YAPClassic: David Meltzer, A Masterclass on Decision-Making for Championship-Level Businesses

0:00:05 Today’s episode is sponsored in part by Teachable, Fundrise, Mint Mobile, Working Genius, Indeed,
0:00:06 and Shopify.
0:00:11 Teachable makes it easy for creators to monetize their content with full control.
0:00:15 Head to teachable.com and use code “PROFITING” to claim your free month on their pro-paid
0:00:16 plan.
0:00:20 Grow your real estate investments in minutes with the Fundrise flagship fund.
0:00:26 Add the Fundrise flagship fund to your portfolio with as little as $10 at fundrise.com/profiting.
0:00:29 Save big on wireless with Mint Mobile.
0:00:35 Get your new three-month premium wireless plan for just $15 a month at mintmobile.com/profiting.
0:00:39 Unlock your team’s potential and boost productivity with Working Genius.
0:00:44 Get 20% off the $25 Working Genius assessment at workinggenius.com with code “PROFITING”
0:00:46 at checkout.
0:00:49 Attract interview and hire all in one place with Indeed.
0:00:53 Get a $75 sponsored job credit at indeed.com/profiting.
0:00:55 Terms and conditions apply.
0:00:59 Shopify is the global commerce platform that helps you grow your business.
0:01:04 Sign up for a $1 per month trial period at Shopify.com/profiting.
0:01:10 As always, you can find all of our incredible deals in the show notes.
0:01:13 Hey, Young ‘N Profiters!
0:01:24 If you enjoyed Monday’s episode with David Meltzer, then you’re going to love today’s
0:01:25 YAP Classic.
0:01:31 We’re replaying episode 47 of the podcast that first aired in August 2019.
0:01:36 This was actually the second time I interviewed David, and if you count Clubhouse, I’ve probably
0:01:39 interviewed him more than half a dozen times.
0:01:42 He always provides so much value.
0:01:44 He’s been an entrepreneur for so long.
0:01:48 He’s the co-founder of SportsOne Marketing, he’s the best-selling author, and he’s one
0:01:52 of the most inspirational voices in the business world.
0:01:58 What I love most about David is that he’s really out there genuinely trying to help
0:01:59 young entrepreneurs.
0:02:04 He was one of my first guests, and he came on when I was a nobody.
0:02:05 He took a chance on me.
0:02:07 He just wanted to provide value.
0:02:12 He wanted to serve, and even though I didn’t really have a following yet, he came on the
0:02:17 show because he wanted to support me as a young entrepreneur, and I’ll never forget that,
0:02:21 and I’ll always support him in return for doing that for me.
0:02:25 In this conversation, we talk about his book, “Game Time Decision Making.”
0:02:29 We cover how to build a winning team, attract the right people, and make smarter decisions
0:02:31 that elevate your success.
0:02:35 One of the best parts of this interview was learning about his approach to relationships,
0:02:39 how it’s crucial to have a good relationship with yourself before you can build meaningful
0:02:41 connections with others.
0:02:45 I also love his mantra, “If it bleeds, kill it; if it grows, feed it.”
0:02:48 I think that’s something we can all live by.
0:02:54 David always brings the heat, so let’s get ready to learn.
0:02:57 So, David, you’ve come out with a new book.
0:02:59 It’s called “Game Time Decision Making.”
0:03:01 Could you just tell us about that new book?
0:03:05 What was the motivation behind writing it, and who did you write it for?
0:03:10 I wrote it under the disguise of sports and entertainment, you know, running the most
0:03:15 notable sports agency in the world, having a global marketing agency that deals a lot
0:03:16 in sports and entertainment.
0:03:22 I felt that I had some tremendous lessons to teach people about being happy, and I could
0:03:27 utilize one of the most emotionally attractive things on earth, which is sports and entertainment.
0:03:33 So, what I did to carry on my mission of impacting over a billion people on earth to be happy
0:03:39 is create a book about how do we make the ultimate and most important decision to be
0:03:40 happy.
0:03:46 And I did that utilizing a pregame analysis, which is an analysis of, hey, here’s a lesson
0:03:53 that I’d like to teach you under the connotation of sports, and then give the actual playbook
0:03:58 to that success in the book, utilizing the biggest names in sports and entertainment
0:04:03 and stories that I know, and then finally a postgame analysis of that lesson.
0:04:08 But the top mission of the book is to go through these lessons and stories in order to effectuate
0:04:09 happiness.
0:04:10 Yeah.
0:04:14 And I personally read the book, and I loved the way that you formatted it with the pregame
0:04:16 analysis and the postgame wrap-up.
0:04:22 It was really easy to kind of understand what each crux of the chapter was about.
0:04:23 So kudos to you.
0:04:28 You start off the book with tips on how to build your roster or a powerful team of people
0:04:30 that root for you.
0:04:35 And from what I’ve seen on social media and things like that, you’re really a master when
0:04:39 it comes to relationships and with surrounding yourself with the right people.
0:04:44 So starting off with the basics, can you explain why it’s so important to have a good relationship
0:04:49 with yourself first before you can really go ahead and have a good relationship with
0:04:50 others?
