
    0:40:31 That allowed us to basically reset a lot.
    0:40:37 But we also have a pretty large cloud software component and there’s a hell of a lot of technical debt that’s been built up over the last seven, eight years.
    0:40:40 I don’t have a magical answer on that one.
    0:40:46 Some people think to get to self driving level four or five or a robot taxi status that we don’t need lighter.
    0:40:48 What’s your take there?
    0:40:50 All right, I can take that super easy question.
    0:40:56 So I think generally one is somehow the industry has gotten into this.
    0:40:59 Yes, LiDAR, no LiDAR, sort of binary camps.
    0:41:09 But at the end of the day, a sensor is just one other piece of technology that you incorporate to achieve the ultimate goal of, in this case, level four robot axes.
    0:41:15 So if we more had a path to deploying the vehicles that you see on the road without a LiDAR,
    0:41:23 I guarantee you we would have taken that path because there’s a lot of engineering and science invention that went into building some of the LiDARs that we more has.
    0:41:25 They really are like cutting edge LiDARs.
    0:41:31 And so we must not building them for the sake of just, hey, it’s fun to work on these technical challenges.
    0:41:42 There’s a portion of the safety case that goes back to the question of how do you certify that these are safe enough that relies on certain properties that only LiDARs have that today.
    0:41:45 The other combination of other sensors cannot.
    0:41:50 And even in cars in like China, for example, you see LiDARs in lower levels of autonomy.
    0:41:54 So A, that allows them to sort of bring certain capability to market faster.
    0:42:07 But also from a liability perspective, you have to really think from a manufacturer perspective, the vehicle does get into an accident and we will see accidents happen in the industry as sort of the technology is maturing.
    0:42:21 Would you rather have gone the all the way and done whatever was possible from a safety and liability perspective to prevent that or or not is the question that OEMs have to face when they think about should I put a LiDAR in a passenger car or not.
    0:42:36 So, ultimately, will we get to a point where systems without LiDARs are good enough to function in their respective design domain that respective design domain could be mining that respective design domain could be cars.
    0:42:40 Some defense applications, etc. I think in the long term, we will get there.
    0:42:56 But do I think that at the early stages of deployment of technology, taking the safest path is the right approach in order to build up trust in the technology in order to build up trust with residents of a city in order to build up trust with regulators.
    0:42:59 I think that’s a pretty reasonable approach.
    0:43:03 I’m super curious to hear your observations around the ecosystems you’re seeing emerging.
    0:43:06 I’m sure that’s also really interesting from a venture perspective, right?
    0:43:09 How do you see the next couple of years coming together there?
    0:43:11 I’m happy to take a first crack at this.
    0:43:13 So, I think it’s a really good question.
    0:43:14 It’s something that we think about a lot.
    0:43:32 Historically, I’d say the industry has mostly focused around with a few exceptions applied being a great example of an exception scaly eye being another one that both businesses really took off as a result of selling software into the sort of self driving early on at least into the self driving market.
    0:43:46 Most autonomy companies for the last decade have been very tight coupling of hardware and software where all of the software was written almost to the firmware level for the specific hardware form factor.
    0:44:01 And what we’re starting to see, I think part of it is like the last three years of developments in AI and part of it is the broad explosion of interest in autonomy across a lot of different use cases is more of a software tool chain emerging.
    0:44:08 But there are a lot of unsolved challenges that we see pretty consistently across companies operating in autonomous spaces.
    0:44:18 So even like basic assumptions about how software is built for the kind of traditional SaaS world of the 2010s just doesn’t work in the autonomy space.
    0:44:28 You often don’t have Wi-Fi like you can’t expect that you can just ship releases like every five minutes to customers and they’ll be able to update.
    0:44:31 How do you stream data from one place to another?
    0:44:42 Like how do you decide what decision making happens on device on chip on the edge versus like in a cloud environment because it has to consider a swarm or a fleet of devices.
    0:44:54 So those are all like really interesting technical challenges and problems that I think developers will start solving more at scale in the next several years as more and more autonomy use cases come up.
    0:45:03 So I imagine that the kind of developer toolkit around building an autonomous system is going to be more decoupled from the hardware itself over the next several years.
    0:45:08 There’s lots of opportunities to build new tech in those scenes coming up.
    0:45:13 From our vantage point, autonomy is what democratizes access to the drones, but it’s not what people buy.
    0:45:15 They don’t care about our autonomy.
    0:45:17 They frankly don’t really care about our drones.
    0:45:26 What they care about is the information that the drones give them and the easier way we can get that information, the faster way we can get that information.
    0:45:41 Our next level of autonomy in the broader roadmap is going to be less about how do you fly and more about what mission are we trying to accomplish and how do you actually coordinate across multiple drones to be able to accomplish that mission in a safe way in a fast way.
    0:45:45 And that becomes much more vertically specific and use case specific.
    0:45:50 And that’s really to us where like the gold is and will create tremendous differentiation.
    0:45:56 Our hope is that there is actually a very thriving drone industry in the United States to be able to combat the Chinese manufacturers.
    0:45:59 It’s also extraordinarily capital intensive and that’s hard.
    0:46:00 That’s a big barrier.
    0:46:05 We’ve raised a lot of money and we’re the largest manufacturer in the United States, but we still have a long, long, long way to go.
    0:46:18 I hope there’s an sort of proliferation of a number of players coming in and contributing because I think it’ll be overall best for consumers is in building applications for the vehicle.
    0:46:23 So today, for the most part, the cars we buy in US, in Europe, etc.
    0:46:30 They’re not delightful consumer products like when you brought your first iPhone and you had a magical moment of ours is great.
    0:46:35 And now some of that has, I think, tapered off at iPhone 16 seems like the same as 15 and 14.
    0:46:40 So there’s really not been a great consumer product in that sense for a while.
    0:46:46 But when you go to China and you experience those, you get some of that wow and that moment of delight back.
    0:46:50 And then you peel the layers and say, OK, why doesn’t this exist in the cars here?
    0:46:53 The reality is that you peel back the layers behind your car today.
    0:47:02 There’s 150 different suppliers that each provided a small ECU as mini computer and the OEM integrated that into sort of a functional experience.
    0:47:05 But you almost have to redesign the car from the ground up.
    0:47:07 And that’s what Tesla did because they could start fresh.
    0:47:11 They could start with a software engineering talent and say, we don’t need to design with the way that we did.
    0:47:16 And that’s a journey setting every single vehicle that moves is on today.
    0:47:20 And that’s why Applied is sort of providing that operating system.
    0:47:25 Because if we can provide the operating system and give you a nice SDK to build those consumer applications on top,
    0:47:29 you can unleash your creativity and think of the car as your third space.
    0:47:31 And what experiences would you want in that vehicle?
    0:47:34 Is it theater mode? Is it something else, et cetera.
    0:47:37 And so that’s where I hope the industry goes.
    0:47:40 And I think overall, it’ll be just better for consumers.
    0:47:46 All right, that is all for today.
    0:47:49 If you did make it this far, first of all, thank you.
    0:47:53 We put a lot of thought into each of these episodes, whether it’s guests, the calendar touchers,
    0:47:57 the cycles with our amazing editor, Tommy, until the music is just right.
    0:48:03 So if you like what we’ve put together, consider dropping us a line at ratethespodcast.com/a16z.
    0:48:05 And let us know what your favorite episode is.
    0:48:08 It’ll make my day, and I’m sure Tommy’s too.
    0:48:10 We’ll catch you on the flip side.
    0:48:13 [music]
    0:48:15 [music fades out]
    0:48:17 you

    2024 has been a milestone year for autonomous tech. 

    Waymo’s fully autonomous driver has surpassed 20 million miles, while FAA approvals now allow commercial drones to fly without visual observers, advancing air autonomy in unprecedented ways.

    In this special live recording from SF Tech Week, a16z partner Erin Price-Wright moderates a panel of experts from three key domains—air, land, and sea—to explore the latest real-world deployments of autonomous systems, the impact of new chips on cost and efficiency, building full-stack solutions, managing risk, and the evolving role of regulation in driving these technologies forward.

    Joining the conversation is Macario Namie, CMO of Skydio, discussing the transition from consumer drones to enterprise and government use; Vijay Patnaik, Head of Product at Applied Intuition, who shares insights on developer tools and software for autonomous vehicles; and Peter Bowman-Davis, engineering fellow at a16z, diving into maritime autonomy based on his work at Saronic.

     

    Resources: 

    Find Macario on LinkedIn: https://www.linkedin.com/in/macario-namie-bb529/

    Find Vijay on LinkedIn: https://www.linkedin.com/in/vijaysaipatnaik/

    Find Peter on LinkedIn: https://www.linkedin.com/in/peter-bowman-davis/

    Find Erin on Twitter: https://x.com/espricewright

     

    Stay Updated: 

