Dave Asprey: Biohacking Your Way to Better Health and Business Success | Mental Health | E351

AI transcript
0:00:02 Today’s episode is sponsored in part by Airbnb,
0:00:06 Open Phone, Shopify, Mercury, Built, Indeed,
0:00:07 and Microsoft Teams.
0:00:09 As always, you can find all of our incredible deals
0:00:12 in the show notes or at youngandprofiting.com slash deals.
0:00:16 I have the average response time in my brain
0:00:17 of an 18-year-old.
0:00:18 Dave Asprey is an entrepreneur,
0:00:19 the father of biohacking,
0:00:22 and there’s literally not a more qualified expert
0:00:23 in the world on this topic.
0:00:27 It’s silly to run a business and not manage your biology.
0:00:29 Your body is lazy by design,
0:00:32 and the flip side of laziness is efficiency.
0:00:34 You’re just wasting time in the gym.
0:00:35 Being fit is important,
0:00:37 but it does not follow that spending more time
0:00:39 in the gym makes you more fit.
0:00:42 If you can learn to recover faster than Mother Nature intended,
0:00:44 you can do way more in your life.
0:00:46 And that’s what biohacking really is about.
0:00:48 Now I have the body I want without a lot of work,
0:00:52 because if you do that, you’re captain of your own ship
0:00:53 and it changes everything.
0:00:55 How would you approach going to the gym?
0:00:57 What you would do is you would,
0:00:58 and then you make sure you have animal protein
0:01:00 right after you work out.
0:01:01 What should we know about meat?
0:01:05 Grass-fed red meat is the healthiest meat
0:01:06 that most people can eat.
0:01:08 What’s the most unconventional thing
0:01:10 that you’re doing right now to achieve your age goal?
0:01:13 Wow, I do everything.
0:01:33 Yeah, fam, are you struggling to find the willpower
0:01:35 and the energy you need to get things done?
0:01:38 How would you like to do less but get even better results?
0:01:40 Well, my guest today is going to tell us how,
0:01:43 and it all starts with using your own laziness
0:01:44 to your advantage.
0:01:46 Well, I’m so pumped to hear from the goat
0:01:49 of biohacking himself, Dave Asprey.
0:01:50 Dave Asprey is an entrepreneur,
0:01:52 the father of biohacking,
0:01:54 and the author of books like Bulletproof Diet,
0:01:57 Superhuman, and most recently, Smarter Not Harder.
0:01:59 I first talked to Dave back in episode 149
0:02:01 about his biohacking journey
0:02:03 and his advice on diet and fasting.
0:02:05 Today, he’s going to share with us
0:02:08 some of his latest and most innovative biohacking insights,
0:02:11 including how to take control of your body’s operating system
0:02:15 and maximize your own performance using minimum effort.
0:02:17 I can’t wait to jump right in
0:02:21 with the goat of biohacking himself, Dave Asprey.
0:02:23 Dave, welcome to Young and Profiting Podcast.
0:02:25 I’m happy to be here.
0:02:28 I am so pumped to speak with you.
0:02:30 You are the father of biohacking.
0:02:32 You literally invented the term,
0:02:35 and there’s literally not a more qualified expert
0:02:36 in the world on this topic.
0:02:38 So, so happy to have you here.
0:02:41 So we last talked three years ago on the podcast,
0:02:43 which feels like such a long time ago.
0:02:46 And I think the most memorable part of the interview
0:02:49 is when I called you by your biological age
0:02:51 and you told me that I was ageist.
0:02:55 And you mentioned that you are a 48-year-old
0:02:57 who aligns with being 28 years old
0:03:03 because you believe you will live to be at least 180 years old.
0:03:05 And at the time you were 28% of your goal.
0:03:07 And so, like I mentioned three years ago,
0:03:11 there was AI, but nobody was really talking about AI even.
0:03:14 Like we didn’t even mention it one time in the conversation.
0:03:16 So I’m curious to know,
0:03:18 how old do you think you’re going to live to now?
0:03:21 I am sticking to at least 180.
0:03:25 And it’s funny, there are a group of people
0:03:28 in the longevity field who are kind of afraid of death.
0:03:30 And it’s like, I’m never going to die.
0:03:33 And look, the universe is going to end at some point.
0:03:35 I’m willing to wait around till that.
0:03:37 And I don’t think 180 is an upper limit.
0:03:40 I just think it’s 50% better than our current best.
0:03:45 And this week I celebrated my 29% birthday.
0:03:49 So I just look at my birthdays now
0:03:52 as a percentage of my minimum acceptable duty life.
0:03:55 And I think that has an effect on the cells themselves.
0:03:58 There are interesting studies
0:04:00 where they’ll take really old people
0:04:03 and they’ll make a special, like a hotel
0:04:06 with all the TV shows and all the furniture
0:04:07 from when they were young.
0:04:09 And then their biological markers of aging go down.
0:04:11 So I just keep reminding myself,
0:04:13 like I’m somewhere in my mid thirties or less.
0:04:16 And that’s how I see the world.
0:04:18 And I was only kidding when I said you were ageist.
0:04:22 But the idea here is there are people out there
0:04:23 who have the attitude,
0:04:26 they have the brains of being at 32 years old
0:04:29 and they might be substantially older than that.
0:04:32 And I learned most of biohacking from people
0:04:34 in their seventies and eighties when I was 26 years old.
0:04:39 So I want to find the people who have lots of calendar years
0:04:41 who have young energy and like, what are you doing?
0:04:43 Because that’s where we learn.
0:04:44 That’s so interesting.
0:04:48 So you’re saying that you basically are telling yourself
0:04:50 that you’re a certain age
0:04:53 because you believe that your cells are acting differently
0:04:55 because you’re telling yourself
0:04:56 that you are a younger age.
0:04:57 Did I get that right?
0:05:01 The power of self-deception works on cells.
0:05:03 We call it placebo, but it’s totally real.
0:05:06 In fact, a lot of pharmaceuticals get approved
0:05:07 that are 10% better
0:05:08 than just what your mind can do on its own.
0:05:11 We’ve all read Think and Grow Rich.
0:05:12 I read that when I was 16.
0:05:16 And I’ve been an entrepreneur my whole life.
0:05:19 And we know that having a positive mindset,
0:05:20 visualization matters.
0:05:22 So why would it only matter in your business?
0:05:23 It doesn’t even make sense.
0:05:27 I love the concept of being able to identify
0:05:29 with whatever age that you want.
0:05:34 I myself look 10 years younger than I really am.
0:05:37 And people often get really confused.
0:05:40 They think I’m in my mid-20s and I’m in my 30s.
0:05:43 And it’s to my advantage in the business world for sure.
0:05:46 But lately, I don’t even want to tell people my age.
0:05:48 I feel like it’s not their business.
0:05:50 And I feel like in the future,
0:05:54 people won’t really identify with their biological age.
0:05:55 Do you feel like that’s true?
0:05:57 We’re getting to that point.
0:06:00 And it’s funny, when I was 24
0:06:03 and I was building out my tech entrepreneur career,
0:06:06 I went to the hairdresser.
0:06:09 I’m like, can you give me some gray right here on the sides?
0:06:11 And they’re like, why would you ever want that?
0:06:12 We don’t have gray hair dye.
0:06:14 And I said, well, I know that I’m going to make
0:06:18 $20,000 a year more when I go into a job
0:06:20 because they’re going to say, oh, he has experience.
0:06:23 And so you want to look like you have enough experience
0:06:25 for people to take you seriously.
0:06:28 Because if you look like you’re 25 and you’re 45,
0:06:31 you’re not going to be given the kind of respect you think.
0:06:33 And in entrepreneurship, it matters less,
0:06:36 except if you’re going in with a bunch of
0:06:38 old stodgy government bureaucrats
0:06:39 and trying to sell them your new service,
0:06:42 they want to see that you’ve got enough experience.
0:06:45 So there’s probably around 30 to 35
0:06:46 is where you want to be pinned
0:06:49 in terms of how you look and how you think.
0:06:52 Because by the time you’re mid-30s,
0:06:54 you figured out enough stuff
0:06:56 to not do the things you would have done
0:06:58 when you were 22 or 25.
0:07:01 And I think that’s where you maximize your value
0:07:03 as a business partner.
0:07:05 And it’s fine if you’re 50.
0:07:06 In fact, you probably have more experience,
0:07:09 but it’s better if you have the experience of being 50.
0:07:11 They think you’re 35 and then you just outplay them.
0:07:12 Exactly.
0:07:14 That’s why I said it’s definitely to my advantage.
0:07:17 I need to just stay looking 30 years old forever.
0:07:19 So what’s the most unconventional thing
0:07:22 that you’re doing right now to achieve your age goal?
0:07:25 Wow, I do everything.
0:07:29 So I wrote a major book on longevity
0:07:32 called Superhuman that outlines all of this.
0:07:35 And there’s seven pillars of aging.
0:07:37 And you’ll get, well, what’s the most unusual thing?
0:07:40 Recently, I went down to Costa Rica
0:07:43 and I reset my central aging clock.
0:07:47 And what that means is I sat every day for a couple hours
0:07:48 with focused ultrasound beams
0:07:51 hitting the hypothalamus in my brain
0:07:52 while getting stem cells.
0:07:55 So they could actually cross the blood-brain barrier.
0:08:00 And the effect on cognitive function is really powerful.
0:08:02 If you’ve looked at aging lately,
0:08:02 you’ve seen people say,
0:08:04 we can reverse cell aging.
0:08:05 Okay, that’s nice.
0:08:06 But if your brain thinks you’re old
0:08:08 and your brain actually is aging
0:08:10 and your cells are less old,
0:08:12 okay, you’ve got some of the longevity.
0:08:13 But having a young brain,
0:08:16 having done a ton of neurofeedback on my brain
0:08:18 to train it to be more effective,
0:08:21 to be more powerful and to be more efficient
0:08:22 at the same time,
0:08:25 that combination is pretty incredible.
0:08:28 And I do all the other stuff you’d expect,
0:08:29 like tons of stem cells.
0:08:34 And making sure my cognitive systems work epically well.
0:08:35 The cool thing is,
0:08:36 as you age,
0:08:38 your brain slows down a little bit
0:08:39 unless you do something about it.
0:08:40 And we can measure that.
0:08:43 So I have the average response time in my brain
0:08:44 of an 18-year-old.
0:08:45 So whatever I’m doing is working.
0:08:47 Wow, I love that.
0:08:49 And I’m going to pick your brain later on
0:08:51 about how we can improve our brain health.
0:08:55 Let’s talk about the boom of biohacking
0:08:56 since we last talked.
0:08:59 I’ve had Ben Greenfield on the show
0:09:00 and Gary Brucker and all these guys.
0:09:04 Do you feel like there’s different schools of thoughts
0:09:05 when it comes to biohacking?
0:09:08 Biohacking, the definition,
0:09:09 when I first came out with this,
0:09:11 it’s the art and science of changing
0:09:12 the environment around you
0:09:13 and then inside of you
0:09:15 so you have control of your own biology.
0:09:19 And the areas that we play in
0:09:20 are longevity,
0:09:22 which is a big focus for me,
0:09:23 cognitive function,
0:09:25 and then I’m going to call it
0:09:27 the spiritual or the happiness side of things.
0:09:30 And I’ve been putting a lot of
0:09:31 weighting of my effort
0:09:33 behind those three areas.
0:09:35 And you’ll see a lot of people
0:09:38 who maybe are newer to the biohacking scene.
0:09:39 They read a bunch of stuff
0:09:41 and decide they want to write a book
0:09:41 or start a podcast.
0:09:43 And the reason I didn’t trademark
0:09:44 the word biohacking
0:09:46 is I wanted it to be a global movement.
0:09:48 I don’t own biohacking.
0:09:48 I just started it.
0:09:50 People call me the father of biohacking.
0:09:53 So I do see people who are saying,
0:09:54 I’m just a longevity person
0:09:55 and there’s a longevity conference.
0:09:57 And then I’ll see people say,
0:09:58 well, I’m a biohacker.
0:09:59 I just have some red light
0:10:01 and some cold plunges.
0:10:03 I’m like, those are very old biohacks.
0:10:03 That’s great.
0:10:05 And all of these are helping people.
0:10:07 What’s maybe most refreshing
0:10:09 is that biohacking has crushed
0:10:10 the vegan diet.
0:10:14 And having been a raw vegan
0:10:15 at one time in my life,
0:10:16 which is really bad for you,
0:10:18 what inspires me the most is
0:10:20 I write all of my posts,
0:10:21 all my podcasts.
0:10:22 If someone had just told me this
0:10:23 when I was 20,
0:10:24 it would have saved me
0:10:25 two and a half million dollars
0:10:27 and it would have saved me
0:10:28 an enormous amount of suffering,
0:10:29 both the spiritual,
0:10:30 emotional suffering
0:10:32 and physical suffering,
0:10:34 having lost 100 pounds,
0:10:36 having made my brain work better
0:10:37 than it ever has.
0:10:39 So I try to keep it balanced.
0:10:41 It also comes down to
0:10:42 what’s your goal?
0:10:43 Because the things
0:10:45 that make old people young
0:10:46 are the things
0:10:47 that make young people powerful.
0:10:49 So let’s say you’re 30
0:10:49 and you say,
0:10:50 oh my gosh,
0:10:51 I’m going to do biohacking.
0:10:53 Now I have the body I want
0:10:54 without a lot of work.
0:10:55 Because if you’re an entrepreneur,
0:10:56 you don’t have time
0:10:58 to spend 10 hours a day
0:10:59 on longevity
0:10:59 and going to the gym
0:11:00 because you’re actually
0:11:01 building a company
0:11:02 and you probably have