0:04:54 That’s a fabulous question because I don’t think people realize that they can’t give
0:04:56 what they don’t have.
0:05:01 And so it’s so important to understand that we have to work on ourself and introspectively
0:05:07 look at our ego, our ego-based consciousness, as well as the truth and the truth-based consciousness.
0:05:12 And so I still spend the majority of my time looking within whenever I see interference
0:05:15 or corrosion to that which inspires me.
0:05:20 Any disconnect separation that I have need to be offended and need to be right, separate
0:05:24 inferior, superior, angry, frustrated, anxious, whatever it may be.
0:05:26 I immediately go backwards.
0:05:33 I stop, drop, and roll inside myself and look to see what it is that is bothering me, raising
0:05:38 my awareness so I could put the right intention and trajectory on what I want so that I can
0:05:39 be happy.
0:05:45 And so why do you think that building a strong team and being able to attract a strong team
0:05:49 is a really big factor when it comes to your success?
0:05:54 Because I believe in vibration and I believe that we take on consciously, subconsciously,
0:05:59 and unconsciously the vibration of the thoughts that we have, the words that we take in, the
0:06:02 actions that we do, the beliefs that we have.
0:06:08 And if we surround ourselves with the right thoughts, beliefs, words, actions, then we’re
0:06:12 going to elevate our vibration and we can only be aware of that which vibrates equal
0:06:13 to or less than us.
0:06:17 So I look for people that sit in a situation that I want to be in.
0:06:24 I’m constantly aggregating and accumulating mentorship within my life so that I can learn
0:06:28 the lessons in order to raise the vibration or frequency around me.
0:06:34 So I listen to great things like your podcast, Young and Profiting.
0:06:37 I listen and watch the right TV shows.
0:06:41 I also surround myself with the greatest people.
0:06:45 If I want to write a book, I go to the Napoleon Hill Foundation to help me write a book.
0:06:49 If I want to know about my relationship with money, I find a billionaire like Tillman
0:06:53 Fratida or Steve Nguyen to help me with my relationship with money.
0:06:58 If I’m looking for meditation or sleep, I go to Dr. Sangita Sahee in India or sleep,
0:07:04 Dr. Meeta Singh, who’s the NFL Sleep Doctor, whatever it is, I think people are doing themselves
0:07:09 a disservice by not searching for the right people and right ideas to surround themselves
0:07:10 with.
0:07:11 Got it.
0:07:16 So throughout your book, you have a really interesting concept which you call relativity.
0:07:20 Can you just explain the importance of this concept to my listeners when it comes to building
0:07:21 a team?
0:07:22 Yeah.
0:07:24 So I believe that everything is relative to you.
0:07:29 And when I first came upon this philosophy, it was difficult because I saw some horrendous
0:07:35 things on YouTube concerning some true evil, I think, and I thought, man, how is that relative
0:07:36 to me?
0:07:41 I’m not connected to that, but it was relative to me because it was teaching me what not
0:07:46 to do, what I don’t want to attract, what I don’t want to vote for in my life.
0:07:50 So what I do is predetermine the relativity of who and what I want in my life.
0:07:55 And so for me, my wife is most relative than my children, than my mom, than my other siblings
0:08:01 and relatives, than my local community, than my state, than my country, and then the world.
0:08:07 And I actually put percentages in the distribution of what I have in order to allow everything
0:08:13 to go through me to those that are most relative to me, down to those least relative to me.
0:08:17 But I’m always looking at the relativity and the impact that people have because I can
0:08:21 have a greater influence on impacting others, to impact others, to impact others.
0:08:26 And if I’m going to impact over a billion people in my life, I need to have ambassadors,
0:08:30 people that will, at least 1,000 of them, that will impact 1,000 to impact 1,000.
0:08:35 1,000 times 1,000 is a million, and 1,000 times 1,000 is a billion.
0:08:40 So I need to find those 1,000, and the lowest-hanging fruit exists by those who are most relative
0:08:41 to me.
0:08:46 So I guess just to make it easier to understand for my listeners, how does this relativity
0:08:49 concept align with decision-making?
0:08:52 Like, how do you use it to make better decisions?
0:08:57 Well, you know, most people that make good decisions, they’re value-based decisions.
0:09:02 And so our values are personal values, which are obviously related to those most relative
0:09:03 to us.
0:09:09 They’re experiential values, which are once again related to those in the relativity chain.
0:09:14 Then we have our giving values, as well as our receiving values.
0:09:19 And utilizing those values, we now apply those to the relativity of who we’re talking
0:09:25 to in order to effectuate the best decision, trying our best to stay out of scarcity or
0:09:30 ego-based consciousness, trying to stay out of that everything happens to me like a victim
0:09:36 or for me like a narcissist, but most importantly, through me for others.
0:09:40 So if I’m making those decisions under the context of living in a world of more than
0:09:45 enough in an abundant universe where everything comes through me for others, then I can make
0:09:51 those decisions determined upon who is closest or most relative to me and my values.
0:09:52 Got it.
0:09:55 So let’s talk about toxic relationships.
0:09:59 Is it true that you only interact with people who have your best interests at heart?
0:10:05 I try to interact with those who are aligned most with my values and have good thoughts
0:10:06 for me.