    Let us know what you think: https://ratethispodcast.com/a16z

    Find a16z on Twitter: https://twitter.com/a16z

    Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

    Subscribe on your favorite podcast app: https://a16z.simplecast.com/

    Follow our host: https://twitter.com/stephsmithio

    Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

  • State of Crypto 2024: Builder Energy, U.S. Election, Stablecoins, AI, More

    AI transcript
    0:00:01 (upbeat music)
    0:00:03 October 31st, 2008.
    0:00:07 That was the date that the Bitcoin whitepaper was released.
    0:00:11 And in the 16 years since, well, so much has changed.
    0:00:14 So where are we really today in the arc of crypto adoption?
    0:00:15 Not only at the infrastructure level,
    0:00:18 but also the applications built on top.
    0:00:20 In today’s episode, you’ll get to hear
    0:00:24 A16Z’s crypto team dive into their new state of crypto report.
    0:00:27 So how many real crypto users are there?
    0:00:28 Have gas prices come down enough
    0:00:30 for real applications to be built on top?
    0:00:31 And what is crypto’s relationship
    0:00:33 to the national conversation?
    0:00:35 Listen in to find out.
    0:00:37 Oh, and this episode was originally published
    0:00:40 by our sister podcast, Web3 with A16Z.
    0:00:42 So if you are excited about the next generation
    0:00:45 of the internet, find Web3 with A16Z
    0:00:47 wherever you get your podcasts.
    0:00:48 And of course, you can find a link
    0:00:51 to the state of crypto report in our show notes.
    0:00:53 Now over to host Robert Hackett for more.
    0:00:59 (upbeat music)
    0:01:01 Welcome to Web3 with A16Z.
    0:01:04 I’m Robert Hackett, and today we’ve got a special episode.
    0:01:06 We’re taking you behind the scenes
    0:01:09 of our newly released annual state of crypto report,
    0:01:13 A16Z crypto’s analysis of the latest data and trends
    0:01:16 that have defined the industry in 2024.
    0:01:19 This year’s report features some brand new insights
    0:01:23 from estimating the number of real crypto users globally
    0:01:25 to understanding how much interest in crypto
    0:01:28 swing states may have ahead of the US election.
    0:01:30 We also dig into infrastructure improvements
    0:01:33 to blockchains and key applications,
    0:01:38 including stablecoins, AI, and so-called deep-in.
    0:01:42 Be sure to visit A16Zcrypto.com for all this and more,
    0:01:45 including a new builder energy dashboard,
    0:01:47 which we’ll discuss on today’s show.
    0:01:50 Joining me to talk about the findings
    0:01:52 are our lead data scientist and report author,
    0:01:56 Darren Matsuoka, and CTO, Eddie Lazarin.
    0:01:58 The first voice you’ll hear after mine is Darren’s,
    0:02:00 then Eddie’s.
    0:02:02 As always, none of the content should be taken
    0:02:05 as tax, business, legal, or investment advice.
    0:02:09 See A16Z.com/disclosures for more important information,
    0:02:12 including a link to a list of our investments.
    0:02:17 This is our third year doing this.
    0:02:20 We’ve put together three of these state of crypto reports.
    0:02:21 Why do we do it?
    0:02:24 I think we like to use this report as an opportunity
    0:02:27 each year to really take a step back,
    0:02:30 kind of look at the industry holistically,
    0:02:33 analyze all of the data that we have access to,
    0:02:36 we consult with various experts across the industry,
    0:02:38 and ultimately bring it all together
    0:02:40 into a single perspective.
    0:02:41 – Yeah, I think that’s right.
    0:02:43 And I don’t want to get too lofty with this,
    0:02:48 but crypto as an industry was born in the social media age.
    0:02:52 And that means that information is constantly
    0:02:54 being streamed in real time.
    0:02:57 So I like to see this data crypto report
    0:03:00 as a way to pause for a second,
    0:03:04 and sort of appreciate what’s happened in the stream.
    0:03:05 You know, when you’re in the mix of it,
    0:03:09 and things are getting blasted at you multiple times a day,
    0:03:14 it can be hard to get a sense of the cumulative progress,
    0:03:17 let alone to remember what was getting streamed to you
    0:03:20 at full speed a year or two years ago.
    0:03:24 So I think that data crypto report is a chance for us
    0:03:27 to take a step out of the fire hose,
    0:03:29 and to take a look at what’s actually transpired.
    0:03:33 – And to that point, like our goal is not to just say
    0:03:35 that the crypto industry is great,
    0:03:37 and get that message out regardless of what we’re seeing,
    0:03:40 we really try to be intellectually honest
    0:03:43 based on data and what we’re seeing out there.
    0:03:47 – Another thing I’ll say is that crypto has a very
    0:03:50 overdeveloped in-group language,
    0:03:52 not just because of the memes and the jokes
    0:03:54 and the personalities,
    0:03:58 but also because of the technical complexity.
    0:03:59 All those things together create
    0:04:01 this really strong in-group language.
    0:04:03 And I think of our report as a way
    0:04:07 to try to mainstream some of those big things.
    0:04:09 We try to avoid in-group language
    0:04:11 and make things very accessible through charts,
    0:04:14 through very simple explanations,
    0:04:16 and it’s an opportunity to do that too.
    0:04:20 Also, it’s a way to shift the way people talk about crypto,
    0:04:21 because crypto is just filled
    0:04:24 with really difficult concepts and terms,
    0:04:28 and to be able to kind of peel back the layers
    0:04:31 and talk about what is actually happening
    0:04:35 in a way that people can understand is a unique challenge.
    0:04:37 Let’s talk about how the report opens.
    0:04:39 So we’re trying to summarize the state of crypto
    0:04:42 in the past year.
    0:04:44 So first up is size in the market,
    0:04:46 ’cause if we’re talking about crypto,
    0:04:47 the first question you might have is,
    0:04:48 what are we talking about here?
    0:04:49 How big is the industry?
    0:04:51 How big is the market?
    0:04:55 And so that’s the first question that we tackle here.
    0:04:57 Darren, you wanna hit us off?
    0:04:57 – Sure.
    0:04:59 For many years in the past,
    0:05:02 we’ve been mostly focused on building the infrastructure
    0:05:03 to make all of this work.
    0:05:07 And so there really wasn’t that big of a market
    0:05:10 for users of these crypto-based applications.
    0:05:12 But I think in 2024,
    0:05:14 we really did hit a tipping point
    0:05:16 with infrastructure improvements.
    0:05:18 These blockchains are becoming more and more accessible.
    0:05:20 They’re cheaper to use.
    0:05:21 And as a result,
    0:05:23 we’re starting to see applications come online.
    0:05:25 And now that we have these applications,
    0:05:28 I think it’s really starting to come to life.
    0:05:31 And I think in the years to come,
    0:05:33 this will be an increasingly important question.
    0:05:34 – Yeah, I think that’s right.
    0:05:36 Because beforehand,
    0:05:38 the technology was still coming together.
    0:05:40 And in many cases, it is still coming together,
    0:05:44 but we’re actually beginning to see some applications.
    0:05:45 And that’s something that if you haven’t been paying
    0:05:47 attention to crypto, you might not realize.
    0:05:48 – Totally.
    0:05:50 And I think the results speak for themselves, right?
    0:05:52 Active addresses across all of the blockchains
    0:05:55 that we track hit an all-time high this last month
    0:05:58 of 220 million mobile wallet users.
    0:06:01 So data that we get from mobile app stores
    0:06:05 that also recently hit an all-time high of 27 million.
    0:06:08 And so the numbers do kind of speak to this idea
    0:06:12 that we are now seeing some of these breakout applications
    0:06:17 that are bringing real on-chain transactions and usage.
    0:06:18 – Let’s go through each of those.
    0:06:21 You mentioned that active addresses are at an all-time high.
    0:06:25 Now, this is a kind of controversial metric.
    0:06:29 Not everybody loves talking about active addresses.
    0:06:30 One of the things they have going for them
    0:06:33 is that they are easy to measure.
    0:06:35 It’s something that you can very easily quantify.
    0:06:39 – I think to really understand why active addresses
    0:06:43 has become such a hot topic recently,
    0:06:47 I think we need to look at some of the historical context.
    0:06:49 I think in traditional software,
    0:06:52 most people tend to understand the basic concept of a user.
    0:06:56 Of course, there’s ways to measure the quality of the user.
    0:06:59 There’s a whole field of growth analytics around this topic.
    0:07:01 But in its most simple form,
    0:07:04 I think people can grok the idea of a daily active user
    0:07:05 or a monthly active user.
    0:07:08 It’s just the number of people
    0:07:10 that are using your product and service
    0:07:12 on a daily or monthly basis.
    0:07:14 It’s fairly straightforward.
    0:07:17 But in crypto, things are a lot trickier.
    0:07:19 And the reason is because on blockchains,
    0:07:22 user identities are pseudonymous.
    0:07:25 This means that it’s very easy for one person to create
    0:07:29 and control a group of public addresses or identities.
    0:07:30 This is called a Sibyl.
    0:07:32 And up until recently,
    0:07:35 a lot of the most popular blockchains
    0:07:36 had very limited capacity,
    0:07:38 which resulted in high transaction fees,
    0:07:42 which created this natural barrier for spinning up
    0:07:46 and using thousands or hundreds of different addresses,
    0:07:49 because it would come with significant monetary costs.
    0:07:52 But recently, we’ve seen that crypto infrastructure
    0:07:56 has become more scalable via L2s
    0:07:58 and new high throughput layer ones,
    0:08:00 which has reduced the cost of transactions
    0:08:04 on many of these blockchains to nearly zero.
    0:08:05 And maybe you might ask,
    0:08:07 isn’t it also near zero costs
    0:08:09 to create multiple identities
    0:08:12 on traditional internet applications?
    0:08:14 And I’d say, yes, that’s true for the most part.
    0:08:18 I can create multiple email addresses pretty easily.
    0:08:21 But the key difference here is that in the crypto world,
    0:08:24 we have very strong incentives for this type of behavior.
    0:08:26 – Yeah, Google doesn’t give you money
    0:08:29 for opening a new Gmail account, unfortunately.
    0:08:30 – Exactly.
    0:08:31 And a lot of new tokens today,
    0:08:34 actually Bootstrap, they’re circulating supply
    0:08:36 by doing something called an airdrop,
    0:08:40 where you’re rewarding retroactively users of the protocol
    0:08:42 based on a predefined set of addresses.
    0:08:44 And so as long as people believe
    0:08:47 that these tokens could be valuable,
    0:08:49 there is a strong incentive for them
    0:08:50 to try to game the system
    0:08:54 by creating and transacting under many different identities.
    0:08:57 This is commonly known as airdrop farming.
    0:08:58 – Yeah, there’s no reason
    0:09:01 that one person couldn’t spin up hundreds
    0:09:04 of millions of addresses and just go wild
    0:09:08 and engaging in totally useless and inauthentic activity
    0:09:11 in order to try to maximize their likelihood
    0:09:14 of extracting as many rewards as possible.
    0:09:17 And what we’ve seen over the last four or five years
    0:09:22 that we’ve had airdrops and yield farms and so on,
    0:09:25 there’s been a profound professionalization
    0:09:29 of the efforts to pull out those rewards.
    0:09:32 People have gotten really, really, really good.
    0:09:34 And I want to make it really clear to anybody
    0:09:37 who thinks that it is a gigabrain take
    0:09:40 to say monthly active addresses is simpleable.
    0:09:43 Yes, we know that.
    0:09:47 And if you have a better way to measure using public data,
    0:09:48 you know, that’s verifiable by everyone
    0:09:51 or that is easy to trust, I’d love to hear it.
    0:09:54 Tell me a better way.
    0:09:55 I’m thirsty for it.
    0:09:58 Tell me, let’s work together and let’s figure it out
    0:10:01 because the space deserves really high quality
    0:10:04 transparent metrics and that’s what we’re trying to do.
    0:10:07 – Yeah, and so given what we know about these behaviors,
    0:10:09 how many users are there, right?
    0:10:12 Is it 10 million, is it 50 million, is it 100 million?
    0:10:14 This is the question that we put a lot of work in
    0:10:16 and we’re going to publish some
    0:10:19 of our thoughts around estimating them.
    0:10:21 – And we’ll include that blog post in the show notes,
    0:10:24 but maybe you could walk us through how you think
    0:10:26 about actually getting from this big number,
    0:10:28 this 220 million number.
    0:10:29 If that’s the number of addresses,
    0:10:31 how do we get down to humans?
    0:10:33 How do we reduce that to the number of users,
    0:10:38 the actual flesh and bones on the other end of the screen?
    0:10:40 – I think one approach sounds kind of obvious,
    0:10:43 which is, you know, we’ve got these 220 million
    0:10:44 monthly active addresses.
    0:10:47 What if we could filter out what we suspect
    0:10:51 are bots and symbols?
    0:10:53 And the way that we can do this is some techniques
    0:10:56 using on-chain analytics and forensics.
    0:11:01 One method is to filter out addresses that received funds
    0:11:05 from something called a dispersion contract.
    0:11:07 This is a smart contract whose sole purpose
    0:11:10 is to take in funds and automatically distribute them
    0:11:12 across many different addresses.
    0:11:14 Of course, there could be false positives here,
    0:11:18 but the activity implies that the destination addresses
    0:11:20 all received funds from a single source
    0:11:23 and therefore they’re connected in some way.
    0:11:26 So there’s certain types of filtering you can do
    0:11:28 around dispersion contracts specifically
    0:11:32 that can eliminate a lot of the bots that you might see.
    0:11:36 The other approach involves looking at addresses
    0:11:39 that have a near zero balance at both the beginning
    0:11:42 and end of the period that you’re aggregating over.
    0:11:46 For example, if you’re trying to find the real number
    0:11:48 of monthly active users in September,
    0:11:51 you can look at addresses that had a zero balance
    0:11:54 on both September 1st and September 30th.
    0:11:57 This criteria implies that the addresses
    0:11:59 were transient in nature.
    0:12:03 I think bots and symbols typically want to clean up
    0:12:06 their balances after taking actions on chain,
    0:12:09 whereas real human users usually like to keep some balance
    0:12:12 in their wallets to cover future transaction fees.
    0:12:14 – So this is like an address popped up
    0:12:16 and then within like some period of time,
    0:12:18 people dumped into another thing
    0:12:21 and the address never was revived after that.
    0:12:22 – Exactly, this is the type of behavior
    0:12:25 where it received a source of funds, it took some action
    0:12:28 and then it pushed all of those funds outside.
    0:12:30 So it’s a very transient type of activity
    0:12:33 that’s often associated with bots and symbols.
    0:12:35 The other thing that we’ve looked into
    0:12:37 is just like the frequency of transactions.
    0:12:40 And so you can analyze these distributions
    0:12:43 to look at did the address transact one time, two times,
    0:12:46 three times, four times, five or more times
    0:12:47 during the period.
    0:12:51 Addresses that have just one or two transactions,
    0:12:53 at best they’re a low quality user,
    0:12:56 at worst they’re a bot or a symbol
    0:12:58 and especially over longer periods of time,
    0:13:00 this type of analysis can help you
    0:13:02 in some of that filtering.
    0:13:05 You can also specifically look at addresses
    0:13:07 that transacted very, very frequently
    0:13:09 over very short periods of time.
    0:13:11 Humans can only reasonably through a wallet
    0:13:14 or app interface process a certain number of transactions
    0:13:17 whereas bots can do things much faster.
    0:13:20 And so you can do some filtering there.
    0:13:21 And then on the flip side,
    0:13:24 you can optimistically include addresses
    0:13:27 that are tied to some sort of identity protocol
    0:13:29 that requires some sort of setup cost.
    0:13:32 For instance, addresses that are tied to an ENS name
    0:13:36 or a forecaster ID or some other linked social identity
    0:13:38 off chain, those are likely to be real human users.
    0:13:40 So obviously it’s very complicated,
    0:13:45 requires a lot of on-chain data and analytics and forensics
    0:13:47 but we’ve done an internal analysis taking this approach
    0:13:51 and I think we’ve come up with some decent estimates.
    0:13:52 – Okay, so the first method is basically
    0:13:54 you’re starting with the number of active addresses
    0:13:55 and you’re trying to whittle it down
    0:13:59 based on culling the wheat from the chaff,
    0:14:03 culling out the addresses that seem transient,
    0:14:06 bot-like or low quality.
    0:14:08 – Yeah, so this is reducing the ceiling.
    0:14:10 We know what the ceiling is,
    0:14:12 if there’s 220 million monthly active addresses
    0:14:14 then we’re trying to lower the ceiling.
    0:14:17 And then we can use other methods to try to get
    0:14:19 at a reasonable estimate of the floor.
    0:14:21 – Okay, so let’s walk through method number two then.
    0:14:23 So method number two says,
    0:14:25 rather than looking at active addresses,
    0:14:27 let’s look at some other sources of data
    0:14:30 that we might have access to, particularly off-chain data.
    0:14:34 And I think an obvious place to start here is wallet users.
    0:14:36 For example, in February, MetaMask,
    0:14:39 which is a popular Ethereum wallet,
    0:14:42 reported that they had 30 million monthly active users
    0:14:45 and specifically they define an active user
    0:14:47 as someone who either loads a page
    0:14:48 within the MetaMask extension
    0:14:50 or opens the mobile app at least once
    0:14:53 during any 30 day period.
    0:14:54 And assuming that we’re looking
    0:14:56 to estimate transacting users,
    0:14:58 we need to make some sort of assumption
    0:15:01 on what percentage of MetaMask users
    0:15:03 actually end up transacting.
    0:15:05 And that requires some research.
    0:15:07 I don’t think we’re gonna find the perfect number.
    0:15:09 We do have some sources that we can cite
    0:15:13 that say that 30% of users of MetaMask,
    0:15:16 at least on a daily basis, actually end up transacting.
    0:15:19 And so let’s say 30 to 50 million,
    0:15:21 you can use some sort of assumption there.
    0:15:26 And based on that, you have 10 to 15 million users
    0:15:28 that we believe are transacting
    0:15:31 through the MetaMask wallet products.
    0:15:34 And then all we need to do is try to understand
    0:15:37 what MetaMask’s market share in the wallet space is.
    0:15:39 Of course, the exact data here
    0:15:41 is not gonna be readily available,
    0:15:44 but we can make some educated guesses based on what we know.
    0:15:47 For example, we do get pretty good estimates
    0:15:51 of MetaMask’s market share on the mobile wallet side
    0:15:53 based on some data that we get from Sensor Tower.
    0:15:56 And so once we are able to estimate
    0:15:58 what MetaMask market share is,
    0:16:01 we can simply extrapolate an estimate
    0:16:02 for the total number of crypto users
    0:16:06 from that 10 to 15 million that we discussed earlier
    0:16:09 and then compare the results to approach number one,
    0:16:12 the filtering from active addresses
    0:16:15 to sort of triangulate on at least a range
    0:16:17 that we feel is in the right ballpark.
    0:16:19 And by the way, it doesn’t just have to be MetaMask.
    0:16:21 We can also run this exact analysis
    0:16:24 for other wallet providers
    0:16:26 who have either reported their numbers publicly
    0:16:29 or are willing to share their proprietary data.
    0:16:29 And then as I mentioned,
    0:16:32 just kind of triangulate on a range
    0:16:34 based on all of the information that we have.
    0:16:35 So we have done this.
    0:16:38 We have done this internal analysis.
    0:16:40 It is definitely not perfect.
    0:16:41 I’m not claiming at all
    0:16:44 that we are super, super scientific about this,
    0:16:46 but we feel comfortable saying
    0:16:49 that we think there are 30 to 60 million
    0:16:53 real monthly transacting crypto users today.
    0:16:56 Of course, this is still a small percentage
    0:16:58 of the monthly active addresses.
    0:17:00 It’s 14 to 27%.
    0:17:02 And an even smaller percentage actually
    0:17:06 of the total number of people who own crypto,
    0:17:08 but do not necessarily transact with crypto.
    0:17:10 It’s actually only five to 10%
    0:17:14 of the 617 million reported by crypto.com,
    0:17:16 which means there’s a huge opportunity here, right?
    0:17:18 To convert existing crypto owners
    0:17:22 into active crypto users by bringing them on chain.
    0:17:25 – So the point is to say is not that,
    0:17:27 well, the civil analysis is perfect
    0:17:32 and we can end up at a flawless classification
    0:17:34 of which addresses are real humans and not.
    0:17:38 The point here is to get sort of an order of magnitude range
    0:17:40 so that we can look at growth.
    0:17:41 That’s the goal.
    0:17:44 The goal is to be able to look back retrospectively
    0:17:46 and say, we’re bigger than we were last year.
    0:17:48 We’re bigger than we were the year before that
    0:17:52 and see approximately how things are developing.
    0:17:53 – I also have this kind of like funny way
    0:17:56 of thinking about this too, where I’m like,
    0:17:59 well, maybe we’re entering this new internet world
    0:18:03 where actually AI and bots and these things
    0:18:06 that are farming right now for rewards
    0:18:08 and trying to snatch up incentives
    0:18:10 that certain projects are offering.
    0:18:13 Maybe we’re entering an internet where like bots and AI
    0:18:15 are just infused everywhere.
    0:18:18 Like why are humans the major metric?
    0:18:21 – Yeah, and look, I don’t want to get too sci-fi,
    0:18:24 but everything is many to many now.
    0:18:26 Everything in a networked world is many to many.
    0:18:29 By that I mean like does one person have a credit card?
    0:18:30 No, you have many.
    0:18:32 Is a credit card only used by one person?
    0:18:36 No, like there are many internet accounts, cars,
    0:18:40 just everything is totally intertwined and entangled.
    0:18:43 And as we add AI agents and other such things,
    0:18:46 it’s gonna get even crazier.
    0:18:49 In a way, what we really want is we want to measure
    0:18:53 the attentional capacity that things command, right?
    0:18:56 The total amount of like cognitive bandwidth
    0:18:59 that they are commanding from the environment.
    0:19:02 But that’s a really like sci-fi way out there,
    0:19:05 getting kind of kooky conversation to have, Robert.
    0:19:06 – Next year’s state of crypto report,
    0:19:09 can you measure cognitive bandwidth?
    0:19:12 All right, so if we’re sizing up the market,
    0:19:15 when we’re looking at actual users
    0:19:17 and trying to think about the people
    0:19:20 who are using interacting with crypto on a monthly basis,
    0:19:25 actual humans, we’re looking at around 30 to 60 million,
    0:19:28 which is, as you said, 5 to 10% of the people
    0:19:30 who own crypto globally,
    0:19:33 and also a fraction of the active addresses too.
    0:19:35 Why such a wide range?
    0:19:36 Why 30 to 60?
    0:19:38 Like, can you not get any more precise about it?
    0:19:40 – I think if anybody has a problem
    0:19:41 after they hear the methodology,
    0:19:44 they might complain that it’s not wide enough, right?
    0:19:45 And maybe it should be wider.
    0:19:48 Maybe it’s 20 to 70 or 20 to 80 or something.
    0:19:50 It’s hard to say exactly, very open to that.
    0:19:55 We’re not pretending that this is a totally flawless analysis.
    0:19:57 The reason for the range is just contained
    0:19:58 in Darren’s reasoning, right?
    0:20:00 Like, we had to make some estimates.
    0:20:01 There’s some things you have to kind of guess,
    0:20:03 like the ratio of monthly active users
    0:20:07 is reported by Metamask to the proportion of them
    0:20:10 that actually do transact per month,
    0:20:12 thereby becoming an active address, right?
    0:20:15 Like, those are just things that we have to estimate.
    0:20:17 – And I think it helps even just to think
    0:20:20 in orders of magnitude, like what we’re looking at here,
    0:20:23 the fact that active monthly users of crypto
    0:20:26 is about tens of millions
    0:20:29 and global owners of crypto is hundreds of millions.
    0:20:32 There’s a gap, there’s a gulf there,
    0:20:35 but we’re beginning to see the sort of outline
    0:20:38 of the market that we’re trying to size up here.
    0:20:39 – That’s right.
    0:20:42 – One thing that will be apparent to anybody
    0:20:45 who looks at this report is that,
    0:20:48 it’s not just that active addresses are at an all-time high.
    0:20:50 It’s that there are a few blockchains
    0:20:52 that are driving this.
    0:20:53 One of them is Solana.
    0:20:54 Solana is far and away,
    0:20:58 got the most active addresses of any blockchain network
    0:20:59 that we looked at.
    0:21:02 It’s got 100 million or so.
    0:21:04 What’s going on there?
    0:21:07 – Well, I think the obvious answer here is that
    0:21:11 the blockchains that have the most active users
    0:21:15 are the ones that it’s cheapest to transact on, right?
    0:21:19 And so, you know, blockchains like Solana are very, very cheap,
    0:21:23 which means it’s very low cost to set up bots and symbols.
    0:21:26 We also got some interesting data from the Artemis team,
    0:21:29 and we have found that on blockchains like Solana,
    0:21:33 a large portion of the activity is simply one-time use
    0:21:37 or two-time use, which indicates that there is a larger
    0:21:40 percentage of bots and symbols on these low-cost chains.
    0:21:44 And so, I would take all of the face value,
    0:21:47 monthly active addresses by chain data
    0:21:48 with a big grain of salt,
    0:21:52 because there of course is lots of nuance associated with this.
    0:21:53 But with all that being said,
    0:21:56 base and Solana were some of the top destinations
    0:21:58 for crypto users in 2024.
    0:22:02 I don’t want to take away from the great growth
    0:22:06 and development that those ecosystems have seen this year.
    0:22:08 – Yeah, base has the most active addresses
    0:22:12 of any Ethereum chain that we looked at at 22 million,
    0:22:15 exceeding even Ethereum, which has 6 million.
    0:22:17 So clearly, they’ve struck a chord.
    0:22:18 – Totally.
    0:22:20 I’m also interested to see Bitcoin up there.
    0:22:24 Like, Bitcoin’s got 11 million by our count.
    0:22:27 – Totally, and to keep going on this point,
    0:22:31 the cost to transact on Bitcoin is not near zero, right?
    0:22:36 Which means there is likely to be less bots and symbols
    0:22:38 on the Bitcoin blockchain.
    0:22:40 And so, you can kind of take that number
    0:22:42 more at face value.
    0:22:45 Certainly, Bitcoin has been an ecosystem
    0:22:47 that we’ve seen more builders actually try
    0:22:50 to build new products and applications
    0:22:52 on the Bitcoin blockchain.
    0:22:56 And I think it’s gotten very mainstream attention
    0:22:58 with a lot of top politicians talking about it.
    0:23:02 So I think definitely a good year for Bitcoin.
    0:23:03 – Definitely.
    0:23:05 I mean, like the strategic Bitcoin reserve
    0:23:09 once a niche idea is becoming more mainstream.
    0:23:12 – Yeah, and to add to Darren’s point,
    0:23:14 all in all, I think it’s a lot more difficult
    0:23:16 to look at Bitcoin activity
    0:23:18 and say that it’s largely driven by symbols.
    0:23:22 I think that’s just a lot more difficult to believe.
    0:23:24 So if activity is positive on Bitcoin,
    0:23:28 the implication is that there’s probably an increase
    0:23:31 in real activity across the rest of the space.
    0:23:32 I mean, take with a grand assault,
    0:23:35 but I think that that’s likely to be true.
    0:23:37 – So we’re talking about some of these blockchain networks
    0:23:41 that have had a lot of activity and interest
    0:23:42 over the past year.
    0:23:45 We mentioned Solano, base, even Bitcoin.
    0:23:47 One of the most exciting things I think
    0:23:48 about this year’s State of Crypto Report
    0:23:53 is this segment that we’ve dedicated to builder energy.
    0:23:57 This idea of looking at everything that founders
    0:24:00 are telling us about where they’re building,
    0:24:01 what they’re interested in
    0:24:05 and where their activities and energies are directed toward.
    0:24:08 I think that that is gonna be a mainstay feature
    0:24:10 of future reports.
    0:24:13 – The big context is that I think the heartbeat
    0:24:14 of the crypto industry is, of course,
    0:24:17 all of the builders who are building the products
    0:24:20 and infrastructure to make this all work.
    0:24:24 And we meet and engage with thousands of companies every year
    0:24:27 as part of our course of business
    0:24:29 through investment team research,
    0:24:31 our crypto startup accelerator.
    0:24:34 We do some external deal tracking.
    0:24:35 And for the first time,
    0:24:38 we now have a lot of tools internally
    0:24:41 that allow us to normalize a lot of that data,
    0:24:43 aggregate it in a way
    0:24:46 that we can share some of that data externally
    0:24:49 so that people could see the bigger trends here
    0:24:53 across blockchains, geographies, technologies and categories.
    0:24:54 And we’ve done that.
    0:24:56 We’ve made actually a dashboard
    0:24:59 that we call the builder energy dashboard.
    0:25:04 It has some very cool interactive data visualizations
    0:25:06 around all this data.
    0:25:10 And you can check it out at builderenergy.a16zcrypto.com.
    0:25:12 One thing I’ll point out is
    0:25:13 we were talking about blockchains
    0:25:15 that have the most active addresses.
    0:25:17 And it’s interesting to me that it sort of lines up
    0:25:20 with where builders are interested in building on
    0:25:22 and what they are building on.
    0:25:26 We’ve seen more and more builders interested in Solana
    0:25:29 and actually building projects on Solana.
    0:25:31 That was the biggest jump in interest
    0:25:35 that any blockchain had seen between this year
    0:25:36 and last year.
    0:25:39 Base as well, super high up there.
    0:25:41 And even Bitcoin in slot number three
    0:25:43 had a really big bump in people who want to build on it.
    0:25:46 – Yup, and maybe just to add one clarifying point here,
    0:25:49 the way that we source this data comes from a question
    0:25:51 that we ask founders and builders.
    0:25:54 We ask them simply what blockchain ecosystems
    0:25:56 would you be interested in building on?
    0:25:59 So it does not mean that there are this many builders
    0:26:01 specifically deploying contracts
    0:26:03 or that there are a certain number of protocols
    0:26:04 on these blockchains.
    0:26:07 It simply just means kind of where, generally speaking,
    0:26:10 are these builders interested in building on?
    0:26:13 And I’d say still today, Ethereum
    0:26:17 and all of the layer twos including base and arbitrum
    0:26:20 and optimism and ZK sync and the others
    0:26:23 still capture a majority of the builder mind share.
    0:26:25 So I think those were the key takeaways from that data,
    0:26:27 but you can check it out yourself
    0:26:29 by looking at the dashboard.
    0:26:30 – Excellent.
    0:26:32 So this is an election year
    0:26:37 and crypto has become a part of the national conversation.
    0:26:38 People are talking about it.
    0:26:40 Politicians are talking about it.
    0:26:42 Candidates for the office of the president
    0:26:44 are talking about it.
    0:26:49 What have we found about how crypto has sort of changed
    0:26:52 from last year when we did the report to this year
    0:26:56 when it comes to a policy perspective?
    0:26:59 – Yeah, so crypto has become political in this sense
    0:27:00 that the crypto industry believes
    0:27:04 that political engagements can help resolve
    0:27:07 some of its major challenges.
    0:27:10 And a big question is whether that has made it
    0:27:11 to the mainstream or not.
    0:27:15 Have the crypto industry’s issues become something
    0:27:19 that some voters or enough voters care about?
    0:27:21 – Probably for me, the most interesting slide
    0:27:23 in the policy section of this report
    0:27:28 is this analysis of the crypto interest
    0:27:32 that we’re seeing within various states of the union.
    0:27:34 Walk us through this analysis that you did here
    0:27:36 and what you found.
    0:27:39 – I think everybody knows that this presidential election
    0:27:41 is shaping up to be a very tight race.
    0:27:43 I think it will likely be decided by a handful of counties
    0:27:45 in a handful of swing states.
    0:27:48 And so we wanted to at least understand
    0:27:52 is the interest based on some of the data that we have,
    0:27:56 is it growing or shrinking across these different states?
    0:27:59 And so we basically used Google Trends data.
    0:28:02 We looked at a basket of search terms
    0:28:03 that were relevant to crypto.
    0:28:07 So we looked at Bitcoin, Ethereum and crypto.
    0:28:11 And we looked specifically at the relative change
    0:28:14 in search interest as defined by Google Trends
    0:28:17 from 2020 to 2024.
    0:28:20 And we looked at which ones increased in rank
    0:28:22 and which states decreased in rank.
    0:28:25 And then we basically plotted that on a map
    0:28:27 and showed which ones had the highest growth,
    0:28:30 which ones had the highest declines
    0:28:32 and then basically plotted all of that data.
    0:28:35 And I think if we look at the swing states specifically,
    0:28:37 I think the most interesting takeaway
    0:28:41 is that Pennsylvania and Wisconsin actually had top five.
    0:28:44 I think they were fourth and fifth in the ranks
    0:28:48 by change in this relative crypto related search interest
    0:28:49 since 2020.
    0:28:52 And these are some of the tightest races currently
    0:28:55 as indicated by various prediction markets.
    0:28:59 And so I think there is many different factors at play
    0:29:02 and you need to be careful in what you conclude
    0:29:05 from a very simple analysis like this alone.
    0:29:07 But I think there is some evidence to suggest
    0:29:12 that crypto is relevant here and could have an impact.
    0:29:14 – Yeah, I mean, it’s not a sentiment analysis.
    0:29:16 So we don’t know exactly what those people
    0:29:19 who are searching for these crypto terms
    0:29:20 actually think about crypto,
    0:29:24 but we do know that they are searching for crypto terms,
    0:29:26 which just kind of indicates general interest
    0:29:30 and is pretty interesting to note in and of itself.
    0:29:33 You mentioned Pennsylvania and Wisconsin and the top five,
    0:29:35 Michigan is, I believe, number eight.
    0:29:37 So that’s in the top 10.
    0:29:39 And then there were some declines.
    0:29:41 Some states saw a little bit of a drop in interest.
    0:29:43 One of those is Nevada,
    0:29:46 a place that has the city of Las Vegas,
    0:29:48 which is often associated with gambling.
    0:29:52 So if there’s less crypto interest in Nevada,
    0:29:55 I don’t know that that’s necessarily a bad thing,
    0:29:57 but it is really interesting to see that, yeah,
    0:30:00 this election could come down to a few counties
    0:30:02 in a few states, and these are places
    0:30:06 where there is increasing interest in crypto,
    0:30:09 especially since last election in 2020.
    0:30:11 – And just to add clarifying detail,
    0:30:13 all of this data is by default
    0:30:15 from Google Trends population adjusted.
    0:30:18 So they are representing this data
    0:30:22 as a percentage of the total searches in the region.
    0:30:23 We don’t actually have visibility
    0:30:27 into the actual total numbers by state.
    0:30:29 – That’s right, and total numbers anyway,
    0:30:32 would be sort of skewed just toward the states
    0:30:34 that have the biggest populations,
    0:30:37 which wouldn’t be extremely informative.
    0:30:38 Another really big thing that happened this year
    0:30:41 from a policy perspective was the Bitcoin
    0:30:45 and Ethereum exchange traded products were approved.
    0:30:49 And I’m deliberately calling them exchange traded products,
    0:30:53 ETPs and not ETFs because ETFs,
    0:30:55 while they are a form of ETP,
    0:30:58 the underlying portfolios of them would have securities,
    0:31:02 whereas in this case, these crypto ETPs were registered
    0:31:04 with the SEC in a way that indicates
    0:31:06 the underlying portfolios are not securities.
    0:31:08 Anyway, that’s a really important point,
    0:31:10 but it is the first time we’ve ever had
    0:31:15 these market products accessible on major stock markets.
    0:31:17 It’s kind of a big deal.
    0:31:18 – I think it’s a very big deal.
    0:31:21 I think it legitimizes crypto as an asset class.
    0:31:24 I think it puts us on a path to really having crypto
    0:31:27 be a part of every diversified portfolio,
    0:31:29 then just makes it much more accessible,
    0:31:31 which I think is a good thing.
    0:31:35 In the report, we do look at these kind of net inflow numbers
    0:31:37 because crypto is all on chain.
    0:31:41 We can see when the ETFs are accumulating
    0:31:45 and distributing crypto out of these products.
    0:31:48 They haven’t been all that high relative to expectations,
    0:31:51 maybe it has underwhelmed a bit.
    0:31:52 But I have talked to some experts
    0:31:55 and they do say that getting the distributors activated
    0:31:57 is just something that’s gonna take time.
    0:32:00 You need to go through a long process.
    0:32:02 You need to get it into the model portfolios.
    0:32:04 You need to discuss it with your clients.
    0:32:07 And I think that could be a multi-year process.
    0:32:09 And so I’d keep an eye on those inflow numbers
    0:32:12 over the next few years because now that we have them,
    0:32:15 I think a tremendous tailwind for the industry.
    0:32:18 – Yeah, I think it absolutely does broaden access
    0:32:19 to a whole new segment of investors
    0:32:22 that otherwise would not have dabbled with crypto beforehand.
    0:32:24 I’m thinking about my dad for one.
    0:32:25 He’s like, where’s the ETF?
    0:32:27 Where’s the ETP as it were?
    0:32:30 ‘Cause he’s probably not gonna set up a hardware wallet.
    0:32:31 All right, okay, anyway.
    0:32:33 So let’s dig into some of the other things
    0:32:35 we found in this report.
    0:32:36 People always ask this question,
    0:32:38 where are the crypto applications?
    0:32:40 But there’s one that’s kind of been staring people
    0:32:42 in the face for a long time.
    0:32:45 And that is stablecoins.
    0:32:50 Stablecoins are a product that people are using a lot.
    0:32:52 It’s a crypto product.
    0:32:54 I think people discount that.
    0:32:58 – Well, stablecoins have been in crypto for a long time.
    0:33:00 In the earlier days, people used to think of them
    0:33:03 as something that would end up being for payments.
    0:33:09 And very interestingly, what we found in 2021, 2022,
    0:33:13 as the stablecoin supplies really started to pop off
    0:33:15 was that they were primarily being used
    0:33:19 as a means of settlement between centralized exchanges
    0:33:23 and also as collateral for DeFi protocols.
    0:33:26 Something people could supply and lend in a protocol
    0:33:29 and then enable other people to borrow
    0:33:32 and create debts denominated in dollars,
    0:33:33 which is a lot easier to reason about
    0:33:37 than a debt denominated in Ethereum
    0:33:39 or some other volatile asset.
    0:33:41 Another reason why stablecoins
    0:33:43 make a lot of sense as collateral
    0:33:47 is that if you’re borrowing a fair amount on chain,
    0:33:51 it may be totally reasonable to pay a 30, 50
    0:33:55 or even $100 transaction fee to perform that borrow
    0:33:59 because it still may be meaningfully more affordable
    0:34:03 than other ways to engage in an over-collateralized loan.
    0:34:07 And that is really the type of use case that we saw
    0:34:12 for people in the 2021 through 2023 period for stablecoins.
    0:34:16 But as a result of the infrastructural improvements
    0:34:21 in 2024, where lots has come online, not just 4844,
    0:34:26 but the proliferation of L2s in Ethereum world generally.
    0:34:28 – 4844 being the Denkun upgrade
    0:34:31 that Ethereum went through in March of this year,
    0:34:33 also called Proto-Dank sharding.
    0:34:36 – Yeah, so as a result of those infrastructural improvements
    0:34:38 as well as increasing adoption
    0:34:42 in newer generation, newer architecture,
    0:34:46 blockchains like Solana, Sui, many others,
    0:34:51 now sending stablecoins in a single transaction
    0:34:54 often costs a penny or less.
    0:34:56 So because of this, so just this year
    0:34:59 because of these improvements,
    0:35:01 I think a lot of people are talking about stablecoins
    0:35:04 as a medium for payment again.
    0:35:05 It’s really interesting to me because
    0:35:09 I can’t emphasize enough how in 2022,
    0:35:10 this was just a non-start.
    0:35:12 Everyone had given up on it.
    0:35:14 I don’t think I heard the word payment in 2022
    0:35:17 except to debunk the possibility
    0:35:20 that stablecoins were being used for payments.
    0:35:22 Whereas now it’s something that I’m hearing about
    0:35:25 all the time and it’s not just in a conventional,
    0:35:27 pay for your coffee with crypto setting,
    0:35:30 although that is actually a real possibility coinbase
    0:35:33 had to pay for a coffee with USD seed day in New York,
    0:35:35 not long ago, it was a lot of fun.
    0:35:40 But more concretely, now people can play with blockchains
    0:35:45 as a piece of infrastructure to potentially bring down
    0:35:49 interchange fees and merchant network fees,
    0:35:52 all the types of fees that go into settling
    0:35:55 an actual consumer payment or something.
    0:35:58 I just pre-ordered a book from Stripe Press
    0:36:01 with the new Stripe pay with crypto feature.
    0:36:03 USTC on Solana was fantastic.
    0:36:05 It was just a really straightforward experience for me.
    0:36:08 Of course, I already have crypto on my wallet,
    0:36:10 so that made it pretty convenient,
    0:36:12 but these are real things.
    0:36:15 – Right, this is because you’ve got to still onboard
    0:36:19 to like a layer two network, say, an L2, a rollup,
    0:36:21 where the fees would be lower.
    0:36:23 But once you’re there, it becomes quite seamless
    0:36:25 to transact and move around.
    0:36:28 – Yeah, and there’s still very meaningful UX challenges.
    0:36:31 But the point is to say is like now this is in the story
    0:36:32 and there’s a lot of crypto projects
    0:36:35 that are interested in trying to improve payments
    0:36:37 or aspects of payments or take advantage
    0:36:41 of the ease of settling payments internationally,
    0:36:43 computationally, there’s all kinds of ways
    0:36:46 that payments really ought to be programmed
    0:36:47 and experimented with.
    0:36:49 And now just this year, that’s a possibility.
    0:36:51 So just to set people’s expectations
    0:36:53 like the way I like to think about it is
    0:36:56 now that there is a glut of supply
    0:37:00 for being able to transact stablecoin,
    0:37:02 dollar denominated payments.
    0:37:04 How long will it take for builders
    0:37:08 to consume that extra supply
    0:37:10 in terms of interesting applications?
    0:37:11 It’s not instant.
    0:37:12 People don’t realize this.
    0:37:14 People kind of like see new technology.
    0:37:15 It sort of appears.
    0:37:20 But from my perspective, it takes at a minimum six months
    0:37:23 to start to see people really talk about it.
    0:37:26 And then it takes about two years
    0:37:29 for people to soak up all of the excess.
    0:37:32 This reminds me a lot of the mid-wit meme
    0:37:35 where it’s like maybe it is as simple as just,
    0:37:38 when the fees come down, stablecoins work well.
    0:37:41 When the fees are really high, stablecoins kind of suck.
    0:37:45 And so I think to all of the points that Eddie made in 2024,
    0:37:48 we made a ton of infrastructure improvements.
    0:37:50 It brought fees down just to share some data
    0:37:52 from our report on this.
    0:37:55 In 2021, to send USDC on Ethereum
    0:37:58 using the average gas price, it was about $12.
    0:38:00 And that’s a lot of money.
    0:38:02 That was like my lunch that I just had today.
    0:38:04 – Yeah, and as people took for granted,
    0:38:08 that’s obviously totally unacceptable for a payment setting.
    0:38:11 Unless you’re moving like tens of thousands of dollars,
    0:38:12 then it actually may be better.
    0:38:15 But there’s a smaller number of people
    0:38:16 who are in that situation.
    0:38:17 – Definitely.
    0:38:22 Today, if you use USDC on Ethereum post EIP4844,
    0:38:24 it’s like $1.
    0:38:28 But if you use USDC on base, which is a layer two,
    0:38:29 it’s less than a cent, right?
    0:38:30 And so that makes all the difference
    0:38:33 when it comes to stablecoin adoption.
    0:38:37 And it’s no coincidence that 2024 was the year
    0:38:39 that stablecoins found product market fit.
    0:38:42 And I think because it’s as simple as just
    0:38:43 the infrastructure got better,
    0:38:45 these came down and now it works.
    0:38:47 – It’s really amazing to wrap your head around this
    0:38:52 that just a few years ago, it cost $12 to transact.
    0:38:54 – Exactly, it totally changes the applications
    0:38:55 that are possible.
    0:38:57 And I think there’s a number of examples
    0:38:59 that we can point to that are only now possible
    0:39:00 in a low fee environment.
    0:39:02 And we do our best to highlight
    0:39:05 those emerging applications in the report.
    0:39:08 – This doesn’t just speak to stablecoins.
    0:39:11 It also speaks to other sorts of applications
    0:39:12 that weren’t possible before.
    0:39:15 I mean, I would say the most striking thing to me
    0:39:19 in this report compared to past reports was,
    0:39:23 look, NFTs were going crazy a few years ago.
    0:39:25 The secondary markets, NFTs were trading on them
    0:39:28 for billions of dollars regularly.
    0:39:30 That activity has subsided.
    0:39:34 But now because fees have come down,
    0:39:37 we’re seeing totally different sorts of consumer behaviors
    0:39:40 arise around NFTs.
    0:39:43 I think a lot of people might think that NFTs happened
    0:39:46 and then they went away and they’re over and done.
    0:39:49 And your sort of mainstream listener here
    0:39:53 might not realize that they’ve actually stuck around
    0:39:55 and they’re just game traction
    0:39:57 in a completely different context.
    0:40:00 – Being honest, the NFT market has faced
    0:40:02 some pretty tremendous challenges.
    0:40:05 There was a lot of speculative activity in prior years.
    0:40:09 Very high trading volume, high priced premium collections.
    0:40:12 We definitely got over our skis a bit as an industry.
    0:40:16 As a result, we’ve seen a 90 plus percent decrease
    0:40:18 in trading volume over the last few years.
    0:40:20 There’s been a ton of drama around
    0:40:22 how creators can enforce royalties.
    0:40:24 And so we have faced a lot of challenges.
    0:40:28 And I think there are some data points that you can look at
    0:40:32 that say, wow, the NFT market really is not what it once was.
    0:40:35 And I think that is very true in all senses.
    0:40:38 But I think what’s also happened at the same time
    0:40:40 is to the point we were just discussing
    0:40:42 about the infrastructure getting better.
    0:40:46 These infrastructure improvements enabled NFTs
    0:40:49 to be exchanged and traded and interacted with
    0:40:52 at much lower costs, which really kind of shifted
    0:40:56 the behavior away from these high volume,
    0:40:58 high price speculative secondary markets
    0:41:03 into these newer low cost social collecting experiences.
    0:41:06 For example, if you look at the number of NFT collections
    0:41:11 with 50 plus unique mentors, the trend is actually very positive.
    0:41:14 It means that people are still interacting
    0:41:16 and using these NFTs and collecting these NFTs,
    0:41:20 but they’re doing it much different than they had in prior years.
    0:41:23 And this is only possible in a low fee environment.
    0:41:26 You can look at products like Zora today.
    0:41:27 You can look at products like Rodeo today.
    0:41:29 And there are some really fascinating,
    0:41:33 cool, new emerging cultural behaviors
    0:41:35 around this social collecting
    0:41:38 that I think many people would find really interesting.
    0:41:41 And so I would say the NFT market is very much alive,
    0:41:43 but I think behavior has shifted.
    0:41:46 And I think it’s all driven by the infrastructure developments
    0:41:47 in 2024.
    0:41:49 Yeah, I don’t know that there’s a perfect way
    0:41:51 to communicate what this new behavior is
    0:41:54 other than people like to collect stuff.
    0:41:55 And on a social network,
    0:41:59 you’re probably familiar with liking hosts.
    0:42:01 And I’ve heard people describe this new sort
    0:42:02 of social collecting experience
    0:42:05 as a kind of super like behavior
    0:42:07 where you are just expressing
    0:42:09 that you’re interested in something.
    0:42:12 And critically, it’s on the order of magnitude
    0:42:15 of like one to two cents per collecting.
    0:42:17 In prior years, we were paying tens of thousands
    0:42:18 or hundreds of thousands of dollars,
    0:42:21 which of course, only very few people can afford.
    0:42:24 But now we’re opening it up to a much broader audience,
    0:42:28 which I think is a net positive for the NFT market.
    0:42:30 We got to recall that the way crypto has developed
    0:42:32 is the first thing that you can do.
    0:42:35 And actually the simplest thing to do computationally
    0:42:38 is just to buy and own the thing.
    0:42:40 That is the novel component,
    0:42:45 is being able to directly own the underlying asset
    0:42:47 on this big shared-state computer.
    0:42:51 Doing more complicated things like transacting
    0:42:53 or mutating the state of a program,
    0:42:57 these require much more computational capacity
    0:43:00 in addition to creativity from application designers,
    0:43:02 in addition to user experience improvements
    0:43:05 to make it easier to do those things.
    0:43:07 We’re seeing advances on all of those fronts.
    0:43:09 And so you should expect the complexity
    0:43:13 of what people do with blockchains to increase over time,
    0:43:16 starting from the simplest, which is just owning
    0:43:18 and moving to the more complex things,
    0:43:20 interacting with programs.
    0:43:22 – Even just the mentorship that it takes
    0:43:26 to understand what is activity on a blockchain,
    0:43:30 it’s affected by this evolution,
    0:43:33 where it’s not just a money payment system,
    0:43:35 it’s actually a shared-state computer, as you called it, Eddie.
    0:43:38 And these interactions can be interactions with applications,
    0:43:39 just like people are interacting
    0:43:42 with websites or something.
    0:43:46 All these interactions can be much more expansive
    0:43:47 than this sort of limited view of crypto,
    0:43:49 just as like a money thing.
    0:43:50 – Yeah, and I want to sketch out,
    0:43:53 there’s a pattern to how these things unfold, right?
    0:43:58 Just buying an NFT when the costs are very high.
    0:44:01 That’s the simplest thing you can do,
    0:44:03 that’s the best supported thing you can do,
    0:44:04 and that’s probably the only thing
    0:44:05 that’s reasonable to afford.
    0:44:08 But NFTs are programmable.
    0:44:12 Experimenting with what that looks like requires low gas fees.
    0:44:16 So what I expect, like the exact pattern I would expect,
    0:44:21 would be speculative boom with very simple uses
    0:44:24 where most of the interesting things that happen
    0:44:26 in the very, very earliest stages
    0:44:28 are actually the themes and the ideas that come through,
    0:44:32 as people sort of imagine what’s possible.
    0:44:34 You see glimmers of very exciting things.
    0:44:37 Of course, then they run into the pragmatic reality
    0:44:40 that it’s too expensive, it’s developing too slow,
    0:44:42 there are certain pragmatic limits.
    0:44:46 As those things scale, then experimentation returns,
    0:44:50 and then as experimentation develops,
    0:44:52 more complex and interesting applications
    0:44:54 start to take place.
    0:44:56 We just described that with stablecoins.
    0:45:00 The exact same thing is gonna happen with NFTs
    0:45:01 and with all these different settings.
    0:45:03 It’s not a crypto specific thing.
    0:45:06 I think that’s how AI is developing as well.
    0:45:08 – Because you mentioned AI,
    0:45:10 I think people listening will recognize
    0:45:13 that AI is one of the biggest trends of the past year.
    0:45:16 But what’s interesting is that it’s not just a trend within tech,
    0:45:19 it’s also a trend within crypto.
    0:45:22 Maybe it’s unsurprising that crypto influencers
    0:45:23 are talking about AI.
    0:45:26 But what is more surprising is that the people
    0:45:29 likely as to visit the websites of various AI tools
    0:45:33 like chatGPT are also the likeliest to visit
    0:45:35 some of the top crypto websites out there.
    0:45:37 And that goes to this sort of inference
    0:45:41 that could possibly be drawn that there is strong overlap
    0:45:45 between the user bases of these kind of frontier technologies.
    0:45:47 – Yeah, I mean, definitely it’s a hot area.
    0:45:51 And AI was clearly the breakaway narrative in 2024,
    0:45:55 even among crypto social circles relative to other topics.
    0:45:57 And so clearly people are thinking about this.
    0:45:59 And a lot of the top crypto sites
    0:46:04 are highly, highly overlapping with chatGPT.com,
    0:46:07 which indicates that there may be an overlap
    0:46:10 in crypto and AI users.
    0:46:13 And the fact that there is, I do think reinforces this point
    0:46:14 that it’s a hot area.
    0:46:18 And I think we should expect to see more innovation
    0:46:20 in this pocket of crypto specifically.
    0:46:23 – So let’s cover some more emerging applications.
    0:46:25 The cost of transacting on blockchain networks
    0:46:27 is coming down, like we said.
    0:46:30 It can cost as little as cents on the dollar now,
    0:46:32 or even less than a cent.
    0:46:36 Just a tremendous plummeting of costs there.
    0:46:39 What other territory does this open up?
    0:46:42 – Yeah, some areas that have popped up include Deepin.
    0:46:46 There are new forming marketplaces for energy,
    0:46:50 for wireless bandwidth, for mapping,
    0:46:52 for weather, for food delivery.
    0:46:55 – This is decentralized physical infrastructure networks.
    0:46:58 So it’s where the digital world meets the physical world,
    0:47:01 like using a digital overlay to manage resources
    0:47:03 in the physical world.
    0:47:05 – Yeah, and the difference, of course,
    0:47:08 we have these things like with Uber and Lyft and so on.
    0:47:11 You could call those like Web 2 Deepin networks.
    0:47:14 The key difference is that in a blockchain,
    0:47:16 there’s a degree of credible neutrality
    0:47:17 about the underlying platform.
    0:47:20 That means that people who build on top of it,
    0:47:23 including not just the suppliers of the good,
    0:47:24 and not just the people buying it,
    0:47:26 but also people who build applications
    0:47:28 to make the whole thing work better,
    0:47:31 can take for granted what they’re building on,
    0:47:32 and not risk being rent collected
    0:47:35 or sure locked by the underlying platform.
    0:47:38 And if you can make payments affordably,
    0:47:42 if you can update reputation systems,
    0:47:45 incorporate all kinds of interesting identity systems,
    0:47:47 all these things that these marketplaces need,
    0:47:50 then they can finally exist.
    0:47:52 So those have been emerging.
    0:47:56 Maybe a final category, which we give a little glimpse of
    0:48:00 in the report is Decentralized Social Networks,
    0:48:04 Farkaster, which is another portfolio company of ours.
    0:48:08 It’s an incredible place for builders to experiment
    0:48:11 with different types of tools, different types of toys,
    0:48:14 to extend and improve the experience
    0:48:16 for all types of users.
    0:48:17 And I know for a fact,
    0:48:20 just having spent a bunch of time with the Farkaster team,
    0:48:23 that they are totally capacity limited.
    0:48:25 They’re working really hard to allow the network
    0:48:29 to post more and more people while remaining
    0:48:31 totally decentralized.
    0:48:34 And you can see in their report,
    0:48:36 a lot of projects where people have been experimenting
    0:48:38 with software on top of this network.
    0:48:39 – Even in our Builder Energy dashboard,
    0:48:42 we’re seeing that a lot of builders
    0:48:44 are interested in social networks.
    0:48:49 I think 10% of the founders that we’ve talked to
    0:48:53 and looked at are building social related projects.
    0:48:55 So I think people see this opportunity
    0:48:58 and they expect that it’s gonna be a thing,
    0:49:00 given how big it was in web two.
    0:49:01 – Yeah, then there’s prediction markets,
    0:49:04 of course those have been huge this year.
    0:49:07 No surprise, given the incredible dynamics
    0:49:10 and volatility related to the election.
    0:49:12 – Yeah, prediction markets is an idea
    0:49:14 that people have been talking about for decades,
    0:49:16 but have been hamstrung.
    0:49:21 And people are actually coming around to their value
    0:49:24 in ability to source up knowledge
    0:49:26 from disparate parts of the world
    0:49:30 and kind of get a better, more informed picture
    0:49:33 of the state of the world and how things might shake out.
    0:49:36 It’s interesting to see that it’s actually finally
    0:49:38 getting some traction when it’s a very old idea
    0:49:41 that has been stalled for so long.
    0:49:43 All right, Eddie, we’ve been putting out reports
    0:49:47 for three years, what’s been most surprising looking
    0:49:50 at this year’s report compared to earlier reports?
    0:49:55 – I don’t know, stepping back, I’d say,
    0:49:57 when we’re deep in the mix, like we are,
    0:50:01 it often feels like nothing is coming fast enough.
    0:50:02 I feel that all the time.
    0:50:06 I want it right now, I want it right now, I’m sick of waiting.
    0:50:10 And there are some areas that have definitely lagged,
    0:50:14 but at the same time, it is a little bit unbelievable
    0:50:17 when you look back at the progress.
    0:50:19 Let’s be very conservative in our estimates.
    0:50:22 And let’s say we have 30 million monthly active users
    0:50:26 of blockchains, that’s pretty damn good.
    0:50:29 Like I’m pretty happy with where that is,
    0:50:32 given the historical infrastructural limits.
    0:50:35 Like about a year ago, we were all debating
    0:50:39 how long it would take things to start to heat up
    0:50:41 in terms of on-chain usage.
    0:50:46 And where I ended up was that six months after Dencun,
    0:50:50 six months after 4844, is when we’d start to see
    0:50:52 like new types of stories,
    0:50:54 because that’s about how long it takes.
    0:50:58 And we’re just like six months after.
    0:51:00 And I think that that’s exactly what’s happening.
    0:51:03 Like I think the payments thing is one of those things.
    0:51:05 And I think some of these new networks,
    0:51:08 some of these like deep in networks are examples of that.
    0:51:11 – So it feels very on track to me,
    0:51:12 and I’m very pleased with that.
    0:51:15 That’s kind of surprising, maybe in a certain way.
    0:51:18 That is surprising to me that it feels very
    0:51:21 kinda like we are thinking it’s going to unfold.
    0:51:26 – If you had to cast your prediction a year ahead,
    0:51:27 what do you think is gonna be the theme
    0:51:30 of State of Crypto 2025?
    0:51:32 – I hope that all the extra block spaces filled
    0:51:35 with something, something productive.
    0:51:36 That’s what I hope it’s about.
    0:51:38 It’s about what fills that block space.
    0:51:42 We just started creating all these L2s and new blockchains.
    0:51:45 And maybe something that we didn’t put in the report
    0:51:47 ’cause it can be challenging to present
    0:51:48 in a very straightforward way.
    0:51:51 But bridges are great for people in crypto.
    0:51:53 You know that three years ago,
    0:51:55 there were very few bridges and they were terrible
    0:51:57 and they were slow and they were expensive
    0:51:59 and they were error prone.
    0:52:01 There’s just a lot wrong with them.
    0:52:04 Now bridges, there’s myriad options,
    0:52:08 really high quality, fast, super affordable,
    0:52:09 great connectivity.
    0:52:11 That’s like no question.
    0:52:14 Anyone in crypto would agree with that.
    0:52:15 Well, now that we have good bridges
    0:52:16 and now that we’ve got L2s,
    0:52:19 we’re getting tons more L2s and tons more bridges
    0:52:23 and tons more interoperability questions and fragmentation.
    0:52:25 So as always happens with technology,
    0:52:28 you solve one problem, you create another.
    0:52:30 I’m beginning to see signs
    0:52:33 that there are really, really great strategies
    0:52:35 to solve interoperability.
    0:52:39 And so I hope the combination of good interoperability
    0:52:44 plus good block space means finally great user experience
    0:52:47 for a family of applications.
    0:52:49 If that was the case at the end of 2025,
    0:52:51 I’d be really pleased.
    0:52:53 – That’s great for the wish list.
    0:52:56 I really hope that in the coming years,
    0:52:59 our section on infrastructure gets smaller
    0:53:01 and our section on applications gets bigger.
    0:53:03 I think there’s still a place to report
    0:53:05 on key infrastructure developments,
    0:53:07 which I think will continue to happen
    0:53:08 over the coming years,
    0:53:11 but I think it should be hopefully more about
    0:53:14 how do we just overall improve the user experience?
    0:53:18 There’s count abstraction protocols, interoperability,
    0:53:21 various developments that we can report on.
    0:53:23 But I hope that that is not the main story.
    0:53:27 I hope the main story of 2025 and the year’s following
    0:53:30 is that we now have a new set of applications
    0:53:35 that are proving to be real use cases for this technology
    0:53:37 that is attracting people.
    0:53:40 And so that is my hope for the years to come.
    0:53:42 We’ve made a lot of progress on infrastructure,
    0:53:46 but hopefully from here going forward,
    0:53:48 the improvements are more on the margin.
    0:53:50 – Maybe in the years ahead,
    0:53:52 there won’t even be a need for a state of crypto report.
    0:53:55 We will all just be using these applications
    0:53:57 and won’t even know that there’s crypto on the backend.
    0:53:59 – Could be.
    0:54:01 – We’ll have to wait to know for sure.
    0:54:03 Thank you both for joining.
    0:54:03 – Thank you, Robert.
    0:54:05 – Thank you, Robert.
    0:54:07 (upbeat music)
    0:54:10 (upbeat music)
    0:54:13 (upbeat music)
    0:54:17 (upbeat music)
    0:54:19 you

    We take you behind the scenes of our newly released, annual State of Crypto Report — a16z crypto’s analysis of the latest data and trends that have defined the industry in 2024. 