0:11:03 some sort of romantic interest
0:11:05 and like you’re balancing all this.
0:11:06 You could also meditate
0:11:07 for four hours a day
0:11:09 and we just don’t have time for that.
0:11:11 So how do I make it
0:11:12 really effective
0:11:13 and how do I make it
0:11:14 take a small amount of time
0:11:16 for my brain to work,
0:11:18 for me to have epic levels of energy
0:11:19 and just more resilience
0:11:21 than anyone else?
0:11:23 And if you can do that,
0:11:25 you will be really successful,
0:11:28 not just in your entrepreneurial life,
0:11:29 but in your personal life.
0:11:31 And it depends on
0:11:33 how many friends you have
0:11:34 of different ages.
0:11:35 show me an entrepreneur
0:11:37 who’s killing it at work
0:11:38 when their relationship
0:11:39 is falling apart at home.
0:11:40 It doesn’t work.
0:11:41 So your relationships
0:11:43 are a part of your environment
0:11:44 that affects you
0:11:45 as a biohacker.
0:11:47 So we want happiness.
0:11:48 We want the ability
0:11:51 to be in whatever state we choose,
0:11:52 whether it’s focused or relaxed
0:11:54 so no one can trigger us.
0:11:56 You can’t do just one thing.
0:11:56 You have to have brain.
0:11:57 You have to have energy.
0:11:59 You need to have your body.
0:11:59 You need to have your longevity.
0:12:02 It’s just a lot easier
0:12:03 and cheaper to do this
0:12:04 if you start in your 20s or 30s
0:12:05 than if you wait
0:12:06 till you’re 40 or 50.
0:12:08 And I know that you wrote
0:12:09 a recent book called
0:12:10 Smarter, Not Harder,
0:12:11 and we’re going to dive
0:12:13 into a lot of those concepts today
0:12:14 so that we can learn
0:12:16 how we can do biohacking
0:12:16 more efficiently,
0:12:17 like you said,
0:12:19 because we are busy entrepreneurs.
0:12:20 We don’t really have time
0:12:21 to meditate for hours
0:12:23 or work out for hours
0:12:25 and do these diets
0:12:26 that don’t work.
0:12:27 So one last question
0:12:29 before we jump
0:12:30 into that kind of stuff.
0:12:32 Biohacking has received
0:12:33 a lot of criticism.
0:12:34 A lot of people call it elitist.
0:12:36 They call it unscientific.
0:12:37 What are your thoughts
0:12:38 around that?
0:12:38 You know,
0:12:39 there’s always been
0:12:41 seventh grade bullies
0:12:41 who don’t like something
0:12:43 so they just insult it
0:12:43 instead of saying
0:12:44 something meaningful.
0:12:47 And you can say
0:12:49 biohacking is non-scientific,
0:12:50 except there’s this weird thing
0:12:51 we do called science
0:12:52 as biohackers.
0:12:53 Say,
0:12:54 I wanted to get this result,
0:12:55 so what are the things
0:12:57 that have scientific studies
0:12:57 behind them
0:12:59 or just have clinical evidence
0:13:00 behind them?
0:13:01 Let’s try those
0:13:02 and measure the results.
0:13:03 And when someone says
0:13:04 biohacking isn’t scientific,
0:13:06 these are the same kind
0:13:06 of people that will say
0:13:08 A-B testing your ads online
0:13:09 is not scientific.
0:13:10 What do you mean
0:13:11 it’s not scientific?
0:13:12 I tried it and it worked
0:13:13 or it didn’t work.
0:13:14 And the thing about being
0:13:14 an entrepreneur
0:13:16 for my entire life,
0:13:18 if you believe something
0:13:18 is going to work
0:13:19 in your business
0:13:20 and you just keep doing it
0:13:21 despite the evidence,
0:13:23 you will go out of business.
0:13:25 So if you think billboards
0:13:26 are going to be
0:13:26 a great way of advertising,
0:13:27 you put a million dollars
0:13:28 into billboards
0:13:29 and you don’t sell anything,
0:13:29 you go,
0:13:31 well, I believe billboards work,
0:13:32 let me put another million in.
0:13:33 But we do this all the time
0:13:34 with our stupid oatmeal
0:13:35 in the morning,
0:13:36 with kale,
0:13:37 and with our health,
0:13:39 and then these arrogant
0:13:40 pharmaceutical-backed people
0:13:40 go,
0:13:41 well, biohacking
0:13:42 is not scientific.
0:13:43 I’m like,
0:13:43 guys,
0:13:45 the whole point of biohacking
0:13:46 is I’m only going
0:13:46 to do what works
0:13:47 and I’m going
0:13:48 to measure results
0:13:48 the same way
0:13:49 I do in my business.
0:13:49 I’m going to do it
0:13:50 for my sleep,
0:13:51 for my stress,
0:13:52 for my inflammation,
0:13:52 for my aging.
0:13:54 And if I’m doing
0:13:54 something wrong,
0:13:55 I’ll change it.
0:13:56 how is that unscientific?
0:13:57 It’s the most obvious
0:13:58 thing on the planet.
0:13:59 What’s going on here?
0:14:01 There’s a lot of people
0:14:02 with a vested interest
0:14:04 in you not having the data
0:14:06 and you not having the knowledge
0:14:07 and you not even having
0:14:07 the right
0:14:09 to control your own biology.
0:14:10 So, you know,
0:14:11 you can insult
0:14:11 biohacking all you want.
0:14:13 There are tens of millions
0:14:13 of biohackers
0:14:14 all over the planet.
0:14:16 I’m hosting
0:14:18 my biohacking conference
0:14:19 here in Austin.
0:14:20 4,000 people
0:14:21 in May.
0:14:24 Biohackingconference.com
0:14:25 and more than
0:14:26 100 vendors.
0:14:27 This is
0:14:28 depending on
0:14:29 which analysts you like.
0:14:30 Biohacking is now
0:14:32 probably a $16 billion
0:14:33 industry
0:14:35 going up to $63 billion.
0:14:36 I don’t know
0:14:36 if I believe the analysts,
0:14:38 but I even coach
0:14:39 hundreds of entrepreneurs
0:14:40 at the business
0:14:40 of biohacking event
0:14:41 I put on.
0:14:42 And the whole point here
0:14:43 is this is an industry
0:14:45 and we are not medical,
0:14:46 although a lot of doctors
0:14:47 are doing biohacking
0:14:48 because it complements medical.
0:14:50 And my biohacking
0:14:52 facilities called
0:14:52 Upgrade Labs,
0:14:54 32 locations
0:14:55 opening across the U.S.
0:14:55 and Canada.
0:14:57 And we’re partnering
0:14:58 with entrepreneurs
0:14:59 all over the place
0:14:59 who are saying,
0:15:00 I want to bring biohacking
0:15:01 to my community
0:15:02 using AI,
0:15:03 using data.
0:15:04 And there’s not even
0:15:05 a mirror in my
0:15:06 biohacking facilities.
0:15:07 At Upgrade Labs,
0:15:08 your only mirror
0:15:09 is your data.
0:15:10 How am I actually doing?
0:15:11 There’s no self-deception.
0:15:13 There’s no religious belief
0:15:14 oh, you know,
0:15:15 I saw an ad
0:15:16 from a drug company
0:15:17 or from Kraft Foods
0:15:18 or General Mills
0:15:19 telling me Fruit Loops
0:15:20 was part of a healthy breakfast.
0:15:21 So I just believed it.
0:15:22 I kept eating Fruit Loops
0:15:23 and getting fat.
0:15:24 Like, this is what they want.
0:15:26 But entrepreneurs,
0:15:29 one of the gifts we have
0:15:30 is we want to make
0:15:31 the world a better place
0:15:32 and we don’t really
0:15:33 suffer bullshit.
0:15:34 So, sure,
0:15:35 you can say
0:15:36 biohacking’s elitist too
0:15:37 because sleeping
0:15:38 in a dark room
0:15:39 is elitist.
0:15:40 Having dimmer switches
0:15:41 is elitist.
0:15:42 Lowering your thermostat
0:15:43 is elitist.
0:15:44 eating healthy food
0:15:45 is elitist
0:15:46 or is this just
0:15:47 the manual for being
0:15:47 a healthy,
0:15:48 effective human?
0:15:49 That’s what I believe.
0:15:51 Most biohacks
0:15:52 are based on principles
0:15:53 that are free.
0:15:54 All of my books
0:15:55 have the free version,
0:15:57 the cheap version,
0:15:58 and here’s what
0:15:59 the crazy billionaires
0:15:59 are doing
0:16:01 in order to prove
0:16:02 that it works.
0:16:02 And yes,
0:16:03 I do all the crazy
0:16:03 billionaire stuff
0:16:04 because that’s my job
0:16:05 and I get to do it.
0:16:06 Yeah, fam.
0:16:07 When I was building
0:16:08 this business,
0:16:09 one bad hire
0:16:10 set us back weeks,
0:16:11 even months,
0:16:12 and cost way more
0:16:13 than just money.
0:16:14 Finding the right people
0:16:15 fast isn’t just helpful.
0:16:16 It is essential
0:16:17 for your business.
0:16:18 And that’s where
0:16:19 Indeed comes in.
0:16:20 When it comes to hiring,
0:16:22 Indeed is all you need.
0:16:23 Stop struggling
0:16:24 to get your job post
0:16:25 seen on other job sites.
0:16:26 With Sponsored Jobs,
0:16:27 your post jumps
0:16:28 to the top of the page
0:16:29 for your relevant candidates
0:16:30 so you can reach
0:16:31 the people that you want
0:16:31 faster.
0:16:32 And it makes
0:16:33 a huge difference.
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0:16:55 And when I first
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0:16:58 I was buried in resumes,
0:16:59 juggling interviews,
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0:19:28 Yeah, fam,
0:19:29 I want the attention
0:19:30 of all you renters
0:19:30 out there
0:19:31 and I know
0:19:32 there’s a lot of us.
0:19:33 There is a platform
0:19:34 called Built
0:19:35 where you can pay
0:19:36 your rent
0:19:36 through this platform.
0:19:37 I’ve been using it
0:19:38 for over a year
0:19:39 and you can earn
0:19:40 your favorite airline
0:19:41 miles and hotel points
0:19:42 just by paying
0:19:43 your rent on time.
0:19:43 I, of course,
0:19:44 always pay my rent
0:19:45 on time
0:19:46 and as a result,
0:19:47 I accumulated
0:19:48 a lot of points
0:19:48 so much so
0:19:49 that I’m going
0:19:49 on a trip
0:19:50 to Tulum
0:19:51 for my birthday
0:19:52 with my friends
0:19:52 and I was able
0:19:53 to pay for my hotel
0:19:54 and my airline flight
0:19:55 by using Built.
0:19:56 Sounds too good
0:19:56 to be true?
0:19:58 Let me explain.
0:19:58 There’s no cost
0:19:59 to join
0:20:00 and just by paying
0:20:00 your rent,
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0:20:02 flexible points
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0:20:05 It can even be transferred
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0:20:09 When you pay
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0:20:12 two powerful benefits.
0:20:13 Number one,
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0:20:14 of the industry’s
0:20:15 most valuable points
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0:20:18 No matter where you live
0:20:19 or who your landlord is,
0:20:19 it doesn’t matter.
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0:20:26 Built’s neighborhood benefits
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0:20:37 When you’re ready
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0:20:42 meaning your rent
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0:20:46 just by paying
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0:20:48 So my question is,
0:20:49 what are you waiting for?
0:20:49 You’re already
0:20:50 paying your rent.
0:20:51 Start using Built today
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0:21:05 that we sent you.
0:21:06 That’s joinbuilt.com
0:21:07 slash profiting
0:21:08 to sign up
0:21:08 for Built today.
0:21:10 So let’s talk about
0:21:10 smarter,
0:21:11 not harder.
0:21:12 And I want to start
0:21:13 with the central theme
0:21:14 of your book
0:21:14 and that’s
0:21:15 that laziness
0:21:16 makes us strong.
0:21:18 And that seems
0:21:19 very counterintuitive.
0:21:20 So why do you believe
0:21:21 that’s the case?
0:21:22 First off,
0:21:23 for all of
0:21:24 my entrepreneur friends
0:21:25 listening,
0:21:27 do not market laziness.
0:21:28 I didn’t sell
0:21:28 as many of that book
0:21:29 as I expected
0:21:30 because I thought
0:21:31 this was a really cool thing.
0:21:33 And it’s recognized
0:21:34 your body
0:21:35 is lazy
0:21:36 by design.
0:21:37 All of Mother Nature
0:21:37 is lazy.
0:21:39 and the flip side
0:21:39 of laziness
0:21:40 is efficiency.
0:21:41 So we don’t want
0:21:42 to waste
0:21:43 one electron.
0:21:44 We don’t want
0:21:44 to waste effort.
0:21:46 And if you think about it,
0:21:46 you want to sell
0:21:48 10,000 or whatever you sell,
0:21:49 do you want to sell them
0:21:50 with the most work
0:21:51 or the least work?
0:21:51 You want to do
0:21:52 the least work.
0:21:53 So entrepreneurs
0:21:54 are the laziest people
0:21:55 on the planet,
0:21:56 right?
0:21:57 And you could be even
0:21:58 pissed off that I said that,
0:21:59 but think about it.
0:22:01 You only do what works
0:22:01 and you know
0:22:02 that if you can do it
0:22:03 more effectively,
0:22:04 more efficiently,
0:22:05 you’ll get better results.
0:22:08 So what this means though
0:22:08 is we get a lot
0:22:09 of guilt and shame
0:22:10 because you wake up
0:22:10 and you say,
0:22:11 well,
0:22:12 I should want to go
0:22:13 to the gym
0:22:13 because I know
0:22:14 it’s good for me.
0:22:15 But your body
0:22:16 is screaming at you.
0:22:17 Don’t you know
0:22:18 that that takes energy
0:22:19 and wasting energy
0:22:20 is a bad thing.
0:22:20 And look,
0:22:21 there’s a couch
0:22:23 and there’s a croissant.
0:22:25 So doesn’t that
0:22:25 look more comfortable?
0:22:26 And it does.
0:22:26 And so you feel
0:22:27 this emotional,
0:22:28 this attraction
0:22:29 to things that are bad
0:22:29 for you
0:22:30 because your body
0:22:31 is trying to get
0:22:31 more energy in
0:22:32 and wasteless energy.
0:22:34 So instead of saying,
0:22:35 well,
0:22:35 I’m a bad person
0:22:36 because my body
0:22:36 wants to do
0:22:37 what 2 billion years
0:22:38 of evolution
0:22:39 taught it to do,
0:22:40 there is a way
0:22:42 to use basically
0:22:42 what the marketing
0:22:43 industry does
0:22:44 to make yourself
0:22:44 motivated.