0:10:11 If I have to be around, which happens in business situations, family situations, someone that
0:10:16 has a negative energy attacking thoughts, judgments or conditions that aren’t aligned
0:10:22 with my values, I have a simple philosophy and strategy of number one, seeking understanding
0:10:27 of them and seeing if I can be of service or a value to them and then also praying for
0:10:28 their happiness.
0:10:34 I do not create my own separation by creating an attacking thought or a defensive thought.
0:10:39 By being defenseless, I become defenseless, meaning I actually become invulnerable by
0:10:42 being completely vulnerable.
0:10:46 And how do you let go of toxic people in your life without drama?
0:10:50 Let’s say like a family member or a friend that you grew up around.
0:10:56 How do you let go of the relationship without it causing more drama than it should?
0:11:00 So I try mostly, like I said, to understand that person and pray for their happiness and
0:11:03 allow them to fall away.
0:11:04 Life is like a trolley.
0:11:07 People come on and off all the time and then they come back on.
0:11:11 But most of the people in your life, if you don’t give them energy, if you don’t have
0:11:17 attacking thoughts, if you seek understanding and pray for their happiness, they energetically
0:11:19 will fall away.
0:11:24 If you’re still forced into that relationship, sometimes I need to articulate and I’ve done
0:11:29 this with certain friends of mine through the transformative years of energetic transformation
0:11:34 that I went through that I actually had and indicate to some of my closest friends, “Hey,
0:11:36 I don’t like who I am when I’m around you.
0:11:40 This has nothing to do with you, but I can’t be your friend anymore.
0:11:43 I don’t like who I am until I can resolve that.
0:11:47 I hope you understand that I only pray for your happiness and well-being, but I cannot
0:11:48 be your friend anymore.”
0:11:49 And they took it fine.
0:11:52 They just said, “Okay, no problem, David.”
0:11:53 You know what?
0:11:55 Ironically, they felt bad.
0:12:01 So I think more than they took it fine, they apologized to me and I think it elevated their
0:12:08 awareness, my honesty, transparency and vulnerability, elevated their awareness to, I think, their
0:12:15 own flaws and contribution to an unhealthy relationship that wasn’t improving my life
0:12:21 in any way and creating all types of ego-based and negative and scarce energy that they didn’t
0:12:22 want in their life either.
0:12:28 And to this day, some of those people that 11, 12 years ago that I had to divorce as
0:12:32 friends still reach out and are praying for my well-being.
0:12:37 I always say, you know, the people, eventually they all applaud you, you know, they can laugh
0:12:38 and scoff at you.
0:12:43 They can be angry and attacking, but if you hold your course, stay your frequency and
0:12:47 seek the truth and pursue your potential, sooner or later the truth will come out and
0:12:50 people just can’t help but applaud you.
0:12:51 Yeah.
0:12:52 I’ve noticed that too.
0:12:53 It always starts out that way.
0:12:57 People are wondering why you’re doing something or doubting you and then, you know, if you
0:13:03 hold on and just work hard, it always ends up working out in your favor.
0:13:06 There’s one quote in your book that really resonated with me.
0:13:08 It was, “If it bleeds, kill it.
0:13:10 If it grows, feed it.”
0:13:14 And I think this plays really well with everything that you’re talking about and is the saying
0:13:16 that we should all strive to live by.
0:13:17 Yeah.
0:13:22 I think it’s really important to identify when people are leading you and that you have
0:13:28 to be able to, you know, walk away from those that are taking from you and then those who
0:13:33 are watering you, feeding you, you know, nurturing you, you want to feed them.
0:13:37 And I think it’s a very simple philosophy to surround yourself with the right people,
0:13:42 the right ideas, as well as to, you know, create a better acceleration and growth in
0:13:47 your own life by being of service and elevating others that are elevating you.
0:13:48 Totally.
0:13:52 But you also mentioned the Ben Franklin effect quite often.
0:13:58 It stems from a Ben Franklin quote from his autobiography, “He that has done you a kindness
0:14:03 will be more ready to do you another than he whom you yourself has obliged.”
0:14:08 What does that mean in your own words and why is it key to understand for healthy relationships?
0:14:12 You know, for me, it’s the cornerstone of the two most important questions that you
0:14:13 need to ask in your life.
0:14:19 And you need to ask these questions in person, on the phone, via email, and all media, Radio
0:14:21 Print TV and social media.
0:14:24 You need to ask, number one, how you can be of service.
0:14:28 You want to create a void of shortage on the side of the universe.
0:14:33 You want to see, I use open and close-ended questions under due effectuates, seeing how
0:14:36 I can provide value or be of service.
0:14:39 But the critical question that most people don’t ask and falls under, and that’s the
0:14:42 reverse Ben Franklin effect, is to offer your help.
0:14:48 But the key question that radical humility is confused with, and I believe you have to
0:14:53 be radical in your humility, you have to be a completely humble person in order to ask
0:14:54 for help.
0:15:00 When you ask for help from someone, you become an investment of that person.
0:15:04 And those people are going to want to help you and continue to help you.