    This year’s report features some brand new insights, from estimating the number of real crypto users globally, to understanding how much interest in crypto swing states may have ahead of the U.S. election. We also dig into infrastructure improvements to blockchains and key applications — including stablecoins, AI, and so-called DePIN. Be sure to visit a16zcrypto.com for all this and more including a new “Builder Energy” dashboard, which we’ll discuss on the show.

    Joining me to talk about the findings are lead data scientist and report author Daren Matsuoka and CTO Eddy Lazzarin. The first voice you’ll hear after mine is Daren’s, then Eddy’s.

     

    a16z crypto resources:

    -State of Crypto Report 2024

    -Builder Energy dashboard

    -Estimating the number of real crypto users

     by Daren Matsuoka and Eddy Lazzarin

     

    Stay Updated: 

    Let us know what you think: https://ratethispodcast.com/a16z

    Find a16z on Twitter: https://twitter.com/a16z

    Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

    Subscribe on your favorite podcast app: https://a16z.simplecast.com/

    Follow our host: https://twitter.com/stephsmithio

    Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

     

  • Tesla’s Road Ahead: The Bitter Lesson in Robotics

    AI transcript
    0:00:02 This is the big race in robotics.
    0:00:04 The smarter your brain, so to speak,
    0:00:07 the less specialized your appendages have to be.
    0:00:11 AI has pushed every single one of these kind of to its limit
    0:00:13 and to a new state of the art.
    0:00:14 The way they’re solving precision
    0:00:17 is instead of throwing more sensors on the car,
    0:00:19 is to basically throw more data at the problem.
    0:00:22 Data is absolutely eating the world.
    0:00:23 What is good enough?
    0:00:24 We used to have the Turing test,
    0:00:27 which obviously we’re blown past now.
    0:00:30 His short hand for it was like the AWS of AI.
    0:00:33 He’s got this idea of this distributed swarm
    0:00:36 of unutilized inference computers.
    0:00:39 Whether that’s an oil rig, whether that’s a mine,
    0:00:41 whether that’s a battlefield,
    0:00:43 there’s so many different use cases
    0:00:46 for a lot of this underlying technology
    0:00:49 that are really starting to see the light of day.
    0:00:51 It’s basically an if not a win.
    0:00:53 In inevitability.
    0:00:54 Early this month,
    0:00:58 Elon Musk and the team at Tesla held their We Robot event,
    0:00:59 where they unveiled their plans
    0:01:02 for the unsupervised full self-driving cyber cab
    0:01:05 and RoboVan, plus Optimus,
    0:01:08 their answer to consumer-grade humanoid robots,
    0:01:10 and also what Musk himself predicted
    0:01:14 would be, quote, “the biggest product ever of any kind.”
    0:01:16 Now, of course, none of these products are on the market yet,
    0:01:19 but several demos were on show at the event.
    0:01:21 Naturally, the response was mixed.
    0:01:23 Supporters said we got a glimpse of the future,
    0:01:26 while critics said the details were missing.
    0:01:29 But in today’s episode, we’re not here to debate that.
    0:01:31 What we do want to talk about is what this indicates
    0:01:35 about the intersection of where hardware and software meet.
    0:01:38 So what does Rich Sutton’s 2019 blog post, The Bitter Lesson,
    0:01:41 tell us about the decisions that Tesla’s making in autonomy?
    0:01:45 And how realistic is the quoted $30,000 price range?
    0:01:48 Also, what are the different layers of the autonomy stack?
    0:01:50 And where do we get the data to power it?
    0:01:51 And what does any of this look like
    0:01:53 when you exit the consumer sphere?
    0:01:56 We cover all this and more with A16C partners,
    0:01:58 Anjani Midda and Aaron Price-Wright.
    0:02:01 Anjani previously founded Ubiquiti 6,
    0:02:04 a pioneering computer vision and multiplayer technology company
    0:02:07 that sat right at this intersection of hardware and software,
    0:02:10 and was eventually acquired by Discord.
    0:02:13 Aaron, on the other hand, invests on our American dynamism team
    0:02:15 with a focus on AI for the physical world.
    0:02:17 And if you’d like to dig even deeper here,
    0:02:20 Aaron has penned several articles on the topic
    0:02:22 that we’ve linked in our show notes.
    0:02:24 All right, let’s get to it.
    0:02:29 As a reminder, the content here is for informational purposes only,
    0:02:33 should not be taken as legal, business, tax, or investment advice,
    0:02:35 or be used to evaluate any investment or security
    0:02:38 and is not directed at any investors or potential investors
    0:02:39 in any A16C fund.
    0:02:42 Please note that A16C and its affiliates
    0:02:46 may also maintain investments in the companies discussed in this podcast.
    0:02:48 For more details, including a link to our investments,
    0:02:51 please see a16c.com/dispotures.
    0:03:00 So last week, Tesla had their WeRobot event
    0:03:03 and Musk announced the CyberCab, the RoboVan,
    0:03:07 or as he liked to call it, the RoboVan, and the Optimus.
    0:03:10 You guys are so immersed in this hardware software world,
    0:03:13 I’d love to just get your initial reaction.
    0:03:16 From my perspective, it wasn’t that there was anything in particular
    0:03:17 that was super surprising.
    0:03:20 But what was exciting as just sort of a culmination
    0:03:22 of one thing that Elon Musk does really well
    0:03:24 and Tesla has done really well,
    0:03:28 which is continue to pour love and energy and money and time
    0:03:33 into a dream and a vision that’s been going on for a really long time,
    0:03:36 like well past when most financial investors
    0:03:39 and most people kind of lost the luster of self-driving cars
    0:03:44 after their initial craze in the mid to late 2010s.
    0:03:46 And they’ve just continued to plot along
    0:03:48 and to continue to make developments
    0:03:51 and now we’re finally seeing this glimpse of the future
    0:03:53 for the first time in a really long time.
    0:03:57 I think that’s right. I think it was very impressive, but unsurprising.
    0:03:58 Yeah.
    0:04:01 So I think the two schools of thought when people watched the event was,
    0:04:05 one was absolutely this whole, “Oh my God, this is such vaporware.”
    0:04:08 He shared literally nothing on engineering details.
    0:04:12 “What the hell? Come on, give us the meat on timelines and dates and prices.”
    0:04:16 And then the opposing view was like, “Holy shit. They’re still going.
    0:04:18 They haven’t given up on any of this autonomy stuff
    0:04:19 that he’s been talking about for years.”
    0:04:22 And I’m absolutely more empathetic towards the view that it was a lean towards the ladder,
    0:04:25 which is that it saw it as an homage to the bitter lesson.
    0:04:27 It’s sort of amazing blog post that I’m going to do a terrible job
    0:04:30 of summarizing by this great computer scientist, Rick Sutton,
    0:04:34 which basically says that over the last 70 years or so of computer science history,
    0:04:36 what we’ve learned is that general purpose methods
    0:04:40 basically beat out any specific methods in artificial intelligence,
    0:04:43 in particular, basically the idea that if you’re working on solving a task
    0:04:47 that requires intelligence, you’re usually better off leveraging Moore’s law
    0:04:52 and more compute and more data than trying to hand engineer a technique
    0:04:54 or a set of algorithms to solve a particular task.
    0:04:57 And broadly speaking, that’s been the big grand debate
    0:04:59 in self-driving and autonomy I would say for the last two decades, right?
    0:05:03 This is the sort of general purpose bitter lesson school versus the,
    0:05:06 let’s model self-driving as a specific task.
    0:05:11 As a set of discreet decision-making algorithms unconnected to each other.
    0:05:15 A system to solve, let’s say, edge detection around stop signs, right?
    0:05:18 Whereas self-driving is a really hard problem.
    0:05:20 And you could totally say, well, there’s so many edge cases in the world
    0:05:23 that we should map out each of those edge cases.
    0:05:25 And I think it was an homage to the bitter lesson.
    0:05:28 So that’s what I was most excited about is he did share actually details
    0:05:31 that their pipeline is basically an end-to-end deep learning approach.
    0:05:34 Which is incredible and probably true only for the last,
    0:05:37 my guess is 18 to 24 months, right?
    0:05:39 Yeah. And I mean, in the bitter lesson,
    0:05:44 he also talks about the fact that it’s really appealing to do the opposite.
    0:05:46 Because in the short term, you will get the benefit,
    0:05:51 but the broader deep learning approach ends up winning out in the long term.
    0:05:54 And a lot of people talk about Musk Musk says about himself
    0:05:56 that the timelines sometimes are off,
    0:05:59 but he’s basically banking on that premise in the long term.
    0:06:02 It’s basically an if not a win.
    0:06:03 In inevitability.
    0:06:09 And I think the event was the first time that it really did feel,
    0:06:13 in an emotional sense, for the average American consumer.
    0:06:16 I’m not talking about the super-duper tech literate people
    0:06:18 who wanted the details of the underlying models and their weights,
    0:06:21 but like for the average American consumer,
    0:06:25 the first time that this version of the future felt like in inevitability.
    0:06:29 And before we get into maybe the specifics around where else hardware
    0:06:31 and software are intersecting,
    0:06:34 I’d love to just talk about that, that average person who’s watching,
    0:06:37 because you guys are meeting with companies and investors,
    0:06:40 and this has been going on for quite some time.
    0:06:43 So I’m just curious if maybe you noticed anything under the hood,
    0:06:47 or maybe the meta in that announcement or event,
    0:06:50 that maybe the average person watching is, you know, what are they seeing?
    0:06:53 They’re saying things like, oh, maybe it was human-controlled
    0:06:55 and not like fully AI and device,
    0:06:58 or other people are commenting on the fact that these humano
    0:07:01 are shaped like humans, like why do we need that?
    0:07:03 On the topic of humanoids,
    0:07:08 I think humanoids are a great choice of embodiment for a robot
    0:07:13 to really emotionally connect to and speak to a human being watching,
    0:07:16 because I can relate to a human form factor.
    0:07:18 Obviously, we found out that it was teleoperative,
    0:07:23 which is in my opinion still doesn’t take away from like how cool and amazing it was.
    0:07:28 The human form factor is a way to connect what is happening with robotics
    0:07:31 to a regular person who is like, okay, yes, I like see myself in that.
    0:07:34 This looks like Star Wars or some other sci-fi movie.
    0:07:37 In reality, maybe this is like a controversial opinion.
    0:07:41 I don’t see the vast majority of economic impact over the next decade
    0:07:44 from robotics coming from the humanoid form factor,
    0:07:47 but that doesn’t take away from the power of the symbol
    0:07:50 of having a humanoid make a drink at this event,
    0:07:55 because it just like connects back to this sort of science fiction promise
    0:07:59 of our childhoods getting sort of finally delivered.
    0:08:02 The opening sequence, he started with like a sci-fi,
    0:08:04 I think he was a Blade Runner visual and he was like,
    0:08:06 we all love sci-fi and I want to be wearing that jacket
    0:08:07 that he’s wearing in the picture,
    0:08:09 but we don’t want any of the other dystopian stuff.
    0:08:13 And so that definitely stuck out to me is that he did not start
    0:08:14 the way he usually does.
    0:08:16 It’s often a technical first sort of story,
    0:08:20 but he started with here’s a vision for where I think the world should go.
    0:08:22 So it was much more Disney-esque in that and it was quite poetic.
    0:08:25 I think they literally did it on the Warner Brothers Studio lot.
    0:08:28 And so they like recreated a bunch of cities
    0:08:31 and I think they had on site at the event the robovans
    0:08:34 taking people around from these simulated cities.
    0:08:37 There was a sort of theatricality to it all that stuck out to me,
    0:08:38 which I thought was quite different.
    0:08:40 And I thought it was refreshing
    0:08:43 because the core problem with this branch of AI,
    0:08:46 which is largely deep learning based and bitter lesson based,
    0:08:47 is that it’s an empirical field.
    0:08:50 Unlike, call it Moore’s Law, which was predictive,
    0:08:53 where you basically know if you double that number of transistors,
    0:08:55 you get this much more performance on the chip.
    0:08:56 And it’s just about pure execution.
    0:08:58 AI is much more empirical.
    0:09:01 You don’t really know when the model is going to get done training
    0:09:03 and when it does get training, whether it will converge or not.
    0:09:06 Or even what is converging mean, like what is good enough?
    0:09:10 We used to have the Turing test, which obviously we’re blown past now.
    0:09:13 It’s a feeling more than it is a set of discrete metrics
    0:09:14 that you can really point to.
    0:09:15 Right.
    0:09:19 So it made a lot of sense to me that he’s trying to decouple
    0:09:23 this idea of progress from a specific timeline.
    0:09:23 I see.
    0:09:25 Because I just think we’re setting ourselves up
    0:09:28 for every time you ask a deep learning researcher.
    0:09:30 So when’s that GPT-5 model going to show up?
    0:09:32 It’s like the most frustrating question ever, right?
    0:09:34 Because they don’t know.
    0:09:34 We don’t know.
    0:09:37 And frankly, sometimes they show up earlier than schedule
    0:09:38 and show up later.
    0:09:40 And by the way, you can look at the stock market’s reaction.
    0:09:43 It’s a prime example of how people have been so conditioned by,
    0:09:47 I would say, the Steve Jobsian, Apple-like cadence year on year of like,
    0:09:50 here’s your new iPhone, it’s incremental but predictable.
    0:09:53 I think forecasting that the tech industry keeps trying to reward.
    0:09:55 And I think what he’s doing is pretty refreshing, which is saying,
    0:09:58 look, here’s a vision for where we want to go.
    0:09:59 But it’s decoupled.
    0:10:01 The second thing on the humanoid piece that I was quite impressed by
    0:10:04 is actually the quality of the tele-operation.
    0:10:06 So everybody’s talking about how, oh, this is fake.
    0:10:07 This is all smoke and mirrors.
    0:10:08 It’s just people.
    0:10:10 Tele-operation is real.
    0:10:12 I was going to say, why is no one talking about that?
    0:10:13 Have you ever tried?
    0:10:14 I mean, I’ve tried.
    0:10:15 It’s so hard.
    0:10:19 We were at a company two weeks ago and they’ve got these tele-op robots.
    0:10:25 And the founder was demoing a mechanical arm that he was tele-operating with a gamepad.
    0:10:27 And he was folding clothes with it.
    0:10:28 And I was like, oh, that looks simple.
    0:10:30 He’s like, here, try it.
    0:10:32 It was one of the hardest manipulation things I’ve ever tried.
    0:10:37 And by the way, we tried that with VR headset, with six-stop motion controllers,
    0:10:39 almost harder to do.
    0:10:42 Tele-operating something, especially over the internet,
    0:10:45 in a smooth fashion with precision is incredibly hard.
    0:10:49 And I don’t think people appreciate the degree to which they’ve really solved that pipeline.
    0:10:50 Yeah, I was actually really impressed by that.
    0:10:56 And I think that there’s huge opportunity for tele-op in production applications
    0:10:59 that will have massive economic benefit,
    0:11:03 even before we have true robots running around managing themselves.
    0:11:07 Because if you think about there’s all these really hard and really dangerous
    0:11:10 or hard to get to jobs, or there’s labor differentials
    0:11:14 where it’s a lot harder to hire people to do certain things in certain locations.
    0:11:19 And if we can imagine a future where the tele-op that we saw last week at the event
    0:11:22 is something that’s widely available, that’s incredible.
    0:11:25 Imagine not having to go and service a power line,
    0:11:29 but you can actually tele-op a robot to do that for you,
    0:11:31 but still have the level of human training and precision needed
    0:11:35 to make a really detailed and specific evaluation.
    0:11:38 The promise of that is really cool, even before we get to robots.
    0:11:40 So that was really exciting.
    0:11:42 Yeah, it’s like a stop along this journey.
    0:11:46 And so if we talk about that journey, the arc of hardware and software coming together
    0:11:49 in maybe a different way than we’ve seen in the past.
    0:11:52 Just as an example, so Mark famously said, software is eating the world.
    0:11:54 That was in 2011 or in 2024.
    0:11:58 And it does feel like the last decade has been a lot of traditional software,
    0:12:02 not so much integrating with the physical world around us.
    0:12:05 And so where would you place us in that trajectory?
    0:12:07 Because we’re seeing it with autonomous vehicles,
    0:12:10 but I get the sense that’s not the only place where this is happening.
    0:12:15 Yeah, this is where I spend 95% of my time in all of these industries
    0:12:19 that are just starting to see the glimmers of what autonomy
    0:12:22 and sort of software-driven hardware can bring.
    0:12:25 What’s really interesting is just actually a dearth of skills
    0:12:29 of people who know how to deal with hardware and software together.
    0:12:31 You have a lot of people that went and got computer science degrees
    0:12:34 over the last decade, and relatively speaking,
    0:12:38 a lot fewer than when got electrical engineering or mechanical engineering degrees.
    0:12:39 And we’re starting to see the rise of, oh, shoot,
    0:12:43 we actually need people who understand not just maybe how the software works.
    0:12:49 In the cloud with Wi-Fi, where you have unlimited access to compute,
    0:12:51 and you can retry things as many times as you want,
    0:12:54 and you can ship code releases all day every day.
    0:12:57 But you actually have kind of a hardware deployment,
    0:12:59 where you have limited compute in an environment
    0:13:02 where you maybe can’t rely on Wi-Fi all the time,
    0:13:04 where you have to tie your software timelines
    0:13:06 to your hardware production timelines.
    0:13:10 Like, these are a really difficult set of challenges to solve.
    0:13:13 And right now, there just isn’t a lot of standardized tooling
    0:13:15 for developers and how to do that.
    0:13:19 So it’s interesting, we’re starting to see portfolio companies of ours
    0:13:22 across really different industries that are trying to use autonomy,
    0:13:27 whether it’s oil and gas or water treatment or HVAC or defense.
    0:13:31 They’re like sharing random libraries that they wrote
    0:13:33 to connect to, like, particular sensor types.
    0:13:36 Because there’s not this, like, rich ecosystem of tooling
    0:13:38 that exists for the software world.
    0:13:42 So we’re really excited about what we’re starting to see emerge in the space.
    0:13:44 Even Elon said when he’s talking about these two different products
    0:13:47 that he’s unveiling, right, Optimus,
    0:13:50 and then you have the RoboVans or CyberCabs.
    0:13:53 And those seem like two completely different things,
    0:13:55 but he even said in the announcement,
    0:13:56 he said, “Everything we’ve developed for our cars,
    0:13:59 the batteries, power electronics, advanced motors,
    0:14:03 gearboxes, AI inference computer, it all applies to both.”
    0:14:04 Right, so you’re seeing this overlap.
    0:14:05 That’s super exciting.
    0:14:06 When I was watching it, I was just nerding out
    0:14:09 because my last company was a computer vision 3D mapping
    0:14:10 and localization company.
    0:14:14 So I unfortunately spent too much of my life calibrating LiDAR sensors
    0:14:15 to our computer vision sensors.
    0:14:18 Because our whole thesis when I started back in 2017
    0:14:21 was that you could do really precise positioning
    0:14:22 just off of computer vision.
    0:14:25 And that you didn’t need fancy hardware like LiDARs or depth sensors.
    0:14:27 And to be honest, not a lot of people thought that we could pull it off.
    0:14:30 And frankly, I think there were moments when I doubted that too.
    0:14:33 And so it was just really fantastic to see that his bet
    0:14:36 and the company’s bet on computer visions
    0:14:38 and a bunch of these sensor fusion techniques
    0:14:41 that would not need specialized hardware
    0:14:43 would ultimately be able to solve
    0:14:45 a lot of the hard navigation problems,
    0:14:48 which basically means that the way they’re solving precision
    0:14:51 is instead of throwing more sensors on the car,
    0:14:53 is to basically throw more data at the problem.
    0:14:56 And so in that sense, data is absolutely eating the world.
    0:14:59 And you asked, where on the trajectory are we of soft-rating the world?
    0:15:01 And I think we’re definitely on an exponential
    0:15:03 that has felt like a series of stacked sigmoids.
    0:15:05 Often it feels like you’re on a plateau.
    0:15:08 But a series of plateaus totally make up an exponential
    0:15:09 if you zoom out enough.
    0:15:11 And earlier in the conversation we talked about the bitter lesson,
    0:15:13 a number of other teams in the autonomy space
    0:15:15 decided to tackle it as a hardware problem,
    0:15:16 not a software problem, right?
    0:15:17 Where they said, well…
    0:15:22 More LiDAR, more expensive LiDAR, more GPUs, more GPUs.
    0:15:25 And Elon’s like, you know, actually I want cheap cars
    0:15:27 that just have computer vision sensors.
    0:15:30 And what I’m going to do is use a bunch of the custom,
    0:15:34 really expensive sensors that many other companies put on the car,
    0:15:35 which is at inference time.
    0:15:37 And he’s just going to use them at train time.
    0:15:40 So Tesla does have a bunch of like really custom hardware
    0:15:43 that’s not scalable, that drives around the world
    0:15:45 in their parking lots and simulation environments and so on.
    0:15:49 And then they distill the models they train on that custom hardware
    0:15:50 to a test time package.
    0:15:53 And then they send that test time package to their retail cars,
    0:15:55 which just have computer vision sensors.
    0:15:57 And the reality is that’s a raw arbitrage, right?
    0:15:58 Between sensor stack.
    0:16:02 And it allows the hardware out in the world to be super cheap.
    0:16:04 The result there is software is eating the sensor stack
    0:16:08 out in the world that makes the cost of these cars so much cheaper
    0:16:11 that you can have a $30,000 fully autonomous car
    0:16:14 versus $100 plus thousand dollars of cars
    0:16:17 that are fully loaded with these LiDAR sensors and so on.
    0:16:19 But I think in order to have the intuition
    0:16:20 that you can even do that,
    0:16:23 you really actually have to understand hardware.
    0:16:26 If you just understand software and hardware
    0:16:30 is like a sort of a scary monster that lives over here
    0:16:32 and maybe you have a special hardware team that does it,
    0:16:35 it’s going to be hard for you to have the confidence to say,
    0:16:37 “No, we can do it this way.”
    0:16:38 I think you’re totally right,
    0:16:41 which is that the superpower that Tesla has
    0:16:44 is his ability to go full stack, right?
    0:16:46 Because a lot of other industries
    0:16:49 often segment out software versus hardware like you’re saying.
    0:16:51 And that means that people working on algorithms
    0:16:55 and the autonomy part just treat hardware as like an abstraction, right?
    0:16:57 You throw over a spec, it’s an API,
    0:16:59 it’s an interface that I program against
    0:17:00 and I have no idea what’s going on.
    0:17:02 You don’t have to worry about the details, it doesn’t matter.
    0:17:03 Which by the way is super powerful.
    0:17:06 It’s unlocked this whole general purpose wave
    0:17:09 of models like ChatGPT and so on, right?
    0:17:11 Because it allows people who specialize in software
    0:17:13 to not have to think about the hardware.
    0:17:16 It’s also what’s driven sort of the software renaissance
    0:17:17 of the last 15 years.
    0:17:18 Absolutely, decoupling, right?
    0:17:20 Composition and abstraction is sort of the fundamental basis
    0:17:22 of the entire computing revolution.
    0:17:24 But I think when you’re like him
    0:17:26 and you’re trying to bring a new device to market,
    0:17:28 kind of like what Jobs did with the iPhone,
    0:17:29 by going full stack,
    0:17:32 you end up unlocking massive efficiencies of cost.
    0:17:35 And I think that’s what this event
    0:17:38 may have been lost in the sort of theatricality of it all
    0:17:40 is the fact that he’s able to deliver
    0:17:43 an autonomous device to retail consumers
    0:17:45 at a cost profile through vertical integration
    0:17:47 that would just not be possible
    0:17:48 if it was just a software team
    0:17:50 buying hardware from somebody else and building on top.
    0:17:52 Can we talk about those economics, by the way?
    0:17:54 Just attacking that head on.
    0:17:56 Both Optimus and CyberCAD were quoted
    0:17:59 as being under the 30K range.
    0:18:00 Is that really realistic?
    0:18:02 And then tied into what you were saying,
    0:18:04 we see other autonomous vehicles
    0:18:07 which are betting more on the lidar and the sensors,
    0:18:11 which also have come down in price pretty substantially.
    0:18:14 My guess is Elon is backing into the cost
    0:18:16 based on what people are willing to pay.
    0:18:18 And he will do whatever it takes
    0:18:19 to get those costs to line up.
    0:18:21 I mean, it’s the same thing he did with SpaceX.
    0:18:24 He will operate within whatever cost constraints
    0:18:25 he needs to operate within,
    0:18:26 even if the rest of the market
    0:18:29 or the research community is telling him
    0:18:30 it’s not possible.
    0:18:33 Obviously, like a 30K humanoid robot
    0:18:37 is way less than what most production
    0:18:39 industrial robotic arms cost today,
    0:18:41 which I think are more in the 100K range
    0:18:43 for the ones that are used in like the high end factory.
    0:18:47 So if he can get it down to 30K, that’s really exciting.
    0:18:48 I also don’t necessarily think
    0:18:50 you need even a 30K humanoid robot
    0:18:53 to accomplish a wide swath of the automation tasks
    0:18:55 that would pretty radically transform
    0:18:57 the way our economy functions today.
    0:18:58 Yeah, I think Aaron’s right
    0:19:00 in that there’s probably a top-down director
    0:19:01 who just do whatever it takes
    0:19:02 to get into the cost footprint of–
    0:19:04 This car has to cost 30K.
    0:19:04 Right.
    0:19:06 But I think if you do a bottoms-up analysis,
    0:19:07 I don’t think you end up too far
    0:19:09 because actually if you just break down
    0:19:11 the kind of bomb on a Tesla Model 3,
    0:19:13 you’re not dramatically far off
    0:19:14 from the sensor stack you need
    0:19:17 to get to a $30,000 car, right?
    0:19:19 This is the beauty of solving
    0:19:20 your hardware problems with software
    0:19:24 is you don’t need a $4,000 scanning lighter
    0:19:25 on the car.
    0:19:28 So I think on the CyberCab,
    0:19:29 I feel much more confident
    0:19:32 that the cost footprint is going to fall in that range
    0:19:33 because it’s frankly–
    0:19:35 We kind of have at least an ancestor on the streets, right?
    0:19:38 The thing that gets prices up is custom sensors
    0:19:40 because it’s really expensive
    0:19:43 to build custom sensors in short production runs.
    0:19:45 And so you either have scale of manufacturing
    0:19:47 like an Apple and you make a new CMOS sensor
    0:19:49 or a new Face ID sensor
    0:19:51 and you get cost economies of scale
    0:19:53 because you’re shipping more like 30 million devices
    0:19:54 in your first run.
    0:19:56 Or you just lean on commodity sensors
    0:19:57 from the past era
    0:19:59 and then you tackle most of your problems in software,
    0:20:01 which is what he’s doing.
    0:20:03 And to that point, when he’s betting on software,
    0:20:05 another interesting thing that he announced
    0:20:07 was really over-specking these cars
    0:20:09 to almost change the economics potentially
    0:20:11 based on the fact that those cars
    0:20:13 could be used for distributed computing.
    0:20:13 To your point, Ange,
    0:20:17 if you put a bunch of really expensive sensors on the car,
    0:20:20 you can’t really distribute the load of that
    0:20:23 in any other way than driving the car, right?
    0:20:25 But if you actually have this computing layer
    0:20:27 that’s again, in his case,
    0:20:29 he’s saying he’s planning to over-spec,
    0:20:30 that actually can fundamentally change
    0:20:32 like what this asset is.
    0:20:34 And you kind of saw the same thing
    0:20:35 even with Tesla’s today
    0:20:37 where he’s talking about this distributed grid, right?
    0:20:39 Where all of a sudden these large batteries
    0:20:41 are being used not just for the individual asset.
    0:20:43 So do you have any thoughts on that idea
    0:20:44 or if we’ve seen that elsewhere?
    0:20:46 He was a bit skimpy on details on that.
    0:20:47 Of course.
    0:20:50 But I think he did say that the AI5 chip is over-spec’d.
    0:20:54 It’s probably going to be four to five times more powerful
    0:20:56 than the HW4, which is their current chip.
    0:20:58 It’s going to draw four times more power,
    0:21:01 which probably puts in that like 800 watts or so range,
    0:21:02 which for context,
    0:21:05 your average hair dryer is at about 1800 watts.
    0:21:07 I mean, it’s hard to run power on the edge.
    0:21:11 But I think what he said was something to the effect of like,
    0:21:14 your car’s not working 24 hours a day.
    0:21:17 So if you’re driving, call it eight hours a day in LA traffic.
    0:21:19 God bless whoever’s having to do that.
    0:21:20 For real.
    0:21:21 Hopefully they’re using self-driving.
    0:21:22 One would hope.
    0:21:24 Actually, he opened up his pitch with a story
    0:21:25 about driving to El Segundo
    0:21:27 and he’s saying you can fall asleep
    0:21:28 and wake up on the other side.
    0:21:30 But I think the t-shirt size he gave
    0:21:37 was about 100 gigawatts of unallocated inference compute
    0:21:38 just sitting out there in the wild.
    0:21:41 And I think his shorthand for it was like the AWS,
    0:21:42 of AI, right?
    0:21:45 He has got this idea of this distributed swarm
    0:21:48 of unutilized inference computers.
    0:21:50 And it’s a very sexy vision.
    0:21:51 I really want to believe in it.
    0:21:53 Ground us on, is this realistic?
    0:21:55 Well, I think it’s realistic for workloads
    0:21:58 that we don’t know yet in the following sense, right?
    0:22:00 That the magic of AWS is that it’s centralized
    0:22:03 and it abstracts away a lot of the complexity
    0:22:05 of hardware footprints for developers.
    0:22:08 And by centralizing almost all their data centers
    0:22:09 in single locations with very cheap power
    0:22:12 and electricity and cooling,
    0:22:14 these clouds are able to pass on very cheap inference costs
    0:22:15 to the developer.
    0:22:16 Now, what he’s got to figure out is
    0:22:19 how do you compensate for that in a decentralized fashion?
    0:22:20 And I think we have kind of prototypes of this today.
    0:22:23 Like, they’re these vast decentralized clouds.
    0:22:24 I think one is literally called vast
    0:22:26 of people’s unallocated gaming rigs.
    0:22:31 People have millions of Nvidia 4090 gaming cards
    0:22:32 sitting on their desks that aren’t used.
    0:22:34 And historically, those have not yet turned
    0:22:37 into great businesses or high-utilized networks
    0:22:39 because developers are super sensitive
    0:22:42 to do things, cost and reliability.
    0:22:44 And by centralizing things,
    0:22:47 AWS is able to ensure very high uptime and reliability,
    0:22:50 whereas somebody’s GPU sitting on their…
    0:22:52 Maybe available, maybe they’re driving to Elson now.
    0:22:53 Right, they’re right.
    0:22:54 And there are just certain things,
    0:22:56 especially with AI models that are hard to do
    0:22:58 on highly distributed compute
    0:23:00 where you actually need good interconnect
    0:23:03 and you need things to be reasonably close to each other.
    0:23:03 Maybe in his vision,
    0:23:06 there’s a world where you have optimist robots
    0:23:10 in every home and somehow your home optimist robot
    0:23:12 can take advantage of additional compute
    0:23:14 or additional inference with your Tesla car
    0:23:16 that’s sitting outside in your driveway.
    0:23:17 Who knows?
    0:23:18 Right.
    0:23:20 Okay, well, this event clearly was focused
    0:23:24 on different models that are consumer-facing.
    0:23:25 So again, CyberCab,
    0:23:27 that’s for someone using an autonomous vehicle.
    0:23:30 Optimist is a human-eyed robot probably in your home.
    0:23:33 But, Erin, you’ve actually been looking
    0:23:36 at the hardware software intersection
    0:23:37 in a bunch of other spaces, right?
    0:23:39 And as you alluded to earlier,
    0:23:41 maybe different applications
    0:23:43 with better economics at least today.
    0:23:45 I think long-term,
    0:23:48 there’s no market bigger than the consumer market.
    0:23:51 So everyone having a robot in their home
    0:23:54 and a Tesla car in their driveway
    0:23:57 that’s also a robot taxi has huge economic value.
    0:23:59 But that’s also a really long-term vision
    0:24:02 and there’s just so much happening in autonomy
    0:24:05 that’s taking advantage of the momentum
    0:24:07 and the developments that companies like Tesla
    0:24:09 have put forward into the world over the last decade
    0:24:11 that actually have the potential
    0:24:15 to have meaningful impact on our economy in the short term.
    0:24:17 I think the biggest broad categories for me
    0:24:21 are largely the sort of dirty and unsexy industries
    0:24:24 that have very high cost of human labor,
    0:24:28 often because of safety or location access,
    0:24:32 whether that’s an oil rig out in the middle of Oklahoma
    0:24:35 somewhere that’s three hours drive from New York City,
    0:24:38 whether that’s a mine somewhere in rural Wyoming
    0:24:40 that freezes over for six months out of the year
    0:24:43 so humans can’t live there and mine,
    0:24:46 whether that’s a battlefield where you’re starting to see
    0:24:49 autonomous vehicles go out and clear bombs and mines
    0:24:51 from battlefields to protect human life.
    0:24:54 There’s so many different use cases
    0:24:56 for a lot of this underlying technology
    0:24:58 that are really starting to see the light of day.
    0:25:00 So very excited about that.
    0:25:02 And as we think about that opportunity,
    0:25:05 you’ve also talked about this software-driven autonomy stack.
    0:25:07 So as you think about the stack, what are the layers?
    0:25:09 Can you just break that down?
    0:25:09 Yeah, sure.
    0:25:12 So across whether it’s a self-driving car
    0:25:14 or sort of an autonomous control system,
    0:25:19 we’re seeing the stack break down into pretty similar categories.
    0:25:20 So first is perception.
    0:25:23 You have to see the world around you,
    0:25:25 know what’s going on, be able to see if there’s a trash can,
    0:25:28 be able to understand if there’s a horizon, if you’re a boat.
    0:25:30 The second is something Anjno’s really well,
    0:25:32 which is location and mapping.
    0:25:33 So, okay, what do I see?
    0:25:36 How do I find out where I am within that world
    0:25:39 based on what I can see and what other sensors I can detect,
    0:25:42 whether it’s GPS, which often isn’t available
    0:25:46 in battlefields or in warehouses, et cetera.
    0:25:47 The third is planning and coordination.
    0:25:52 So that’s, okay, how do I take a large task
    0:25:55 and turn it into a series of smaller tasks?
    0:25:58 So what is more of an instant reaction?
    0:26:02 I don’t have to really think about how to take a drink of water,
    0:26:07 but I might have to think about how to make a glass of lemonade from scratch.
    0:26:12 So how do I think about compute across those different types of regimes
    0:26:13 when something is more of an instinct,
    0:26:16 versus when something has to be sort of taken down
    0:26:19 and processed into discrete operations?
    0:26:20 And then the last one is control.
    0:26:23 So that’s like, how does my brain talk to my hand?
    0:26:26 Like, how do I know what are the nerve endings doing
    0:26:29 in order to pick up this water bottle and take a drink out of it?
    0:26:31 And that’s a really interesting kind of field
    0:26:34 that’s existed for decades and decades,
    0:26:36 but for the first time, probably since the ’70s,
    0:26:38 we’re starting to see really interesting stuff happen
    0:26:41 in the space of controls around autonomy and robotics.
    0:26:45 And I would say like, all of these are pre-existing areas.
    0:26:49 None of this is wildly new, but I think in the last two years,
    0:26:51 especially with everything that’s happening
    0:26:53 with deep learning video language models,
    0:26:57 broadly speaking, AI has pushed every single one of these
    0:27:00 kind of to its limit and to a new state of the art.
    0:27:03 And there just aren’t tools that exist to tie all that together.
    0:27:05 So every single robotics company,
    0:27:06 every single autonomous vehicle company
    0:27:10 is basically like rebuilding this entire stack from scratch,
    0:27:13 which we see as investors as a really interesting opportunity
    0:27:15 as the ecosystem evolves.
    0:27:17 And as you think about that ecosystem,
    0:27:19 people kind of say that as soon as you touch hardware,
    0:27:21 you’re literally working on hard mode
    0:27:23 compared to just a software-based business.
    0:27:25 So what are the unique challenges?
    0:27:29 Even with maybe that AI wave today that’s pushing things ahead,
    0:27:32 how would you break down what becomes so much harder?
    0:27:34 I think Ange touched on this a little bit before,
    0:27:37 but the more you can commoditize the hardware stack, the better.
    0:27:39 So the most successful hardware companies
    0:27:42 are the ones that aren’t necessarily inventing a brand new sensor,
    0:27:45 but are just taking stuff off the shelf and putting it together.
    0:27:47 But still like tying everything together is really hard.
    0:27:51 Like when you think about releasing a phone, for example,
    0:27:53 Apple has a pretty fast shipping cadence,
    0:27:57 and they’re still releasing a new phone only every once a year.
    0:28:02 So you have to essentially tie a lot of your software timelines
    0:28:05 to hardware timelines in a way that doesn’t exist
    0:28:08 when you can just sort of ship whenever you want in a cloud.
    0:28:09 If you need a new sensor type,
    0:28:12 or you need a different kind of compute construct,
    0:28:14 or you need something fundamentally different in the hardware,
    0:28:16 you’re bound by those timelines.
    0:28:19 You’re bound by your manufacturer’s availability.
    0:28:24 You’re bound by how long it takes to quality engineer and test a product.
    0:28:26 You’re bound by supply chains.
    0:28:29 You’re bound by figuring out how these things have to integrate together.
    0:28:34 So the cycles are often just quite a lot slower.
    0:28:37 And then the other thing is when you’re interacting with the physical world,
    0:28:41 you get into use cases that touch safety in a really different way
    0:28:44 than we think about with pure software alone.
    0:28:49 And so you have to design things for a level of hardiness and reliability
    0:28:52 that you don’t always have to think about with software by itself.
    0:28:55 If your chat GBT is a little slow, it’s fine.
    0:28:56 You can just try again.
    0:28:57 But if you have an autonomous vehicle
    0:29:02 that’s like driving a tank on a battlefield autonomously,
    0:29:05 and something doesn’t work, you’re kind of screwed.
    0:29:09 So you have to have a much higher level of rigor and testing and safety
    0:29:13 built into your products, which slows down the software cycles.
    0:29:18 The Holy Grail is sort of general purpose intelligence for robotics,
    0:29:22 which we still don’t have when you train a general model.
    0:29:26 You basically get the ability to build hardware systems
    0:29:28 that don’t have to be particularly customized.
    0:29:31 And that reduces hardware iteration cycles dramatically.
    0:29:33 Because you can basically say, look, roughly speaking,
    0:29:36 these are the four or five commodity sensors you need.
    0:29:38 The smarter your brain, so to speak,
    0:29:41 the less specialized your appendages have to be.
    0:29:43 And I think what a number of really talented teams
    0:29:44 are trying to solve today is,
    0:29:47 can you get models to generalize across embodiments?
    0:29:50 Can you train a model that can work seamlessly
    0:29:53 on a humanoid form factor or a mechanical arm,
    0:29:55 a quadruped, whatever it might be?
    0:29:57 And I’m quite bullish that it will happen.
    0:29:59 I think the primary challenge there
    0:30:00 that teams are struggling with today
    0:30:03 is the lack of really high quality data.
    0:30:06 The big unknown is just how much data,
    0:30:08 both in quantity and quality,
    0:30:10 do you really need to get models to be able to reason
    0:30:13 about the physical world spatially
    0:30:16 in a way that abstracts across any hardware?
    0:30:18 I’m completely convinced that once we unlock that,
    0:30:20 the applications are absolutely enormous.
    0:30:23 Because it frees up hardware teams,
    0:30:23 like Aaron was saying,
    0:30:26 from having to couple their software cycles
    0:30:27 from hardware cycles.
    0:30:29 It decouples those two things.
    0:30:30 And I think that’s the holy grail.
    0:30:34 I think what Tesla, the victory of the autonomy team over there,
    0:30:37 is having realized eight years ago
    0:30:40 the efficacy of what we call early fusion foundation models,
    0:30:42 which is the idea that you take a bunch of sensors
    0:30:46 at training time and different inputs of vision, depth.
    0:30:48 You take in video, audio.
    0:30:51 You take a bunch of different six-doff sensors
    0:30:52 and you tokenize all of those
    0:30:55 and you fuse them all at the point of training.
    0:30:57 And you build an internal representation
    0:30:59 of the world for that model.
    0:31:02 In contrast, the LLM world does what’s called late fusion.
    0:31:04 You often start with a language model.
    0:31:05 Let’s train just on language data
    0:31:07 and then you duct tape on these other modalities,
    0:31:09 like image and video and so on.
    0:31:11 And I think the world has now started to realize
    0:31:13 that early fusion is the way forward,
    0:31:16 but of course they have an eight-year head start.
    0:31:17 And so I get really excited when I see teams
    0:31:20 either tackling the data sort of challenge
    0:31:22 for general spatial reasoning,
    0:31:24 or teams that are taking these early fusion
    0:31:26 foundation model approaches to reasoning
    0:31:29 that then allow the most talented hardware teams
    0:31:31 to focus really on what they know best.
    0:31:34 Where are these companies getting training data?
    0:31:36 Because you mentioned Tesla, for example.
    0:31:38 Yes, we’ve had cars on the road,
    0:31:40 tons of them with these cameras and sensors.
    0:31:44 I still think that one of the smartest things Elon did
    0:31:47 was turn on full self-driving for everybody
    0:31:50 for like a month-long trial period last summer.
    0:31:53 I have a Tesla and I turned it on for my free month.
    0:31:56 And it was like a life-changing experience using.
    0:31:58 And I obviously couldn’t get rid of it.
    0:32:00 And so now, not only do I now pay for full self-driving,
    0:32:01 but I also–
    0:32:02 You’re feeding the pipeline.
    0:32:04 I’m giving him all my data.
    0:32:06 So to me, that’s really clever.
    0:32:08 And so I’m curious if you talk about
    0:32:10 some of these other applications.
    0:32:13 Do they have the number of devices,
    0:32:16 or in this case, cars for Tesla capturing this data?
    0:32:19 Or how else are we going to get this spatial data?
    0:32:22 This is the big race in robotics right now.
    0:32:24 I think there are several different approaches.
    0:32:27 Some people are trying to use video data for training.
    0:32:30 Some people are investing a lot in simulation
    0:32:33 and creating digital 3D world.
    0:32:37 And then there’s a mad rush for every kind of generated data
    0:32:38 that you could possibly have.
    0:32:41 So whether that’s robotic tele-operated data,
    0:32:44 whether that’s robotic arms and offices,
    0:32:48 most of these robotics companies have pretty big outposts
    0:32:50 where they’re collecting data internally.
    0:32:52 They’re giving humanoids to their friends
    0:32:53 to have in their homes.
    0:32:55 It’s a yes and scenario right now
    0:32:58 where everyone is just trying to get their hands on data
    0:32:59 literally however they can.
    0:33:00 I think it’s the Wild West.
    0:33:03 But if you’re Tesla, then the secret weapon you have
    0:33:05 is you’ve got your own factories, right?
    0:33:08 So the Optimus team has a bunch of humanoids
    0:33:09 walking around the factories,
    0:33:11 constantly learning about the factory environment.
    0:33:13 And that gives them this incredible self-fulfilling
    0:33:14 sort of compounding loop.
    0:33:16 And then of course he’s got the Tesla fleet,
    0:33:19 like Aaron was saying earlier with FSD.
    0:33:21 I’m proud to have been a month one subscriber for it.
    0:33:24 And I’m happy that I’m contributing to that training cycle
    0:33:26 because it makes my Model X smarter next time around.
    0:33:29 So the challenge then is for companies that don’t have
    0:33:32 their own full stack, sort of fully integrated environment,
    0:33:34 right, where they don’t have deployments out in the field.
    0:33:37 And Darren’s point, you can either take the simulation route
    0:33:38 for that and say we’re going to create
    0:33:40 these sort of synthetic pipelines.
    0:33:43 Or we’re seeing this huge build out of teleop fleets.
    0:33:44 Like with language models,
    0:33:46 you had people all around the world in countries
    0:33:47 showing up and labeling data.
    0:33:50 You have teleop fleets of people
    0:33:52 piloting mechanical arms halfway around the world.
    0:33:56 I think there’s an interesting sort of third new category
    0:33:57 of efforts we’re tracking,
    0:33:59 which is crowdsourced coalitions, right?
    0:34:02 So an example of this is the DeepMind team
    0:34:04 put out this maybe a year and a half ago,
    0:34:06 robotics dataset called RTX,
    0:34:08 where they partnered with a bunch of academic labs
    0:34:09 and said, hey, you send us your data.
    0:34:11 We’ve got compute and researchers.
    0:34:13 We’ll train the model on your data and then send it back to you.
    0:34:15 And what’s happening is there’s just different labs
    0:34:18 around the world who have different robots of different kinds.
    0:34:20 Some are arms, some are quadruped, some are bipeds.
    0:34:21 And so instead of needing all of those
    0:34:23 to be centralized in one place,
    0:34:25 there’s a decoupling happening where some people are saying,
    0:34:28 well, we’ll specialize in providing the compute
    0:34:30 and the research talent, and then you guys bring the data.
    0:34:32 And then it’s a give-to-get model, right?
    0:34:34 Which we saw in some cases with the internet early on.
    0:34:35 And Vidya is an example of this
    0:34:39 where their research team is stacking a bunch of robots in-house.
    0:34:41 So they instead partnering with people like pharma labs
    0:34:44 who have arms doing the betting and wet lab experiments
    0:34:45 and saying, you send us the data.
    0:34:46 We’ve got a bunch of GPUs.
    0:34:47 We’ve got some talented deep learning folks.
    0:34:49 We’ll train the model, send it back to you.
    0:34:51 And I think it’s an interesting experiment.
    0:34:53 And there’s reason to believe this sort of give-to-get model
    0:34:56 might end up actually having the highest diversity of data.
    0:34:59 But we’re definitely in full experimentation land right now.
    0:35:01 Yeah, and my guess is we’ll need all of it.
    0:35:03 So it sounds like data is a big gap
    0:35:05 and it sounds like some builders are working on that.
    0:35:08 But where would you guys like to see more builders focused
    0:35:11 in this hardware software arena,
    0:35:14 especially because I do think there are some consumer-facing areas
    0:35:15 where people are drawn to.
    0:35:16 They see an event like this and they’re like,
    0:35:18 oh, I want to work on that.
    0:35:20 Yeah, I’m pretty excited about the long tail
    0:35:23 of really unsexy industries
    0:35:26 that have outsized impact on our GDP
    0:35:28 and are often really critical industries
    0:35:31 where people haven’t really been building for a while,
    0:35:36 things like energy, manufacturing, supply chain, defense.
    0:35:38 These industries that really carry the U.S. economy
    0:35:41 and where we have under-invested from a technology perspective,
    0:35:43 probably in the last several decades,
    0:35:45 are poised to be pretty transformed
    0:35:48 by this sort of hardware software melding in autonomy.
    0:35:49 I’d love to see more people there.
    0:35:52 I’m very excited for all the applications
    0:35:53 they’re in and talked about.
    0:35:54 And I think to unlock those,
    0:35:57 we really need a way to solve this data bottleneck, right?
    0:36:00 So startups, builders who are figuring out really novel ways
    0:36:02 to collect that data in the world,
    0:36:04 get it to researchers, make sense of it, curate it.
    0:36:06 I think that’s sort of a fundamental limit
    0:36:08 around progress across all of these industries.
    0:36:09 We just need to sort of 10x
    0:36:11 the rate of experimentation in that space.
    0:36:16 All right, that is all for today.
    0:36:19 If you did make it this far, first of all, thank you.
    0:36:21 We put a lot of thought into each of these episodes,
    0:36:23 whether it’s guests, the calendar tetras,
    0:36:25 the cycles with our amazing editor, Tommy,
    0:36:27 until the music is just right.
    0:36:29 So if you like what we put together,
    0:36:33 consider dropping us a line at ratethespodcast.com/a16z.
    0:36:36 And let us know what your favorite episode is.
    0:36:38 It’ll make my day, and I’m sure Tommy’s too.
    0:36:40 We’ll catch you on the flip side.
    0:36:43 (gentle music)
    0:36:53 [BLANK_AUDIO]