0:22:46 And this is the hack
0:22:47 for entrepreneurs.
0:22:49 Recognize that
0:22:49 your body
0:22:51 loves to save
0:22:53 more than makes sense.
0:22:54 And you see this
0:22:55 on every single website,
0:22:56 including mine
0:22:57 when I’m selling
0:22:57 Danger Coffee
0:22:58 or whatever.
0:23:00 10% discount.
0:23:01 Why does saving
0:23:02 two bucks
0:23:04 on a bag of coffee
0:23:05 feel like you’re
0:23:06 saving more than
0:23:06 two dollars?
0:23:08 It’s because
0:23:09 your emotions
0:23:10 before you can think
0:23:11 know that saving
0:23:12 is really good.
0:23:14 So instead of
0:23:14 motivating yourself,
0:23:15 I’m going to go
0:23:15 to the gym,
0:23:16 I’m going to sweat,
0:23:17 I’m going to work hard,
0:23:17 I know it’s good for me,
0:23:18 that’s all logic
0:23:19 and the body
0:23:20 doesn’t do logic.
0:23:21 Instead,
0:23:22 you wake up
0:23:22 and you say,
0:23:22 today,
0:23:24 I am going
0:23:25 to do biohacking
0:23:26 instead of going
0:23:26 to the gym,
0:23:27 even if it involves
0:23:28 going to a gym
0:23:29 or to an upgrade
0:23:29 labs or something.
0:23:31 And the motivation
0:23:32 is instead of
0:23:33 wasting a lot of time,
0:23:34 I’m going to do
0:23:34 a more effective
0:23:35 workout.
0:23:36 So you just tell
0:23:36 yourself,
0:23:37 I am going to save
0:23:38 45 minutes of
0:23:40 suffering by going
0:23:40 to the gym
0:23:40 right now.
0:23:42 that flips the switch
0:23:43 on your emotional
0:23:43 body.
0:23:44 So now,
0:23:45 all of a sudden,
0:23:45 oh yeah,
0:23:47 I’m going to save
0:23:48 because saving
0:23:49 feels bigger
0:23:50 than doing work.
0:23:51 You can do this
0:23:52 in your entrepreneurial
0:23:52 life as well.
0:23:54 I have this long
0:23:55 hour meeting,
0:23:56 this is going to suck.
0:23:57 Well,
0:23:59 what if you reposition
0:23:59 that mentally
0:24:00 and say,
0:24:01 I’m going to save
0:24:01 eight hours
0:24:03 of work later.
0:24:05 So in your mind,
0:24:05 you’re saying,
0:24:06 wow,
0:24:07 I’m saving seven
0:24:07 hours of effort
0:24:08 and that meeting
0:24:09 will not feel
0:24:09 painful.
0:24:11 understand savings
0:24:12 motivates you
0:24:12 because your biology
0:24:13 is lazy,
0:24:14 even though you
0:24:15 have an immense
0:24:16 drive and power,
0:24:16 otherwise you
0:24:17 wouldn’t be an
0:24:17 entrepreneur.
0:24:18 So I don’t want
0:24:19 to waste my
0:24:19 willpower.
0:24:20 I can use my
0:24:21 willpower to
0:24:22 overcome my
0:24:22 desire to not
0:24:23 go to the gym
0:24:25 or I could change
0:24:26 my desires so that
0:24:26 I want to go to
0:24:27 the gym so I can
0:24:28 save my willpower
0:24:29 for building my
0:24:29 business.
0:24:30 Now,
0:24:30 I know a lot of
0:24:31 this has to do
0:24:32 with the fact that
0:24:34 our body is acting
0:24:35 before our brain.
0:24:36 Can you talk to us
0:24:37 about what’s
0:24:38 happening biologically?
0:24:39 This is one of my
0:24:40 favorite parts of
0:24:41 biohacking.
0:24:43 What really happens
0:24:44 and this is totally
0:24:44 invisible,
0:24:46 say I clap my
0:24:47 hands and you
0:24:47 know that it took
0:24:48 some time for the
0:24:49 sound to get to
0:24:49 your ears and then
0:24:50 you heard it.
0:24:51 But that’s a total
0:24:52 lie because if we
0:24:53 glued electrodes on
0:24:54 your head like we
0:24:55 do at my
0:24:56 neuroscience company,
0:24:57 well,
0:24:59 your auditory cortex,
0:25:00 the part of your
0:25:00 brain that hears
0:25:01 things,
0:25:02 a third of a second
0:25:03 after the sound
0:25:04 got to your body,
0:25:06 your body allowed
0:25:06 your brain to hear
0:25:06 it.
0:25:07 And during that
0:25:08 third of a second,
0:25:09 the body decides
0:25:10 what you’re allowed
0:25:11 to hear and what
0:25:11 you’re going to
0:25:11 feel about it.
0:25:13 And then you’re
0:25:13 going to make up a
0:25:14 story that matches
0:25:14 the feeling.
0:25:16 This is how all of
0:25:16 reality works.
0:25:17 There’s a one-third
0:25:18 of a second window
0:25:19 where your body
0:25:20 gets to betray you.
0:25:22 And understanding
0:25:23 that is pretty
0:25:24 profound.
0:25:25 Now you go,
0:25:27 oh, my body’s
0:25:28 pre-processing reality
0:25:28 for me.
0:25:29 How is it doing that?
0:25:30 What are the rules
0:25:30 it’s using?
0:25:32 Well, it’s using
0:25:33 rules that it learned
0:25:34 starting from the
0:25:35 moment of conception
0:25:36 to try and figure out
0:25:36 how to survive
0:25:37 in this world.
0:25:38 So your body’s
0:25:38 creating a user
0:25:39 interface to help
0:25:40 you survive.
0:25:41 Unfortunately, it got
0:25:43 programmed by that
0:25:44 time someone almost
0:25:44 dropped you when you
0:25:46 were one-year-old,
0:25:47 by that coach who
0:25:48 was mean to you,
0:25:49 by the bullies,
0:25:50 by parenting,
0:25:51 even the best parents
0:25:52 make mistakes.
0:25:53 So all of us,
0:25:55 especially when we’re
0:25:56 younger, we have
0:25:56 triggers.
0:25:57 There’s things that
0:25:58 just piss you off.
0:25:58 They get under your
0:25:59 skin.
0:26:00 That is ancient
0:26:02 survival systems that
0:26:03 are making you feel a
0:26:04 certain way to try and
0:26:04 keep you alive.
0:26:05 And understanding
0:26:07 that’s not you.
0:26:08 It’s not that you got
0:26:08 anxious.
0:26:09 It’s that your body
0:26:11 got anxious and then
0:26:12 you chose how to react
0:26:12 about it.
0:26:13 But if you don’t know
0:26:15 that, you’re going to
0:26:15 feel that you’re the
0:26:16 same thing as your
0:26:16 body.
0:26:18 And then this is the
0:26:19 worst for entrepreneurs.
0:26:20 Let’s say you’re
0:26:21 cruising along,
0:26:21 business is doing okay,
0:26:22 and then something
0:26:23 happens.
0:26:24 Potential lawsuit from
0:26:25 some douchebag
0:26:26 employee who’s making
0:26:28 up a story because you
0:26:28 fired them because they
0:26:29 stole money.
0:26:29 I’ve had that
0:26:30 happen, by the way.
0:26:32 So stuff like that.
0:26:33 Okay, now the
0:26:34 lawsuit or the
0:26:36 bad PR, whatever, it
0:26:37 feels like a threat to
0:26:38 your body.
0:26:40 And now you’re in a
0:26:41 state of fight or
0:26:41 flight.
0:26:42 Your decision making
0:26:43 goes down, your team
0:26:44 leadership goes down,
0:26:45 and you’re
0:26:45 dysregulated.
0:26:47 It happens all the
0:26:47 time.
0:26:48 Understand, this was
0:26:49 your body’s response.
0:26:51 It was not you.
0:26:53 And by creating that
0:26:55 division, now you can
0:26:55 say, all right, I can
0:26:56 tell my body’s freaking
0:26:56 out.
0:26:57 Let me do some deep
0:26:57 breaths.
0:26:58 Let me do a cold
0:26:58 plunge.
0:26:59 Let me do whatever the
0:27:00 biohack is to turn off
0:27:01 the bodily response.
0:27:02 In the meantime,
0:27:03 though, I am not
0:27:04 going to be triggered.
0:27:05 I am not going to be
0:27:05 reactive.
0:27:07 And if you can stop
0:27:08 being reactive when
0:27:09 there’s a perceived
0:27:10 threat to your company,
0:27:11 you’ll see that a
0:27:12 perceived threat isn’t
0:27:12 even real.
0:27:13 Do you want to hear a
0:27:14 story about that?
0:27:15 Yeah, I would love to.
0:27:17 Years ago, about
0:27:19 2015 or so,
0:27:21 Bulletproof is taking
0:27:21 off.
0:27:22 And to be clear, guys,
0:27:23 Danger Coffee is my
0:27:24 new coffee company.
0:27:25 I have nothing to do
0:27:26 with Bulletproof anymore.
0:27:27 but years ago,
0:27:28 Bulletproof is taking
0:27:30 off and I get on
0:27:31 this guy Joe Rogan’s
0:27:33 show and I didn’t
0:27:34 even know he was
0:27:35 because I don’t
0:27:36 actually listen to
0:27:36 podcasts.
0:27:37 I have 500 million
0:27:38 downloads of my own.
0:27:38 I make them.
0:27:39 I don’t listen to
0:27:39 them.
0:27:42 So I go on and I
0:27:43 change Joe Rogan’s
0:27:43 life.
0:27:44 I helped him with
0:27:45 ADHD.
0:27:45 We talked about
0:27:46 Kale, all kinds of
0:27:47 good stuff.
0:27:48 And he is prolific in
0:27:48 his praise.
0:27:50 Multiple, multiple
0:27:50 offsets.
0:27:52 But then he has
0:27:53 ownership in a
0:27:54 company that decides
0:27:55 to copy Bulletproof.
0:27:58 So overnight, he
0:27:59 sends 25,000
0:28:01 organized trolls to
0:28:01 my website to just
0:28:02 decimate it.
0:28:03 And he starts
0:28:04 basically saying all
0:28:05 sorts of bad things
0:28:06 about me online.
0:28:06 Oh, my God.
0:28:08 Oh, it was it was
0:28:08 super dirty.
0:28:09 It was financially
0:28:09 motivated.
0:28:11 And he actually
0:28:12 deleted the three
0:28:13 episodes where I’ve
0:28:13 been on when he
0:28:14 went over to
0:28:14 Spotify.
0:28:16 But the point of
0:28:16 all this is that
0:28:18 that freaked me
0:28:18 out.
0:28:19 I was already doing
0:28:20 very well, hundreds
0:28:20 of thousands of
0:28:21 dollars a month.
0:28:22 And he caused a
0:28:23 bump in sales, but
0:28:23 it wasn’t.
0:28:25 Like, life-changing,
0:28:25 but it was cool.
0:28:27 So it just felt
0:28:28 weird.
0:28:29 And then all of a
0:28:30 sudden, that did
0:28:31 trigger me.
0:28:31 Like, what is going
0:28:32 on?
0:28:34 So I, for about
0:28:35 six months, there
0:28:35 was really
0:28:35 dysregulated.
0:28:36 My social media,
0:28:37 instead of people
0:28:37 saying, Dave, I
0:28:38 lost a bunch of
0:28:38 weight, my brain
0:28:39 works, like, thank
0:28:40 you, you saved my
0:28:41 life, my family’s
0:28:41 different, all this
0:28:42 amazing stuff.
0:28:44 It was just, you
0:28:44 know, you’re a
0:28:45 con artist and a
0:28:46 snake oil salesman.
0:28:46 And it was all
0:28:47 from one guy trying
0:28:48 to ruin my
0:28:48 reputation.
0:28:50 Well, that did
0:28:51 push my threat
0:28:52 response buttons.
0:28:53 And so I was
0:28:54 reactive to it.
0:28:56 When I sat down and
0:28:57 I did the stuff that
0:28:58 I write about now,
0:28:59 it’s called The
0:28:59 Reset Mode, my
0:29:00 next book is about
0:29:02 that, and went in
0:29:03 and dealt with the
0:29:05 trigger itself, here
0:29:06 was the reality.
0:29:08 It felt like I was
0:29:08 being tortured or that
0:29:09 I was going to die or
0:29:10 whatever.
0:29:11 Like, it felt really
0:29:12 threatening to my
0:29:13 work in the world.
0:29:15 every time Joe Rogan
0:29:16 says Dave Asprey’s a
0:29:17 bad man, I sell more
0:29:17 coffee.
0:29:19 That’s the reality, but
0:29:20 I couldn’t see it.
0:29:21 My body wouldn’t let me
0:29:23 see it until I dealt
0:29:24 with an old trauma that
0:29:25 was part of it.
0:29:27 Every entrepreneur in
0:29:29 existence has old
0:29:30 traumas that we’re
0:29:31 unaware of that flavor
0:29:32 how we see reality.
0:29:34 And if you find
0:29:35 yourself being reactive,
0:29:37 that’s powerful, but
0:29:38 you’re unlikely to know
0:29:39 you’re being reactive.
0:29:40 And this is why you
0:29:41 have a team who trust
0:29:41 you.
0:29:42 they’re going to
0:29:43 tell you when you’re
0:29:43 being reactive.
0:29:46 In my case, my buddy
0:29:47 Zach, who was a convoy
0:29:48 commander in Iraq,
0:29:50 driving generals past
0:29:52 explosive stuff, just
0:29:52 called me on my
0:29:53 bullshit.
0:29:55 And you need a team who
0:29:55 can call you on your
0:29:56 bullshit when you’re
0:29:57 being emotional, you’re
0:29:58 being reactive.
0:30:00 And if it happens, it’s
0:30:01 either an old trauma
0:30:02 or maybe you drank too
0:30:03 much last night and
0:30:05 your biology is out.
0:30:06 And this is another
0:30:07 thing entrepreneurs just
0:30:08 need to understand.
0:30:09 If you’re feeling
0:30:11 dysregulated, your brain
0:30:12 is foggy, you’re
0:30:12 reactive, you’re
0:30:14 cranky, whatever it
0:30:15 is, it’s either your
0:30:16 biology is stressed or
0:30:17 you’re emotionally
0:30:18 stressed.
0:30:19 It’s one of the two.
0:30:20 It’s always one of
0:30:20 those.
0:30:21 Deal with the biology
0:30:22 first because it’s
0:30:23 easy and then the
0:30:24 emotions feel less
0:30:25 strong and then deal
0:30:25 with the emotions.
0:30:27 If you do that, you’re
0:30:28 captain of your own
0:30:29 ship and it changes
0:30:30 everything.
0:30:31 I have a question
0:30:32 about this.
0:30:33 Can you talk to us
0:30:34 about the importance of
0:30:35 just managing our
0:30:36 stress and especially
0:30:38 related to the
0:30:39 laziness principle?
0:30:40 Like why do we have
0:30:40 to manage our stress
0:30:41 and anxiety?
0:30:44 Well, stress is
0:30:45 not good or bad.
0:30:46 Stress is what causes
0:30:47 you to become
0:30:47 stronger.
0:30:49 So if you’re a
0:30:50 typical entrepreneur
0:30:51 like me, well, if
0:30:52 stress is what makes
0:30:52 you stronger, let me
0:30:53 do even more stress.
0:30:54 In fact, I’ll lift
0:30:55 weights twice a day.
0:30:56 Well, lifting weights
0:30:58 is stress, right?
0:31:00 And you can build
0:31:01 incredible resilience
0:31:02 with biohacking.
0:31:03 You also need to
0:31:04 recover.
0:31:05 So I don’t recommend
0:31:06 you avoid stress.
0:31:08 I recommend you avoid
0:31:09 useless stress.
0:31:10 Things that only
0:31:12 take out of your
0:31:12 energy bucket
0:31:13 instead of putting
0:31:14 things in.
0:31:16 And recognize
0:31:17 where are you
0:31:17 on the scale
0:31:18 from 1 to 10.
0:31:19 If you just
0:31:20 flew back from
0:31:21 Dubai and
0:31:22 maybe you drank
0:31:23 too much,
0:31:24 maybe you didn’t
0:31:24 sleep,
0:31:26 is it time to go
0:31:27 to the gym,
0:31:28 lift heavy,
0:31:30 and go out
0:31:30 partying again?
0:31:31 It’s not.
0:31:32 So recognizing