0:15:08 I’ll give you a good example, when I was in college, I used to move up my syllabus one
0:15:13 week, and I’d go into my professor and I’d let them know my intention that I wanted to
0:15:17 get an A in the course, and I wanted to get straight A’s, because I wanted to go to the
0:15:19 law school of my choice.
0:15:23 And so I told them, would it be okay that I turned in my papers a week early, and then
0:15:27 get feedback on one improvements I could make to those papers?
0:15:31 Well, by doing so, all the professors said yes, and by doing so, the professors on those
0:15:34 assignments, I became an investment of theirs.
0:15:39 So when they read my assignment, it wasn’t reading mine, it was reading their investments.
0:15:45 And of course, they are going to treat their investments in the right manner, comparatively
0:15:47 to those people that may be bleeding them.
0:15:49 That’s really smart.
0:15:54 Let’s hold that thought and take a quick break with our sponsors.
0:15:57 Young and Profiters, buy low, sell high.
0:15:59 It’s easy to say, but it’s hard to do.
0:16:02 For example, high interest rates are crushing the real estate market right now.
0:16:07 Demand is dropping and prices are falling, even for many of the best assets.
0:16:12 It’s no wonder the Fundrise Flagship Fund plans to go on a buying spree, expanding its billion
0:16:15 dollar real estate portfolio over the next few months.
0:16:19 You can add the Fundrise Flagship Fund to your portfolio in just minutes, with as little
0:16:28 as $10, by visiting fundrise.com/profiting, that’s F-U-N-D-R-I-S-E dot com slash profiting.
0:16:35 Again, you can diversify your portfolio with the Fundrise Flagship Fund at fundrise.com/profiting,
0:16:39 that’s F-U-N-D-R-I-S-E dot com slash profiting.
0:16:44 Carefully consider the investment objectives, risks, charges, and expenses of the Fundrise
0:16:46 Flagship Fund before investing.
0:16:51 This and other information can be found in the Fund’s prospectus at fundrise.com/flagship.
0:16:53 This is a paid advertisement.
0:16:54 Hey, yeah, bam.
0:16:58 Launching my LinkedIn secrets masterclass was one of the best things I’ve ever done
0:16:59 for my business.
0:17:04 And I didn’t have to figure out all the nuts and bolts of creating a website for my course.
0:17:06 I needed a lot of different features.
0:17:09 I needed chat capabilities in case anybody had questions.
0:17:12 I needed promo code discounts.
0:17:18 I needed a laundry list of features to enable what I was envisioning with my course.
0:17:19 But here’s the thing.
0:17:23 All I had to do was literally lift a finger to get it all done.
0:17:26 And that’s because I used Shopify.
0:17:33 Shopify is the easiest way to sell anything, to sell online or in person.
0:17:36 It’s the home of the number one checkout on the planet.
0:17:41 And Shopify is not so secret secret as Shoppay, which boosts conversions up to 50%.
0:17:47 That means way fewer cards get abandoned and way more sales get done.
0:17:52 So when students tell me that they can’t afford my course, I let them know about payment plans
0:17:53 with Shoppay.
0:17:54 It is a game changer.
0:17:58 If you’re into growing your business, your commerce platform better be ready to sell
0:18:03 wherever your customers are scrolling or strolling on the web, in your store, in their feed and
0:18:05 everywhere in between.
0:18:09 Put simply businesses that sell more sell with Shopify.
0:18:14 Upgrade your business and get the same checkout we use at YAP Media with Shopify.
0:18:20 Sign up for your $1 per month trial period at Shopify.com/profiting and that’s all lowercase.
0:18:24 Go to Shopify.com/profiting to upgrade your selling today.
0:18:29 That’s Shopify.com/profiting.
0:18:33 Young and Profiters, chances are if you’re listening to this show, you’ve got an expertise
0:18:35 that you can teach other people.
0:18:39 Chances are you can make passive income by creating your first course.
0:18:43 If you’ve been on the fence about creating a course, what are you waiting for?
0:18:48 It is so easy to launch a course these days because Teachable has got your back.
0:18:50 Teachable is the number one course platform.
0:18:55 It is simply the best platform for content creators to start or grow an online business
0:18:56 authentically.
0:19:01 That’s because Teachable offers more product options to create and sell than any other platform
0:19:06 with online courses, digital downloads, coaching services, memberships, and communities.
0:19:11 You can engage your online audience on a deeper level and you can get selling fast with easy
0:19:15 to use content and website builders plus a variety of AI tools.
0:19:18 They have an AI curriculum generator.
0:19:20 They have automatic subtitles and translations.
0:19:25 They’ve really figured out how to use AI to optimize our course creation and make it
0:19:26 much faster.
0:19:30 They also have a top rated mobile app that allows your customers to enjoy your products
0:19:31 on the go.
0:19:36 On Teachable, creators also get more power and ownership over monetizing their content.
0:19:40 Your content shouldn’t get lost in the algorithm and you shouldn’t have to rely on other companies
0:19:41 to pay you.
0:19:45 Now is the perfect time to join Teachable because you get an exclusive deal with our
0:19:47 partner code profiting.
0:19:52 Go to teachable.com and use code profiting to unlock a free month on their pro plan.
0:19:56 You’ll get all their marketing, product creation features to build out your offerings and there’s
0:19:58 no limitations on this trial.