    What does Rich Sutton’s “Bitter Lesson” reveal about the decisions Tesla is making in its pursuit of autonomy?

    In this episode, we dive into Tesla’s recent “We, Robot” event, where they unveiled bold plans for the unsupervised full-self-driving Cybercab, Robovan, and Optimus—their humanoid robot, which Elon Musk predicts could become “the biggest product ever.”

    Joined by a16z partners Anjney Midha and Erin Price-Wright, we explore how these announcements reflect the evolving intersection of hardware and software. We’ll unpack the layers of the autonomy stack, the sources of data powering it, and the challenges involved in making these technologies a reality.

    Anjney, with his experience in computer vision and multiplayer tech at Ubiquity6, and Erin, an AI expert focused on the physical world, share their unique perspectives on how these advancements could extend far beyond the consumer market.

    For more insights, check out Erin’s articles linked below. 

     

    Resources: 

    Find Anj on Twitter: https://x.com/anjneymidha

    Find Erin on Twitter: https://x.com/espricewright

    Read Erin’s article ‘A Software-Driven Autonomy Stack Is Taking Shape’: https://a16z.com/a-software-driven-autonomy-stack-is-taking-shape/

    AI for the Physical World: https://a16z.com/ai-for-the-physical-world/

     

    Stay Updated: 