0:31:34 80% of the
0:31:35 improvement that
0:31:36 you get cognitively
0:31:37 or physically comes
0:31:38 from recovering
0:31:39 after stress.
0:31:40 It does not come
0:31:40 from the stress.
0:31:42 Entrepreneurs are
0:31:44 wired to focus
0:31:45 on stress and to
0:31:46 go into stressful
0:31:47 situations because we
0:31:47 can handle it.
0:31:49 We’re not wired to
0:31:49 recover.
0:31:51 When entrepreneurs
0:31:52 come in to upgrade
0:31:53 labs, we’re measuring
0:31:55 all this stuff, and
0:31:56 they’re saying, I
0:31:57 want to put on
0:31:57 muscle.
0:31:58 I’m like, you’re
0:31:58 not ready.
0:32:00 Your body is not
0:32:00 recovered.
0:32:01 So if you want
0:32:02 to grow, you
0:32:02 want to improve,
0:32:03 you recover first,
0:32:05 then you stimulate,
0:32:06 then you recover.
0:32:07 80% of the
0:32:08 improvement comes
0:32:08 from recovering.
0:32:09 So don’t be
0:32:10 afraid of stress.
0:32:11 Choose useful
0:32:12 stress.
0:32:13 And stress is
0:32:14 different than
0:32:14 anxiety.
0:32:16 Anxiety is this
0:32:17 feeling of doom.
0:32:17 You feel it across
0:32:18 your chest, in
0:32:19 your gut, in
0:32:20 your heart, and
0:32:21 something is
0:32:22 causing that.
0:32:23 And it’s either
0:32:24 repetitive thoughts
0:32:25 in the head, and
0:32:26 for that, I use
0:32:26 neurofeedback at
0:32:27 40 Years of Zen,
0:32:28 and I teach a lot
0:32:29 of techniques in
0:32:29 my books.
0:32:31 Or, most
0:32:32 likely, something
0:32:33 is wrong inside
0:32:34 your body.
0:32:35 It doesn’t have a
0:32:35 micronutrient.
0:32:37 It doesn’t have a
0:32:37 mineral it needs.
0:32:39 And the biggest
0:32:41 needle mover is
0:32:41 the simplest.
0:32:43 If you were to
0:32:44 take Vitamin
0:32:46 Dake, it’s just
0:32:47 Vitamindake.com,
0:32:48 these are fat-soluble
0:32:49 vitamins, and you
0:32:50 take those along
0:32:50 with Minerals
0:32:52 101, broad-spectrum
0:32:52 minerals.
0:32:54 The fat-soluble
0:32:55 vitamins drive the
0:32:57 minerals into your
0:32:57 tissues in the right
0:32:58 place.
0:32:59 Now, if you have
0:33:00 stress in your
0:33:01 business, stress in
0:33:03 your personal life, or
0:33:03 you just go to the
0:33:04 gym and you’re
0:33:05 lifting, now the
0:33:06 body says, okay,
0:33:07 there was stress, now
0:33:08 I want to recover.
0:33:09 Do I have enough
0:33:09 zinc?
0:33:10 Oh, I do.
0:33:11 Now I can make
0:33:12 testosterone, now I
0:33:12 can make muscle.
0:33:14 Oh, I don’t have
0:33:14 enough zinc?
0:33:15 I’m going to feel
0:33:16 anxiety.
0:33:17 So, at least half
0:33:18 your anxiety, and
0:33:20 sometimes 80-90% of
0:33:20 it, it’s just
0:33:21 biology.
0:33:22 It’s not the
0:33:22 thoughts in your
0:33:23 head.
0:33:23 You just think it’s
0:33:24 the thoughts in your
0:33:24 head.
0:33:25 Wow, that’s so
0:33:26 interesting.
0:33:27 I never realized
0:33:28 that your diet can
0:33:30 impact your anxiety.
0:33:32 In fact, it’s the
0:33:33 number one contributor
0:33:34 to anxiety.
0:33:35 You can have PTSD
0:33:36 the way I used to.
0:33:37 You can have
0:33:38 emotional stress.
0:33:38 You can have
0:33:39 relationship problems.
0:33:39 Those are very
0:33:40 real.
0:33:41 It’s just, they’re
0:33:42 impacting you so much
0:33:44 because your biology
0:33:45 is wrecked, because
0:33:46 it’s tweaked, because
0:33:47 you have all kinds
0:33:48 of problems.
0:33:49 What I see now in
0:33:50 entrepreneurs, both men
0:33:52 and women, is that
0:33:53 your testosterone is
0:33:53 too low.
0:33:54 It’s because we
0:33:54 have estrogen
0:33:55 everywhere.
0:33:56 You’re using air
0:33:56 fresheners and
0:33:57 perfume and scented
0:33:58 products, and there’s
0:33:59 plastic and everything.
0:34:01 When testosterone is
0:34:02 low, it doesn’t
0:34:03 matter if men or
0:34:03 women.
0:34:04 Women have more
0:34:05 testosterone than
0:34:06 estrogen, believe it
0:34:07 or not, naturally.
0:34:08 And since everyone is
0:34:09 low right now,
0:34:11 testosterone controls
0:34:11 dopamine.
0:34:13 Dopamine is the
0:34:14 neurotransmitter that
0:34:15 causes you to be
0:34:16 motivated by pursuing
0:34:16 a goal.
0:34:17 So a low
0:34:19 testosterone, man or
0:34:19 woman, who’s an
0:34:21 entrepreneur, is not
0:34:22 going to pursue their
0:34:23 goals as much as they
0:34:23 could.
0:34:25 How do you fix it?
0:34:26 Eat less bad oils,
0:34:28 less synthetic
0:34:29 fragrances and things
0:34:30 like that, less plastic
0:34:31 clothing, less plastic
0:34:33 bottles, and then you
0:34:34 eat more saturated
0:34:35 fats.
0:34:36 So you can actually
0:34:37 make testosterone and
0:34:38 get a lab test.
0:34:40 If I’d have had access
0:34:41 to lab tests during the
0:34:42 first part of my
0:34:43 career, when I was
0:34:45 26, I made $6 million
0:34:47 at the first company
0:34:48 that did data centers.
0:34:49 When Google was two
0:34:49 guys and two computers,
0:34:51 we built the buildings
0:34:51 that held their
0:34:51 servers.
0:34:53 my testosterone was
0:34:54 lower than my mom’s.
0:34:55 And I found this out
0:34:55 back then.
0:34:56 It was very hard to
0:34:56 do.
0:34:58 90% of people listening
0:34:59 to this episode are
0:35:00 low in their sex
0:35:01 hormones right now.
0:35:02 So you might as well
0:35:02 test it.
0:35:04 In testing it, you go
0:35:04 to the doctor and the
0:35:05 doctor says you don’t
0:35:05 need it, you’re too
0:35:06 young.
0:35:07 I’m like, I’m done
0:35:08 with that.
0:35:09 You can go to
0:35:11 axo.health, A-X-O
0:35:13 dot health, and
0:35:14 someone will come to
0:35:15 your house and draw
0:35:16 blood and advance
0:35:17 longevity panels like
0:35:18 $600.
0:35:20 And then you get
0:35:20 a dashboard.
0:35:22 Where are my sex
0:35:22 hormones?
0:35:23 And let’s say maybe
0:35:25 you’re 26, 27, like I
0:35:26 was at that time when I
0:35:27 made all that money.
0:35:28 You say, I don’t need
0:35:28 to.
0:35:30 If you’re feeling great,
0:35:31 know your numbers.
0:35:33 Because when you are
0:35:35 47 instead of 27, you
0:35:36 can keep your
0:35:36 testosterone and
0:35:37 estrogen and other
0:35:38 hormones right where you
0:35:39 feel best.
0:35:41 And if you’re 300 pounds
0:35:42 like I was in my early
0:35:42 20s, you’re already
0:35:43 wrecked, but at least
0:35:45 recognize what is wrong.
0:35:46 And you don’t have
0:35:47 to go to a doctor to
0:35:48 do this anymore.
0:35:49 You have a right to
0:35:49 your own data.
0:35:51 If you know your
0:35:53 ROAS, if you know the
0:35:54 amount of traffic going
0:35:55 to your website, how
0:35:56 many downloads for your
0:35:58 podcast, how dare you
0:35:59 not know your thyroid,
0:36:01 which controls energy,
0:36:02 your testosterone, which
0:36:03 controls motivation, and
0:36:04 your inflammation, which
0:36:06 is a sign that your
0:36:07 efforts, the
0:36:07 electricity your body
0:36:08 makes, is not going
0:36:09 into something useful.
0:36:10 It’s going into
0:36:10 inflammation.
0:36:12 If you have those
0:36:12 variables, you manage
0:36:13 them the same way you
0:36:14 manage anything else in
0:36:15 your business, and it
0:36:16 costs less than you’re
0:36:17 probably spending on
0:36:18 AdWords every day.
0:36:20 Totally, totally.
0:36:21 I feel like I’ve been
0:36:22 getting more into
0:36:23 bypassing the regular
0:36:25 doctor and just getting
0:36:26 my health checked.
0:36:27 Have you heard of these
0:36:28 full body scans that are
0:36:29 coming out?
0:36:30 What do you think about
0:36:30 that?
0:36:33 I had the founders of
0:36:34 PreNuvo, which is one
0:36:35 of the whole body scans
0:36:37 on my podcast about three,
0:36:39 four years ago, and they
0:36:40 reached out a couple
0:36:41 months later and said,
0:36:42 Dave, that podcast episode
0:36:43 saved 25 lives.
0:36:44 Wow.
0:36:46 people, after they got
0:36:46 their whole body scan,
0:36:47 perfectly healthy-looking
0:36:49 people, they called
0:36:50 them and said, straight
0:36:51 to the hospital, you’re
0:36:51 about to blow an
0:36:52 aneurysm.
0:36:53 And another dozen people
0:36:54 had life-threatening
0:36:56 things that needed
0:36:57 treatment, things like
0:36:59 stage 3 cancer that you
0:37:00 have no symptoms of, but
0:37:01 they can see it.
0:37:02 So you go and you spend
0:37:04 an hour doing that.
0:37:07 Given that cancer, it’s
0:37:09 incredibly increased,
0:37:10 especially in young
0:37:11 people, for some reason
0:37:12 over the last five
0:37:13 years, who could ever
0:37:14 talk about what that
0:37:14 was.
0:37:17 But it’s actually a big
0:37:18 problem in young people.
0:37:20 I do a whole body scan
0:37:21 every year, and it runs
0:37:23 about $2,500, and it’ll
0:37:25 tell you if anything’s
0:37:26 wrong, and some critics
0:37:28 will say, you might find
0:37:28 something that’s wrong
0:37:29 that wasn’t actually
0:37:30 wrong.
0:37:31 Well, that’s why you do it
0:37:32 every year, so you see
0:37:33 what changes.
0:37:34 I have two spots in my
0:37:35 brain that are congenital,
0:37:36 they don’t cause any
0:37:37 symptoms, but if they got
0:37:39 bigger, I’d go work on
0:37:39 it.
0:37:40 It’s like basic
0:37:41 maintenance.
0:37:43 Most people listening, if
0:37:44 you’re an entrepreneur,
0:37:46 you’re doing ideally
0:37:47 hundreds of thousands to
0:37:48 maybe a hundred million
0:37:49 plus in your business.
0:37:51 You can afford a few
0:37:53 grand to make sure that
0:37:54 your biology is keeping
0:37:55 track with your business.
0:37:56 It’s required.
0:37:58 In fact, it’s silly to run
0:37:59 a business and not manage
0:38:00 your biology.
0:38:02 It’s just not that hard
0:38:02 anymore.
0:38:03 It used to be really
0:38:04 difficult.
0:38:06 You can get the Axo
0:38:06 health test.
0:38:07 You can order the
0:38:08 supplements.
0:38:09 It’s just not much work
0:38:10 and you don’t have to eat
0:38:11 perfectly.
0:38:12 You might find this food
0:38:14 really affects your sleep
0:38:15 if you have a ring that
0:38:15 tracks your sleep or
0:38:17 something, but it’s just
0:38:18 isn’t that hard.
0:38:20 The one thing that I wish
0:38:21 someone had taught me when
0:38:22 I was learning
0:38:23 entrepreneurship in my
0:38:24 twenties, your company
0:38:27 is a direct reflection of
0:38:27 your energy.
0:38:29 So if you’re feeling
0:38:30 physical anxiety because
0:38:32 your body is not getting
0:38:33 the nutrients it needs
0:38:34 or you’re feeling
0:38:35 emotional anxiety, your
0:38:36 team will be
0:38:36 dysregulated.
0:38:39 So if you’re powerful
0:38:41 and shiny and bright and
0:38:43 dialed in and clean, your
0:38:44 company will be the same
0:38:44 thing.
0:38:46 So much of us, like for
0:38:47 me, it’s like I’m buying
0:38:49 like $2,000 shoes and
0:38:51 $5,000 bags and it’s like
0:38:53 why not spend it on your
0:38:55 own body, you know?
0:38:56 So I’m totally in line
0:38:57 with that.
0:38:58 I want to talk about
0:38:59 ADHD for a second.
0:39:02 I did this webinar.
0:39:03 It was sponsored by
0:39:04 BetterHelp and I had to
0:39:05 work really hard on it.
0:39:07 And I studied a lot about
0:39:09 ADHD and I feel like I
0:39:10 have it.
0:39:11 I self-diagnosed myself
0:39:11 with it.
0:39:12 I also feel like it’s a
0:39:14 superpower of mine.
0:39:15 Show me an entrepreneur
0:39:16 without ADHD.
0:39:17 It’s exceptionally rare.
0:39:19 Like we are attracted to
0:39:20 entrepreneurship because we
0:39:22 have ADHD and certainly I
0:39:23 meet those diagnostic
0:39:24 criteria.
0:39:24 At least I used to.
0:39:25 I might not anymore.
0:39:26 Yeah.
0:39:27 And so when I was looking
0:39:28 into it and I was reading
0:39:29 about your laziness
0:39:31 principle in my head, I was
0:39:32 like it just feels like
0:39:34 he’s talking about people
0:39:36 with ADHD because it
0:39:37 seems like neurodiverse
0:39:40 people have more issues
0:39:41 being motivated and getting
0:39:42 their task done unless
0:39:44 they’re really into what
0:39:45 they’re doing and really
0:39:46 passionate about it.
0:39:47 And then neurotypical
0:39:50 people stereotypically do
0:39:52 well at mundane tasks that
0:39:53 they don’t want to do and
0:39:54 they don’t really need a lot
0:39:55 of motivation.
0:39:57 And so just curious to
0:39:58 understand, do you feel
0:39:59 like everybody just has
0:40:01 ADHD to a degree?
0:40:04 Well, if you’re a muggle,
0:40:06 your boss can tell you to
0:40:07 pay attention to something
0:40:09 and you will just do it.
0:40:11 And that seems horrible
0:40:14 because the ability to
0:40:15 control your attention.
0:40:16 So you put all of your
0:40:17 attention onto something you
0:40:19 care about and you ignore
0:40:20 things that don’t matter.
0:40:22 That’s the kind of world I
0:40:23 want to live in.
0:40:25 I don’t want to be someone.
0:40:26 Oh, look, pay attention to
0:40:27 this stupid thing that
0:40:28 doesn’t move the needle for
0:40:29 the world forward.
0:40:32 No, you cannot make me do
0:40:32 that.
0:40:35 So the superpower is that.
0:40:38 But what it does mean is
0:40:39 you need to put systems in
0:40:40 place to help you manage
0:40:42 that because there will be
0:40:44 things if you have ADHD that
0:40:46 just take a huge amount of
0:40:47 energy for you to do it.
0:40:48 And they’re different for
0:40:49 different people.
0:40:52 So identify the top 10
0:40:54 things that suck your
0:40:55 energy the most.
0:40:56 It might be paying bills.