0:20:00 So you definitely don’t want to miss this.
0:20:01 Again, it’s teachable.com.
0:20:05 You can use code profiting for an entire free month on Teachable.
0:20:09 Be a part of the 100,000 plus creators who are already using Teachable to turn their
0:20:16 expertise into a thriving online business.
0:20:20 So after we create the right team, the next thing you say to do is to create the right
0:20:24 mindset and defend any negativity that comes our way.
0:20:27 You say there are three minds with which we make our decisions.
0:20:31 The conscious, subconscious and unconscious.
0:20:32 Could you break these down for us?
0:20:33 Yeah.
0:20:36 The conscious mind is the cellular structure that’s the dumbest.
0:20:38 It’s the shortest term memory that we have.
0:20:43 The conscious mind exists from the time we open our eyes till the time we close them.
0:20:49 The conscious mind is subject to about 10,000 new data inputs, 10,000 things that we think
0:20:54 say and do every day that are input into that cellular memory.
0:20:58 That cellular memory gets those inputs from our five senses or even our six senses if
0:21:00 you believe that.
0:21:05 But most importantly, it’s understand that the key to the conscious mind is consistency.
0:21:11 Part of upon your subconscious and your unconscious mind, it takes at least 21 days of consistent
0:21:17 behavior in order for the stupid memory of the cellular structure to effectuate any type
0:21:20 of growth or acceleration into the subconscious.
0:21:23 Now the subconscious mind is what we believe.
0:21:28 Subconscious mind holds 40,000 of the same thoughts every day.
0:21:33 Subconscious mind are from the inputs of doing things consistently every day, creating neural
0:21:38 pathways that create efficiencies, effectiveness and statistical success in the mind that allow
0:21:42 you to control the 40,000 of the same thoughts that you have every day.
0:21:46 Those beliefs, and that’s why to me, sleep is the number one habit that people should
0:21:54 work on is because the conscious is not involved as much in sleep as the subconscious and unconscious.
0:21:59 So if you want to develop yourself and accelerate and grow, you need to learn how to utilize
0:22:05 those eight hours of the most consistent habit that human beings have on earth, which is sleep,
0:22:08 which most people ignore their entire life.
0:22:10 That’s why I have a sleep coach, a sleep mentor.
0:22:11 I practice sleep.
0:22:12 I study sleep.
0:22:17 I spend a majority of my time every day making sure my subconscious mind, my beliefs are aligned
0:22:22 with my values, my objectives, my attention and my intention so that the coincidences
0:22:25 in my life occur as I want them to.
0:22:29 Coincidences are a mathematical term for two things happening at the right way at the perfect
0:22:30 time.
0:22:31 It’s not an accident.
0:22:36 Then finally, the unconscious mind is subject to the quantum memory.
0:22:38 The quantum memory holds in our DNA.
0:22:42 The doctors today will tell you four generations at minimum.
0:22:45 Great grandparents, grandparents, your parents and you.
0:22:50 That quantum memory is a frequency that attracts and that frequency has a strong signal, a
0:22:53 spectrum of a signal and the clarity of your message.
0:22:57 No matter what you think, say and do and believe in the conscious and subconscious mind, the
0:23:02 overriding power and most confusing power in our life is that quantum memory of our DNA.
0:23:04 We actually can shift that energy.
0:23:07 We can bring healing to the epigenetic layer of that energy.
0:23:12 We can activate and deactivate different memories within the quantum memory within DNA.
0:23:18 All of this are being found out in scientific research today, but I know that the conscious
0:23:23 subconscious and unconscious mind have a continuum from what we think, say, do and believe into
0:23:29 those unconscious competencies that expose themselves as a personality traits, our characteristics,
0:23:35 our obsessions and addictions, what create a frequency to attract what we want, meaning
0:23:39 no matter what we think, say, do and believe, why some people get stuck, why some people
0:23:44 end up in the same problems, the same relationships, the same shortages, voids and obstacles that
0:23:45 they always get.
0:23:49 No matter what they do, I can’t tell you how many people that I executive coach in my
0:23:53 life that tell me, “David, think, say, and do all the right things.
0:23:57 I don’t know why this continually happens to me in business or in my personal life.”
0:24:01 And I said, “Because you haven’t shifted your quantum memory, you haven’t shifted your
0:24:02 energy.
0:24:06 You’re sending the same frequency out and you’re expecting the same result, a different
0:24:07 result.”
0:24:12 Einstein nailed it when he said you could not solve a problem in the same consciousness
0:24:13 in which you created it.
0:24:15 What he was saying is you need to shift your energy.
0:24:21 You need to shift what you think, say, do, believe and your quantum memory, which includes
0:24:23 that unconscious competency.
0:24:25 So there’s a few things I want to kind of unpack.
0:24:26 You just said a lot.
0:24:29 So first let’s talk about sleep.
0:24:30 What is your sleep routine like?
0:24:36 What do you do to ensure that you use sleep to your best ability to ensure that you do
0:24:39 have a positive unconscious competency?
0:24:40 Sure.