    Let us know what you think: https://ratethispodcast.com/a16z

    Find a16z on Twitter: https://twitter.com/a16z

    Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

    Subscribe on your favorite podcast app: https://a16z.simplecast.com/

    Follow our host: https://twitter.com/stephsmithio

    Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

  • The story of Apple Pay with Jennifer Bailey

    AI transcript
    0:00:01 (soft music)
    0:00:03 If you look down at your phone,
    0:00:06 there are so many objects that exist in the physical world
    0:00:08 that have been absorbed into it.
    0:00:12 Maps, calculators, mail, clocks,
    0:00:15 and of course for many, your wallet.
    0:00:16 In today’s episode, you’ll get to hear
    0:00:19 from one of the people who helped build Apple Pay
    0:00:22 and Apple Wallet into these crazy little pocket computers.
    0:00:25 Passing over the mic to A16C general partner,
    0:00:27 Alex Rampell, to properly introduce our guest.
    0:00:30 (soft music)
    0:00:35 (phone beeping)
    0:00:42 Hi, I’m Alex Rampell, a general partner at A16Z.
    0:00:44 In this conversation, I talked to Jennifer Bailey,
    0:00:47 the legendary vice president of Apple Pay and Apple Wallet,
    0:00:49 whose work has revolutionized everything
    0:00:52 from digital payment to transit cards, contactless tickets,
    0:00:54 hotel and car keys and more.
    0:00:57 Since overseeing the launch of Apple Pay a decade ago,
    0:00:59 Jennifer has led its expansion
    0:01:01 in the 75 markets worldwide,
    0:01:05 now encompassing over 11,000 bank and network partners.
    0:01:07 In this conversation, we cover her unconventional path
    0:01:09 rising through the ranks at Apple,
    0:01:11 the challenges she confronted pushing Apple Pay
    0:01:15 into the mainstream, new Apple verticals on the horizon
    0:01:18 and her hard-earned advice for early entrepreneurs.
    0:01:19 Let’s dive in.
    0:01:22 As a reminder, the content here
    0:01:24 is for informational purposes only,
    0:01:26 should not be taken as legal, business, tax
    0:01:27 or investment advice,
    0:01:30 or be used to evaluate any investment or security,
    0:01:31 and is not directed at any investors
    0:01:34 or potential investors in any A16Z fund.
    0:01:37 Please note that A16Z and its affiliates
    0:01:38 may also maintain investments
    0:01:40 in the companies discussed in this podcast.
    0:01:43 For more details, including a link to our investments,
    0:01:46 please see a16z.com/disclosures.
    0:01:50 Jennifer, thank you for being here.
    0:01:52 You started off as a software engineer,
    0:01:54 now everybody becomes a software engineer.
    0:01:56 I think it’s the most popular major in college,
    0:01:58 but in 1980, that was not a thing.
    0:02:00 But maybe walk through how you started.
    0:02:02 – It really goes back to my childhood
    0:02:05 because I moved to Silicon Valley when I was six
    0:02:07 and my dad was in the semiconductor industry.
    0:02:10 So everyone we knew were pretty much in that phase
    0:02:13 of technology in Silicon Valley.
    0:02:14 And so when I went off to college,
    0:02:17 I started with math, computer science,
    0:02:19 and my first job out of college was,
    0:02:21 as you noted, a software engineer.
    0:02:25 It was a fantastic grounding and really exciting time
    0:02:27 to be in the industry back then.
    0:02:29 – Any particular memory stand out?
    0:02:31 – One of the things I loved about what I did
    0:02:34 in my early career is I was a lot of early stage companies.
    0:02:36 Some of them were successful and some of them were not.
    0:02:39 And I would say you learn from both,
    0:02:42 both the success as well as the failure.
    0:02:44 And even when I look for hiring people today,
    0:02:47 I love to see them having come from early stage companies
    0:02:50 ’cause they sort of understand what it takes.
    0:02:52 – Yeah, success can be a dangerous teacher,
    0:02:53 but so can failure.
    0:02:54 If you only work at places that never get
    0:02:56 to product-market fit, it’s hard to learn anything
    0:02:58 except you never get to product-market fit.
    0:02:59 – Exactly. – I agree.
    0:03:02 Our firm is highly intertwined with the Netscape story.
    0:03:04 Netscape, for those that don’t know,
    0:03:06 was really synonymous with the explosion
    0:03:07 of this new thing called the internet.
    0:03:09 How did you get involved with Netscape?
    0:03:11 What was it like working there?
    0:03:13 – It truly was, I think, the beginning
    0:03:14 of the commercial internet.
    0:03:16 Certainly not the technical internet,
    0:03:18 but the commercial internet.
    0:03:21 And a lot of things were emerging at that time.
    0:03:25 The search business, Yahoo formed in those early years.
    0:03:27 InfoSeq was another one of the search companies.
    0:03:30 And then certainly a few years after that came Google.
    0:03:33 And so it was an incredible time
    0:03:36 where so much formulation was happening
    0:03:38 around this crazy thing called the internet.
    0:03:41 The company, if you asked what it was like to work there,
    0:03:43 you know, it was a bit chaotic, like most startups,
    0:03:46 but it was a challenge in terms of finding
    0:03:49 to your product-market fit with a revenue model.
    0:03:50 ‘Cause as you know, the internet emerged
    0:03:54 and browsers emerged to be something that needed to be free.
    0:03:56 And that was our primary business model at the time.
    0:03:59 We transitioned to do both server technology
    0:04:02 as well as what we would have called a portal,
    0:04:05 which is what you would consider Yahoo was
    0:04:07 in the days where we were aggregating content
    0:04:10 and information and search technology
    0:04:13 and trying to monetize that through advertising.
    0:04:14 – Was there anything that you brought
    0:04:16 with you from Netscape?
    0:04:19 I just remember when Netscape was taking off
    0:04:21 and people here talking about tech bubbles,
    0:04:22 but there was one real tech bubble,
    0:04:25 which was really the late ’90s
    0:04:27 where there were companies that would get formed.
    0:04:29 They’d go public like four months later
    0:04:33 and it was all on the back of the internet becoming a thing.
    0:04:35 If you were to think through the biggest learnings
    0:04:36 that you had from that experience,
    0:04:38 anything that really stands out?
    0:04:40 – I’d say it was two things.
    0:04:43 One is having a strong, resilient, smart team
    0:04:46 that could really change with the times
    0:04:50 and move quickly to new forms of business
    0:04:51 was really, really important
    0:04:54 and having that flexibility not being stuck
    0:04:56 in a single model, especially back then
    0:04:59 when sort of unclear exactly what the internet was
    0:05:02 and how it was gonna monetize.
    0:05:04 I think the second thing that you learn in startups,
    0:05:06 and I actually see this in Apple,
    0:05:10 is a lot of success is based on great timing.
    0:05:12 And some of that’s predictable
    0:05:14 and some of that’s not predictable.
    0:05:17 But I think the timing of when these companies
    0:05:19 come to market, how they come into market
    0:05:23 and how quickly they invest can make a huge determinant
    0:05:26 in the success of a business.
    0:05:28 – Yeah, it’s probably a good segue to Apple
    0:05:30 because I think the most amazing companies
    0:05:32 exist at the beginning of a product cycle
    0:05:35 or in fact, even better, they create the product cycle.
    0:05:38 So Microsoft and Apple in the early ’80s
    0:05:41 with the operating system for the personal computer
    0:05:42 and then the internet.
    0:05:44 And the problem is, as you mentioned,
    0:05:46 Netscape didn’t really hold on to that platform.
    0:05:48 They were the access point and then it became free
    0:05:50 and then Microsoft got in trouble in the ’90s
    0:05:52 for making it free in a very punitive way
    0:05:54 to Netscape’s peril.
    0:05:58 But the smartphone was that next platform.
    0:05:59 Everything that we think of today
    0:06:01 was really because of the smartphone
    0:06:05 and maybe walk me through, how did you rejoin Apple?
    0:06:08 And that must have just been an incredible experience.
    0:06:09 – Yeah, it was super fascinating.
    0:06:13 So I came back to work for Tim running the online stores.
    0:06:14 I was where the e-commerce was really emerging
    0:06:17 on the internet, which made my Netscape background
    0:06:18 pretty relevant.
    0:06:21 But when I came back, actually the first new platform
    0:06:24 was really iTunes and the iPod.
    0:06:27 So the iPod was introduced, I think, in 2001.
    0:06:30 I came back in 2003 and that’s when we really launched
    0:06:33 iTunes for Windows, which is where the growth
    0:06:35 really started to take off for the company.
    0:06:38 When I came back in 2003, it had been pretty flat
    0:06:40 and why we weren’t running out of cash,
    0:06:41 we weren’t growing the business that great.
    0:06:44 But once we released iTunes for Windows,
    0:06:46 that trajectory really started to change.
    0:06:49 And then that became the platform, if you will,
    0:06:52 for the iPhone and iOS.
    0:06:56 And so the company reinvented itself many times.
    0:06:57 We used to be a computer company
    0:07:00 and then we were sort of this music player company
    0:07:02 and then of course the phone company.
    0:07:06 And that continued to provide great growth opportunities
    0:07:09 and challenging roles within the company to do new things
    0:07:12 and continue to really grow the footprint
    0:07:14 that Apple had and the consumer base that we had.
    0:07:17 – So how did I assume that there’s a magic link
    0:07:21 and a very, very narrow one between running an online store
    0:07:23 where you accept lots of payments
    0:07:25 and the beginning of Apple Pay?
    0:07:27 Am I correct on that or am I incorrect?
    0:07:29 – Well, I mean, my story to come over to Apple Pay
    0:07:31 is sort of an interesting one.
    0:07:33 I had been running the online store for 10 years
    0:07:35 and I was ready for a new growth opportunity
    0:07:37 and I went to Tim and I said,
    0:07:38 you know, I’m ready to do something else.
    0:07:41 And he said, well, do you want a big operational job
    0:07:43 or do you want to do something that’s more like a startup?
    0:07:46 And I said, well, I think I’d rather do a startup,
    0:07:48 you know, because that’s what my background had been in.
    0:07:51 And I love that part of the creation phase
    0:07:53 and the risk taking phase and all of that.
    0:07:57 And so there were a few things that he had me go look at
    0:08:01 and there were some engineers working on the core technologies
    0:08:06 associated with Apple Pay like the NFC and wireless capabilities
    0:08:08 and the secure elements and the technologies
    0:08:08 that we were using.
    0:08:12 And so really was in the formation stage
    0:08:14 from a technology standpoint and then we decided,
    0:08:17 yeah, we really want to do this mobile payments thing.
    0:08:20 And it turned out, I knew a little bit about payments
    0:08:23 from the online store, not a ton, but new enough,
    0:08:26 I think to come in and help start the business
    0:08:29 and get it formulated and bring the resources together
    0:08:31 into a cohesive team.
    0:08:32 – What was the inspiration?
    0:08:35 Because if you’re the platform, which Apple was becoming,
    0:08:37 there’s so many different directions that you can go.
    0:08:39 I remember talking to this guy at Facebook
    0:08:41 and we were talking about a couple ideas
    0:08:43 and he said something to me that I’ll never forget.
    0:08:45 He’s like, Alex, that’s a good idea,
    0:08:47 but there are so many gold bricks lying around
    0:08:48 that are closer.
    0:08:50 We just like every day we can just pick up gold bricks
    0:08:53 because we’re the platform, we have all these things
    0:08:55 and you know, which gold bricks do you pick up
    0:08:59 in which order controlling payments is very useful,
    0:09:01 but there are so many other things that I imagine
    0:09:03 Apple could and thought about doing.
    0:09:04 Why do you payments?
    0:09:08 – We just felt like payments was an area
    0:09:12 that had a couple of friction points
    0:09:14 and things that we could really solve for customers
    0:09:15 that we thought were really important.
    0:09:18 And the first was obviously making payments
    0:09:19 much more secure.
    0:09:21 You know, these plastic cards have been around
    0:09:22 for a long time.
    0:09:23 We looked at that and said, hmm, gee,
    0:09:25 I think there’s some better technology
    0:09:27 than using plastic cards to do this kind of thing.
    0:09:29 We thought we could make it easier.
    0:09:31 We thought we could make it more private for customers.
    0:09:34 And with the technologies that we had developed
    0:09:38 as we looked at the user experience back then even,
    0:09:41 I think there was a view that in some number of years,
    0:09:43 everyone should be paying this way.
    0:09:45 – And I remember 10 years ago,
    0:09:47 this idea of contactless payments,
    0:09:50 had the EMV switch over the liability shift
    0:09:52 been formalized at that point or no?
    0:09:54 – No, one of the things you find out about payments
    0:09:56 when you get into details is very different
    0:09:57 on a global basis.
    0:10:00 So in the US, contactless was not a thing, right?
    0:10:02 When we launched Apple Pay,
    0:10:05 I believe contactless acceptance was at 3%.
    0:10:08 But we saw outside the US in places like the UK
    0:10:11 and Australia, high adoption of contactless cards
    0:10:15 where regulators there had mandated the move much faster
    0:10:18 and much earlier than in the US.
    0:10:19 So as we launched in these countries,
    0:10:24 we could really see the benefit and the uptake of Apple Pay
    0:10:25 where acceptance was high.
    0:10:29 And so we knew that the experience was fantastic,
    0:10:30 people are gonna love it,
    0:10:32 but we had to work through this acceptance program.
    0:10:36 And what helped us was as we were launching Apple Pay,
    0:10:38 they were mandating chip acceptance,
    0:10:40 which really required merchants in some ways
    0:10:42 to upgrade their hardware.
    0:10:44 So if they were upgrading their hardware to do chip,
    0:10:46 they might as well upgrade it to do contactless as well.
    0:10:49 So that helped us as well,
    0:10:51 but still took time in the US,
    0:10:52 as you probably know,
    0:10:54 it has taken time in the US to get to the acceptance levels
    0:10:56 that some of these other countries have.
    0:10:59 – So Apple Pay is 10 years old now.
    0:11:00 What were the biggest challenges
    0:11:02 that you had getting that kicked off?
    0:11:06 Because it was banks, it was merchants, it was issuers,
    0:11:08 there were lots of different parties involved.
    0:11:11 And everybody kind of probably saw you as a threat
    0:11:13 and an opportunity to some degree.
    0:11:15 – As you point out, it’s really a multi-sided network.
    0:11:16 And so those are hard.
    0:11:18 You know, you have the chicken and egg problem.
    0:11:20 I think the good news here is that the banks,
    0:11:23 particularly the early banks that we worked with,
    0:11:25 both in the US on a global basis,
    0:11:29 really did see the benefits of the privacy and the security
    0:11:32 and could understand that customers would really want
    0:11:35 to do this over the longer term.
    0:11:36 So there were technical requirements
    0:11:37 that the banks had to do.
    0:11:39 And so that took time,
    0:11:42 but I think the value proposition that they saw,
    0:11:46 they liked and they were also in the phase of trying
    0:11:50 to drive more mobile engagement with their customers,
    0:11:52 more mobile downloads of their apps.
    0:11:56 And so having Apple Pay helped achieve
    0:11:59 not only better security and payments,
    0:12:00 but also more mobile engagement
    0:12:02 and download of their banking apps.
    0:12:04 And so that was really positive.
    0:12:07 The biggest challenge was really acceptance
    0:12:08 and trying to get acceptance really
    0:12:11 as ubiquitous as possible.
    0:12:12 – Well, and also there’s Apple Pay online
    0:12:13 and Apple Pay offline.
    0:12:16 And what I thought was interesting is that you picked
    0:12:18 the harder problem first to a certain degree.
    0:12:20 – Which was offline.
    0:12:24 How did you decide to do the offline before the online?
    0:12:26 How did you think about that?
    0:12:27 – Well, first of all, at the time and still today,
    0:12:30 obviously the vast majority of payments,
    0:12:32 if you look at the aggregate, I think 80%,
    0:12:35 something like that of the transaction volume
    0:12:36 is still really coming offline.
    0:12:39 And so I think that and the combination
    0:12:43 of the hardware technology and the capabilities that we had,
    0:12:46 we felt like it was a fantastic use of NFC
    0:12:48 and the secure element chip.
    0:12:51 And just the whole technical architecture
    0:12:54 was really made for offline in many respects.
    0:12:58 And so I think because the scale was there,
    0:13:00 we obviously saw these markets outside the US
    0:13:03 that had fantastic contact acceptance.
    0:13:06 So going after the offline market seemed to be
    0:13:10 where the most consumer impact would be.
    0:13:11 – Got it.
    0:13:12 There’s a famous line from the book,
    0:13:14 “The Sun Also Rises.”
    0:13:15 It’s actually about bankruptcy,
    0:13:16 but it’s like one character asks another one like,
    0:13:17 “How did you go bankrupt?”
    0:13:20 And he said, “Two ways slowly than all at once.”
    0:13:23 And if I kind of think through Apple Pay,
    0:13:25 I remember like I heard about it
    0:13:27 and now it’s all at once.
    0:13:29 I mean, there’s not a single place
    0:13:30 that I can’t pay with my watch.
    0:13:31 It’s incredible.
    0:13:33 I go around the world.
    0:13:34 How did it really take off?
    0:13:37 Or when did you feel like it was really taking off?
    0:13:39 – When we launched in the US,
    0:13:40 we knew it would be slow going
    0:13:43 given the acceptance infrastructure here.
    0:13:45 As we looked outside the US though,
    0:13:47 we could really see and as we launched
    0:13:49 in more of these countries that had contactless acceptance,
    0:13:51 we could really see it take off in the consumer base.
    0:13:54 So we knew that the, I like to call it the formula,
    0:13:56 you know, the formula of the value proposition
    0:13:58 for the consumer was really there
    0:13:59 ’cause we could see the growth happening
    0:14:01 in these other markets.
    0:14:04 So when you look at it in global terms,
    0:14:08 I would say maybe three, four years into Apple Pay,
    0:14:11 we felt like, okay, this is really gonna scale
    0:14:13 given what we were seeing primarily
    0:14:14 in the international markets.
    0:14:17 And then at that time, we started adding functionality
    0:14:20 like online, we started adding transit
    0:14:22 and some of the other wallet capabilities
    0:14:24 that also take advantage of some of these technologies
    0:14:26 that we have built into the phone.
    0:14:29 And so with those additional capabilities,
    0:14:32 we knew that we could get this to a global scale.
    0:14:34 – What was the order of operations for global?
    0:14:36 There’s a lot of companies that want to go global.
    0:14:37 There’s the Domino version,
    0:14:39 which is you start off in one country,
    0:14:41 then you go to the adjacent, you’re in Canada,
    0:14:42 then you go to the US,
    0:14:44 and then you go to, I don’t know, Mexico or something.
    0:14:47 How did you think through global expansion?
    0:14:50 What were the biggest surprises or challenges
    0:14:52 in scaling it up globally?
    0:14:53 – Yeah, it’s a great question
    0:14:56 ’cause as you know, payments can be a very local thing
    0:14:57 in countries.
    0:15:01 Most financial services are very local, country specific.
    0:15:03 When we looked at expansion priorities,
    0:15:04 we really were looking at a couple of things.
    0:15:05 First of all, obviously,
    0:15:07 how large was the act of iPhone based
    0:15:10 ’cause you can’t do Apple Pay unless you have an iPhone.
    0:15:13 The second thing was contactless infrastructure.
    0:15:16 Wasn’t an early or a late market.
    0:15:20 And then the third was the ecosystem available
    0:15:22 and ready to do the work in integration
    0:15:24 and sort of willing to do the integration.
    0:15:26 And where that’s important is when you look at countries
    0:15:31 that have a large domestic or dominant domestic,
    0:15:32 typically debit networks.
    0:15:34 So you might think of Cart Boncair
    0:15:38 or Giro Cart in Germany, FPOS in Australia.
    0:15:41 Those were the factors that we would look at.
    0:15:44 We were really started in the biggest iPhone markets first
    0:15:47 where we could get the right level
    0:15:51 of payment infrastructure support and looked at contactless.
    0:15:52 And then from there, we just kept going down.
    0:15:55 So some of the markets were truly fascinating
    0:15:59 like Saudi Arabia was a country that we worked
    0:16:02 with the domestic network, it’s called MADA.
    0:16:04 And from a regulatory standpoint,
    0:16:07 they basically mandated everyone to go contactless,
    0:16:09 all merchants at once.
    0:16:11 And so Saudi Arabia skipped
    0:16:13 the whole contactless card evolution.
    0:16:15 They just went straight to mobile.
    0:16:16 And so there were countries like that
    0:16:18 where from a regulatory standpoint,
    0:16:20 they’re much more coordinated
    0:16:22 than in a country like the US.
    0:16:25 And then we would see countries like France and Germany
    0:16:28 which have been on the slower adoption curve contactless
    0:16:30 but are now really taking off
    0:16:32 from a contactless perspective.
    0:16:34 Those were big markets for iPhones though.
    0:16:35 So we went pretty early
    0:16:37 and then just started to do the business development work
    0:16:40 and market development work to get the acceptance
    0:16:42 that we needed in the footprint that we needed.
    0:16:44 – You mentioned privacy and security
    0:16:47 as a key impetus for developing Apple Pay to begin with.
    0:16:49 I mean, particularly when I pay online,
    0:16:53 if I’m entering my CVV in all of these account details,
    0:16:54 I don’t know what happens to them
    0:16:56 when the merchant receives them
    0:16:57 and they might just store them.
    0:16:59 And again, if I’m paying with Apple Pay,
    0:17:00 I don’t have to worry about that.
    0:17:03 Apple is very privacy and security concerned.
    0:17:04 – Yeah.
    0:17:06 – How did you try to reinvent things?
    0:17:08 And I’m sure there was some back and forth
    0:17:11 with kind of old fashioned infrastructure along the way.
    0:17:12 – Yeah, definitely.
    0:17:15 In the early days and the early design of Apple Pay,
    0:17:19 we were collaborating with obviously internally
    0:17:22 on the engineering side, but also with the networks.
    0:17:23 You know, the tokenization schemes
    0:17:24 that we use our network base.
    0:17:26 So Visa, Mastercard, AMX,
    0:17:29 and then now we work with these domestic networks as well.
    0:17:32 And so it took collaboration and design really
    0:17:35 across these parties to agree on
    0:17:38 what was the best technical architecture
    0:17:40 and the most secure architecture.
    0:17:43 And so there are pieces obviously on the phone side,
    0:17:47 the things like taking a token, encrypting it,
    0:17:49 storing that in the secure element,
    0:17:52 and it can only be released with a biometric.
    0:17:54 And then on the network and bank side,
    0:17:57 being able to take those tokens,
    0:18:01 validate the cryptogram, validate and translate the token
    0:18:04 in a way that the banks could have processed the transactions.
    0:18:05 So it was collaborative.
    0:18:09 And we really focused on security first,
    0:18:11 as you mentioned with a lot of these technologies
    0:18:15 that were just in the early stages of coming to life.
    0:18:18 The second thing that we did on the privacy side,
    0:18:21 I remember really some very specific design meetings
    0:18:23 where we would talk through different architectures
    0:18:26 about how the transactions could flow
    0:18:28 and how they would be detokenized
    0:18:30 or how the cryptogram would be read.
    0:18:34 And we were very clear and specific in our design goals
    0:18:36 that we did not wanna have that data.
    0:18:37 We didn’t wanna be able to see it,
    0:18:39 we didn’t wanna be able to aggregate it.
    0:18:41 It was very clear in our design
    0:18:44 that when you pay in store today using Apple Pay,
    0:18:46 we don’t see that transaction.
    0:18:48 It goes up the traditional payment infrastructure
    0:18:50 into the network and into the issuers
    0:18:51 through the acquires, et cetera.
    0:18:55 And so that was a very specific design goal of ours,
    0:18:57 which was to make sure that we weren’t,
    0:19:00 if you will, a honeypot for all of this
    0:19:01 very sensitive transaction data.
    0:19:04 So it was really designed from the beginning
    0:19:08 to be architected that way from a privacy perspective.
    0:19:11 – So maybe we could leap from Apple Pay to Apple Wallet.
    0:19:13 I’m a big fan of this because last night,
    0:19:15 I took my 15-year-old to a San Francisco
    0:19:17 Symphony Orchestra concert.
    0:19:20 My parking pass was in my Apple Wallet.
    0:19:22 Our tickets were in my Apple Wallet.
    0:19:23 And now that we’ve already seen that show,
    0:19:25 they’ve disappeared from my Apple Wallet,
    0:19:27 so we don’t have to worry about them cluttering it up.
    0:19:28 But I have all sorts of things in my Apple Wallet.
    0:19:31 How did Apple Wallet become a thing?
    0:19:33 Maybe kind of talk about the origin story of that.
    0:19:35 – The precursor to Wallet was really
    0:19:40 when we started airline boarding passes a long time ago.
    0:19:43 And ever since then, I think we’ve had a goal, I would say,
    0:19:44 that in the long arc of time,
    0:19:46 we would like to replace your physical wallet.
    0:19:49 And so as the years have gone by,
    0:19:52 we have focused on different things that are in your wallet.
    0:19:55 Tickets is one, transit passes is another.
    0:20:00 You can now tap to ride in over 250 cities globally,
    0:20:02 just with your phone or Apple Watch.
    0:20:05 Some of those use proprietary transit cards.
    0:20:07 Some of those use what we call open loop,
    0:20:09 which would be standard debit and credit cards.
    0:20:12 We’ve done work around loyalty.
    0:20:14 As you know now, we also do student ID.
    0:20:17 So many campuses on the United States now,
    0:20:19 you can add your student ID to Wallet.
    0:20:22 You can tap to get food, tap to get into your dorm,
    0:20:23 tap to check out library books
    0:20:25 if anybody does that anymore.
    0:20:29 – Car keys, we have launched with about 10 brands now.
    0:20:31 – I have one, that’s all right.
    0:20:33 I don’t even have a car key, it’s my watch.
    0:20:35 My watch opens by BMW, it’s amazing.
    0:20:37 – I love that feature as well.
    0:20:39 So we have car keys, we’ve worked with Disneyland
    0:20:42 on access passes to Disney World.
    0:20:45 We just launched scooter keys in Taiwan,
    0:20:48 and we’ll be expanding that into other Asian countries
    0:20:50 as well as hotel keys.
    0:20:52 So I think all those things that you think about
    0:20:54 that you carry in your wallet or your keys,
    0:20:57 we’re really on a path to try to replace those
    0:21:01 with more secure and private versions of all of those.
    0:21:04 And so we know that in the future,
    0:21:06 you will be able to leave your wallet at home.
    0:21:08 The last area I forgot to mention,
    0:21:10 we are starting to work on IDs.
    0:21:13 We work with a number of states in the US
    0:21:17 to provision state driver’s licenses into your Apple Wallet.
    0:21:19 First acceptance is at TSA locations,
    0:21:21 typically in those states.
    0:21:23 And then we’ve just enabled this last year
    0:21:26 the iPhone actually to be an acceptance reader.
    0:21:28 So if you were a bar as an example
    0:21:32 and you wanted to check IDs using your iPhone,
    0:21:35 you could do that with an app to check IDs that way.
    0:21:39 So I hope soon that you and I will be able to leave
    0:21:41 our California driver’s licenses at home.
    0:21:43 – I have a DMV appointment in two weeks,
    0:21:46 which was the first one available to get my real ID.
    0:21:48 So I’m very, very excited to not do that in the future
    0:21:49 and just go through Apple.
    0:21:50 That might be a good question,
    0:21:53 which is are most of these things inbound to you
    0:21:56 or do you go out to states or, you know, IDs
    0:21:58 or just like, you know, ski ticket passes.
    0:22:00 I imagine everybody knows what the iPhone is.
    0:22:03 Everybody knows what Apple Wallet is.
    0:22:04 Are people coming to you?
    0:22:05 Do you go to them?
    0:22:08 And then I guess the kind of natural follow-on question is,
    0:22:09 will there be an app store?
    0:22:11 If I want to apply for my next credit card,
    0:22:14 why can’t I do that within the Apple Wallet?
    0:22:16 Like, ooh, I don’t like my current credit card.
    0:22:18 I want to add a new one, push plus,
    0:22:20 and then the application is right there.
    0:22:22 Yeah.
    0:22:23 So let’s start with the first part of that,
    0:22:26 which is whether it’s inbound or outbound
    0:22:27 from our perspective.
    0:22:30 And I would say, usually in the very early stages
    0:22:33 of a vertical, so we would call keys a vertical
    0:22:35 and transit as a vertical,
    0:22:40 I would say that it’s largely us outbounding
    0:22:45 to a couple of the key infrastructure partners
    0:22:48 to collaborate, you know, under NDA
    0:22:53 on the kinds of experiences we think we can enable.
    0:22:55 So just like payments,
    0:22:58 we have to work really closely with these integrators
    0:23:00 because we don’t own the whole tech stack.
    0:23:02 You know, we own the tech stack that sits on the iPhone
    0:23:05 and some servers here that, you know, make the connections.
    0:23:07 But we have a lot of infrastructure partners,
    0:23:11 whether it’s access partners who do corporate access
    0:23:14 or it’s ticketing vendors who do access into stadiums,
    0:23:17 we have to work with them very collaboratively.
    0:23:21 So it’s outbound initially, usually in a vertical
    0:23:22 and then it’s very much inbound.
    0:23:25 So when people understand that as an example
    0:23:27 that we’re working on IDs,
    0:23:29 we have a lot of governments reaching out to us like,
    0:23:32 hey, how can we work together on IDs as an example?
    0:23:35 ‘Cause they understand that what our technology platform is,
    0:23:37 what capabilities we can bring to bear.
    0:23:39 And one of the things we really work on
    0:23:41 in terms of trying to get these to more countries
    0:23:43 more quickly is the scalability of our ability
    0:23:45 to do these integrations with partners.
    0:23:47 And I think your second question,
    0:23:48 remind me your second question.
    0:23:51 – I was gonna have like an app store for my wallet.
    0:23:52 Like what do I add to my wallet?
    0:23:55 – So we have debated this internally.
    0:23:56 It’s a really good question.
    0:23:59 If you think about the marketplaces today that exist,
    0:24:01 pick one for financial services,
    0:24:03 somebody like Credit Karma as an example.
    0:24:07 Credit Karma uses a lot of personal data
    0:24:10 to be able to best match you
    0:24:13 and the hundred things they have in their marketplace
    0:24:16 that might be related to what you’re looking for.
    0:24:20 And so I think given that we don’t have the data,
    0:24:22 at least sitting in our servers,
    0:24:24 which is the way Credit Karma does it,
    0:24:26 and most marketplaces are server-based,
    0:24:28 we have not gone down a path
    0:24:31 to do things that are more marketplace-oriented.
    0:24:33 I think you could imagine a world
    0:24:36 where more of that data resides on the device
    0:24:39 and the consumer has control of that
    0:24:41 and can say, yes, I wanna provide this data
    0:24:43 for the purposes of you giving me
    0:24:46 the best recommendation in credit cards
    0:24:47 or giving me the best recommendation
    0:24:50 in whatever financial service you want.
    0:24:55 But that does not exist today in any sort of real form.
    0:24:58 You can imagine things like we do open banking in the UK,
    0:25:00 which is a regulatory enablement
    0:25:04 to allow people to connect their Apple Pay cards
    0:25:05 to their bank account.
    0:25:08 And then that allows us to show the consumer
    0:25:10 things like their account balance for their debit.
    0:25:12 So when they’re making a purchase, they can see,
    0:25:14 I do have the funds in my debit account
    0:25:15 to actually make this purchase.
    0:25:17 And so in the future, you could see
    0:25:21 if open banking becomes a reality in the long term,
    0:25:24 you could see that data being on the device
    0:25:26 as we do in the UK and giving users control over it,
    0:25:29 and that way being able to provide
    0:25:32 more of this filtered matching service.
    0:25:35 But today it’s very hard to do without a lot of data
    0:25:38 that sits in servers and that’s not a model
    0:25:40 that we would pursue.
    0:25:43 – Okay, so maybe on that topic, talk about the Apple card.
    0:25:46 Why decide to kind of both host the wallet
    0:25:48 and have your own proprietary product for it?
    0:25:50 – I would say for years and years, and again,
    0:25:52 I’ve been at Apple, as you said, a long time,
    0:25:54 there’s always a discussion about
    0:25:56 whether Apple should have a co-brand card.
    0:25:58 Very common thing for large companies
    0:26:00 that are merchants in particular,
    0:26:03 whether you’re thinking Best Buy or Macy’s or whatever.
    0:26:05 And obviously we’re a large merchant
    0:26:07 through the App Store as well as our Apple Store.
    0:26:10 And I think until we got through our first several years
    0:26:13 of Apple Pay and had a lot of experience
    0:26:16 working with the banks and spent a lot of time
    0:26:18 in financial services generally,
    0:26:21 did we get comfortable, I think, with the idea
    0:26:23 that we could actually create something
    0:26:28 that was very differentiated and really highlighted
    0:26:31 and showcased our values around this?
    0:26:33 There are a lot of really bad things
    0:26:36 that credit cards can do to consumers.
    0:26:39 So as we looked at it, we really wanted to create
    0:26:41 a credit card that people would use
    0:26:43 to be more financially healthy.
    0:26:45 Credit is a thing people need to have,
    0:26:47 particularly when you live in a place like the US
    0:26:49 where you can’t rent an apartment,
    0:26:51 you can’t buy a car typically,
    0:26:52 you can’t obviously own a home
    0:26:54 unless you have an established credit record.
    0:26:57 So it’s actually very important for people to have credit
    0:27:00 and to be able to use credit responsibly.
    0:27:03 So as we created Apple Card, we really wanted to do
    0:27:04 a couple of things.
    0:27:06 One was make it mobile first, of course,
    0:27:08 all the way to the way we handled chat
    0:27:11 and customer service, it’s all mobile first.
    0:27:13 But the other things that we really wanted to do
    0:27:15 was to make it, as I said, financially healthy.
    0:27:17 And so we have this thing called the interest wheel
    0:27:19 where you can put in your payment
    0:27:21 and it’s gonna calculate how much interest
    0:27:22 you’re gonna pay.
    0:27:25 We have no fees associated with late fees
    0:27:28 or foreign exchange fees and all these little gotchas
    0:27:31 that can be not very transparent to consumers.
    0:27:34 And we have ways to help people see how much
    0:27:35 they’re spending in an easy visual way
    0:27:37 and where they’re spending it
    0:27:40 and to be able to really track their purchases quite easily.
    0:27:43 And then Daily Cash, we thought long and hard
    0:27:46 about the rewards program for Apple Card.
    0:27:50 And many of our executives and many of our designers
    0:27:53 had been using points cards, points programs
    0:27:55 which are quite popular as you know in the US.
    0:27:57 And I think the lack of transparency
    0:27:59 in terms of what I’m actually really getting
    0:28:01 in terms of value for my points
    0:28:03 and the fact that card companies can value
    0:28:05 and devalue those points really
    0:28:08 without sort of any notice if you will to consumers.
    0:28:12 We felt was not a great value proposition
    0:28:13 in terms of the lack of transparency.
    0:28:16 So we did something called Daily Cash
    0:28:18 and so you get cash back every night
    0:28:21 that you can spend using your Apple Cash card
    0:28:23 to tap to pay anywhere or to send to friends and family.
    0:28:25 So those were some of the things that we wanted to do
    0:28:28 with the credit card when we started out to design it.
    0:28:30 – I love it because my kids allowance
    0:28:33 for whatever they spend money on comes from my Daily Cash.
    0:28:35 So how about Apple savings?
    0:28:37 It’s like kind of adding more proprietary products.
    0:28:39 What was the impetus for that?
    0:28:40 – Well, back to Daily Cash.
    0:28:45 So we thought most points programs over time
    0:28:47 feel like they’re devaluing.
    0:28:49 So how can you take a points program
    0:28:52 or rewards program in other words and help it grow?
    0:28:56 And so that was really the idea behind savings.
    0:28:59 It turns out, again, when we’re talking about timing,
    0:29:02 the timing of our launch of savings was fantastic
    0:29:05 because it was when interest rates were going up.
    0:29:08 And so Goldman or partner was able to offer
    0:29:12 a high savings rate, which actually drove not only people
    0:29:14 to put their Daily Cash into their savings account
    0:29:17 but also other deposits as well.
    0:29:19 – Maybe I can ask two final questions.
    0:29:21 Looking back at your time leading Apple Pay and Apple Wallet,
    0:29:23 what are maybe two or three of the moments
    0:29:24 that you’re most proud of?
    0:29:26 – I have to say a couple of them
    0:29:28 which wouldn’t maybe seem obvious to people.
    0:29:31 I would say maybe the first time I stood in Tokyo
    0:29:34 in one of the stations and used Apple Pay for transit there,
    0:29:36 the throughput requirements to get people
    0:29:40 through those turnstiles as you know is some second timeframe
    0:29:41 from a performance perspective.
    0:29:44 And seeing people just be able to tap their phone
    0:29:47 or their Apple Watch and go through those turnstiles,
    0:29:50 it is a phenomenal use of their technology.
    0:29:52 So I’d say that was a really big one.
    0:29:56 And I think another one that we were just really happy with
    0:29:58 has been really changing Apple Card
    0:30:00 and sort of setting a standard for some,
    0:30:04 even offering and business practice associated with cards
    0:30:05 that hadn’t been in the market before.
    0:30:08 And so that was also a great moment.
    0:30:09 But there are many, as you point out,
    0:30:11 we’ve done a lot of cool things.
    0:30:12 – I think if you legitimately as a founder,
    0:30:13 you’re an entrepreneur,
    0:30:15 you built this thing within this enormous company.
    0:30:17 But any advice that you have
    0:30:20 for other entrepreneurs or entrepreneurs?
    0:30:22 – I’ll say this, even though it sounds
    0:30:23 a little bit overdone on Trite,
    0:30:27 which is truly staying focused on the customer experience.
    0:30:31 And I always remember I’ve had new people start
    0:30:33 from outside the company and they come in
    0:30:36 and they don’t really realize how customer focused we are
    0:30:39 until they see an executive make a decision
    0:30:43 that costs us more, delays the timeline,
    0:30:45 in order to do the right thing for the customer.
    0:30:48 So I think a lot of companies say this,
    0:30:50 but I don’t think they actually put their money
    0:30:51 where their mouth is.
    0:30:55 Second thing I would say is patience and tenacity
    0:30:56 are everything.
    0:30:58 So I’m sure many of your entrepreneurs know that,
    0:31:01 but if you believe what you have is truly valuable
    0:31:03 from a consumer perspective,
    0:31:05 you need to stay patient and tenacious
    0:31:06 in making it happen.
    0:31:08 And that’s even true at a large company at Apple.
    0:31:10 These things are not easy.
    0:31:13 And so those characteristics come to be very important.
    0:31:14 – All right, great.
    0:31:15 Well, thank you so much for your time.
    0:31:17 Really appreciate this amazing story.
    0:31:18 – Thank you, Alex.
    0:31:19 It’s great to talk to you.
    0:31:24 – I’d like to thank our guests for joining “In the Vault.”
    0:31:25 You can hear all of our episodes
    0:31:30 by going to a16z.com/podcasts.
    0:31:32 To learn more about the latest in fintech news,
    0:31:36 be sure to visit a16z.com/fintech
    0:31:39 and subscribe to our monthly fintech newsletter.
    0:31:40 Thanks for tuning in.
    0:31:42 (upbeat music)
    0:31:45 (upbeat music)
    0:31:47 (upbeat music)
    0:31:50 (upbeat music)
    0:31:53 (upbeat music)

    In 2024, marking 10 years since its launch, Apple Pay now boasts hundreds of millions of consumers in 78 markets, at checkout on millions of websites and apps, in tens of millions of stores worldwide, and is supported by more than 11,000 bank and network partners.

    In this episode, a16z General Partner Alex Rampell sits down with Jennifer Bailey, VP of Apple Pay and Apple Wallet, to explore how Apple has transformed digital payments. 

    Jennifer reveals how Apple Pay and Apple Wallet have grown beyond payments to include transit cards, car keys, and more. They also discuss the challenges of driving adoption, the future of digital wallets, and Jennifer’s insights for entrepreneurs.

     

    Resources: 

    Find Jennifer on LinkedIn: https://www.linkedin.com/in/jbaileyz

    Find Alex on X: https://x.com/arampell

     

    Stay Updated: 