0:40:58 It might be taking out the
0:40:59 trash, whatever it is, and
0:41:00 just make a sacred
0:41:02 commitment to yourself that
0:41:03 you are never going to do
0:41:05 those again in your life
0:41:06 because they’re not worth it
0:41:08 and hire someone to do it.
0:41:10 And I also have to tell you
0:41:10 this.
0:41:12 If you do your own laundry
0:41:13 and you’re an entrepreneur,
0:41:15 you are doing it wrong
0:41:16 unless you have a laundry
0:41:16 fetish.
0:41:18 If you love your laundry,
0:41:18 go for it.
0:41:20 The rest of the time, that is
0:41:21 the lowest value thing you
0:41:22 could ever do with your
0:41:22 time.
0:41:25 So be absolutely savage
0:41:28 about hiring people to do
0:41:29 the stuff you hate.
0:41:30 You do that first.
0:41:31 So I need a head of
0:41:32 marketing.
0:41:33 No, you need someone to
0:41:35 wash your socks and do the
0:41:36 other things that you hate
0:41:38 because you will be so much
0:41:39 more free that then you will
0:41:41 hire the right person to be
0:41:41 in charge of marketing.
0:41:42 Right?
0:41:44 So you got to get rid of
0:41:45 that stuff, especially if you
0:41:46 have ADHD.
0:41:48 It’s critically important for
0:41:49 you to just get everything
0:41:50 done you want to get done.
0:41:51 Hey, Yap Gang.
0:41:53 This podcast started as a
0:41:54 side hustle, a late night
0:41:56 labor of love fueled by a
0:41:57 dream to share stories,
0:41:58 lessons, and real experiences
0:41:59 with other entrepreneurs.
0:42:01 Back then, it was just me,
0:42:02 a mic, and a mission.
0:42:04 Taking your business to the
0:42:05 next level is a dream that a
0:42:07 lot of us share, but too
0:42:08 often, it just remains a
0:42:08 dream.
0:42:10 We hold ourselves back
0:42:11 thinking, what if I don’t
0:42:11 have the skills?
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0:43:27 That’s shopify.com slash
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0:43:29 Yap, gang.
0:43:30 One of the hardest parts
0:43:31 about B2B marketing is
0:43:32 reaching the right audience.
0:43:33 Just last week, I got
0:43:34 served an ad for a
0:43:35 forklift certification.
0:43:37 I work in digital marketing,
0:43:38 not a warehouse.
0:43:40 It doesn’t matter how
0:43:41 clever your message might
0:43:42 be or how great your
0:43:43 product is, if it’s not
0:43:44 landing with the right
0:43:45 audience who actually
0:43:46 needs it, it’s just noise
0:43:47 and you’re wasting your
0:43:47 money.
0:43:49 So when you want to reach
0:43:50 the right professionals,
0:43:51 use LinkedIn ads.
0:43:53 LinkedIn is now home to a
0:43:54 community of over 1
0:43:55 billion professionals, and
0:43:56 that’s what makes it
0:43:56 different from other
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0:43:59 You can reach your ideal
0:44:00 buyers by targeting
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0:44:03 seniority levels, skills,
0:44:05 company size, so many
0:44:05 different targeting
0:44:06 criteria.
0:44:07 If there’s a professional
0:44:08 you need to connect with,
0:44:10 chances are they’re already
0:44:10 on LinkedIn.
0:44:12 Believe me, as the queen of
0:44:13 LinkedIn, I can tell you
0:44:14 there’s no other online
0:44:15 kingdom like it.
0:44:16 So stop wasting budget on
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0:44:18 start targeting the right
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0:44:22 LinkedIn will even give you
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0:44:25 out yourself.
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0:44:41 Terms and conditions apply
0:44:43 only on LinkedIn ads.
0:44:44 This episode of Young and
0:44:46 Profiting Podcast is brought
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0:46:35 So let’s talk about
0:46:37 hacking our Meet OS
0:46:38 system.
0:46:40 Tell me what you mean by
0:46:41 Meet OS.
0:46:43 There is an incredibly
0:46:44 elegant system in your
0:46:46 body that gets all sorts
0:46:47 of stuff done so you don’t
0:46:47 have to pay attention.
0:46:48 If you had to think about
0:46:49 each heartbeat, you had to
0:46:50 think about each breath,
0:46:51 and squeeze all the little
0:46:52 things that need squeezing
0:46:54 and pumping, your brain
0:46:55 would be overwhelmed.
0:46:56 In fact, you would just
0:46:56 die.
0:46:58 So there’s an operating
0:46:59 system in there, and
0:47:00 that operating system is
0:47:01 what’s taking care of
0:47:03 business in that third of a
0:47:03 second before your
0:47:05 conscious brain sees or
0:47:05 hears anything.
0:47:08 And it’s the thing that’s
0:47:10 responsible for rapid
0:47:10 threat detection.
0:47:12 It’s not very smart, but
0:47:13 it’s very, very fast.
0:47:15 And you’ve felt this.
0:47:16 If you ever lean against a
0:47:18 hot stove, and then you
0:47:19 go, oh, that’s pretty hot,
0:47:20 I guess I should move my
0:47:21 hand away, and that’s not
0:47:22 how it works.
0:47:23 You pull your hand away
0:47:25 before you get burned and
0:47:26 say, good thing I was so
0:47:27 fast, I pulled my hand
0:47:27 away.
0:47:28 It wasn’t you.
0:47:29 It was your operating
0:47:29 system.
0:47:31 Another name for the
0:47:33 operating system is your
0:47:33 ego.
0:47:35 It’s all the stuff that
0:47:35 happens before you can
0:47:36 think.
0:47:38 And we all learn, including
0:47:40 me, to feel shame and guilt
0:47:41 about this part of us
0:47:43 because we think it’s us.
0:47:43 No.
0:47:45 It’s a very fast, very
0:47:46 ancient part of your
0:47:47 operating system that’s
0:47:49 reacting to potential
0:47:50 threats because it doesn’t
0:47:51 understand a threat is
0:47:52 not a tiger.
0:47:53 That’s all it’s wired
0:47:54 for is don’t die right
0:47:55 now.
0:47:57 So embracing this idea
0:47:58 that you have an
0:48:00 operating system, that
0:48:00 it does things without
0:48:01 your knowledge or
0:48:02 permission, and that you
0:48:03 can influence your
0:48:04 operating system by
0:48:06 reprogramming it with
0:48:07 things like meditation
0:48:08 or breath work, or
0:48:09 40 years of Zen, my
0:48:11 neuroscience program is
0:48:13 my preferred way, or
0:48:14 that you can influence
0:48:15 the operating system by
0:48:16 making it feel more
0:48:17 nourished and more
0:48:18 safe, by feeding
0:48:19 yourself the right
0:48:20 way, by having
0:48:21 darkness at night and
0:48:22 sunlight during the
0:48:23 day, and just make
0:48:24 the body feel like it
0:48:26 has more capacity, and
0:48:27 then you’re harder to
0:48:28 trigger, and then you
0:48:29 stay more focused on
0:48:30 whatever it is you care
0:48:30 about.
0:48:32 Can you talk to us about
0:48:34 fast on, fast off, and
0:48:35 how we can do this with
0:48:36 our diet, with our
0:48:38 exercise, with our
0:48:38 breathing and
0:48:39 meditation even?
0:48:41 One of the things that
0:48:43 entrepreneurs do is we
0:48:43 have this belief.
0:48:45 If something is good,
0:48:47 more of it’s better, and
0:48:48 if something is bad, you
0:48:49 shouldn’t have any of
0:48:51 a good example there
0:48:52 would be cortisol.
0:48:52 It’s the death
0:48:53 hormone.
0:48:55 Low cortisol is four
0:48:57 times more deadly than
0:48:57 high cortisol.
0:48:59 So there’s a proper
0:49:01 dose and proper timing
0:49:02 for everything.
0:49:03 And we do the same
0:49:04 thing in the gym.
0:49:07 When I was a 23-year-old
0:49:09 300-pound guy, I went
0:49:11 to the gym 90 minutes a
0:49:12 day, six days a week,
0:49:13 without fail for 18
0:49:14 months.
0:49:15 You’d think I would
0:49:16 have been ripped.
0:49:18 I still weighed 300
0:49:19 pounds, and I had a
0:49:21 46-inch waist when I
0:49:21 started and when I
0:49:22 finished.
0:49:24 And it really pissed me
0:49:24 off.
0:49:26 So what was the
0:49:26 problem?
0:49:27 Well, if exercise is
0:49:28 better, more exercise
0:49:30 must be better to get
0:49:30 results.
0:49:31 And we oftentimes do
0:49:32 this in our businesses
0:49:32 too.
0:49:33 If this thing works, I
0:49:34 need to do more of
0:49:34 it.
0:49:35 But there’s a right
0:49:36 amount of ad spend
0:49:37 because spending more
0:49:39 when ROAS goes down
0:49:40 is a bad idea.
0:49:43 So what you want to be
0:49:44 able to do is just
0:49:46 allocate your resources,
0:49:47 effectively to doing
0:49:48 the right amount of
0:49:48 stuff.
0:49:49 And what we’ve
0:49:50 learned about biology
0:49:51 and the principle of
0:49:52 Smarter, Not Harder is
0:49:54 that the body doesn’t
0:49:55 change based on the
0:49:56 amount of work you
0:49:56 do.
0:49:58 It changes based on how
0:49:59 quickly you do the
0:50:00 work and how quickly
0:50:01 you recover.
0:50:03 And using this, if you
0:50:04 come to Upgrade Labs,
0:50:06 we have an AI bike.
0:50:09 And you can do this for
0:50:10 15 minutes a week, so
0:50:11 three, five-minute
0:50:11 sessions.
0:50:12 And during that time,
0:50:13 you never sweat.
0:50:15 It’s barely hard.
0:50:17 It is 94% more
0:50:18 efficient than going
0:50:19 to a spin class.
0:50:21 So in 15 minutes, the
0:50:21 amount of time you spend
0:50:22 brushing your teeth, you
0:50:23 can have the same
0:50:25 cardiovascular benefits.
0:50:26 Actually, it’s not the
0:50:26 same, I lied.
0:50:28 You can have six times
0:50:29 more cardiovascular
0:50:31 benefits than you would
0:50:32 get from doing an hour of
0:50:33 spin class a day.
0:50:35 The reason is, wrap it
0:50:36 on, wrap it off.
0:50:38 So think about this.
0:50:40 recovery is what causes
0:50:41 you to improve, not
0:50:42 pushing harder.
0:50:44 And I look at what I’ve
0:50:46 done to my body, to my
0:50:47 mind when I was younger
0:50:48 because I believe that
0:50:49 pushing harder got
0:50:49 results.
0:50:50 No.
0:50:52 It’s pushing hard for a
0:50:53 short period of time and
0:50:54 then recovering.
0:50:56 That causes positive
0:50:57 change in your brain, in
0:50:58 your muscles, all
0:50:59 throughout your biology.
0:51:01 And the liberating part
0:51:02 of this, it takes way
0:51:03 less time to do that.
0:51:05 So now you have time
0:51:05 for your relationships
0:51:06 and your business.
0:51:08 Instead of just giving
0:51:08 everything and just
0:51:09 pushing, pushing, pushing,
0:51:11 it’s spikes of pushing
0:51:12 followed by recovery.
0:51:13 Spikes of pushing
0:51:14 followed by recovery.
0:51:16 And it follows, if you
0:51:17 can learn to recover
0:51:18 faster than Mother
0:51:20 Nature intended, you
0:51:21 can do way more in
0:51:22 your life.
0:51:22 And that’s what
0:51:23 biohacking really is
0:51:23 about.
0:51:25 So give me an example.
0:51:26 Like if we go to the
0:51:27 gym, how would you
0:51:28 approach going to the
0:51:29 gym?
0:51:31 What you would do is
0:51:32 you would lift heavy
0:51:33 and you would exhaust the
0:51:34 muscles.
0:51:35 as fast as you can
0:51:36 and you would keep
0:51:38 your workout to 15
0:51:39 minutes.
0:51:40 And depending on what
0:51:42 your goals are, you’re
0:51:43 going to go for the
0:51:44 largest muscles first.
0:51:46 So you want quads, you
0:51:47 want your butt, you want
0:51:47 your chest, you want
0:51:48 your back.
0:51:49 If you just did those
0:51:50 and you did it in 15
0:51:51 minutes as hard as you
0:51:53 can and afterwards you
0:51:54 laid on your back and
0:51:55 took some deep breaths
0:51:56 and you were done
0:51:57 instead of going and
0:51:58 doing a lot more
0:51:59 machines or say, well,
0:52:00 I’m more is better.
0:52:00 Let me get on the
0:52:01 treadmill.
0:52:03 It turns out you’ll
0:52:03 get much better
0:52:05 results and you can do
0:52:06 things that stack the
0:52:07 deck in your favor.
0:52:08 You make sure you’ve got
0:52:09 your vitamin D and your
0:52:10 minerals 101 so that you
0:52:11 have the precursors, the
0:52:13 building blocks, and then
0:52:14 you make sure you have
0:52:15 animal protein right after
0:52:16 you work out.
0:52:17 So now the body says, oh,
0:52:18 I’m nourished and I’m
0:52:19 safe.
0:52:21 You might even finish and
0:52:22 do some breath work.
0:52:23 Just bring your heart rate
0:52:24 down.
0:52:25 Relax.
0:52:27 And the body says, oh,
0:52:28 there was a brief
0:52:28 stressor.
0:52:29 It must have been a
0:52:30 tiger, but now I’m
0:52:32 nourished and I’m safe.
0:52:34 And when the body has
0:52:35 experienced stress and it
0:52:36 is nourished and it is
0:52:37 safe, it will change
0:52:39 rapidly and dramatically.
0:52:40 But what I used to do and
0:52:42 what most people do is they
0:52:43 go into the gym for 45
0:52:45 minutes and if they really
0:52:47 overtrain and then, okay,
0:52:48 I’m done, they go back to
0:52:48 work.
0:52:50 But it’s the nutrient
0:52:52 status and the heart rate
0:52:53 that really change things.
0:52:55 So it’s relaxing after you
0:52:55 exercise.
0:52:57 This means you go to the
0:52:58 gym, you lift heavy twice a
0:52:58 week.
0:52:59 And look, if you’re a
0:53:00 fitness competitor and you
0:53:01 want to get the best
0:53:02 tricep, you’re going to
0:53:03 work that thing out.
0:53:04 But I’ll tell you, my
0:53:06 exercise regimen, 20
0:53:07 minutes a week at Upgrade
0:53:09 Labs using AI-powered
0:53:10 tech.
0:53:11 My muscles are AI.
0:53:12 My cardio is all AI.
0:53:15 I’m 4.8% body fat.
0:53:16 The calendar thinks I’m
0:53:17 52.
0:53:19 My lab tests think I’m
0:53:19 35.
0:53:21 And I’m reasonably
0:53:21 ripped.
0:53:22 That’s caffeine, by the
0:53:22 way.