0:24:46 So, number one, I use my sleep coach, my sleep mentor, Dr. Mita Singh, who was also the coach
0:24:51 for the Washington Nationals, who won four road games for the first time ever in the
0:24:53 World Series, no accident.
0:25:01 But Dr. Mita also is an NFL sleep coach that coaches me and adapts what I’m doing to maximize
0:25:04 when I’m in an adaptable routine of travel.
0:25:09 So going to bed at the same time and waking up at the same time, being able to pass out.
0:25:15 64 is the best temperature for me, having it completely dark, making sure that I’m not
0:25:21 doing any distracted behaviors in my bed, studying, researching, arguing, any negative
0:25:29 energy that my bed is known and energetically holds a place to connect to and clear the
0:25:34 connection to that which is most inspiring, to have a direct subconscious and unconscious
0:25:38 connection to the most powerful source of information, energy, and light.
0:25:42 And so utilizing a variety of mechanisms, you know, I just flew back from London on
0:25:49 Sunday, landed, went right to a speaking engagement with Ed Mylet in Los Angeles, came home, spent
0:25:51 time with my family, and once again passed out.
0:25:56 I usually passed out somewhere between 9 p.m. and 11 p.m. Pacific time and I wake up
0:26:01 every morning at 4 a.m. Pacific time and keep that routine.
0:26:07 I eat at the exact same time every day, no matter if I’m in California, New York, London,
0:26:10 Portugal, Asia, my eating schedule.
0:26:16 My body is a routine and I contribute to a consistent, persistent pursuit of my potential
0:26:21 which allows me to enjoy that consistent, persistent pursuit much better because I live
0:26:28 a healthy existence, a rested existence, and an inspired existence and that means that
0:26:32 we have cleared and uncrowded the connection to the biggest connection of inspiration that
0:26:37 we have and when we live in pursuit, when we live in inspiration, so many things happen
0:26:41 in our lives that just continually make us happier and happier.
0:26:48 And then so speaking of routine and habits, how can positive mantras help with shaping
0:26:49 our unconscious?
0:26:54 I think in your book you call this Leader’s Litany, which basically you say mantras and
0:26:58 affirmations over and over again to start to shift your unconscious.
0:27:05 Yeah, so I do many mantras that I always forgive myself as a big one, that I love myself.
0:27:11 I also use Cancel Clear Connect whenever any negative thoughts come to my mind.
0:27:17 But the consistency of mantras every day, my gratitude mantra of saying thank you before
0:27:21 I go to bed and when I wake up, is just programming the conscious cellular structure in order
0:27:27 to effectuate the unconscious, subconscious access that is given through the neural pathways
0:27:33 of my mind in order to send a frequency and an alteration or a shift to my DNA or my quantum
0:27:34 memory.
0:27:40 And so I utilize that in order to effectuate what I think they do believe and the unconscious
0:27:45 competencies changing my personality traits, characteristics, obsessions, and addictions.
0:27:50 So can you explain to my listeners more about how this unconscious competency can play a
0:27:54 big part in all of our in-the-moment or split-second decision making?
0:27:57 Sure, that’s easy for you to say that unconscious competency.
0:27:59 It only took me four years to get it right.
0:28:03 So it’s truly a tongue twister.
0:28:10 The way that the unconscious competency works is that through not only the consistent activity
0:28:16 of thinking and saying and doing the same thing every day, but also accessing the subconscious.
0:28:21 When we access the subconscious, so an example that I would use is if you’re learning a language
0:28:27 and you practice that language every day, pretty soon the unconscious takes over and
0:28:31 you’re not thinking about and you’re speaking fluently to everyone.
0:28:35 Anyone that’s learned a language knows the difficulty of the transition from knowing
0:28:41 consciously what to say to subconsciously having it in your database to having it as
0:28:43 part of your unconscious competency.
0:28:51 In fact, genetically, as people know, young people are easier exposed to learning languages.
0:28:54 A lot of that’s because it already exists in their quantum memory.
0:28:58 If they’re great grandparents, grandparents, and parents have come over from Italy, they
0:29:01 should have no problem picking up Italian.
0:29:07 And so what we want to do is get as much of the critical decision making, value-based
0:29:10 decision making into our quantum memory.
0:29:15 Unfortunately, a lot of ego-based decision making capabilities are in there based off
0:29:18 of fear, separation, anxiety.
0:29:26 We have no power other than to shift that competency to end the chain of activity with abuse and
0:29:30 addiction and other things that occur because it’s in our quantum memory.
0:29:34 We make the wrong decisions the same way that we can make the right decisions.
0:29:38 So we have to practice ending fear, for example.
0:29:42 We have to practice what we want to be.
0:29:47 And that practice could be healing, love, honesty, integrity, whatever it may be.
0:29:48 I would say the truth vibrates the faster.
0:29:54 So I am on the constant practice of ending fear of inspiring truth and to live as close
0:29:57 as I can to the highest vibration that I can.
0:30:02 I enjoy the consistent, everyday, persistent, without quit, pursuit of my potential and
0:30:07 prioritize what’s most important to me by those values that I talked about earlier,
0:30:11 my own personal values, experiential values, giving and receiving values.
0:30:14 Back to making good decisions.
0:30:18 You say that meditation actually helps you to get centered and calm.