    Let us know what you think: https://ratethispodcast.com/a16z

    Find a16z on Twitter: https://twitter.com/a16z

    Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

    Subscribe on your favorite podcast app: https://a16z.simplecast.com/

    Follow our host: https://twitter.com/stephsmithio

    Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

  • Lisa Su on the AI Ecosystem Behind AMD’s 50x Growth

    AI transcript
    0:00:02 Artificial Intelligence is just the latest
    0:00:05 in the wave of technologies to increase the demand
    0:00:08 of high-performance chips, but it’s not the only.
    0:00:10 The last decade was filled with the proliferation
    0:00:14 of cloud, gaming, social networks, IoT devices, and more,
    0:00:18 which led to some pretty incredible growth stories.
    0:00:19 Many are familiar with NVIDIAs,
    0:00:23 as it skyrocketed to the top market cap stock in the world
    0:00:26 earlier this year, and as of this recording,
    0:00:29 sitting at over $3 trillion.
    0:00:31 But let’s not forget other semiconductor companies,
    0:00:34 like TSMC, ASML, or Broadcom,
    0:00:36 each roughly growing by an order of magnitude
    0:00:38 over the last decade.
    0:00:42 But today, you’ll get to hear about a 50X growth story
    0:00:45 over the same time period from Lisa Su,
    0:00:47 the incredible woman who’s been at the helm of AMD
    0:00:49 throughout that run.
    0:00:52 For now, I’ll pass it over to A16Z growth general partner,
    0:00:55 Sarah Wang, to properly introduce this episode.
    0:00:59 – As a reminder, the content here
    0:01:00 is for informational purposes only.
    0:01:03 Should not be taken as legal, business, tax,
    0:01:05 or investment advice, or be used to evaluate
    0:01:07 any investment or security, and is not directed
    0:01:11 at any investors or potential investors in any A16Z fund.
    0:01:13 Please note that A16Z and its affiliates
    0:01:15 may also maintain investments in the companies
    0:01:17 discussed in this podcast.
    0:01:19 For more details, including a link to our investments,
    0:01:22 please see a16z.com/disclosures.
    0:01:25 (upbeat music)
    0:01:28 (upbeat music)
    0:01:31 – Hey guys, I’m Sarah Wang,
    0:01:33 general partner on the A16Z growth team.
    0:01:36 Welcome back to our AI revolution series,
    0:01:37 where we talk to industry leaders
    0:01:40 about how they’re harnessing the power of generative AI
    0:01:43 and steering their companies through the next platform shift.
    0:01:45 We have a very special guest this episode,
    0:01:48 Lisa Su, chair and CEO of AMD.
    0:01:51 Lisa is one of the most impressive CEOs in history.
    0:01:53 Since she took over the helm of AMD,
    0:01:56 the value of the company has grown over 50 times
    0:01:59 to a market cap of 250 billion
    0:02:01 as of the recording of this podcast.
    0:02:03 Even more importantly, Lisa and AMD
    0:02:06 are democratizing the benefits of gen AI.
    0:02:09 Thanks not only to AMD’s top notch chip design,
    0:02:11 but also through an open ecosystem
    0:02:13 that allows developers to build AI tools
    0:02:16 across a huge range of use cases.
    0:02:19 It’s no surprise that Lisa is at the helm of this effort.
    0:02:21 She’s been an innovator in high performance compute
    0:02:23 across her entire career.
    0:02:26 Starting from Texas Instruments to IBM and FreeScale
    0:02:28 before joining AMD.
    0:02:30 This pod is an especially exciting one
    0:02:32 because Lisa is joined by none other
    0:02:35 than A16Z operating partner, Bob Swan,
    0:02:37 who was most recently the CEO of Intel,
    0:02:40 one of AMD’s fiercest rivals.
    0:02:43 It’s a huge treat to sit in on Bob and Lisa talking shop
    0:02:46 and reminiscing about their time together in the industry.
    0:02:47 In this wide ranging conversation,
    0:02:50 Lisa and Bob cover the state of the art in AI compute,
    0:02:52 the chip supply chain,
    0:02:54 the role of ecosystem partnerships,
    0:02:57 and where Lisa thinks AI is evolving from here.
    0:02:59 Let’s get started.
    0:03:01 (upbeat music)
    0:03:08 – It’s great to have you here
    0:03:11 and thanks again for spending some time with us.
    0:03:12 – Thank you so much, Bob.
    0:03:13 It’s great to be here with you.
    0:03:14 – Cheers.
    0:03:15 Let’s jump in on the Inquisition.
    0:03:16 – All right.
    0:03:20 – So 12 years at AMD,
    0:03:23 10 as the CEO,
    0:03:26 tell us a little bit about your career journey
    0:03:28 and how you got to AMD, if you will.
    0:03:29 – I grew up as an engineer.
    0:03:31 Engineer at heart went to a school
    0:03:33 and semiconductor devices
    0:03:38 and really did the majority of my early career at IBM
    0:03:41 doing R&D around devices.
    0:03:44 And then as you think about sort of fun things to do
    0:03:45 in the world,
    0:03:47 I was always fascinated with the idea
    0:03:50 that the work that you do in chips
    0:03:52 is such that you can influence
    0:03:54 really the way so many things.
    0:03:56 Like technology is so important.
    0:03:58 And so I just loved being at the forefront
    0:04:01 of high performance computing and computing all these years.
    0:04:04 And that brought me to a free skills semiconductor
    0:04:06 for five years where I was CTO for a while
    0:04:08 and then to AMD 12 years ago.
    0:04:12 Like I used to say when I would tell people what do you do?
    0:04:14 Well, I build semiconductor chips
    0:04:15 and people are like, well, what’s that?
    0:04:17 Like, why should I care about that?
    0:04:19 Is that important?
    0:04:23 And now everybody knows what semiconductors are
    0:04:24 and why they’re so important
    0:04:26 and why they power everything in our lives.
    0:04:30 And so that’s what’s fun about the industry that we’re in
    0:04:32 and the fact that you’re able to do things
    0:04:33 that actually matter in the world.
    0:04:34 – Yeah.
    0:04:37 If you think about when you first started
    0:04:41 the role of compute in the grand scheme of things
    0:04:46 relative to today was relatively narrow.
    0:04:47 – That’s exactly right, Bob.
    0:04:51 I think when you think about even the idea of PCs
    0:04:53 and people using personal computers
    0:04:54 and everyone needing a computer
    0:04:57 and then everyone needing sort of a smartphone
    0:05:01 and then everyone needing big cloud data centers
    0:05:03 and now everyone needing AI.
    0:05:05 I do think it has been an evolution
    0:05:09 of how semiconductors and sort of the power of chips
    0:05:12 have really infiltrated every aspect
    0:05:14 of the business world, our personal lives
    0:05:16 and for the good, right?
    0:05:18 – We’re all much better because we have all this technology.
    0:05:21 – And it’s almost like what would we possibly do
    0:05:24 if we didn’t have all this technology behind our desk,
    0:05:29 in our hands, in our car, wherever compute is happening
    0:05:30 everywhere through all sorts of devices.
    0:05:34 And then along comes this thing called AI
    0:05:37 and it’s like compute, it’s everywhere.
    0:05:41 Can you just talk about how you see AI,
    0:05:43 it’s relative importance.
    0:05:46 And then over the longer-term horizon,
    0:05:47 where is this gonna take us
    0:05:49 and where are you and AMD gonna take us?
    0:05:53 – Yeah, I think as you think about all of the various
    0:05:56 large technology discontinuities
    0:05:58 that we’ve seen over the last 30 years,
    0:06:00 they’ve all been super important.
    0:06:02 They start small and they really influence
    0:06:04 every way we experience technology.
    0:06:06 I think AI is probably the most important one.
    0:06:11 I’d like to say over the last 30 years, 40 years, 50 years
    0:06:14 because it’s something more than just technology.
    0:06:17 I mean, it really is, you know, AI becomes the ability
    0:06:21 for us all to become smarter, more productive,
    0:06:24 really utilize the incredible data that’s out there
    0:06:25 to help us move forward.
    0:06:29 So I really see AI, we’re just at the very beginning
    0:06:32 of the AI arc and it’s an opportunity for us
    0:06:35 to take technology to yet a different level.
    0:06:39 And for us at AMD, my belief is AI is gonna be everywhere
    0:06:40 and every product that we build,
    0:06:43 but importantly, it’s at the foundation
    0:06:46 of what enables all of these great applications.
    0:06:49 And so, yes, we’re all building AI compute these days.
    0:06:51 We’re trying to build it as fast as possible
    0:06:54 so that we can have all of those smart developers
    0:06:57 really take advantage of the technology.
    0:06:58 – And as you said, it’s fascinating
    0:07:02 because in some ways, AI has been around
    0:07:05 for such a long period of time.
    0:07:08 And while new technologies and innovations
    0:07:10 have a tendency to start slow,
    0:07:14 this one has moved pretty fast.
    0:07:16 – You’re right, it was always around
    0:07:18 and it was always something that we thought
    0:07:20 had a lot of potential.
    0:07:23 But frankly, AI before generative AI
    0:07:25 was somewhat hard to use.
    0:07:28 And so it took experts to really unlock the technology.
    0:07:32 I think the chat GPT moment as we all remember it
    0:07:35 was the moment that AI became easy.
    0:07:40 We could all talk to our computers and ask it questions.
    0:07:41 And yes, it is nowhere near as perfect.
    0:07:42 I mean, we have so much work to do.
    0:07:44 We’re still very early.
    0:07:48 But the fact that we can make technology now so accessible,
    0:07:53 I think is what makes this generative AI arc so interesting.
    0:07:55 And it’s what’s accelerated the adoption.
    0:07:58 – But for AMD, you’ve always been
    0:08:02 a high performance compute company.
    0:08:06 As you think about the intersection of the company
    0:08:08 and what it’s meant for the industry
    0:08:11 and then the overlay of AI,
    0:08:16 do you see any commonalities with the internet mobility,
    0:08:20 just the commonalities that positions you so well
    0:08:22 to capture this opportunity?
    0:08:25 – Yeah, well, if I just go back a little bit,
    0:08:28 when I first took over as CEO of AMD,
    0:08:30 it was like 10 years ago now,
    0:08:32 it was really a moment where we were like,
    0:08:34 what should we be when we grow up?
    0:08:36 And if you remember back in those days,
    0:08:40 this like 2014, the whole craze was around mobile phones
    0:08:43 or tablets, like everybody was into that kind of thing.
    0:08:45 And my board even asked me, well,
    0:08:48 at least AMD can’t not be in tablets, right?
    0:08:52 And I said, well, I’m actually not sure that’s our specialty.
    0:08:55 Our specialty is around high performance computing.
    0:08:58 We build big things, as one says,
    0:09:00 everyone has to know what they’re best at.
    0:09:01 And that’s what we’re best at.
    0:09:04 We’re best at building large complex microprocessors
    0:09:08 or GPUs or with our acquisition of Xilinx,
    0:09:10 adaptive and embedded computing.
    0:09:13 And when you look going forward,
    0:09:16 you see that high performance computing
    0:09:19 is really important in the industry in so many places.
    0:09:22 And it is at the heart of what makes AI possible.
    0:09:24 ‘Cause if you think about what makes AI possible,
    0:09:27 it’s the ability to train these models
    0:09:29 with hundreds of billions of parameters,
    0:09:32 trillion parameters, so that they become ultra smart.
    0:09:34 And then we can ask it all these questions
    0:09:36 and it gets most of them right.
    0:09:38 You need high performance computing at the heart of that.
    0:09:41 So it is a great feeling to be in…
    0:09:42 – Good place to be.
    0:09:43 – Yeah, well, it’s a great feeling to be in a place
    0:09:46 where you know that the technology that you’re building
    0:09:49 can really push the envelope
    0:09:51 on what can be done in the industry.
    0:09:53 – And do you see over time,
    0:09:58 will it always be the highest performance chip
    0:10:00 that is gonna be the differentiator,
    0:10:04 or is it gonna evolve for the different workloads
    0:10:08 and the different multimodalities in the AI world?
    0:10:10 – Yeah, it’s a great point and a great question.
    0:10:13 I am actually a believer in you need the right compute
    0:10:15 for each form factor, for each application.
    0:10:18 So right now, there’s a lot of energy
    0:10:22 around building the largest language models
    0:10:25 and really this large GPUs
    0:10:27 that are being used for training and inference.
    0:10:29 But I do see if you look whether you’re at the edge
    0:10:32 with embedded applications, industrial applications,
    0:10:35 automotive applications, medical applications,
    0:10:38 or you’re even at the client level in your PC or your phone,
    0:10:40 you’re gonna need different types of AI.
    0:10:42 And so you’ll have different engines for that.
    0:10:43 And that’s good.
    0:10:45 I mean, that’s what spurs all of the innovation
    0:10:47 that’s happening around the industry.
    0:10:50 – The other thing that I found maybe most fascinating
    0:10:54 about the semiconductor industry is the ecosystem
    0:10:56 and the importance of the different players.
    0:11:00 As you think about development of product,
    0:11:04 how do you deal with both what you need to do,
    0:11:07 but also the interdependencies with the ecosystem
    0:11:10 on delivering something requires a bunch
    0:11:11 of different players?
    0:11:13 How do you think about that in the context
    0:11:18 of product development, but to get products to market?
    0:11:20 – Well, I don’t think there’s any one company
    0:11:21 that can do it all.
    0:11:24 I mean, at the end of the day, we all have specialties
    0:11:25 and they’re things that we’re good at,
    0:11:28 but the opportunity to closely collaborate
    0:11:30 and partner is so important.
    0:11:33 We’re a big believer in open ecosystems
    0:11:34 and industry standards.
    0:11:38 And the idea that, hey, I’m building these great processors,
    0:11:41 they should connect to other people’s networking
    0:11:43 and we should be able to interoperate together.
    0:11:46 The software ecosystem is super important too.
    0:11:48 Developers shouldn’t have to develop
    0:11:49 for one company’s hardware.
    0:11:52 Developers should be able to develop what they need
    0:11:54 and be able to use what’s the best hardware underneath.
    0:11:57 So I think that’s part of the evolution
    0:12:00 of an open ecosystem so that we can get
    0:12:02 the best innovation out there.
    0:12:04 – So in this constant evolution,
    0:12:07 and we’ve seen this debate over time,
    0:12:11 closed garden, interoperable,
    0:12:14 what is gonna be the predominant winner
    0:12:17 if there is such a thing in an AI world
    0:12:21 on open interoperable technologies and interfaces?
    0:12:23 – I’m a big believer in open ecosystems.
    0:12:26 Interoperable is really important.
    0:12:29 Closed walls usually end up being a problem.
    0:12:32 If you look at sort of the technology arcs of time
    0:12:35 and in this world where technology is moving so fast
    0:12:37 and whether it’s a new model
    0:12:40 or a new hardware technology or new capability,
    0:12:43 you wanna make sure that it’s interoperable.
    0:12:45 – Along the same lines, you and other players
    0:12:47 in the industry recently announced
    0:12:51 the new ultra accelerator link
    0:12:53 and the ethernet link standards.
    0:12:56 Is that an example of how you think about opening,
    0:12:58 how you engage with the ecosystem?
    0:13:00 – Yeah, I think it’s a great example.
    0:13:03 We’re all looking at when you think about these large AI
    0:13:06 clusters that you need in the future,
    0:13:08 networking is such an important piece of it,
    0:13:11 but you do want this choice as to
    0:13:12 what hardware are you connecting,
    0:13:15 what’s the processor, what’s the networking fabric,
    0:13:16 what’s the overall system architecture.
    0:13:18 So the ultra accelerator link
    0:13:21 and ultra ethernet consortium are great examples
    0:13:24 where competitors and peers can come together
    0:13:27 and say, you know what, we’re gonna adopt open standards
    0:13:30 and we’re each gonna innovate on top of that.
    0:13:32 And those are two great examples
    0:13:36 and it includes many companies that do compete,
    0:13:37 but also can cooperate.
    0:13:38 And if you think about that,
    0:13:41 that’s exactly what an open ecosystem is supposed to be.
    0:13:44 – And you talked about competitors,
    0:13:46 industry players coming together.
    0:13:50 The demand for compute over the last several years
    0:13:52 has been maybe unprecedented,
    0:13:56 just in terms of its pace and its distribution
    0:14:01 and the ability to ramp up supply
    0:14:04 to meet these incredible demands
    0:14:07 when you throw in cycle times to put more capacity
    0:14:12 in COVID supply chain disruptions.
    0:14:16 Have these disruptions or challenges on the supply side?
    0:14:20 Have they impeded your ability to move faster in some areas?
    0:14:22 And what have you learned from this
    0:14:25 that will make the next supply constraint
    0:14:27 be a bit smoother for the industry?
    0:14:30 – Yeah, when you look over the last four or five years,
    0:14:32 probably the largest disruption
    0:14:36 to the semiconductor supply chain was really around COVID.
    0:14:40 It was the moment where everyone needed
    0:14:42 more semiconductors at the same time,
    0:14:43 which kind of wasn’t expected.
    0:14:46 Usually what happens in the semiconductor market
    0:14:49 is you’ll have one market up and one market down.
    0:14:51 Mobile may be really hot,
    0:14:54 but infrastructure will be down or vice versa.
    0:14:56 What we saw in COVID was basically every market
    0:14:59 at the same time had this concentrated effect.
    0:15:01 And the semiconductor supply chain
    0:15:04 is actually really good at meeting demand.
    0:15:06 Actually, we usually overshoot.
    0:15:08 As you know, Bob, that happens from time to time,
    0:15:09 but it takes time, right?
    0:15:13 It takes 18 months, 24 months to really put that all on board.
    0:15:15 And so I think the industry as a whole
    0:15:19 has done a good job at bringing more supply on board.
    0:15:21 The more recent thing as it relates to AI
    0:15:24 where it’s super hard to get GPUs,
    0:15:26 that truly is, again,
    0:15:29 nobody forecasted what generative AI would need.
    0:15:31 And so it has taken some time
    0:15:35 to really build all of this advanced packaging capacity
    0:15:37 and high bandwidth memory capacity.
    0:15:40 But again, the semiconductor supply chain is good at that.
    0:15:42 And we just have to get a little bit better
    0:15:45 at forecasting what long-term demands are.
    0:15:50 – I do remember exiting 2019, entering 2020,
    0:15:54 where that normal cyclical nature of the industry,
    0:15:59 I think we’re all looking at expecting 2020 to come down.
    0:16:03 And then COVID hitting for a short period of time,
    0:16:05 it looked like things were going further south.
    0:16:08 And all of a sudden, to your point,
    0:16:09 everybody needed supply.
    0:16:13 And in many ways, while there was issues materializing,
    0:16:15 the way the ecosystem comes together
    0:16:17 in the semiconductor industry
    0:16:19 and the sophistication of the supply chain,
    0:16:22 despite the challenges, is pretty impressive.
    0:16:22 – That’s exactly right.
    0:16:25 And I think we’ve all gotten smarter and better as a result.
    0:16:30 I think this idea of, hey, let’s try to just eke out
    0:16:31 every last penny in the supply chain
    0:16:33 has gone a little bit of ways
    0:16:37 to let’s build resilience into the supply chain.
    0:16:38 When governments are asking,
    0:16:40 do you have enough semiconductors?
    0:16:42 I think that gives us permission
    0:16:45 to really think more broadly about resiliency.
    0:16:48 – And we’ll talk about resiliency and government asking.
    0:16:53 I think it was roughly two years ago to the day
    0:16:55 there was this thing called the CHIPS Act.
    0:16:59 And for our audience, the government signs into law
    0:17:04 a bill authorizing $280 billion to help in the design
    0:17:11 and the manufacturing in the US of semiconductors.
    0:17:16 And then $53 billion of that was authorized to be spent.
    0:17:18 I know it’s still a work in process,
    0:17:20 but as you think about the CHIPS Act
    0:17:23 and some of the challenges from the last couple of years,
    0:17:26 how do you see that helping resiliency
    0:17:28 of supply chain going forward?
    0:17:31 – I have to say I’m a big supporter of the CHIPS Act.
    0:17:34 I never would have thought that five years ago,
    0:17:37 semiconductors would be high enough priority
    0:17:41 in the US government’s view of what needed
    0:17:43 clear industrial policy.
    0:17:45 Some people say, hey, it’s not enough
    0:17:46 or does it make a difference?
    0:17:48 I think it’s made a huge difference.
    0:17:51 It’s made a huge difference because what it’s really done
    0:17:56 is it’s put at the top of the priority list, resiliency
    0:17:58 and semiconductor, both manufacturing
    0:18:01 as well as research and development in the United States.
    0:18:04 And of course, there’s much, much more work to do.
    0:18:06 As you said, it’s a work in progress, but it’s a good thing.
    0:18:07 It’s a good thing for the industry
    0:18:09 that there’s a focus here.
    0:18:12 I’m actually particularly excited about some of the work
    0:18:14 that’s being done on the R&D side
    0:18:17 because I think there’s a whole opportunity
    0:18:20 to really train the next generation of leaders
    0:18:24 who will lead the semiconductor research and development
    0:18:26 as well as future capabilities.
    0:18:27 So yeah, I think it’s a great thing.
    0:18:29 And yes, it’s still early days.
    0:18:32 And we need to make sure that every dollar is spent,
    0:18:34 is spent for good reasons, and that we
    0:18:37 get the return on investment on the other side.
    0:18:40 But it’s a clear indication of how important semiconductors
    0:18:44 are to the US and really to the global economy.
    0:18:45 I couldn’t agree more.
    0:18:50 The dynamics of– we’ve talked about the ecosystem working
    0:18:52 together and the importance of the ecosystem.
    0:18:54 To throw the government in there,
    0:18:56 obviously it creates challenges.
    0:18:59 But industry and government working together
    0:19:01 to solve really big problems, I think,
    0:19:04 is a real necessity in some areas.
    0:19:07 And this is the one where I’m thrilled about the CHIPS Act
    0:19:10 itself, but the deployment and the proof points,
    0:19:11 I think, are still in front of us.
    0:19:13 So it’ll be an exciting time.
    0:19:17 And I hope that the challenges around resiliency will be–
    0:19:19 Remembered?
    0:19:21 Remembered or rearview mirror.
    0:19:22 Yes.
    0:19:23 Yeah, exactly.
    0:19:25 Remembered is the best way to frame it.
    0:19:29 At a time when innovation is happening all the time,
    0:19:33 you still are a relatively long cycle development time frame.
    0:19:35 Yeah, very long cycle, really.
    0:19:39 How do you guys deal with long cycle development
    0:19:43 with short cycle innovation and what inherent challenges
    0:19:46 or opportunities that creates for you in the industry?
    0:19:49 Yeah, I think the most important thing in our world,
    0:19:52 especially in hardware, is one needs
    0:19:54 to try to have a crystal ball.
    0:19:57 You’re never going to predict the future entirely,
    0:20:00 but you do need to be able to say, hey, these
    0:20:02 are the disruptions that are coming up.
    0:20:05 These are the things that we need to pay attention to.
    0:20:08 Probably the best example that I can think of–
    0:20:11 and this is one where we had a lot of debate internally–
    0:20:14 is, what’s the future of Moore’s law?
    0:20:15 That’s been debated just a little bit.
    0:20:16 I remember those debates.
    0:20:19 And by the way, I’m a believer in Moore’s law
    0:20:22 has been extended so many times because people are super smart
    0:20:25 and able to come up with different ways of extending
    0:20:28 the same principle of more transistors, more capability
    0:20:30 every couple of years.
    0:20:32 But for example, that’s like advanced packaging.
    0:20:35 And when do you go to 2 and 1/2D and 3D packaging?
    0:20:39 And for us, we use this technology called chiplets.
    0:20:40 We didn’t know.
    0:20:43 We didn’t know at the time when we were making that decision,
    0:20:45 was it going to be the right bet?
    0:20:47 But we knew that we had to make that bet.
    0:20:49 And you really don’t figure that out until three to five years
    0:20:50 out.
    0:20:52 So your question about how do you know?
    0:20:54 You don’t know, but you try to make sure
    0:20:55 that you’re betting in the right direction.
    0:20:59 And then you have to be agile enough to adjust accordingly.
    0:21:02 And that’s what this whole world of high performance
    0:21:04 computing is about.
    0:21:06 You talked about the right bets.
    0:21:09 And you guys have had incredible success
    0:21:12 on making the right bets.
    0:21:14 What is the balance between how you
    0:21:18 learn from your customers about the right bets to make,
    0:21:21 but also how you lead your customers
    0:21:22 given the development cycles?
    0:21:25 How do you strike that balance at AMD?
    0:21:29 Yeah, our top two priorities that I tell the company
    0:21:30 all the time.
    0:21:32 The first one is your tech company.
    0:21:35 Our job is every day to wake up and build great products.
    0:21:39 But we do that through having very deep customer relationships.
    0:21:41 Because I really do believe that they go hand in hand.
    0:21:44 Our customers are some of the largest,
    0:21:47 whether it’s cloud manufacturers or OEMs or enterprises
    0:21:49 in the world, that they see the problems
    0:21:51 that they’re trying to solve.
    0:21:54 And that’s where it’s most beneficial is talking
    0:21:57 to our customers about, hey, what problems are you having?
    0:22:00 What are you trying to solve two, three, four years out?
    0:22:02 And then our technologists can really
    0:22:04 come up with ideas for how to solve those problems.
    0:22:08 So it’s not like it’s one for one where we listen
    0:22:09 to everything people say.
    0:22:11 But we do listen a lot.
    0:22:14 Because that tells us that we’re working on the right things.
    0:22:16 Because whatever we do, you want to ensure
    0:22:18 that the technology you’re building
    0:22:21 is something that will solve somebody’s problem.
    0:22:23 Hyperscalar market.
    0:22:25 Tremendous progress over the last several years.
    0:22:26 Congrats.
    0:22:30 Correlation, learnings from winning in hyperscalar
    0:22:32 with this rapid growth from AI.
    0:22:34 Is there learnings that you’ve been
    0:22:37 able to extract from what it takes to win in one?
    0:22:40 And then how do you translate to win it in AI?
    0:22:44 So when we started in the hyperscalar market
    0:22:46 with our first generation products,
    0:22:49 our Zen product portfolio, I think
    0:22:53 we were about maybe 1% share of the server market.
    0:22:57 And actually, the whole idea of having deep partnerships
    0:23:00 with customers is really, we needed
    0:23:03 to be able to say that, hey, it’s all about roadmap.
    0:23:06 Yes, it’s great, the product you have today.
    0:23:08 But it’s all about, can you keep a sustained
    0:23:12 level of constant innovation many generations out?
    0:23:15 And I think we have made a lot of progress
    0:23:16 in the hyperscalars.
    0:23:19 I love the relationships that we have across the top brands,
    0:23:23 whether it’s the Microsoft or Amazon, or Google, or Oracle,
    0:23:24 or Meta.
    0:23:26 It’s always about, how do we innovate together?
    0:23:30 I think the AI arc is very similar in the sense
    0:23:33 that these are big bets that the hyperscalars are
    0:23:36 making on who their technology partners are going to be.
    0:23:38 And we want to help them accomplish that.
    0:23:41 So it is about putting out great technology,
    0:23:44 but also being very consistent in execution
    0:23:46 and offering a long-term roadmap.
    0:23:51 The progress you’ve made on that less than 1% market share
    0:23:54 pre-Zen is unbelievable.
    0:24:00 I remember those less than 1% days, not fondly, either.
    0:24:01 Just so you know.
    0:24:02 It’s a tough market, though.
    0:24:03 It’s a tough market, as we know.
    0:24:05 But we must earn it every day.
    0:24:07 So I’m very cognizant of that.
    0:24:09 Well, that’s what keeps you ahead of the game
    0:24:10 and progressing forward.
    0:24:13 So many years ago, before your arrival,
    0:24:16 you were not a fabulous company, but posts
    0:24:20 a spin-out of what’s now global foundries.
    0:24:23 You are dependent on the ecosystem,
    0:24:25 the manufacturing ecosystem.
    0:24:29 Can you talk a little bit about the challenge of not only
    0:24:33 integrating tightly with your customers and hyperscalars,
    0:24:35 but also the need to integrate tightly
    0:24:37 with the fab players as well?
    0:24:39 Yeah, absolutely.
    0:24:42 So it was the right answer at the time for AMD.
    0:24:44 It was before my time.
    0:24:48 But to separate the manufacturing operations
    0:24:50 from the design operation, we just
    0:24:53 didn’t have the volume, the capex, the business model
    0:24:55 to make that work.
    0:24:57 Now, what it is today is we get to focus
    0:24:59 on what we’re good at, which is design.
    0:25:01 And that is what we are focused on.
    0:25:04 However, we do have to be very tightly partnered
    0:25:06 with our manufacturing partners.
    0:25:09 TSMC is our main manufacturing partner
    0:25:11 for advanced node technologies.
    0:25:14 We’re plotting out far beyond the next few years.
    0:25:17 We’re really looking into the five-plus-year time
    0:25:18 frame of what we need to do.
    0:25:20 And it is something that you learn.
    0:25:22 You learn how to partner well.
    0:25:27 And you learn how to really get advice on these other areas,
    0:25:28 like where’s technology going?
    0:25:30 And how do we optimize our designs?
    0:25:32 But yes, I think that’s part of the ecosystem now.
    0:25:35 And it’s even more complicated because it’s not just about silicon.
    0:25:37 It’s about packaging and really how
    0:25:42 do we put these chips together for very complex, multi-node,
    0:25:44 multi-chip type things.
    0:25:47 And recently, I mean, you talk about the integration
    0:25:52 and how it’s not just about chips anymore.
    0:25:54 But M&A has been a really important part
    0:25:57 of your strategic agenda in many ways.
    0:26:00 And you’ve done some incredible acquisitions
    0:26:02 at incredible times.
    0:26:06 ZT systems, maybe just talk a little bit about how important
    0:26:09 M&A has been for you, and then illuminate a little bit
    0:26:13 how you see the role ZT systems will play in the evolution
    0:26:15 of solving customers’ problems.
    0:26:16 Yeah, absolutely.
    0:26:20 We’ve used M&A to really round out our portfolio.
    0:26:23 So if you look at over the last five or six years,
    0:26:26 we’ve probably acquired about six companies or so, some small,
    0:26:27 some larger.
    0:26:31 Xilinx was the largest semiconductor acquisition.
    0:26:33 I think it’s still the largest semiconductor acquisition.
    0:26:37 And that was bringing in the FPGA and adaptive computing
    0:26:41 portfolio into AMD, which really brought in our portfolio.
    0:26:43 We announced the acquisition of ZT systems.
    0:26:45 And we’re talking a little bit about AI
    0:26:47 and how fast AI is moving.
    0:26:49 What we’ve seen certainly going forward
    0:26:51 is it’s not just about the silicon.
    0:26:53 The silicon is important, and we’re
    0:26:56 pushing every ounce of getting more computing technology
    0:26:58 on the silicon in the package.
    0:26:59 The software is incredibly important,
    0:27:03 so being able to get just enough AI software people
    0:27:06 so that we can help our customers and partners utilize
    0:27:07 our technology.
    0:27:10 But we’re also finding that the integration of hardware,
    0:27:13 software, and then really systems is critical.
    0:27:18 Because now you’re building these very large clusters
    0:27:21 of high performance computing, CPUs and GPUs,
    0:27:23 and everything from how do you connect them
    0:27:26 from a networking standpoint, a thermal standpoint,
    0:27:29 just a reliability standpoint is so important
    0:27:31 to actually make it productive.
    0:27:32 That’s what ZT systems is.
    0:27:35 So it’s a third leg of our stool, if you think hardware,
    0:27:36 software, now solutions.
    0:27:37 So yeah, I’m very excited about it.
    0:27:40 It’s really an expansion of the problem
    0:27:44 that we’ve been solving around how do we enable our customers
    0:27:45 with the best high performance compute,
    0:27:48 and that now extends into the system.
    0:27:50 As a student of what’s going on in the industry,
    0:27:53 and you guys in particular,
    0:27:58 whether it’s organic development or M&A or partnerships,
    0:28:00 each step you make always seems to be skating
    0:28:02 to where the puck is going,
    0:28:04 as opposed to necessarily where it is.
    0:28:09 So a lot of the audience is an early stage startup land.
    0:28:13 Can you talk a little bit about how you see the role
    0:28:16 of startups in semiconductor broadly,
    0:28:20 but more AI specifically is the CEO of a large company,
    0:28:23 how you see the role of startups in the industry?
    0:28:25 – There’s so many good ideas out there,
    0:28:29 and the beauty of a startup is you can get a good idea,
    0:28:32 and you get some backing from great venture capitalists
    0:28:37 like yourself, and you can really innovate and experiment
    0:28:40 and learn on those ideas so fast,
    0:28:42 and that’s really, really valuable.
    0:28:44 I’m really enjoying the work that we’re doing with startups.
    0:28:47 We’ve decided to become much more active
    0:28:49 in how we’re working on this.
    0:28:51 One is we wanna help many of these companies.
    0:28:54 So by the way, if anybody needs GPUs,
    0:28:55 we’d love to work with you.
    0:28:56 – Did everybody catch that?
    0:28:58 Did anybody need GPUs?
    0:29:00 – Small advertisement.
    0:29:03 – Yeah, yeah, I got it, it’s okay.
    0:29:04 – But I think the role of startups,
    0:29:07 especially right now, has never been stronger.
    0:29:10 Cutting edge innovation, experimentation, really,
    0:29:12 what I’ve seen, and maybe you’ve seen it as well, Bob,
    0:29:14 is I think even large enterprises
    0:29:17 who typically used to be,
    0:29:18 let’s call it much more conservative,
    0:29:21 and working with startups are also becoming much more open
    0:29:25 because again, this is back to the disruption I talked about.
    0:29:27 Nobody wants to be behind in AI,
    0:29:30 and so they want and need people with good ideas
    0:29:33 to help them implement in this complex world,
    0:29:35 and if it’s a startup, that’s great.
    0:29:38 And we’ve learned a ton from startups, actually,
    0:29:41 and the rate and pace and speed
    0:29:44 at which people are moving is fantastic.
    0:29:48 – I mean, in some ways, given the evolution of the ecosystem,
    0:29:51 the barriers to enter semi over time
    0:29:53 have been relatively large
    0:29:58 because you have to find who’s gonna make my product for me,
    0:30:01 and the capital you raise,
    0:30:04 if it has to go to build your own server farm
    0:30:06 or your own fab,
    0:30:10 the lack of innovation takes place in the startup ecosystem,
    0:30:12 but with the hyperscores and the role they play
    0:30:15 to make getting started much simpler
    0:30:19 with the world-class foundry capabilities that exist,
    0:30:23 and we love interacting with you and being a part of that.
    0:30:24 I can’t thank you enough for doing this.
    0:30:27 It’s been such a treat to chat with you,
    0:30:31 and congratulations on what you guys are doing at AMD.
    0:30:33 I admire your leadership
    0:30:34 and the role you’ve played in the industry.
    0:30:36 Thanks so much for spending time with us.
    0:30:37 – Thank you so much, Bob.
    0:30:39 It’s a real pleasure and really appreciate
    0:30:40 all the collaboration.
    0:30:41 – Cheers.
    0:30:44 (upbeat music)
    0:30:46 (upbeat music)
    0:30:49 (upbeat music)
    0:30:53 (upbeat music)
    0:30:56 (upbeat music)
    0:30:59 (gentle music)

    Lisa Su has transformed AMD into a global leader in AI and high-performance computing.

    In this episode of the AI Revolution (AIR) series , Bob Swan, a16z Operating Partner and former CEO of Intel, sits down with Lisa Su, CEO of AMD, to discuss how her leadership has propelled AMD’s growth and positioned the company at the forefront of AI innovation.

    They explore AMD’s pivotal role in democratizing the benefits of gen AI, the evolution of AI computing, and the importance of open ecosystems and partnerships in driving technological breakthroughs.

    Resources: 

    Find Lisa on X: https://x.com/lisasu

    Find Bob on X: https://x.com/bobswan

    Stay Updated: 