0:53:23 All right.
0:53:25 So you can do the same
0:53:25 thing.
0:53:27 If you got back, say you
0:53:28 go to the gym four to six
0:53:30 hours a week, if you got
0:53:31 that back and you were in
0:53:32 better shape than with what
0:53:33 you’re doing now, what
0:53:34 would you do with four to
0:53:35 six hours?
0:53:36 Spend it with your
0:53:36 girlfriend or your
0:53:37 boyfriend.
0:53:39 Spend it on a new project
0:53:40 at work.
0:53:42 Spend it learning how to
0:53:43 meditate or play pickleball,
0:53:43 whatever.
0:53:45 You’re just wasting time in
0:53:46 the gym.
0:53:48 So being fit is important,
0:53:50 but it does not follow that
0:53:51 spending more time in the
0:53:52 gym makes you more fit.
0:53:53 That is a myth.
0:53:55 It is learning how to
0:53:57 stimulate and recover in the
0:53:58 briefest period of time
0:54:00 freeze you so that you have
0:54:01 the body and the mind you
0:54:02 want and you can do stuff
0:54:03 that matters.
0:54:05 It’s really hard for me to
0:54:06 actually absorb that.
0:54:08 Like I’m a person who goes
0:54:10 to the gym five, six times a
0:54:11 week and I go for 45 minutes
0:54:13 to even an hour and a half.
0:54:15 And I feel like I’m in
0:54:18 really good shape and I like
0:54:18 it, you know?
0:54:20 And so for me, when I hear
0:54:21 that, I’m just like, well,
0:54:23 that sounds like my life
0:54:24 enjoyment is going to be
0:54:24 reduced.
0:54:27 Well, if going to the gym is
0:54:28 something you really, really
0:54:30 love, you can do it as long
0:54:31 as you’re not overtraining.
0:54:33 I don’t know very many people
0:54:34 who exercise for an hour a
0:54:35 day who are not overtrained.
0:54:38 So what if you went to a yoga
0:54:39 class instead of whatever kind
0:54:40 of thing you’re doing now?
0:54:43 What if you went for a walk in
0:54:43 the forest?
0:54:45 What if you went to a
0:54:45 meditation class?
0:54:47 Would you actually have a
0:54:48 better body and a better mind?
0:54:50 It’s entirely possible.
0:54:52 I’m going to experiment.
0:54:53 I’m going to biohack on
0:54:53 myself.
0:54:56 A lot of people, especially
0:54:58 high stress entrepreneurs,
0:54:59 they’ll go to the gym to burn
0:55:00 off excess adrenaline and
0:55:01 cortisol.
0:55:03 In fact, special forces
0:55:05 people, after an operation,
0:55:07 they will go to the gym and
0:55:08 just kill it for an hour just
0:55:09 to dump all their stress
0:55:10 hormones.
0:55:12 If you’re using exercise to
0:55:14 deal with the stress, maybe
0:55:14 you should find out where the
0:55:15 stress is coming from and do
0:55:16 something about that.
0:55:19 Or you might be doing it
0:55:19 because you’re addicted to
0:55:20 endorphins.
0:55:22 And I know people like, if I
0:55:23 don’t go for a run every day,
0:55:24 I’m just, I’m not happy.
0:55:26 You know what happens to those
0:55:27 guys as they age?
0:55:29 They get new knees and new
0:55:31 hips because going for a five
0:55:32 mile run every day is not good
0:55:33 for your body over time.
0:55:36 And if you can’t deal with
0:55:38 reality, unless you basically
0:55:40 go out and exercise with high
0:55:41 intensity every single day,
0:55:44 something’s probably not right.
0:55:47 And I respect the desire to be
0:55:49 stronger and faster and I share
0:55:49 it.
0:55:51 What I’m proposing is you want to
0:55:53 be able to do that and be in a
0:55:54 place of peace and power.
0:55:56 And it shouldn’t take an hour a
0:55:56 day.
0:56:00 And if you just love running,
0:56:01 do it as long as you can.
0:56:02 But it does come at a cost.
0:56:04 So let’s talk about diet.
0:56:06 You mentioned in the beginning of
0:56:07 this interview that you basically
0:56:10 made the vegan diet obsolete
0:56:12 to a degree.
0:56:13 some people still are vegan.
0:56:16 I feel like beef is really
0:56:17 making a comeback.
0:56:19 When I was growing up, everybody
0:56:21 was anti-red meat and it was a
0:56:21 really big deal.
0:56:23 And I would always try to avoid
0:56:25 red meat and everybody tried to
0:56:25 avoid red meat.
0:56:28 And now I feel like everybody
0:56:29 or a lot of people, at least in
0:56:32 my world, are all about beef and
0:56:34 everyone’s pretty anti-chicken right
0:56:34 now.
0:56:36 So talk to us about that.
0:56:37 What should we know about meat?
0:56:41 Well, grass-fed red meat is the
0:56:43 healthiest meat that most people
0:56:43 can eat.
0:56:45 And there’s three reasons that
0:56:47 people become vegan.
0:56:49 And none of them are valid
0:56:50 scientifically.
0:56:52 One of them is saying, I don’t
0:56:53 want there to be suffering in
0:56:54 animals.
0:56:55 Okay.
0:56:58 Number one, if you’re eating a
0:56:59 soy burger or one of those
0:57:02 impossible things, there are large
0:57:03 threshers and tractors that go
0:57:05 through the field and they cut up
0:57:06 every animal.
0:57:08 So there’s dead baby deer,
0:57:11 turtles, salamanders, mice,
0:57:13 butterflies, snakes, all the
0:57:16 things, if they’re even still
0:57:17 alive on that land.
0:57:17 Because unless you’re eating
0:57:19 organic stuff, the land has been
0:57:21 sterilized by glyphosate and
0:57:21 things like that.
0:57:24 So the deaths per calorie from a
0:57:27 vegan thing are much, much higher
0:57:29 than if you eat a pound of grass-fed
0:57:30 meat every day.
0:57:33 Because that cow, it was just one
0:57:34 life for you to eat for an entire
0:57:35 year.
0:57:36 And that means you can buy it
0:57:37 from a small farmer who treated
0:57:38 the cow with respect.
0:57:40 I built and ran a regenerative
0:57:42 farm for 10 years on Vancouver
0:57:42 Island.
0:57:43 I’ve raised my own animals and
0:57:44 eaten them for a long time.
0:57:46 So there is not an ethical
0:57:47 argument around killing.
0:57:48 You’re killing more animals with
0:57:49 your fake food.
0:57:51 The health argument?
0:57:53 Vegans get sick all the time.
0:57:55 These plant things suck minerals
0:57:56 out of your bones.
0:57:58 The more vegan you are, the more
0:57:59 you need more minerals in your
0:57:59 diet.
0:58:01 So that doesn’t work very well.
0:58:02 And you don’t have the right fat
0:58:04 and your testosterone is low and
0:58:05 you feel ungrounded.
0:58:06 And there’s a reason that people
0:58:08 make jokes about vegans being highly
0:58:09 emotionally reactive.
0:58:10 I say this as a former raw vegan.
0:58:12 You’re ungrounded because you don’t
0:58:13 have any minerals in your body.
0:58:15 So those don’t work.
0:58:16 So it’s not health.
0:58:17 It’s not animals.
0:58:18 And then this ridiculous
0:58:19 environmental argument.
0:58:21 Grass-fed animals build soil.
0:58:23 Soil is the largest carbon sink on
0:58:24 the planet.
0:58:26 I put the first $50,000 into the
0:58:28 carbon capture X prize that Elon
0:58:30 Musk funded for $100 million.
0:58:33 And we can pull carbon out of the
0:58:33 air.
0:58:34 We’re not going to do it with
0:58:36 industrial farming for plant-based
0:58:36 things.
0:58:38 We’re going to do it by restoring our
0:58:39 soil, which requires animals.
0:58:42 So why should you eat meat?
0:58:44 It is the right kind of fat, the right
0:58:45 kind of protein, and it’s mineral
0:58:46 rich.
0:58:47 And it’s actually good for the
0:58:48 environment.
0:58:49 We just need to fix our animal
0:58:50 agriculture.
0:58:52 And if you look at chickens, the kind
0:58:54 of heritage chickens that I raise
0:58:55 take nine months to reach full size.
0:58:57 The kind that you’re eating takes
0:58:59 six weeks to reach full size, and
0:59:00 they have no minerals in them.
0:59:02 They have very little nutrients, and
0:59:03 they torture those animals.
0:59:05 And you can eat one chicken a day.
0:59:07 So you want to kill 365 animals a
0:59:07 year?
0:59:08 You don’t want to kill one animal a
0:59:09 year.
0:59:12 And from a spiritual shamanic
0:59:14 perspective, at 40 Years of Zen, we
0:59:15 do a lot of spiritual stuff.
0:59:16 I’ve done shamanic training.
0:59:18 I’ve met with meditation gurus and
0:59:20 learned from them all over the world.
0:59:22 The reality is that from a spiritual
0:59:26 perspective, I believe animals or farm
0:59:27 animals come here to experience
0:59:28 gratitude.
0:59:30 And this is why all societies practice
0:59:33 saying grace or saying something
0:59:33 grateful.
0:59:35 So when I’m going to eat that beautiful
0:59:37 grass-fed rib eye that I’m going to
0:59:39 eat after this show, I’m going to take
0:59:40 about 10 seconds, say, hey, thanks,
0:59:42 cow, and then it’s complete.
0:59:44 So if you want to feel better, I’m not
0:59:47 even kidding, add a pound of steak a
0:59:49 day for a week and watch how your life
0:59:49 changes.
0:59:52 Eating that much red meat, eating one
0:59:54 gram of animal protein per pound of
0:59:56 body weight has the same effect on your
0:59:58 biology as taking semaglutide or one of
0:59:59 the GLP-1 drugs.
1:00:01 That costs $1,000 a month to do that
1:00:02 stuff.
1:00:04 And I have used GLP one time for a
1:00:05 podcast.
1:00:06 I’ve never used it.
1:00:09 And how many people walk around at 4.8%
1:00:11 body fat, especially with a history of
1:00:13 obesity, it’s unheard of.
1:00:15 And I’m not using pharmaceuticals to do
1:00:15 it.
1:00:16 I’m using beef.
1:00:18 And what about the argument?
1:00:20 There’s a couple arguments and one of
1:00:21 them might be a wives’ tale, but like meat
1:00:23 stays in your stomach for a really long
1:00:24 time, I’ve heard.
1:00:26 And then also cholesterol.
1:00:29 Well, the people who say meat stay around
1:00:31 in your stomach all the time, I’ve seen
1:00:32 that stuff as well.
1:00:33 It’s nonsense.
1:00:35 And all you have to do is go to any doctor
1:00:36 who does colonoscopies.
1:00:39 They look with a camera inside your
1:00:41 colon and there is no meat in your
1:00:42 colon.
1:00:43 The sides are pink.
1:00:44 It’s just not there.
1:00:47 Now, what does stick around your colon and
1:00:48 rot is plants.
1:00:51 It turns out the lowest residue food you
1:00:52 can eat is meat.
1:00:54 You eat meat, almost all of it’s digested,
1:00:55 and there’s very little leftover.
1:00:58 And contrast that with a bowl of kale or
1:01:01 whole grains, neither of which I eat.
1:01:03 What you’re going to find is tons of
1:01:05 undigestible matter that is rotting in the
1:01:06 gut.
1:01:08 Ideally, it’s fermenting and making good
1:01:10 stuff, but that oftentimes doesn’t happen.
1:01:13 And there is no evidence that meat sticks
1:01:14 around your gut.
1:01:16 That’s just a wives’ tale because it does
1:01:17 get fully digested.
1:01:20 Also, if you’re eating too much meat and your
1:01:22 body doesn’t make enough enzymes, you will
1:01:24 have the worst farts ever, in which case you
1:01:26 need to fix your digestion because meat
1:01:28 absorbs completely.
1:01:32 And then cholesterol, even the American Heart
1:01:35 Association, the worst job ever of doing their
1:01:35 mission.
1:01:41 Well, they say that cholesterol in food is a
1:01:42 nutrient of non-concern.
1:01:45 They’ve said eating cholesterol doesn’t harm
1:01:45 you at all.
1:01:47 And these are the most skeptical people on the
1:01:48 planet.
1:01:52 And cholesterol is the precursor for all of
1:01:54 your sex hormones, for your stress hormones.
1:01:56 Low cholesterol people, including what happens
1:01:59 when you’re vegan, they die more from all-cause
1:01:59 mortality.
1:02:03 The longest-lived humans have higher LDL and
1:02:03 higher HDL.
1:02:05 And when you eat the way I’ve been teaching
1:02:07 entrepreneurs and others to eat for 10-plus
1:02:11 years now, you get enough saturated fat, you get
1:02:14 enough animal protein, your resilience goes
1:02:17 up, and your inflammation goes down, your HDL, which
1:02:20 is the protective kind of cholesterol, goes up, and
1:02:22 your LDL largely doesn’t matter in that thing.
1:02:26 And I teach people with the Axo Health app, here are
1:02:27 the markers to pay attention to.
1:02:31 If you’re worried about, oh, no, I ate some butter, I
1:02:31 might die.
1:02:32 Well, number one, that’s what we’ve been eating
1:02:35 throughout all of history, and people didn’t get
1:02:36 heart attacks until recently.
1:02:39 But let’s say you’re still, just test the markers that
1:02:41 tell you whether there’s damage to the lining of your
1:02:41 arteries.
1:02:43 It’s pretty easy to do.
1:02:47 So one question about plants, because I feel like a lot
1:02:49 of people just think anything that’s a fruit or vegetable
1:02:51 is healthy, and that’s really just not the case.
1:02:53 Oh, my God.
1:02:56 So talk to us about anti-nutrients, lectins, all that
1:02:57 kind of stuff.
1:02:58 All right.
1:03:01 If you were to walk outside into your backyard or into the
1:03:04 forest, pick a plant, just a random one, and chew it up
1:03:05 and swallow it, you know what’s going to happen?
1:03:09 You’re probably going to the hospital or maybe just to the
1:03:10 bathroom.
1:03:14 Most plants are so toxic you can’t eat them, right?
1:03:16 And so there’s, well, those aren’t the edible plants, okay?
1:03:19 Just because something is edible, do you think all edible
1:03:23 plants are 100% edible, or does each plant come with pros
1:03:24 and cons?
1:03:25 We know that that’s the case.
1:03:29 So can you survive on a plant to get energy, even though it’s
1:03:30 also delivering toxins?