0:30:22 Can you tell us about the type of meditation that you do to get in this state?
0:30:23 Yeah.
0:30:24 So I learned data meditation.
0:30:26 It’s quantum healing.
0:30:31 I think meditation of any type is so important because we only get one action a day.
0:30:33 Everything else is a reaction to that.
0:30:39 What I mean by that is I utilize data meditation to find my highest frequency on my first activity
0:30:44 or action of a day and then use that as a baseline to know when I’m off of trajectory
0:30:49 or creating resistance or interference or corroding my connection to that, which inspires
0:30:53 me, meaning that if you can find your highest frequency of the day, and it doesn’t have
0:30:58 to be meditation, it can be walking, exercising, swimming, having fun with your kids, whatever.
0:31:03 But I use my first action of the day at the highest frequency to set a baseline so that
0:31:09 as other ego-based occurrences in my life present themselves, I immediately stop, drop
0:31:14 and roll, go back to the highest frequency instead of getting on the slippery slope of
0:31:17 ego that accelerates in the wrong direction.
0:31:20 So how do you know what is your highest frequency?
0:31:22 How do you find that?
0:31:28 So through data meditation, I utilize vibration itself in seven different planes and visualization
0:31:32 in order to determine, I can actually feel my body heat up.
0:31:36 I really believe that we can only be aware of that which vibrates equal to or less than
0:31:37 us.
0:31:42 The Earth vibrates the slowest, plants, animals, humans, sound, light, and then thought.
0:31:44 The thing that vibrates the fastest is the truth.
0:31:49 I want to be in the consistent, persistent pursuit of that truth of my potential.
0:31:53 And so I utilize data meditation in order to effectuate the highest frequency, which
0:32:00 is a practice which I was trained in India from Dr. Sangeeta Sahee in order to utilize.
0:32:05 But I will tell you that the layman’s term or the easiest way to know your eyes frequency
0:32:07 is what makes you feel the best.
0:32:12 So you want to feel the best at the beginning of the day and you want to try to excel or
0:32:17 achieve more than that, pursue your potential higher during the day.
0:32:23 If you start off and you stub your toe in the morning and then you decide to get revenge
0:32:28 on that by stubbing your other toe, you’ll just continually go down the slippery slope
0:32:29 of negativity.
0:32:35 I work on the highest frequency and to improve and accelerate and grow as much as I can by
0:32:39 learning lessons and trying my best to teach other people and inspire other people those
0:32:40 lessons.
0:32:46 Data meditation sounds a little intimidating and advanced and in your book you shared something
0:32:52 that seemed pretty easy, a quick tip if you will called the six breaths of Buddha.
0:32:53 Could you share that?
0:32:57 Yeah, that’s a great tool to stop, drop and roll.
0:33:01 So whenever I am aware that I’m an ego based consciousness, you know, they need to be right,
0:33:05 offended, separate, resentful, angry, frustrated, anxious, etc.
0:33:11 I always take the six breaths of Buddha and what that means is I sit up straight with a
0:33:17 very straight spine and I breathe deep through my nose and out through my mouth six times
0:33:22 trying to clear my mind to connect or clear the connection to that which inspires me to
0:33:28 raise my frequency to the highest vibration so that I can then move forward in the trajectory
0:33:33 that I want to go, the one that accelerates allows me to have exponential growth and really
0:33:38 create productivity and efficiency as well as accessibility in my life.
0:33:43 Cool, well if anybody out there is interested to learn more about meditation, I recently
0:33:48 had Emily Fletcher who is the founder of Ziva Meditation on my show when we talked all
0:33:53 about the science behind meditation, manifestation and mindfulness and all of the benefits around
0:33:54 that.
0:33:58 So if you’re interested to learn more, check out episode number 46.
0:34:03 So David, moving on, let’s talk about mentoring and coaching.
0:34:07 How do you feel those two things can improve our decision making skills?
0:34:12 Well for me, I believe everyone should always have at minimum three mentors, three coaches
0:34:17 in their life, people who sit in the situation that they want to be in, there’s no faster
0:34:22 way in order to accelerate and grow or achieve your objectives than finding someone that’s
0:34:23 already done it.
0:34:28 It’s kind of like a nightstand at Ikea, you know, I would say if you buy two nightstands
0:34:32 at Ikea, you know, the first one takes you for the other, the second one since you’ve
0:34:36 already done it now takes you minimum half as much time, why not find the person that’s
0:34:40 already built the nightstand and ask them how to do it and have them show you how to
0:34:41 do it.
0:34:47 So I literally prioritize the most important things in my life and then seek mentorship
0:34:48 and coaching from those.
0:34:50 I also believe in being a coach.
0:34:54 I learn more from being one of the top executive coaches in the world.
0:35:00 From what I do, I listen to the majority of my own coaching calls because I learn as much
0:35:01 as they do.
0:35:04 There’s so many times as I’m on a coaching call that I’ll say, man, that’s really good
0:35:05 advice.
0:35:09 You should really take that, David, and I’m giving myself advice.
0:35:14 So I think if anything’s going to change your life more than just asking for help, it’s
0:35:16 who you ask for help from.