    Let us know what you think: https://ratethispodcast.com/a16z

    Find a16z on Twitter: https://twitter.com/a16z

    Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

    Subscribe on your favorite podcast app: https://a16z.simplecast.com/

    Follow our host: https://twitter.com/stephsmithio

    Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

  • The Deepfake Dilemma: The Technology, Policy, and Economy

    AI transcript
    0:00:01 (upbeat music)
    0:00:05 At the end of last year, there were 120 tools
    0:00:07 with which you can clone someone’s voice.
    0:00:12 And by March of this year, it’s become 350.
    0:00:15 Being able to identify what is real
    0:00:18 is going to become really important,
    0:00:19 especially because now,
    0:00:22 you can do all of these things at scale.
    0:00:26 – One of the reasons that spam works and deep fakes work
    0:00:29 is the marginal cost of the next call is so low
    0:00:31 that you can do these things in mass.
    0:00:34 – It’s way cheaper to detect deep fakes.
    0:00:36 We’ve had 10,000 years of evolution.
    0:00:39 The way we produce speech has vocal cords,
    0:00:43 has the diaphragm, has your lips and your mouth
    0:00:44 and your nasal cavity.
    0:00:47 It’s really hard for these systems to replicate all of that.
    0:00:53 – Deep fake, a portmanteau of deep learning and fake.
    0:00:55 It started making its way into the public consciousness
    0:00:59 in 2018, but is now fully in the zeitgeist.
    0:01:02 – We are seeing an alarming rise of deep fakes.
    0:01:05 – Deep fakes are becoming increasingly easy to make.
    0:01:07 – Deep fake videos are everywhere now.
    0:01:09 – Deep fake robo-caller
    0:01:12 with someone using President Biden’s voice.
    0:01:14 – Deep fake of President Zelensky.
    0:01:15 – Deep fake.
    0:01:15 – Deep fake.
    0:01:16 – Deep fakes.
    0:01:17 – Deep fakes.
    0:01:19 – We’ve seen deep fakes across social media,
    0:01:22 commerce, sports and of course, politics.
    0:01:24 And at the rate that they’re appearing,
    0:01:27 deep fakes might sound like an impossible problem to tackle.
    0:01:30 But it turns out that despite the decreasing barrier
    0:01:34 to creation, our defender tool chest is even more robust.
    0:01:37 So in today’s episode, we’ll discuss that
    0:01:39 with someone who’s been thinking about voice security
    0:01:42 for much longer than the average Twitter user
    0:01:44 or even high-ranking politician,
    0:01:46 wondering where this all goes.
    0:01:50 Today, VJ Balasubramanian, co-founder and CEO of Pindrop,
    0:01:54 joins A16C general partner, Martin Casado,
    0:01:57 to break down the technology, the policy
    0:01:59 and the economy of deep fakes.
    0:02:02 Together, they’ll discuss questions like,
    0:02:04 just how easy is it to create a deep fake today?
    0:02:06 Like, how many seconds of audio do you need
    0:02:08 and how many tools are available?
    0:02:11 But also, can we detect these things?
    0:02:13 And if so, is the cost realistic?
    0:02:16 Plus, what does good regulation look like here
    0:02:18 in a space moving so quickly?
    0:02:21 And have we lost a grip on the truth?
    0:02:23 We’ll listen in to find out, but first,
    0:02:25 let’s kick things off with how VJ got here.
    0:02:31 As a reminder, the content here
    0:02:33 is for informational purposes only.
    0:02:35 Should not be taken as legal, business, tax
    0:02:36 or investment advice,
    0:02:38 or be used to evaluate any investment or security
    0:02:40 and is not directed at any investors
    0:02:43 or potential investors in any A16C fund.
    0:02:45 Please note that A16C and its affiliates
    0:02:46 may also maintain investments
    0:02:49 in the companies discussed in this podcast.
    0:02:51 For more details, including a link to our investments,
    0:02:54 please see a16c.com/disclosures.
    0:03:02 I’ve been playing in the voice space
    0:03:04 for a really long time.
    0:03:07 I’m gonna date myself, but I started working at Siemens.
    0:03:10 And at Siemens, we were working in landline switches
    0:03:13 and EWSD switches and things like that.
    0:03:16 And so that’s where I started.
    0:03:19 I also worked at Google and there I was working
    0:03:23 on the scalability algorithms for video chat.
    0:03:25 And so that’s where I got introduced
    0:03:28 to a lot of the voice over IP side of things.
    0:03:31 And then I came to do my PhD from Georgia Tech.
    0:03:34 And so there, I naturally got super interested
    0:03:36 in voice security.
    0:03:39 And ultimately, Pindrop, which is the company
    0:03:42 that I started, was my PhD thesis,
    0:03:45 very similar to the way you started off your life
    0:03:50 as well, but it turned out to be something pretty meaningful.
    0:03:52 And ever since then, it’s been incredible
    0:03:54 what’s happened in this space.
    0:03:57 – This is why I’m so excited to have you on this podcast.
    0:04:00 To many deep fakes are this new emergent thing,
    0:04:03 but you’ve actually been in the voice fraud detection space
    0:04:05 for a very long time.
    0:04:06 So it’s gonna be great to see your perspective
    0:04:08 on how things are different now
    0:04:10 and how things are more of the same.
    0:04:13 And so maybe to provide a bit of context
    0:04:15 to get started from deep fakes,
    0:04:17 they’ve entered the zeitgeist,
    0:04:21 maybe talk through what they are when we say deep fakes
    0:04:24 and why we’re talking so much about them.
    0:04:26 – We’ve been doing deep fake detection
    0:04:28 for like now seven years.
    0:04:32 And even before that, you have people manipulating audio
    0:04:34 and manipulating video.
    0:04:38 And you saw that with Nancy Pelosi slurring in a speech,
    0:04:41 all they did was slow down the audio.
    0:04:44 It wasn’t a deep fake, it was actually a cheap fake, right?
    0:04:48 And so that is actually what’s existed for a really long time.
    0:04:51 What changed is the ability to use
    0:04:54 what are known as generative adversarial networks
    0:04:58 to constantly improve things like voice cloning
    0:05:03 or video cloning or essentially try to get the likeness
    0:05:05 of a person really close.
    0:05:09 So it’s essentially two systems competing against each other.
    0:05:13 And the objective function is I’m gonna get really close
    0:05:16 to Martin’s voice and Martin’s face,
    0:05:18 and then the other system is trying to figure out,
    0:05:20 okay, what are the anomalies?
    0:05:22 Can I still detect that it’s a machine
    0:05:24 as opposed to a human?
    0:05:26 So it’s almost like a reverse Turing test.
    0:05:28 And so what ended up happening is
    0:05:30 once you start creating these GANs,
    0:05:32 which are used in a lot of these spaces
    0:05:35 when you run them across multiple iterations,
    0:05:37 the system becomes really, really good
    0:05:41 ’cause you train a deep learning neural network
    0:05:43 and that’s where the deep fake comes from.
    0:05:46 And they became so good that lots of people
    0:05:49 have extreme difficulty differentiating
    0:05:52 between what is human and what is machine.
    0:05:54 – So let’s break this down a little bit
    0:05:57 because I think that deep fakes are more talked about
    0:05:59 now than they were in the past, right?
    0:06:02 And so clearly this seems to have coincided
    0:06:04 with the generative AI wave.
    0:06:07 And so do you think it’s fair to say
    0:06:10 that there’s a new type of deep fake
    0:06:12 that is drafted on the generative AI wave
    0:06:15 and therefore we need to have a different posture
    0:06:18 or is it just the same but brought to people’s attention
    0:06:20 because of generative AI?
    0:06:23 – Generative AI has allowed for combinations
    0:06:24 of wonderful things.
    0:06:27 But when we started, there was just one tool
    0:06:29 that could clone your voice, right?
    0:06:32 It was called Liobard, incredible tool.
    0:06:35 It was used for lots of great applications.
    0:06:38 At the end of last year, there were 120 tools
    0:06:41 with which you can clone someone’s voice.
    0:06:45 And by March of this year, it’s become 350.
    0:06:47 And there’s a lot of open source tools
    0:06:52 that you can use to essentially mimic someone’s voice
    0:06:54 or to mimic someone’s likeness.
    0:06:58 And that’s the ease with which this has happened.
    0:07:03 Essentially the cost of doing this has become close to zero
    0:07:06 because all it requires for me to clone your voice,
    0:07:10 Martin now requires about three to five seconds
    0:07:11 of your audio.
    0:07:13 And if I want a really high quality deep fake,
    0:07:16 it requires about 15 seconds of audio.
    0:07:20 Compare this to before the generative AI boom
    0:07:25 where John Legend wanted to become the voice of Google Home
    0:07:30 and he spent like close to 20 hours recording him saying
    0:07:32 a whole bunch of things so that Google Home
    0:07:34 could say in San Francisco,
    0:07:36 the weather is 37 degrees or whatever.
    0:07:39 So the fact is that he had to go into a studio,
    0:07:43 spend 20 hours recording his voice
    0:07:47 in order for you to do that compared to 15 seconds
    0:07:50 and 300 different tools available to do it.
    0:07:53 – It almost feels to me that we need like new terms
    0:07:56 because this idea of cloning voices
    0:07:58 has been around for a while.
    0:07:59 I don’t know if you remember this, Vijay,
    0:08:03 but this wasn’t too long ago when I was in Japan
    0:08:06 and I got this call from my parents, which I never do.
    0:08:09 And my mom’s like, where are you right now?
    0:08:10 And I’m like, I’m in Japan.
    0:08:11 And my mom’s like, no, you’re not.
    0:08:13 And I’m like, yes, I am.
    0:08:15 She says, hold on, let me get your father.
    0:08:19 So my dad jumps on the line and he’s like,
    0:08:19 where are you?
    0:08:20 I’m in Japan.
    0:08:22 He’s like, I just talked to you, you were in prison
    0:08:27 and I’m leaving to go bring $10,000 of bail money to you.
    0:08:29 I’m like, what are you talking about?
    0:08:31 And he’s like, listen, someone called and said
    0:08:34 that you had a car accident and you were a bit muffled
    0:08:39 because you were hurt
    0:08:42 and that I needed to bring cash to a certain area.
    0:08:44 And like your mom just thought to call you
    0:08:46 while I was heading out the door, right?
    0:08:48 So of course we called the police after this
    0:08:51 and they said, this is a well-known scam
    0:08:53 that’s been going on for a very long time.
    0:08:57 And it’s probably just someone that tried to sound like you
    0:08:59 and muffling their voice, right?
    0:09:03 And so it seems that calling somebody
    0:09:06 and obfuscating the voice to trick people
    0:09:08 has been around for a very long time.
    0:09:10 So maybe just from your perspective,
    0:09:14 do we need a new term for these generative AI fakes
    0:09:16 because they’re somehow fundamentally different
    0:09:18 or is this just more of the same?
    0:09:20 And we shouldn’t really worry too much about it
    0:09:23 because we’ve been dealing with it for a long time.
    0:09:26 – Yeah, so it’s interesting it happened to you in Japan man
    0:09:29 because the origin of that scam early on,
    0:09:33 I went with the Andres and Horowitz contingency to Japan.
    0:09:37 This was way back, this was like close to eight, nine years back
    0:09:39 when I was talking about voice fraud,
    0:09:43 the Japanese audience talked to me about Oriori Sagi
    0:09:45 which is help me grandma.
    0:09:48 So it’s exactly that, but at that point in time,
    0:09:52 it had started costing Japan close to half a billion dollars
    0:09:57 in people losing their life savings to the scams, right?
    0:10:01 So in Japan, half a billion dollars close to eight, nine years back.
    0:10:05 So the mode of operation is not different, right?
    0:10:08 Get vulnerable populations, right?
    0:10:11 To get into an urgent situation,
    0:10:14 believe they have to do it, otherwise it’s disastrous
    0:10:16 and they will comply.
    0:10:19 What’s changed is the scale
    0:10:22 and the ability to actually mimic your voice.
    0:10:25 The fact is that now you have so many tools
    0:10:28 that anyone can do it super easily.
    0:10:33 Two, before if you had some sort of an accent and things like that,
    0:10:36 they couldn’t quite mimic your real voice,
    0:10:38 but now because it’s 15 seconds,
    0:10:42 your grandson could have a 15 second TikTok video
    0:10:45 and that’s all it’s required, not even 15 seconds,
    0:10:47 with five seconds and if depending upon the demographic,
    0:10:49 you can get a pretty good clone.
    0:10:53 So what’s changed is the ability to scale this
    0:10:55 and then these fraudsters are combining
    0:10:58 these text-to-speech systems with LLM models.
    0:11:02 So now you have a system that you’re saying,
    0:11:04 okay, when the person says something,
    0:11:08 respond back in a particular way crafted by the LLM.
    0:11:10 And here is the crazy thing, right?
    0:11:12 In LLM, hallucination is a problem.
    0:11:16 So the fact that you’re making shit up is a bad idea.
    0:11:19 But if you have to make shit up to convince someone,
    0:11:21 well, you must be able to do that.
    0:11:22 And it’s crazy.
    0:11:28 We see fraud where the LLM is coming up with crazy ways
    0:11:31 to convince you that something bad is happening.
    0:11:32 Wow, wow, wow.
    0:11:34 I want to get into next,
    0:11:36 are we all doomed as it possible to detect these things like that?
    0:11:38 But before we do that, it’d be great if,
    0:11:41 since you probably are the world’s expert on voice fraud,
    0:11:44 you’ve probably seen more types of voice fraud
    0:11:46 than any single person on the planet.
    0:11:48 We know of the Odi Odi Sagi,
    0:11:50 which is basically what I got hit with.
    0:11:53 Can you maybe talk to some other uses of deepfakes
    0:11:55 that are prevalent today?
    0:11:57 Yeah, so deepfakes existed,
    0:11:59 but if you think about deepfakes affecting,
    0:12:01 and deepfakes right now you can see, right,
    0:12:03 in the political spectrum, they’re there, right?
    0:12:07 So election misinformation with President Biden’s campaign
    0:12:09 happened, we were the ones who caught it
    0:12:11 and identified it and things like that.
    0:12:12 What was the specifics?
    0:12:13 Are you allowed to talk about it?
    0:12:15 Yeah, no, no, for sure.
    0:12:17 What happened is early on this year,
    0:12:19 and if you think about deepfakes,
    0:12:20 they affect three big areas,
    0:12:24 commerce, media and communication, right?
    0:12:26 And so this is news media, social media.
    0:12:30 So what happened is at the beginning of an election year,
    0:12:32 you had the first case of election interference
    0:12:35 with everyone during the Republican primary
    0:12:39 in New Hampshire got a phone call that said,
    0:12:40 hey, you know what?
    0:12:42 Your vote doesn’t count this Tuesday.
    0:12:45 Don’t vote right now, come vote in November.
    0:12:48 And this was made in the voice
    0:12:50 of the president of the free world, right?
    0:12:51 President Biden, right?
    0:12:52 That’s the craziness.
    0:12:55 They went for the highest profile target,
    0:12:56 and you should listen to the audio.
    0:12:57 It’s incredible.
    0:12:59 It is like President Biden,
    0:13:01 and they’ve interspersed it with things
    0:13:02 that President Biden says,
    0:13:05 like what a bunch of malarkey and things like that.
    0:13:08 So that came out and people were like,
    0:13:10 okay, is this really President Biden?
    0:13:12 So not only did we come in and say,
    0:13:13 this was a deep fake,
    0:13:15 we have something called source tracing,
    0:13:17 which tells us which AI application
    0:13:19 was used to create this deep fake.
    0:13:21 So we identified the deep fake,
    0:13:23 and then we worked with that AI application.
    0:13:25 They’re an incredible company.
    0:13:28 We worked with them and they immediately found
    0:13:31 the person who used that script and shut them down.
    0:13:33 So they couldn’t create any other problem.
    0:13:37 So this is a great example of different good companies
    0:13:40 coming together to shut down a problem.
    0:13:41 And so we worked with them.
    0:13:42 They shut it down.
    0:13:45 And then later on regulation kicked in
    0:13:47 and they find the telco providers
    0:13:49 who distributed these calls.
    0:13:52 They find the political analyst
    0:13:55 who intentionally created these deep fakes.
    0:13:59 But that was the first case of political misinformation.
    0:14:00 You see this a lot.
    0:14:01 – Was that this year?
    0:14:02 – Yeah, it was this year.
    0:14:04 It was in January of this year.
    0:14:05 – That’s amazing.
    0:14:06 Okay, we’ve got politics.
    0:14:08 We’ve got bilking old people.
    0:14:10 Maybe one more good anecdote
    0:14:12 before we get into whether we can detect these things.
    0:14:14 – The one thing that’s really close home
    0:14:15 is in commerce, right?
    0:14:18 Like financial institutions.
    0:14:22 Even though Generative AI came out in 2022, in 2023,
    0:14:27 we were seeing essentially one deep fake a month
    0:14:29 in some customer, right?
    0:14:30 So it was just one deep fake a month
    0:14:32 and some customer would face it.
    0:14:34 It wasn’t a widespread problem.
    0:14:39 But this year, we’ve now seen one deep fake per customer
    0:14:41 per day.
    0:14:45 So it has rapidly exploded.
    0:14:48 And we have certain customers like really big banks
    0:14:52 who are getting a deep fake every three hours.
    0:14:54 Like it’s insane the speed.
    0:14:58 So there has been a 1400% increase
    0:15:01 in the amount of deep fakes we’ve seen this year
    0:15:04 in the first six months compared to all of last year.
    0:15:06 And the year is not even over.
    0:15:07 – Wow.
    0:15:10 All right, so we have these deep fakes.
    0:15:12 They are super prevalent.
    0:15:16 They are impacting politics and e-commerce.
    0:15:18 Can you talk to like whether these things
    0:15:19 are detectable at all?
    0:15:22 Is this the beginning of the end or where are we?
    0:15:25 – Martin, you’ve lived through many such cycles
    0:15:28 where initially it feels like the sky is falling.
    0:15:31 Online fraud, emails, spam, there’s a whole bunch of them.
    0:15:33 But the situation is the same.
    0:15:35 They’re completely detectable.
    0:15:39 Right now we’re detecting them with 99% detection rate
    0:15:41 with a 1% false positive rate.
    0:15:44 So extremely high accuracy on being able to detect them.
    0:15:45 – Just to put this in context,
    0:15:48 what are numbers for identifying voice?
    0:15:50 Not fraud just like whether it’s my voice.
    0:15:52 – So it’s roughly about one in every 100,000
    0:15:54 to one in every million, right?
    0:15:55 That’s the ratio.
    0:15:57 So it’s much higher precision for short
    0:15:59 and much higher specificity.
    0:16:01 But yeah, deep fakes you’re detecting
    0:16:03 with a 99% accuracy.
    0:16:05 And so these things you’re able to detect
    0:16:06 very, very comfortably.
    0:16:08 And the reason you’re able to detect it
    0:16:12 is because when you think about even something like voice,
    0:16:17 you have 8,000 samples of your voice every single second,
    0:16:20 even in the lowest fidelity channel,
    0:16:22 which is the contact center.
    0:16:27 And so you can actually see how the voice changes over time,
    0:16:29 8,000 times a second.
    0:16:33 And what we find is these deep fakes systems,
    0:16:35 either on the frequency domain,
    0:16:40 suspectrally or on the time domain, make mistakes.
    0:16:41 And they make a lot of mistakes.
    0:16:43 And the reason they make mistakes,
    0:16:46 and still it’s very clear is because think about it,
    0:16:50 your human ear can’t look at anomalies 8,000 times a second.
    0:16:52 If it did, you’d go mad, right?
    0:16:54 Like you’d have some serious problems.
    0:16:58 So that’s the reason like it’s beautiful to your ear.
    0:17:01 You think it’s Martin speaking on the other end,
    0:17:04 but that’s where you can use good AI,
    0:17:07 which can actually look at things 8,000 times a second.
    0:17:11 Or like when we’re doing most online conferencing,
    0:17:13 like this podcast, it’s usually 16,000.
    0:17:16 So then you have 16,000 samples of your voice.
    0:17:17 And if you’re doing music,
    0:17:20 you have 44,000 samples of the musician’s voice
    0:17:21 every single second.
    0:17:25 So there’s so much data and so many anomalies
    0:17:28 that you can actually detect these pretty comfortably.
    0:17:32 I see a lot of proposals, particularly from policy circles,
    0:17:36 of using things like watermarking or cryptography,
    0:17:39 which has always seemed a strange idea to me,
    0:17:43 because you’re asking criminals to comply by something.
    0:17:44 So I don’t know,
    0:17:50 how do you view more active measures to self-identify
    0:17:53 either legit or illegitimate traffic?
    0:17:56 Yeah, see, this is why you’re in security, Martin,
    0:17:58 and almost immediately you realize
    0:18:00 that most attackers will not comply
    0:18:03 to you putting in a watermark.
    0:18:05 But even without putting in a watermark, right?
    0:18:08 Like even if you didn’t have an active adversary,
    0:18:12 like the President Biden robocall that I referenced before,
    0:18:15 when it finally showed up,
    0:18:18 the system that actually generated it had a watermark in it.
    0:18:21 But when they tested it against that watermark,
    0:18:23 they only were able to extract 2%.
    0:18:24 Oh, interesting.
    0:18:27 So you mean the original Biden call had a watermark?
    0:18:30 A watermark, because it was generated by an AI app
    0:18:31 that included a watermark.
    0:18:32 And then they copied–
    0:18:33 (laughs)
    0:18:36 And 90% of that watermark went away,
    0:18:38 largely because when you take that audio,
    0:18:43 play it across air, play it across telephony channels,
    0:18:45 the bits and bytes, they get stripped away.
    0:18:47 And so once they get stripped away,
    0:18:49 and audio is a very sparse channel.
    0:18:52 So even if you add it over and over again,
    0:18:53 it’s not possible to do it.
    0:18:56 So these watermarking techniques,
    0:18:57 I mean, they’re a great technique.
    0:18:59 You always think about defense in depth,
    0:19:01 where they’re present.
    0:19:05 You will be able to identify a whole lot more genuine stuff
    0:19:07 as a result of these watermarks,
    0:19:09 but attackers are not going to comply it.
    0:19:10 When you get videos,
    0:19:14 like we are now working with news media organizations,
    0:19:17 and 90% of the videos and audios they get from,
    0:19:22 for example, the Israel Hamas War are fake.
    0:19:23 How many?
    0:19:24 90% of them are fake.
    0:19:25 – What?
    0:19:26 – Yeah.
    0:19:27 – I guess I shouldn’t be so surprised, but.
    0:19:28 – Yeah.
    0:19:29 They’re all made up.
    0:19:31 They’re a different war.
    0:19:32 Some of them are cheap fake.
    0:19:33 Some of them are actually deep fake.
    0:19:36 Some of them are clutched together.
    0:19:40 And so being able to identify what is real
    0:19:42 is going to become really important,
    0:19:44 especially because now you can do
    0:19:46 all of these things at scale.
    0:19:48 – Can you draw out how the maturation
    0:19:51 in AI technology impacts this?
    0:19:54 Because clearly something happened in the last year
    0:19:57 to make this economic for attackers,
    0:19:59 which we’re seeing arise.
    0:20:02 And clearly it’s going to keep getting better.
    0:20:04 And so do you have a mental model
    0:20:09 for why this doesn’t become a serious problem in the future
    0:20:12 or does it become a serious problem in the future?
    0:20:14 – So one of the things that we talk about
    0:20:17 is any deep fake system should have
    0:20:19 strong resilience built in it.
    0:20:20 So it should not just be good
    0:20:22 about detecting deep fakes right now.
    0:20:26 It should be able to detect what we call zero day deep fakes.
    0:20:28 A new system gets created.
    0:20:30 How do you detect that deep fake?
    0:20:33 And essentially the mental model is the following.
    0:20:36 One, deep fake architectures
    0:20:38 are not simple monolithic systems.
    0:20:41 They have like several components within them.
    0:20:43 And what ends up happening is each of these components
    0:20:46 tend to leave behind artifacts.
    0:20:47 We call this a fake print.
    0:20:51 So they all leave behind things that they do poorly, right?
    0:20:54 And so when you actually create a new system,
    0:20:57 you often find they’ve pulled together pieces of other systems
    0:21:00 and those leave behind their older fake prints.
    0:21:03 And so you can actually detect newer systems
    0:21:07 because they usually only improvise on one component.
    0:21:10 The second is we actually run GANs.
    0:21:12 So you get these GANs to compete.
    0:21:14 Like we create our own deep fake detection system.
    0:21:16 Now we say, how do you beat that?
    0:21:18 And we have multiple iterations of them running
    0:21:20 and we’re constantly running them.
    0:21:21 – Sorry, I just wanna make sure that I understand here.
    0:21:25 So you’re creating your own deep fake system
    0:21:26 using the approach you talked about before,
    0:21:28 which is the general adversarial network.
    0:21:30 So then you can create a good deep fake
    0:21:32 and then you can create a detection for that.
    0:21:32 Is that right?
    0:21:33 – Exactly.
    0:21:35 And then you beat that detection system
    0:21:39 and you run that iteration, iteration, iteration.
    0:21:40 And then what you find
    0:21:42 is actually something really interesting,
    0:21:47 which is if a deep fake system has to serve two masters,
    0:21:51 that is, one, I need to make the speech legible
    0:21:54 and sound as much like Martin.
    0:21:59 And two, I need to deceive a deep fake detection system.
    0:22:02 Those two objective functions start to diverge them.
    0:22:05 So for example, I could start adding noise
    0:22:08 and noise is a great way to avoid you
    0:22:10 from understanding my limitations.
    0:22:12 But if I start adding too much noise,
    0:22:13 I can’t hear it.
    0:22:17 So for example, we were called into one of these deep fakes
    0:22:21 where LeBron James apparently was saying bad things
    0:22:24 about the coach during the Paris Olympics.
    0:22:26 It wasn’t LeBron James, it was a deep fake.
    0:22:28 We actually provided his management team
    0:22:32 the necessary detail so that in X,
    0:22:34 it could be labeled as AI-generated content.
    0:22:37 And so we did that.
    0:22:39 But if you look at the audio,
    0:22:41 there was a lot of noise introduced into it, right?
    0:22:44 To try and avoid detection.
    0:22:46 But lots of people couldn’t even hear the audio.
    0:22:47 They were like, this is really,
    0:22:51 and so that’s where you start seeing these systems diverge.
    0:22:53 And this is where I have confidence
    0:22:54 in our ability to detect it, right?
    0:22:57 Which is you run these GANs,
    0:22:58 you know the architectures
    0:23:01 that these deep fake generation systems are created.
    0:23:03 And ultimately you start seeing divergences
    0:23:05 in one of the objective functions.
    0:23:07 So either you as a human will be able
    0:23:08 to detect some things off,
    0:23:11 or we as a system will be able to detect some things off.
    0:23:12 – Awesome.
    0:23:14 One of the reasons that spam works
    0:23:19 and deepfakes work is the marginal cost of the next call
    0:23:22 is so low that you can do these things in mass, right?
    0:23:25 Like the marginal cost of the next spam email or whatever.
    0:23:28 Do you have even just the most vague sense of,
    0:23:32 if it takes me a dollar to generate and deepfakes,
    0:23:35 how much does it cost to detect and deepfakes?
    0:23:36 Is it one to one?
    0:23:36 Is it 10 to one?
    0:23:38 Is it 100 to one?
    0:23:41 – It’s way cheaper to detect deepfakes, right?
    0:23:42 Because if you think about it,
    0:23:45 like what we’ve seen is the closed example
    0:23:49 is Apple released its model that could run on device.
    0:23:52 And even that model, which is a small model
    0:23:56 in order to do lots of things like voice to text
    0:23:58 and things like that.
    0:24:01 Our model is about 100 times smaller than that.
    0:24:04 So it’s so much faster in detecting deepfakes.
    0:24:08 So the ratio is about 100th right now.
    0:24:11 And we’re constantly figuring out ways
    0:24:15 to make it even cheaper, but it’s 100th that of generation.
    0:24:16 – Wow, I see.
    0:24:20 So to detect it is two orders of magnitude cheaper
    0:24:21 than creation.
    0:24:25 Which means in order for anybody to economically get,
    0:24:27 listen, if there is no defense, there’s no defense.
    0:24:29 But if there’s a defense that requires the bad guys
    0:24:33 to have two orders of magnitude more resources,
    0:24:36 which is actually pretty dramatic.
    0:24:38 Given normally you go for parody on these things
    0:24:40 because it tends to be a lot more good people
    0:24:41 than bad people.
    0:24:42 – And that’s the thing.
    0:24:43 You have two orders of magnitude.
    0:24:45 And then the fact is that once you know
    0:24:46 what a deepfake looks like,
    0:24:49 unless they re-architect the entire system.
    0:24:53 And the only companies that re-architect full pipelines.
    0:24:57 And the last time this was done is back in 2015
    0:24:59 when Google released Tacotron,
    0:25:02 where they re-architected several pieces of the pipeline.
    0:25:04 It’s a very expensive proposition.
    0:25:06 – Is the intuitive reason that the cost is so much cheaper
    0:25:08 to detect is that you just have to do less stuff.
    0:25:11 Like the person generated the deepfake has to like,
    0:25:14 sound like a human, be passable to a human
    0:25:15 and evade this.
    0:25:17 And so that’s just more things than detecting it,
    0:25:19 which just can be a much more narrow focus.
    0:25:21 So it’ll always be cheaper to detect.
    0:25:23 And then you don’t see a period in time
    0:25:27 where the AI is so good, no deepfake mechanism can detect it.
    0:25:28 You don’t see that.
    0:25:31 – We don’t see that because either you become so good
    0:25:36 at avoiding detection that you actually start becoming worse
    0:25:39 at producing human-generated speech
    0:25:42 or you’re producing human-generated speech.
    0:25:46 And unless you actually create a physical representation
    0:25:50 of a human, because we’ve had 10,000 years of evolution
    0:25:53 and the way we produce speech has vocal cords,
    0:25:56 has the diaphragm, has your lips and your mouth
    0:25:59 and your nasal cavity, all of that physical attributes.
    0:26:03 So think about the fact that your voice is resonating
    0:26:05 through folds of your vocal cord.
    0:26:09 And these are subtle things that have changed over time.
    0:26:12 It’s all of what has taken you to become you.
    0:26:14 And somebody might have punched you in the throat
    0:26:17 at some point in time that’s created some kind of thing.
    0:26:19 There’s so much thing that happens.
    0:26:22 It’s really hard for these systems to replicate all of that.
    0:26:26 They have generic models and those generic models are good.
    0:26:28 You can also think about the more we learn
    0:26:31 about your voice, Martin, the better we can get
    0:26:35 at knowing where your voice is deviating.
    0:26:36 – And I have an incentive as a good guy
    0:26:37 to work with you on that.
    0:26:39 So you’ll have access to data where the bad people
    0:26:42 may not have access to data and it totally makes sense.
    0:26:45 It seems to me like the spam lessons learn apply here,
    0:26:48 which is spam can be very effective for attackers,
    0:26:50 very effective.
    0:26:53 Defenses can also be incredibly effective,
    0:26:54 however you have to put them in place.
    0:26:56 And so it’s the same situation here,
    0:26:59 which is be sure you have a strategy for deep fake detection.
    0:27:01 But if you do, you’ll be okay.
    0:27:02 – That’s exactly right.
    0:27:04 And I think it has to be in each of the areas.
    0:27:06 Like when you think about deepfakes,
    0:27:08 you have incredible AI applications
    0:27:11 that are doing wonderful things in each of these paces.
    0:27:13 You know, the voice cloning apps,
    0:27:15 they’ve actually given voices to people
    0:27:17 who have throat cancer and things like that.
    0:27:20 Not just throat cancer, people who have been put behind bars
    0:27:23 because of a bad political regime
    0:27:24 are now getting to spread their message.
    0:27:27 So they’re doing some incredible stuff
    0:27:29 that you couldn’t do otherwise.
    0:27:31 But in each of those situations,
    0:27:34 it was with the consent of the user
    0:27:37 who wanted their voice recreated, right?
    0:27:41 And so that notion that the source AI applications
    0:27:44 need to make sure that the people using their platform
    0:27:46 actually are the people who want to use their platform.
    0:27:48 That’s part A.
    0:27:50 – And this is where the partnerships that you talked about
    0:27:53 with the actual generation companies comes in
    0:27:56 so that you can help them for the legitimate use cases
    0:27:58 as well as sniffing out the illegitimate one.
    0:27:58 Is that right?
    0:27:59 – Absolutely.
    0:28:01 – And with the labs, incredible.
    0:28:05 The amount of work they’re doing to create voices ethically
    0:28:09 and safely and carefully is incredible.
    0:28:12 They’re trying to get lots of great tools out there.
    0:28:13 We’re partnering with them.
    0:28:16 They’re making their data sets accessible to us.
    0:28:18 There are companies like that, right?
    0:28:20 Another company called Respeacher.
    0:28:22 They did a lot of the Hollywood movies.
    0:28:26 So all of these companies are starting to partner
    0:28:29 in order to be able to do this in the right way.
    0:28:32 And it’s similar to a lot of what happened
    0:28:35 in the fraud situation back in the 2000s
    0:28:38 or the email spam situation back in the 2000s.
    0:28:41 – I want to shift over to policy.
    0:28:43 I’ve had a lot of policy discussions lately
    0:28:45 in California as well as at the federal level.
    0:28:48 And here’s my summary of how our existing policymakers
    0:28:50 think about AI.
    0:28:52 A, they’re scared and they want to regulate it.
    0:28:54 B, they don’t know why they’re scared.
    0:28:56 And C, with one exception,
    0:28:58 which is none of them want deep fakes of themselves.
    0:29:03 So I’ve found a primary motivation around regulating AI
    0:29:06 is just this fear of political deep fakes, honestly.
    0:29:09 And these are in pretty legit face-to-face conversations.
    0:29:11 And so have you given thought
    0:29:14 to what guidance you would give to policymakers,
    0:29:15 many of who listen to this podcast
    0:29:19 and how they should think about any regulations
    0:29:21 or rules around this and maybe how it intersects
    0:29:23 with things like innovation and free speech, et cetera.
    0:29:25 I mean, it’s a complicated topic.
    0:29:28 I think the simple one-liner answer is
    0:29:32 they should make it really difficult for threat actors
    0:29:34 and really flexible for creators, right?
    0:29:37 That’s the ultimate difference.
    0:29:40 And history is rife with a lot of great ways, right?
    0:29:42 Like you live through the email days
    0:29:45 where the CANSPAM Act was a great way,
    0:29:50 but it came in combination with better ML technologies.
    0:29:51 – And I’m of that generation too,
    0:29:53 but maybe just walk through how CANSPAM works.
    0:29:55 I think it’s a good analog.
    0:29:58 – You probably know more about the CANSPAM Act,
    0:30:01 but the CANSPAM Act is one where anyone
    0:30:03 who’s providing unsolicited marketing
    0:30:06 has to be clear on its headers,
    0:30:09 has to allow you to opt out, all of those things.
    0:30:13 And if you don’t follow this very strict set of policies,
    0:30:14 you can be fine.
    0:30:18 And you also have great detection technologies
    0:30:20 that allow you to detect these spams, right?
    0:30:22 And now that you follow a particular standard,
    0:30:25 especially when you’re doing unsolicited marketing
    0:30:28 or you’re trying to do bad things like pornography,
    0:30:30 you have detection, AI/ML technologies
    0:30:32 that can detect you well.
    0:30:35 The same thing happened when banks went online.
    0:30:37 You had a lot of online fraud.
    0:30:39 And if you remember, the Know Your Customer Act
    0:30:43 and the Anti-Money Laundering Acts came in there.
    0:30:48 So the onus was you as a organization
    0:30:49 have to know your customer.
    0:30:51 That’s the guarantee.
    0:30:52 And so you need technology.
    0:30:54 After that, you can do what you want.
    0:30:57 What was really good about both of those cases
    0:31:00 is they got really specific on one,
    0:31:02 what can the technology detect?
    0:31:04 Because if the technology can’t detect it,
    0:31:06 you can’t litigate, you can’t find the people
    0:31:08 who are misusing it and so on.
    0:31:10 So what can the technology detect?
    0:31:13 And two, how do I make it really specific
    0:31:16 on what you can and cannot do
    0:31:18 in order to be able to do this?
    0:31:21 And so I think those two were great examples
    0:31:23 of how we should think about litigation.
    0:31:26 And in deep fake, there is this very clear thing, right?
    0:31:27 Like you have free speech,
    0:31:29 but for the longest time,
    0:31:32 anytime you used free speech for fraud,
    0:31:34 or you were trying to incite violence,
    0:31:37 or you were trying to do obscene things,
    0:31:38 these are clear places
    0:31:41 where the free speech guarantees go away.
    0:31:44 So I think if you’re doing that, you should be fined.
    0:31:47 And you should have laws that protect you against that.
    0:31:49 And that’s the model I think of.
    0:31:50 – Awesome.
    0:31:53 So I’m gonna add just one thing from CANSPAN
    0:31:55 that I think that you’ve touched on,
    0:31:57 but I was actually working email security there.
    0:31:59 So I think that this highlighted,
    0:32:01 I wanna see if you agree with this kind of characterization.
    0:32:04 So the first one is for illegal use,
    0:32:06 policy doesn’t really help
    0:32:08 because people aren’t gonna comply
    0:32:09 and they’re gonna do whatever they want
    0:32:11 and they’re doing something criminal anyways.
    0:32:15 And so for that, we just rely on the most technical solution.
    0:32:17 You can make recommendations,
    0:32:18 but for strictly illegal users,
    0:32:19 you have to rely on technology.
    0:32:21 No policy is gonna keep you safe.
    0:32:24 But then there’s this kind of gray area of unwanted stuff.
    0:32:27 And the unwanted stuff, you didn’t ask for it.
    0:32:30 It may not be illegal, but it’s super annoying
    0:32:32 and it’s unwanted and it can fill your inbox.
    0:32:35 And for those, you can put in rules
    0:32:36 because if somebody crosses those rules,
    0:32:39 you can litigate them or you can opt out of it.
    0:32:40 And so it regulates to unwanted.
    0:32:42 I could see that definitely happening here.
    0:32:44 And then of course, there’s the wanted stuff
    0:32:46 which doesn’t require any regulation.
    0:32:47 Is that a fair characterization?
    0:32:49 – That’s a really good characterization.
    0:32:52 I think you’ve said it really, really well.
    0:32:54 And the only other thing that I’ll say is right now
    0:32:57 because we consume things through a lot of platforms,
    0:33:00 platforms should be held accountable at some level
    0:33:05 to clearly demarcating what is real and what is not.
    0:33:08 Because otherwise it’s going to be really hard
    0:33:11 for the average consumer to know
    0:33:13 that this is AI generated versus this is not.
    0:33:17 So I think there’s a certain amount of accountability there.
    0:33:19 – Because the technology is where it is,
    0:33:22 putting the onus on the platforms to do best practices
    0:33:24 just like we did for spam, right?
    0:33:27 Like I rely on Microsoft and Google
    0:33:29 for the spam detection doing the same type of thing
    0:33:30 for the platform.
    0:33:32 It sounds like a very sensible recommendation.
    0:33:33 – Yeah.
    0:33:34 – All right, great.
    0:33:35 So let’s just go ahead and wrap this up.
    0:33:38 So key point number one is deepfakes
    0:33:39 have been around for a long time.
    0:33:43 We probably need a new name for this new generation
    0:33:46 and this isn’t just like some hypothetical thing
    0:33:48 but you’re seeing a massive increase.
    0:33:50 You said as much as one per day
    0:33:53 and the cost to generate has gone way down.
    0:33:57 Good news is that these things are evidently detectable
    0:33:59 and in your opinion will always be detectable
    0:34:02 if you have a solution in place.
    0:34:06 And then as a result, I think any policy should
    0:34:09 provide the guidance and maybe accountability
    0:34:10 for the platforms to detect it
    0:34:12 because we can actually detect it.
    0:34:15 And so listen, it’s something for people to know about
    0:34:17 but it’s not the end of the world
    0:34:19 and policy makers don’t have to regulate all of AI
    0:34:21 for this one specific use case.
    0:34:22 Is this a fair synopsis?
    0:34:24 – This is a beautiful synopsis, Martin.
    0:34:26 You’ve captured it really well.
    0:34:30 – All right, that is all for today.
    0:34:33 If you did make it this far, first of all, thank you.
    0:34:35 We put a lot of thought into each of these episodes
    0:34:37 whether it’s guests, the calendar touchers,
    0:34:39 the cycles with our amazing editor Tommy
    0:34:41 until the music is just right.
    0:34:43 So if you’d like what we put together,
    0:34:47 consider dropping us a line at ratethespodcast.com/a16z
    0:34:50 and let us know what your favorite episode is.
    0:34:53 It’ll make my day and I’m sure Tommy’s too.
    0:34:54 We’ll catch you on the flip side.
    0:34:57 (upbeat music)
    0:35:05 [BLANK_AUDIO]

    Deepfakes—AI-generated fake videos and voices—have become a widespread concern across politics, social media, and more. As they become easier to create, the threat grows. But so do the tools to detect them.

    In this episode, Vijay Balasubramaniyan, cofounder and CEO of Pindrop, joins a16z’s Martin Casado to discuss how deepfakes work, how easily they can be made, and what defenses we have. They’ll also explore the role of policy and regulation in this rapidly changing space.

    Have we lost control of the truth? Listen to find out.

    Resources:

    Find Vijay on Twitter: https://x.com/vijay_voice

    Find Martin on Twitter: https://x.com/martin_casado

    Stay Updated: 

    Let us know what you think: https://ratethispodcast.com/a16z

    Find a16z on Twitter: https://twitter.com/a16z

    Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

    Subscribe on your favorite podcast app: https://a16z.simplecast.com/

    Follow our host: https://twitter.com/stephsmithio

    Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.