1:03:31 Of course you can.
1:03:34 That’s one of the things that’s made our species so powerful
1:03:36 because during famines, we can eat all sorts of stuff.
1:03:37 It just comes at a cost.
1:03:42 In my first big biohacking book, in the first chapter, I wrote
1:03:46 about these five big toxins that are affecting your performance
1:03:47 that come from plants.
1:03:51 And lectins cause inflammation differently for different people.
1:03:53 These are plant defense compounds.
1:03:57 And the most famous lectin is called sarin nerve gas.
1:04:01 And this is something that terrorists have used for creating chaos.
1:04:03 And it comes from beans.
1:04:06 So lectins can be really good or really bad for you.
1:04:08 You just don’t know, depending on your genetics.
1:04:13 So minimizing lectins for a brief period, if suddenly your joints don’t hurt
1:04:14 anymore, that’s a big sign.
1:04:18 The one that people oftentimes miss is called phytic acid.
1:04:21 This is present in whole grains and legumes.
1:04:26 And phytic acid steals minerals, including calcium and zinc and a lot of the other ones,
1:04:28 from your bones and from your mitochondria.
1:04:34 It’s such a problem that when farmers feed chickens or cows grain, they have to measure
1:04:39 the phytic acid level because the cows or chickens will have such soft bones they can’t stand.
1:04:42 So then they give them special enzymes to block this.
1:04:44 And those animals can digest phytic acid and humans can’t.
1:04:48 And then there’s oxalate, which is a huge issue.
1:04:51 And these are all in the first chapter of the Bulletproof Diet.
1:04:58 And oxalates are compounds that cause razor-sharp calcium crystals to form throughout your body.
1:05:01 And we can handle about 200 milligrams a day.
1:05:07 One spinach, kale, beet, almond smoothie can have five times the amount your body can handle.
1:05:10 And when you’re young, it doesn’t cause damage.
1:05:13 You might get some skin irritation or a little bit of soreness,
1:05:15 but they stick around in the body over time.
1:05:21 And 70% of kidney stones are caused by plants, not by eating animals.
1:05:26 When people lower oxalate in their diet by getting rid of the weird, freaky superfoods,
1:05:29 eating less whole grains, eat white rice instead of whole grains if you want a grain,
1:05:30 what happens?
1:05:33 And they eat less spinach, less kale, even red raspberries.
1:05:35 All of a sudden, their brains work better.
1:05:37 They don’t have cravings.
1:05:37 Their joints don’t hurt.
1:05:38 Their skin clears up.
1:05:42 So there’s, okay, could you eat those foods and survive?
1:05:42 Yes.
1:05:46 Is that going to be an improvement in your quality of life?
1:05:46 No.
1:05:52 So what I recommend people do is eat the low-toxin plants and eat grass-fed meat.
1:05:55 And for carbs, you eat the kinds of fruit that are lower in toxins.
1:05:58 And you eat some rice.
1:05:59 You eat some honey.
1:06:01 And if you do that, you’re going to be fine.
1:06:02 And maybe some sweet potatoes.
1:06:04 Maybe some white potatoes.
1:06:06 Those both have toxins, depending on whether you’re sensitive or not.
1:06:08 So I’m not asking for perfection.
1:06:21 I’m just saying that if you make a few changes to minimize, just to recognize that some plants are probably causing your digestive problems and your skin problems, stop them for a little while and watch how life changes.
1:06:29 The reason you do this as an entrepreneur is that if something’s causing inflammation in your gut and you think it’s good for you and it’s not, and your gut’s inflamed, your brain’s inflamed.
1:06:35 When your brain’s inflamed, someone’s going to do something stupid in your company and you’re going to get pissed off at them.
1:06:36 You’re going to yell at them.
1:06:38 And then the whole day, the whole company is disrupted.
1:06:41 So you have to manage your biology if you want to be the leader of your company.
1:06:45 So this feels like pretty complex, right?
1:06:49 And I know you were mentioning that it’s not a one-size-fits-all thing.
1:06:51 It’s based on our genetics.
1:06:56 But if you had to say, listen, eat these foods, you’ll be pretty safe.
1:06:58 Or is there just no way to do that?
1:07:03 It’s more about avoiding the most likely harmful foods than it is eating the good foods.
1:07:05 The best thing is grass-fed meat.
1:07:08 And you can get grass-fed hamburger, you can get grass-fed steak.
1:07:15 It really matters that it’s grass-fed for a whole bunch of complex reasons, including environmental and including your own health.
1:07:21 But grass-fed meat, and then instead of spinach, have lettuce or arugula.
1:07:22 Those are good for you.
1:07:28 Be careful with the nightshade family, which is potatoes, tomatoes, eggplant, bell peppers.
1:07:32 There are so many people, 28% of rheumatoid arthritis is caused by those plants.
1:07:33 So don’t eat them for a week.
1:07:37 And then eat them again and see what happened.
1:07:38 You may be completely immune to them.
1:07:41 Or like many, many people, you go, oh, wait.
1:07:46 When I don’t eat those, my brain is clearer, my skin is clearer, and my digestion is better.
1:07:47 My joints don’t hurt.
1:07:51 And then in terms of carbohydrates, white rice.
1:07:59 The reason white rice is so much better than brown rice is that brown rice contains way more arsenic and way more inflammatory compounds in the gut.
1:08:07 And this is why in every rice-eating culture, people who can afford it eat white rice, and only the poorest peasants eat brown rice.
1:08:13 There’s more calories in brown rice because you keep the lining of the rice, the outer shell, the husk.
1:08:14 But that’s bad for you.
1:08:18 It’s better than starving, but it’s not a superfood.
1:08:22 And if a restaurant tries to charge more for brown rice, you should tell them to go screw themselves.
1:08:24 Eat the white rice if you’re going to eat carbs like that.
1:08:26 Don’t eat refined sugar.
1:08:27 It’s not good for you.
1:08:30 If you find you need more carbs, honey and fruit.
1:08:33 And don’t eat a zero-carb diet all the time.
1:08:34 It’s bad for you.
1:08:36 Don’t eat carbs every day.
1:08:36 It’s bad for you.
1:08:39 And every now and then, skip breakfast or skip dinner.
1:08:41 Do some intermittent fasting three days a week.
1:08:44 Intermittent fasting starts at 12 hours a day of not eating.
1:08:46 Have an earlier dinner.
1:08:48 Have a later breakfast, and you’ll be fine.
1:08:56 And if anybody’s interested in the fasting piece, that’s what Dave talked about a lot on our last interview, and we are going to be playing it later on this week.
1:09:01 So coffee is something that you are really into.
1:09:02 You had bulletproof coffee.
1:09:05 You mentioned you’re no longer doing bulletproof coffee.
1:09:07 Tell us about danger coffee.
1:09:10 Danger coffee is a new idea.
1:09:13 It’s called danger because who knows what you might do.
1:09:18 It’s the good kind of danger, the kind of danger that entrepreneurs are attracted to.
1:09:30 To make it, it is lab-tested mold-free because the mold toxin that’s found in coffee very commonly, especially in the U.S., in fact, recent studies just came out, it directly inhibits mitochondrial function, which means it takes your energy.
1:09:37 So if you drink coffee and it needs sugar and then you feel tweaked a while later and you want more coffee, it’s probably the toxins from mold in the coffee.
1:09:39 So danger coffee is mold-free.
1:09:44 Brands I’ve worked with in the past no longer say mold-free on the label.
1:09:46 They just say clean, whatever that means.
1:09:54 And what’s biggest about danger coffee, there is a therapeutic dose of trace minerals and electrolytes in the coffee.
1:09:57 It’s a very high-end, amazing-flavored coffee.
1:10:03 But danger coffee has those minerals, and those minerals help your body make electricity.
1:10:12 So if you’re going to make a cup of coffee in the morning, it might as well give you a therapeutic dose of trace minerals that your body needs to make energy in your cells and you feel different.
1:10:15 People say, oh my gosh, it doesn’t need sugar.
1:10:17 No, it’s because it’s really good coffee.
1:10:18 It tastes great.
1:10:20 But the minerals do something different in the body.
1:10:21 You can add butter.
1:10:22 You can add MCT.
1:10:23 You can blend it up or not.
1:10:26 It still creates a very different coffee experience.
1:10:28 Very cool.
1:10:30 Well, Dave, this has been such an incredible interview.
1:10:32 I really enjoyed it.
1:10:33 I learned so much.
1:10:36 I end my interview with two questions that I ask all of my guests.
1:10:38 It doesn’t have to be about today’s topic.
1:10:40 You could just answer from the heart.
1:10:42 You’re speaking to entrepreneurs, of course, as you know.
1:10:49 What is one actionable thing our young and profiters can do today to be more profitable tomorrow?
1:10:59 One thing you could do today to be more profitable tomorrow is find an older person, over 70, and ask them for advice.
1:11:07 Because they have suffered way more than you have, and they will tell you for free what to do.
1:11:07 I love that.
1:11:08 Never heard that before.
1:11:11 And what is your secret to profiting in life?
1:11:13 And this can be beyond just business.
1:11:21 The most important secret to profiting in life is to understand that you’re not investing dollars.
1:11:27 You’re investing energy, and then you’re investing time, and then you’re investing suffering, and then you’re investing dollars.
1:11:33 So look at it as how much energy did I put in and how much energy did I get out of it?
1:11:40 If that is the thing that you measure, it’ll directly lead to more joy and more happiness.
1:11:44 And the sense that you’re resilient and you can handle everything.
1:11:49 But if you only focus on dollars, every time you get more dollars, it won’t make you happier.
1:11:51 That’s really smart.
1:11:54 Dave, where can everybody learn more about you and everything that you do?
1:11:58 You can go to DangerCoffee.com to check out the coffee.
1:12:01 And all of my stuff is at DaveAsprey.com.
1:12:10 And if you feel called to go deep with me on neuroscience over five days in Seattle with the world’s top brain upgrade facility, 40Yearsofzen.com.
1:12:11 Amazing.
1:12:14 Well, I will get all of your links from your team, put them in the show notes.
1:12:16 Dave, thank you so much for your time.
1:12:18 Thanks, Hala.
1:12:23 Yeah, fam.
1:12:29 As entrepreneurs, executives, and strivers, we put a lot of strain on our bodies and our brains.
1:12:34 And it’s clear that optimizing our own personal health and well-being should be a priority.
1:12:37 And not just for ourselves, but for the health of our businesses.
1:12:40 Like Dave Asprey said, you have to have energy.
1:12:43 You have to have a functioning brain and body.
1:12:47 And the earlier you get started looking after yourself, the easier it will be.
1:12:50 But it’s also easier if you’re smarter about it.
1:12:56 And Dave had some great tips on how to get smarter about your workouts and your self-care routine.
1:12:59 And how you can save time and get better results.
1:13:05 For one thing, Dave says don’t try to avoid stress, but rather focus on recovering from it.
1:13:11 80% of the improvement that we get cognitively or physically comes from recovering after stress.
1:13:17 If you want to sharpen your brain or your muscles, you need to stress them out and then let them recover.
1:13:20 Push hard for a short period of time and then recover.
1:13:26 Doing an intense 15-minute workout can be way more productive than a longer, less intensive one.
1:13:29 You’ll also get better results if you’re eating well.
1:13:33 Your brain and body will be in a better place and recover and grow if they’re well-nourished.
1:13:37 And finally, take the time to understand your unique body and needs.
1:13:38 Take some tests.
1:13:41 Find out what vitamins and nutrients you need to be at your best.
1:13:48 Like Dave said, as an entrepreneur or business owner, you can afford a few grand to make sure that your biology is keeping track with your business.
1:13:52 Thanks for listening to this episode of Young and Profiting Podcast.
1:13:56 If you listened, learned, and profited from this conversation with the energetic Dave Asprey,
1:14:03 then please share this episode with your friends, colleagues, and family who wouldn’t want to learn how to get more from their workout and self-care routine.
1:14:11 And if you did enjoy this show and you learned something, then drop us a five-star review on Apple Podcasts, Spotify, CastBox, wherever you listen to the show.
1:14:14 Nothing helps us reach more people than a good review from you.
1:14:18 If you prefer to watch your podcasts as videos, you can find us on YouTube.
1:14:22 I’m approaching 60,000 subscribers on YouTube, which is awesome.
1:14:23 Thank you for following the channel.
1:14:27 And just look up Young and Profiting and you’ll find all of our episodes on there.
1:14:30 You can also find me on Instagram or LinkedIn by searching my name.
1:14:31 It’s Hala Taha.
1:14:34 Of course, I got to shout out my amazing production team.
1:14:37 Thank you so much to everybody at the Yap Media family.
1:14:39 I appreciate all your hard work.
1:14:43 This is your host, Hala Taha, a.k.a. the Podcast Princess, signing off.

Dave Asprey’s journey into biohacking began with a quest to improve his health. In his twenties, he was overweight and low on energy, but through cutting-edge science, Dave optimized his brain health, reduced his biological age, and transformed his life. As the father of biohacking, he believes he can live to 180 years and achieve what many consider impossible. In this episode, Dave discusses how entrepreneurs can leverage biohacking to boost health, wellness, and productivity. He also shares insights from his book, Smarter Not Harder, revealing efficient strategies for peak performance and longevity.

In this episode, Hala and Dave will discuss: 

(00:00) Introduction

(01:53) How Mindset Affects Biological Aging

(05:56) Benefits of Biohacking in Health and Business 

(11:05) Why Biohacking Works: The Science Behind It

(16:40) The Power of Laziness in Boosting Productivity

(21:25) Managing Stress and Triggers in Business

(31:52) The Importance of Health and Wellness Scans

(34:30) ADHD as a Superpower in Entrepreneurship

(39:32) Workout Tips for Busy Entrepreneurs

(47:09) The Truth About Diet and Meat Consumption

(01:00:03) Foods to Boost Brain Health and Performance

Dave Asprey is an entrepreneur, author, biohacking pioneer, and the founder of Bulletproof 360, Inc., known for popularizing Bulletproof Coffee. A four-time New York Times bestselling author, his books include The Bulletproof Diet and Smarter Not Harder. He is also the host of The Human Upgrade podcast and has invested over $2 million in biohacking experiments, revolutionizing the fields of health, aging, and longevity.

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Resources Mentioned:

Dave Asprey: The Business of Biohacking | E149: youngandprofiting.co/BusinessofBiohacking

Dave’s Website: daveasprey.com 

Dave’s Book, Super Human: bit.ly/Super_Human

Dave’s Book, Smarter Not Harder: bit.ly/Smarter-Not-Harder

Dave’s Book, Bulletproof Diet: bit.ly/Bulletproof_Diet

Dave’s Book, Heavily Meditated: bit.ly/Heavily_Meditated 

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Entrepreneurship, Entrepreneurship Podcast, Business, Business Podcast, Self Improvement, Self-Improvement, Personal Development, Starting a Business, Strategy, Investing, Sales, Selling, Psychology, Productivity, Entrepreneurs, AI, Artificial Intelligence, Technology, Marketing, Negotiation, Money, Finance, Side Hustle, Mental Health, Career, Leadership, Mindset, Health, Growth Mindset, Mental Health, Psychology, Motivation, Manifestation, Life Balance, Self Healing, Positivity, Happiness, Sleep.

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