  • A Big Week in Tech: NotebookLM, OpenAI’s Speech API, & Custom Audio

    AI transcript
    0:00:05 There’s elements of it that are almost similar to early chat GBT.
    0:00:12 Anyone who’s now building a conversational voice product can have access to that level of conversational performance.
    0:00:18 The majority of people may experience AI for the first time is actually going to be via the phone call.
    0:00:27 We’re taking the oldest and most information-dense of all of our mediums of communication and finally making it almost programmable.
    0:00:31 Phone calls are kind of this API to the world.
    0:00:39 Within a couple weeks of deploying their voice model, they’d had three million users do 20 million calls.
    0:00:42 Last week was yet another big week in technology.
    0:00:50 For one, Nobo Gelam, Google’s latest sensation, has been making its way across the Twitterverse with its new audio overview feature.
    0:01:00 The feature uses end-user customizable RAG, which basically means that people can create their own context window for generating surprisingly good podcasts across 35 languages.
    0:01:11 And to add to the voice mix, OpenAI held their developer day and announced their real-time speech-to-speech API, enabling any developer to add real-time speech functionality to their own apps.
    0:01:16 Plus, they noted a whopping three million active developers on the platform.
    0:01:28 Finally, we saw one video model company, Pika, break through the AI noise with their 1.5 model, giving us fodder to discuss what is really required to capture attention in 2024 and beyond.
    0:01:36 Today, we discuss all that and more with A16Z Consumer Partners, Olivia Moore, Brian Kim, and General Partner Anish Acharya.
    0:01:44 This was also recorded in two segments, one with Olivia and another with all three partners, so you’ll hear us pivot between the two.
    0:01:50 Plus, Anish actually predicted that this would be the year of voice, despite it never historically working as an interface.
    0:01:58 In fact, Microsoft CEO Satya Nadella even previously called the past decades generation of assistants “dumb as a rock.”
    0:02:01 Well, it certainly seems like returning a corner.
    0:02:04 Let’s get started.
    0:02:13 As a reminder, the content here is for informational purposes only, should not be taken as legal, business, tax, or investment advice, or be used to evaluate any investment or security,
    0:02:17 and is not directed at any investors or potential investors in any A16Z fund.
    0:02:23 Please note that A16Z and its affiliates may also maintain investments in the companies discussed in this podcast.
    0:02:34 For more details, including a link to our investments, please see a16z.com/disclosures.
    0:02:41 Another big week in tech, I think the biggest thing I’ve seen is Notebook LM, so just quick recap for the audience.
    0:02:46 Google is kind of known for these side quests becoming main quests, and this product actually has been around for a while.
    0:02:58 It originated in 2023, but its new audio overview feature has been taking over Twitter with these AI-generated podcast hosts, which are surprisingly good.
    0:03:01 And I’m saying that as a podcast host who has this job.
    0:03:10 And so basically what people can do is they can drop in their own information in a context window, and then it’ll use that to spin up these podcasts.
    0:03:13 Olivia, you’ve actually tried these out, right?
    0:03:17 Yeah, so I think it originated as something for researchers or academics.
    0:03:24 The idea was that you would store all of your notes, all of your papers, all of your information within this Google workspace.
    0:03:31 And then this new feature that they’ve added is these two AI agents essentially that play the role of podcast hosts,
    0:03:36 and they go back and forth talking about the data, asking questions, getting into examples.
    0:03:49 The thing that’s really interesting to me about it going viral in the past week or so has been there’s actually nothing that feels incredibly new or even incredibly in some ways cutting edge about it.
    0:03:55 Like it’s not the open AI brand new real-time model that cuts voice latency down to almost nothing.
    0:04:04 In fact, with Notebook LM, you have to wait three to five to sometimes ten minutes for them to generate the episode once you click the button.
    0:04:12 I think what’s really striking about it is the realism and the humanness of the voices and then also how they interact with each other.
    0:04:16 Yes, those fellow words, the intonation, the interruptions.
    0:04:18 Exactly, they disagree with each other, they interrupt each other.
    0:04:21 Like this is not just upload a script and get a read out.
    0:04:24 It does feel like two human beings talking.
    0:04:34 And to that point, the other kind of striking thing about it is it’s not just repeating or summarizing the points that you upload in whatever data sources.
    0:04:38 They’re actually answering and asking really interesting and deep questions.
    0:04:46 They’re making comparisons, they’re making analogies, they’re taking it a step deeper of almost like how would you teach someone about this topic?
    0:04:58 I uploaded basically a bunch of true crime court case filings and it did a podcast about the case and then it spent the last two minutes diving into the ethics of why are we entertained by true crime?
    0:05:03 Should we be using this information to create media, things like that?
    0:05:07 So it’s really kind of like a next level interpretation of the content, I would say.
    0:05:14 Totally, I’ve seen so many examples of this, someone uploaded just their credit card statement and they were able to grill them on that.
    0:05:20 Even that, I don’t think the grilling was prompted per se, it was like, just talk about this, find something interesting within this.
    0:05:25 Yeah, there has to be some sort of very creative LLM or something behind the scenes.
    0:05:30 One of the other youth cases I loved was someone uploaded their resume and their LinkedIn profile.
    0:05:38 And it made like an eight minute podcast describing them as this incredible legendary mythic figure and going over all the high points of their careers.
    0:05:45 I really like that because I see some people using some of the music LLMs and then using them for let’s say a really nice birthday song.
    0:05:55 And so when you played with notebook LLM, was it the kind of thing where sometimes you’re on, let’s say, Dolly or Mid Journey and you’re like, oh, it’s not quite what I want and you’re just playing the AI slot machine?
    0:06:01 Was it like that? Or was it first shot? I’m getting exactly the kind of podcast I was hoping for.
    0:06:14 It’s a little bit slot machine in that the output is different every time, but I would say it’s a lot more reliable in that almost every generation that I would do something would be interesting, it would be on topic, it would be usable.
    0:06:22 One example I did, I got very into it. At first I was sticking to uploading academic papers, I was like, I’m going to use this for its intended purpose.
    0:06:27 And then one of my generations, I was like, the hosts, they sound like they’re flirting with each other, right?
    0:06:36 Yes. They have such good chemistry. And so I was like, what would happen if I upload literally a one sentence document that’s like, I think you guys are in a secret relationship?
    0:06:44 And they went off on like a two to three minute podcast that sounds, I swear, like the meat cut in a romantic comedy or something.
    0:06:52 It’s incredibly emotionally compelling, I would say. And so now my vision, I have to do like a full audio drama, then we have to end it on Netflix.
    0:07:01 Exactly. It’ll be like the first fully AI avatar movie using the voices inspired by the notebook, LM characters.
    0:07:05 This one’s about AI, but like AI and relationships.
    0:07:05 Really?
    0:07:12 Yes, specifically AI that are like hosting a show like us.
    0:07:12 Interesting.
    0:07:15 And Google’s notebook, LM environment.
    0:07:16 Oh, wow.
    0:07:19 So like, could we be secretly dating?
    0:07:20 Exactly.
    0:07:20 That’s wild.
    0:07:22 That’s what the document asks.
    0:07:26 Someone thinks we’re giving away like secret love notes to each other through our banter.
    0:07:29 Well, what was the end? Did they agree?
    0:07:33 I mean, you have to listen to it and get your take.
    0:07:37 What if those AIs, you know, actually developed feelings for each other?
    0:07:38 Like real feelings.
    0:07:39 Yeah, exactly.
    0:07:43 So it’s like you’re saying two lines of code could fall in love over a spreadsheet or something.
    0:07:44 That’s the idea.
    0:07:44 Yeah.
    0:07:47 It’s kind of wild, but also kind of, I don’t know.
    0:07:48 I know, right?
    0:07:49 Intriguing.
    0:07:55 And so given that you have played around with it and that a lot of the feedback is really good
    0:07:59 and people are pleasantly surprised by this, what’s your reaction?
    0:08:02 Because like you said, there are products like this out there.
    0:08:06 I mean, with AI, there are so many trends as we’ve seen, like products that get really hot one week
    0:08:08 and then something more interesting comes along.
    0:08:10 Could be me just being optimistic.
    0:08:12 It feels like there’s something here.
    0:08:16 And I hate to make this comparison, but there’s elements of it that are almost
    0:08:18 similar to early chat GBT.
    0:08:22 In that one, it’s really usable even for people who aren’t academics,
    0:08:24 people who don’t know that much about prompting.
    0:08:29 Anyone can upload a paper and kind of generate a podcast.
    0:08:35 The other thing that feels chat GBTS is like people are already pulling it quote unquote off label.
    0:08:39 And maybe it’s not notebook LM itself that becomes the winning product.
    0:08:40 We’ll see.
    0:08:43 I think there’s a lot Google could do to extend this more.
    0:08:44 They could make it a mobile app.
    0:08:46 You could customize the voices.
    0:08:51 I could see it being used for kid bedtime stories if they tweaked it a little bit.
    0:08:57 But I think something about the format of personalized podcasts or personalized audio is going to happen.
    0:09:03 Some of the experiences or the podcast being generated are no doubt impressive,
    0:09:06 but also feel a little maybe gimmicky or like cool once.
    0:09:11 But is this really something that you can see evolving into something practical useful?
    0:09:16 I for one can see it actually becoming a real product because right now it’s doing podcasts,
    0:09:16 for example.
    0:09:22 But over time, it may be easier to add avatars or videos as backdrop of what they’re talking about.
    0:09:26 And that becomes basically a short from YouTube video that is very personalized.
    0:09:30 So one of the fun examples was like kids love Minecraft.
    0:09:34 I love Minecraft when there’s like a new bedrock edition that drops,
    0:09:36 and there’s like a release notes that are pages and pages long.
    0:09:40 And kids rely on YouTube to figure out what’s new, like what changed.
    0:09:44 If you drop the release note into notebook LM and just say, tell me what’s new
    0:09:46 and tell it in a way that kids love.
    0:09:51 And then it generates this 20 minute or 10 minute back and forth of a,
    0:09:53 can you believe this new update?
    0:09:55 It allows this character to fly.
    0:10:00 But those are the type of things that actually becomes really interesting in a everyday use case.
    0:10:04 It makes me want to have like a digital diary or something where you can upload it.
    0:10:07 And then it gives you like a podcast of like how the last month of your life has been.
    0:10:08 Oh my God.
    0:10:13 Because the innovation is less like a new medium and more how they’ve really unlocked
    0:10:18 something to your point around how to make any topic exciting and generate insights
    0:10:21 and make it something that you really want to listen to and spend time on.
    0:10:23 Potentially unlimited outputs.
    0:10:24 I totally agree.
    0:10:27 It could be videos, it could be avatars.
    0:10:31 The interesting thing about that is I’d always thought of it as you can read something,
    0:10:36 watch something or listen to something, but maybe a nuance of listening is listening to it
    0:10:37 in conversation format.
    0:10:41 I do think there’s something really magical about this, just the two hosts going back and forth on the top.
    0:10:42 Yes.
    0:10:45 There was a TikTok I saw yesterday that had 2 million likes,
    0:10:46 completely organic.
    0:10:50 And it was a law school student who was studying for her midterm and she had uploaded like,
    0:10:52 I don’t know, 60 pages of lecture notes.
    0:10:56 And then it generated a 12 minute podcast for her to review before the exam.
    0:11:01 If you even hear another human being telling a story around an example or a case,
    0:11:04 it makes it so much easier to remember and understand.
    0:11:06 You’re basically opening up another lane, right?
    0:11:09 Because you can read something as you’re listening to something,
    0:11:12 as you’re immersed in something else in the real world.
    0:11:16 Maybe another thing to talk about is OpenAI’s Dev Day.
    0:11:21 They released a lot, but maybe the highlight point was this real-time speech-to-speech API.
    0:11:25 Anish, I know you’ve thought a lot about this idea that real-time really matters
    0:11:29 for speech and that latency is almost like a metric that we’re going to hear a lot more about.
    0:11:30 Yeah.
    0:11:35 There’s a threshold above which voice doesn’t really work as a modality to interact with the
    0:11:37 technology because it doesn’t feel real.
    0:11:41 And below that threshold, which is maybe three or 400 milliseconds,
    0:11:43 sort of holds the illusion of talking to a person.
    0:11:46 Phone calls are kind of this API to the world.
    0:11:51 So it feels like the way that the majority of people may experience AI for the first time
    0:11:53 is actually going to be via the phone call.
    0:11:55 And that is unlocked by this real-time technology.
    0:11:58 And the crazy thing is like so much still runs on the phone system.
    0:11:59 Absolutely.
    0:12:01 Even if you just think about one vertical, like healthcare,
    0:12:04 it’s like taking incoming calls from patients.
    0:12:07 It’s like doctors calling other doctors, calling pharmacies, insurers.
    0:12:10 So if we think about how this becomes more real-time,
    0:12:13 are there different applications that you think are unlocked,
    0:12:15 like let’s say music, education?
    0:12:18 How does real-time voice maybe change some of those industries?
    0:12:20 Most of the EdTech products we’ve seen so far have been like,
    0:12:23 you attempt a homework problem, maybe then you take a screenshot,
    0:12:26 you upload it to an AI product, it tells you if it’s right or not.
    0:12:31 And now with real-time, both voice and some of the video and vision model stuff,
    0:12:33 it’s actually almost like having a tutor sitting next to you,
    0:12:36 going through it with you, even with some of the vision stuff.
    0:12:38 Show it your piece of paper.
    0:12:43 So now it’s like AI is moving towards actually helping you learn versus
    0:12:49 a lot of the use cases so far have been maybe cheating adjacent in like,
    0:12:50 how do I just get to the answer?
    0:12:52 Now what is your process?
    0:12:53 That’s actually really interesting.
    0:12:57 You’re basically saying that in a way the lack of latency allows
    0:13:03 for people to integrate in that moment and in the past maybe because there was more latency,
    0:13:06 people took shortcuts because they didn’t want to wait.
    0:13:09 Or if it’s with you, it can say here’s the way you’re doing it.
    0:13:13 Here’s another way actually that might make more intuitive sense for you to solve this math problem.
    0:13:18 It’s going along the journey of understanding with you versus just being kind of answers or
    0:13:21 outcome base, which a lot of the AI products have been historically.
    0:13:27 What’s really interesting about that is that there’s a sort of design language or design queues
    0:13:29 that are already built into conversations.
    0:13:33 So interrupting is one or the sort of uh-huh, uh-huh is another.
    0:13:38 So that actually should unlock much more interesting product experiences as well because,
    0:13:40 and of course the latency is necessary for that.
    0:13:44 But so is the ability to even understand these parts of sort of, I don’t know,
    0:13:48 they’re not quite nonverbal, but they’re not also a part of the explicitly spoken
    0:13:48 language.
    0:13:53 A lot of products, especially in consumer, it’s not just about being optimal per se
    0:13:54 or perfect, right?
    0:13:57 In fact, what a lot of people are commenting on when you see the notebook LLM examples,
    0:14:02 it is the filler words, it is the interrupting, it is the imperfections that people are drawn to.
    0:14:08 This is a big step forward and for anyone who tried to use the chat GBT voice mode before,
    0:14:12 essentially you would press a button, you would say something,
    0:14:16 the LLM would pause, it would interpret it, it would generate something to say back,
    0:14:19 and then it would return an answer, but it’d take at least a couple seconds.
    0:14:21 It was very buggy, it was very glitchy.
    0:14:25 It was more like sending a voice memo, having someone hear it,
    0:14:29 and send back a voice memo than having an actual live conversation with a human.
    0:14:36 And so the new model is truly more like almost zero latency, full live conversation.
    0:14:42 This has been available through chat GBT’s own advanced voice mode, which people are using
    0:14:46 and loving. But what happened this week at Developer Day was they’re essentially making
    0:14:52 that available via API for every other company. So anyone who’s now building a conversational
    0:14:58 voice product can have access to that level of conversational performance, which is huge
    0:15:03 and really exciting because it brings a lot of AI conversation products from barely workable,
    0:15:08 not really workable to suddenly extremely good and very human like.
    0:15:12 Yeah, totally. You had a tweet that said this is a massive unlock for AI voice agents.
    0:15:16 I’m expecting to see a lot more magical products in the next few months.
    0:15:20 We’re quickly leaving the era of latency and conversational experience being a blocker.
    0:15:22 Can you speak just a little more to that in particular?
    0:15:29 Yeah, absolutely. Many of their AI voice products didn’t really feel even SMB caliber in terms of
    0:15:35 quality, let alone maybe like an enterprise could actually deploy this. So now it is,
    0:15:40 I think arguably enterprise quality in terms of real companies being able to replace humans
    0:15:45 on the phone with an AI on the phone. We’re seeing this for all sorts of use cases.
    0:15:51 The most obvious is maybe having someone answer the phone at a pizza shop to take orders or at a
    0:15:56 small business to book nail appointments, all the way to things that are a lot more complicated,
    0:16:01 like even doing interviews, first round interviews with AI, which is crazy to think about,
    0:16:08 but it’s happening, or even more kind of vertical specific use cases like freight brokers spend
    0:16:13 all day on the phone calling carriers, calling truckers and trying to find someone to haul a
    0:16:20 load in a certain price range. Now you could do that with an AI that can call 100 carriers at once
    0:16:25 and negotiate the price instead of having a human being do those calls sequentially all day.
    0:16:29 This new API, and there’s other open source attempts at the same type of model,
    0:16:33 is really going to allow those products to shine. Yeah, and some of the products you’re
    0:16:38 describing are kind of voice first, but many of the apps that we’ve had to date
    0:16:42 are typically not voice first, perhaps because we actually haven’t had the technology.
    0:16:48 And so I want to refer to Anisha’s big idea at the end of 2023, which right now feels very
    0:16:53 accurate. He was right on. Yeah, it said that voice first apps will become integral to our lives,
    0:16:58 and he basically says that despite voice specifically being the oldest and most common form of human
    0:17:03 communication, it’s never really worked as an interface for engaging with technology.
    0:17:08 It feels like voice is one of the biggest things that’s being unlocked by AI. Voice is the easiest
    0:17:13 content to create, and we’re all creating audio all day every day, essentially, but that content
    0:17:20 has never really been captured or used or automated in some ways. Like now, even outside of real time,
    0:17:25 there are so many products that will listen to your meeting and will hear you say something and
    0:17:32 can automatically slack someone with a follow up or use it to trigger a commit and GitHub or a task
    0:17:37 on a sauna that your team has to follow up on. And so I think what we’re seeing now, both real
    0:17:42 time voice and non real time voice is we’re taking the oldest and most information dense of all of
    0:17:48 our mediums of communication and finally making it almost programmable and usable in a really
    0:17:54 powerful way. The one thing I think we didn’t quite predict when we were forecasting voice for
    0:18:01 this year was that it’s really, really been working for B2B and not as much on consumer quite yet.
    0:18:07 We’re getting there. I think on B2B, even thinking about the voice agents, a lot of businesses are
    0:18:12 struggling to find people to answer the phones for all sorts of roles or struggling to retain them.
    0:18:17 It’s expensive. And so it’s supernatural to plug in an AI that can perform at similar quality.
    0:18:22 The consumer use cases are a little bit less obvious. It’s probably worked the most in companion
    0:18:28 so far. So again, chat, GBT advanced voice mode or character AI, I think they announced within a
    0:18:34 couple weeks of deploying their voice model, they’d had three million users do 20 million calls.
    0:18:40 Really? Yes. Wow. Because if you’re spending hours each day anyway, talking to this companion,
    0:18:46 giving it a voice and making it more real makes a lot of sense. So that to me was like the shining
    0:18:53 star of voice so far. OpenAI did highlight two other use cases on developer day in consumer.
    0:19:00 And both of them were actually these kind of high touch, expensive human services almost
    0:19:06 that are now democratized with AI. So one of them is a company called Speak that does language
    0:19:11 learning. This might be controversial. I love Duolingo as a product. I love it as a brand,
    0:19:15 but I think it’s hard to use it to learn a language end to end because it’s just limited
    0:19:20 as an interface. So if you really want to learn a language, you might have to pay someone, I don’t
    0:19:26 know, $50 to $100 an hour to tutor you. And so the idea of Speak is you have an AI voice agent
    0:19:30 that is essentially your language tutor, and it’s much more accessible and affordable. So that was
    0:19:36 one. And then the second one they highlighted was what if you had a nutritionist via AI? So this
    0:19:40 is a product called Healthify where you can send in photos and then talk live about what you’re
    0:19:45 eating every day in your diet. So I think we’ll see more of those use cases unlocked with better
    0:19:50 voice model. Yeah, I need that. I’ve been saying for a while, I didn’t think of it specific to
    0:19:54 voice, but that I need an AI to just call me out on my BS to be like, yeah, these are your goals,
    0:19:58 you said you were going to run like, yeah, you didn’t do the things that you said you were going
    0:20:04 to do. But also what you’re describing use the Duolingo versus Speak example. But in Anisha’s
    0:20:09 prediction, he also talks about how, yes, some of these big companies are going to integrate these
    0:20:14 APIs or integrate this technology. But Gmail probably still going to look like Gmail. And so
    0:20:18 how do you think about that balance between the incumbents utilizing this technology and then
    0:20:23 what’s going to sprout that’s completely new. It’s really interesting and something that we watch
    0:20:26 really closely and consumer in particular, because you would think that the Google’s the
    0:20:31 Microsoft’s have all of your data, they have all of your permissioning, there’s a lot that they
    0:20:37 could do. I think what we’ve seen is they’re structurally in some ways disadvantaged in building
    0:20:42 towards this AI shift in a really native way. One, it’s like, these are big companies now,
    0:20:46 they have a lot of people, they have a lot of competing priorities. And then the second thing
    0:20:53 would be, in some ways, they would cannibalize their own products, like RV has been Google is
    0:20:59 likely to maybe add AI to augment Gmail, but are they likely to create the AI native version of
    0:21:05 Gmail that you could only conceptualize in the past three to six months, probably not just because
    0:21:10 again of how big of a company they are and the fact that they have so much riding on the continued
    0:21:16 success of the existing product. A good example of this is actually Zoom added transcriptions.
    0:21:22 Are people using that? Yes, but there’s also been a ton of products that are independently
    0:21:27 successful in doing AI meeting notes. And those largely are building towards more specific and
    0:21:32 opinionated workflows for different types of jobs or tasks. And it’s just something that Zoom is
    0:21:36 never going to do because they’re such a broad based platform. Talk about a completely new
    0:21:40 platform like Imagine Zoom, but it’s asynchronous. Yes, right. They’re never going to build that
    0:21:46 to a point because they’re inherently synchronous. Clearly open AI is investing in voice, right?
    0:21:51 And that’s not necessarily a given, right? If you think about, they also do imagery,
    0:21:56 they haven’t really talked about Dali in a while, right? They also do video. Sora came out a little
    0:22:01 while ago, but there really seems to be this voice push despite them operating across modalities.
    0:22:03 Is that a signal people should be paying attention to?
    0:22:08 I think so. I think we’ve seen already almost, even though it’s still so, so early, like
    0:22:15 eras of AI so far. Creative Tools was the first era and still a massive era. And I think we saw
    0:22:20 a ton of investment in image generation, video generation, music generation, much of which
    0:22:28 is still happening, especially it feels like as AI moves from pure consumer use cases into more
    0:22:35 kind of controllable, highly monetizable enterprise use cases, it does feel like voice is kind of a
    0:22:42 unique unlock in that it’s a real game changer for companies in particular to be able to capture
    0:22:49 and utilize this audio data that they never had before. Maybe another thing worth talking about
    0:22:54 here from Dev Day is that they announced that they have three million active developers in the
    0:23:01 ecosystem and they tripled the number of active apps in the last year. Since you’ve been studying
    0:23:06 consumer for so long, maybe ground the audience and how much quicker is this happening per se
    0:23:11 than, let’s say, the app era when Apple released its app store. How long did it take for three
    0:23:16 million active developers to be building on it? And just how big is that kind of number today?
    0:23:18 Yeah, that’s a great question. I have no idea.
    0:23:23 As you were asking the question, I was like, do I know that for app store? I’m like, I do not.
    0:23:25 Well, it took, I assume, years.
    0:23:29 Three million developers, that’s incredible. Like my math was like, look, I don’t know the
    0:23:34 app store number, but let’s say each developer has a ability to, I don’t know, like maybe reach out
    0:23:39 to hundreds or thousand unique users. That’s sort of how I think about basically the reachability
    0:23:43 of what they’re building. I think the other question is like, what is the revenue per developer in
    0:23:49 the app store and is that a proxy for an AI? Yeah, that’s super interesting. There is a data that I
    0:23:55 think I put out where you look at, it’s not necessarily the app store ones, but it’s the SaaS,
    0:24:00 like historical SaaS companies versus JNAI companies and how the JNAI companies
    0:24:07 are reaching a scale of revenue way faster than their SaaS counterparts. It’s very interesting.
    0:24:12 Yeah, I think a big part of that though is because JNAI is so well set up for consumption revenue.
    0:24:17 And so many SaaS businesses are SaaS. They’re like, you pay a fixed fee for the service monthly.
    0:24:21 And with a lot of these new businesses, you’re paying on a consumption basis.
    0:24:25 You’re also pricing it as a subset of labor costs, which are traditionally priced far
    0:24:29 higher than software costs. I think that’s like a far more compelling argument for why the revenue
    0:24:36 ramp is much faster versus I think the reason why the report said was because the JNAI companies
    0:24:42 require training costs upfront, therefore they’re imperative to make money as higher than SaaS,
    0:24:47 which maybe, but we know the ones that are making money aren’t necessarily incurring a huge training
    0:24:52 cost upfront. Much more likely as they’re replacing labor costs or it’s just so useful or so unique
    0:24:58 that the willingness to pay is just higher. For sure. I might buy that argument in consumer in
    0:25:03 that the willingness to pay of consumers is way higher post-JNAI than pre-JNAI, so maybe,
    0:25:08 but for SaaS, I mean SaaS businesses have always existed to make money. But the developer community
    0:25:12 at 3 million people are actively developing on it today based on how old this is platform.
    0:25:16 Like that is incredible. Yeah, I also think I’m seeing so many people who wouldn’t have previously
    0:25:22 called themselves a developer or creating just really small apps or even using the API for themselves
    0:25:26 in a way that if we use the parallel of the app store in the past, you weren’t really creating
    0:25:30 an app for yourself back in the day. That was like the barrier to entry for that would just be too
    0:25:35 high and it just wasn’t on many people’s radars. You know, the story of a lot of productivity
    0:25:41 in prosumer companies is enabling app creation. Like Notion is a big app platform. Actually,
    0:25:45 people have created these like daily habit tracker apps and a bunch of other things in the Notion
    0:25:49 app store. Yeah, agencies built on top, yeah. Totally, yeah. Airtable, obviously this product’s
    0:25:53 like retool, but there’s a lot of people who have been or at least this like latent demand to make
    0:25:58 apps, especially for people that are non-technical in a business context or a hobbyist context.
    0:26:04 And I think the AI, I know the AI thing is really unlocking it. Yeah. The app store example is a
    0:26:09 very good one because we’re seeing this maybe fragmentation in a positive way of the types
    0:26:15 of developers that are building on open AI models. There’s literally people who we talk to who are
    0:26:20 like, I’m never going to raise venture funding. I am printing cash basically. I’m making a million
    0:26:26 or two million dollars a month off of this. Not always thin, sometimes very sophisticated kind
    0:26:31 of products that targets maybe a really specific use case. So we see that and that could be an
    0:26:35 open AI developer, but also we could see a developer who’s, no, I’m going to build a $50
    0:26:41 billion company utilizing or fine-tuning these models. So similar to the app store, we saw
    0:26:46 a big range of people who are like, I’m just going to be a solopreneur making an app, too. I’m going
    0:26:53 to build a generational business on top of the app store. Maybe the difference to me here so far has
    0:26:59 been kind of like, as with everything in AI, the slope of the curve or the speed of ramp. I don’t
    0:27:04 think we often saw, especially in the early days of an app store, solopreneurs making millions of
    0:27:09 dollars a month. That’s something that has been very uniquely enabled by AI. Yeah. And you see this
    0:27:16 overlapping with the code LLM space, right? You’ve gone closer and replete and all of these tools that
    0:27:21 allow people who couldn’t code before to become a developer. Totally. Yes. You don’t have to be a
    0:27:26 developer or a designer or there’s so many skill sets now that you can abstract away to AI as long
    0:27:32 as you have good taste and good ideas. That tooling did not exist in the app store era and now exists
    0:27:38 in the AI era. Well, maybe to that end, clearly there’s a lot of building happening. And we’ve
    0:27:43 talked about this before, but I’d love to talk about the playbook, right? Because you’re going to
    0:27:48 build something within AI. It’s more competitive than ever to get that attention. And so maybe one
    0:27:54 frame for us to talk about that against is Pika’s launched 1.5 this week. And I just saw so many
    0:28:00 meme videos. It was so viral. People squishing things and inflating things, right? Taking a meme
    0:28:06 and distorting it. Exactly. It was actually really fun. So in a pretty intuitive way, I understand
    0:28:11 why that kind of model went viral. But we are getting to the point where is there fatigue when
    0:28:15 someone releases a new model? I’d love for you to just maybe break down what you might call the
    0:28:22 anatomy of a successful launch in this world. If you think about video as a category, when Sora
    0:28:29 first came out with their examples, minds were blown. Yes, minds were blown. And I think that
    0:28:35 became this like front of mind of, oh my God, you can create and generate videos. Now, the interesting
    0:28:40 thing about video is that it’s not all created equal, right? There’s a character centric video,
    0:28:46 and then you have more of a scene generation video. What is happening in the scene, the content density
    0:28:52 of the video always mattered, right? Slow motion movement of the scene is video, but it’s a lot
    0:28:58 less interesting. Cat walking around a garden. Interesting, but cat’s moving. Cool. What we’re
    0:29:05 seeing now is these products are becoming a lot more opinionated and a lot more specific, if you
    0:29:11 will. So we talked about Pika, but you also have the likes of Vigil, where it’s templatized of what
    0:29:16 you can do where little yachty, like dance, walkout scene. That’s very opinionated, like it’s not any
    0:29:22 video. It’s a very specific movement and scene where you’re putting yourself in. Pika’s the same
    0:29:28 thing where all the sort of templates that are going viral are you take a specific object in the
    0:29:35 video and you’re modulating it, whether you’re squishing it, blowing it up, like inflating it,
    0:29:41 floats away. It’s sort of unexpected. It is unexpected what’s happening in the video, right?
    0:29:46 It’s not a cat walking and oh, it’s at point A and might go to point B. How interesting. You don’t
    0:29:53 expect the meme guy looking at another woman to actually be squished in a picture. You don’t expect
    0:29:58 all these different meme characters. We’ve blown up all of a sudden. And I think that unexpectedness
    0:30:04 is sort of the next evolution of what’s happening. Yeah. I mean, one thing that was really interesting
    0:30:11 there is there’s a subset of things that people expect from video and with AI, it’s not enough
    0:30:15 to just give people that. Or maybe there is some subset if you’re creating a stock video company,
    0:30:20 that’s one thing. But in order to go viral, in order to garner attention in this very busy world,
    0:30:25 you need some sort of not known quantity. An opinionated point of view on what that
    0:30:30 should be, right? They could have easily said, oh, like we want video to be longer because that’s
    0:30:34 hard. That’s really hard. Like 30 second video with some consistency in the scenes are difficult
    0:30:39 things to do. They could have done that. But instead, the team decided, you know what, we’re
    0:30:44 going to pick like objects in the scene and do weird stuff with it. Do you think that’s required
    0:30:50 now to basically design around some sort of viral element? I think if there has been a large
    0:30:56 shocking development in the underlying modality, again, video with Sora type, like you do need some
    0:31:04 unexpected element of, again, opinion to garner attention, or the quality just needs to be
    0:31:09 order of magnitude better, not just 20% better, but much better than I think you get attention.
    0:31:14 But that’s the underlying tech stack evolution, which I think will continue to see as well.
    0:31:18 So I wouldn’t say it’s like a playbook of the only way to do it is to come with wacky,
    0:31:23 like very attention grabbing things. There’s of course the underlying technical evolution
    0:31:26 that will continue to sort of push the boundary forward.
    0:31:35 All right, that is all for today. If you did make it this far, first of all, thank you.
    0:31:38 We put a lot of thought into each of these episodes, whether it’s guests, the calendar
    0:31:44 Tetris, the cycles with our amazing editor Tommy until the music is just right. So if you’d like
    0:31:50 what we put together, consider dropping us a line at ratethespodcast.com/a16z. And let us know
    0:31:56 what your favorite episode is. It’ll make my day, and I’m sure Tommy’s too. We’ll catch you on the flip side.
    0:32:00 [Music]
    0:32:10 [BLANK_AUDIO]

    Last week was another big week in technology. 

    Google’s NotebookLM introduced its Audio Overview feature, enabling users to create customizable podcasts in over 35 languages. OpenAI followed with their real-time speech-to-speech API, making voice integration easier for developers, while Pika’s 1.5 model made waves in the AI world.

    In this episode, we chat with the a16z Consumer team—Anish Acharya, Olivia Moore, and Bryan Kim—about the rise of voice technology, the latest AI breakthroughs, and what it takes to capture attention in 2024. Anish shares why he believes this could finally be the year of voice tech.

     

    Resources: 

    Find Olivia on Twitter: https://x.com/omooretweets

    Find Anish on Twitter: https://x.com/illscience

    Find Bryan on Twitter: https://x.com/kirbyman01

     

    Stay Updated: 

    Let us know what you think: https://ratethispodcast.com/a16z

    Find a16z on Twitter: https://twitter.com/a16z

    Find a16z on LinkedIn: https://www.linkedin.com/company/a16z

    Subscribe on your favorite podcast app: https://a16z.simplecast.com/

    Follow our host: https://twitter.com/stephsmithio

    Please note that the content here is for informational purposes only; should NOT be taken as legal, business, tax, or investment advice or be used to evaluate any investment or security; and is not directed at any investors or potential investors in any a16z fund. a16z and its affiliates may maintain investments in the companies discussed. For more details please see a16z.com/disclosures.