0:35:20 So, you know, the takeaway is from this, you should definitely not only ask for help but
0:35:24 find the right people that sit in the situation you want to be and to help you.
0:35:29 Do you have advice for people who, you know, they reach out to folks, even people reach
0:35:33 out to me for 30 minutes of my time and I’m unable to do that all the time.
0:35:38 Do you have advice for people to effectively find a mentor?
0:35:43 Well, the first thing is just having the humility to ask and the second is to understand the
0:35:46 critical business issues or life issues of the person that you’re asking.
0:35:51 Most people don’t have 30 minutes to help and you’re very gracious for giving that.
0:35:53 You know, I have a 5/20 rule.
0:35:57 I’ll get on the phone with anyone for five minutes and my meetings are 20 minutes.
0:35:59 My interviews are normally 20 minutes.
0:36:04 I make exceptions, of course, but most of the time that’s what I give and I try to stay
0:36:09 as focused and as efficient and as effective and statistically successful as I can during
0:36:10 that five minutes or 20.
0:36:14 I learned from Bob Proctor, one of my mentors that, you know, after five minutes on the
0:36:18 phone, you’re just visiting, you know, after 20 minutes in a meeting, you’re just visiting.
0:36:24 So, you know, the best way to ask is to have the humility to find the right person and find
0:36:31 the right situation, volunteer for their organization or meet them in a non-attrusive manner and
0:36:32 ask for help.
0:36:36 When I asked Steve Nguyen to help me with my relationship with money, I just met him
0:36:41 at dinner with a friend and I simply said, “Hey, would it be okay if I gave you a call
0:36:42 sometimes?
0:36:46 I’ll be very concise and very quick, but I’m so curious about your relationship with
0:36:50 money and I’d love to be able to call you for a minute or two with the situation that
0:36:56 I’m in to see how you would handle it energetically and logically about your relationship to money.
0:36:57 Does that sound fair?”
0:37:02 And, you know, within minutes of meeting him, not only was he impressed with me asking,
0:37:05 but he gave me a cell phone and, you know, I’ve utilized it three or four times in my
0:37:09 life and only taken less than 10 minutes of his time.
0:37:16 I still today utilize that by asking, you know, different mentors from TV, movie, business,
0:37:22 finance, real estate, whatever it is to find the best people on earth and I’m always very
0:37:27 conscious of where they are non-intrusively asking them for their appropriate amount of
0:37:31 time and knowing specifically what I’m looking for.
0:37:35 And I think another good point to mention is internships and working for free.
0:37:37 So for example, I have this podcast.
0:37:42 I have three new interns and, you know, I put out a solicit to get new interns from
0:37:46 my podcast where basically I would be, you know, bringing them under my wing.
0:37:49 They’d learn everything about podcasting, you know, like 30 people applied, but I’ll
0:37:54 say maybe, you know, 30 people a day reach out to me for advice on podcasting.
0:37:59 So it’s just funny, like people also need to realize that, you know, you need to give
0:38:00 to get.
0:38:04 So if you’re interested in learning from someone, look for opportunities like internships.
0:38:10 Yeah, or a variety of opportunities where you can be of service, volunteer for charities,
0:38:15 you know, look for all types of different teaching and mentoring opportunities for yourselves.
0:38:20 You know, there’s so many times that the people that are offering their service and giving
0:38:25 value to others, all of a sudden someone higher up or in charge notices and offers their help
0:38:26 to that person.
0:38:31 So I would look to be of service to provide value.
0:38:33 Internships is a fabulous way to do that.
0:38:37 We have a huge internship program that is stemmed from Lee Steinberg, my sports agency
0:38:43 days, you know, for the last 15 years where we’ve got thousands of kids who have now been
0:38:47 placed in multiple places and have doing exceptional things.
0:38:51 I put that under the guise of being kind to your future self.
0:38:52 Totally.
0:38:56 We’ll be right back after a quick break from our sponsors.
0:39:02 YapGang, I appreciate a good deal just like anyone else, but I’m not going to cross a
0:39:06 desert or walk through a bed of hot coals just to save a few bucks.
0:39:11 It needs to be straightforward, no complications and no nonsense.
0:39:14 So when Mint Mobile said that I could get wireless service for just 15 bucks a month
0:39:17 with a three month plan, I was skeptical.
0:39:21 But it is truly that simple to secure wireless at 15 bucks a month.
0:39:24 And Mint Mobile made my transition incredibly easy.
0:39:26 The entire process was online.
0:39:30 It was easy to purchase, easy to activate and easy to save money.
0:39:34 The only lengthy part that took up any time was waiting on hold to cancel my previous
0:39:35 provider.
0:39:39 If you want to get started, just go to mintmobile.com/profiting.
0:39:44 You’ll see right now that all the three month plans are only 15 bucks a month, including
0:39:45 the unlimited plan.
0:39:50 All plans come with high speed data and unlimited talk and text, delivered on the nation’s
0:39:52 largest 5G network.
0:39:55 And don’t worry, you can use your own phone and keep your current phone number with any
0:39:57 Mint Mobile plan.
0:40:02 Find out how easy it is to switch to Mint Mobile and get three months of premium wireless
0:40:04 for just 15 bucks a month.
0:40:08 To get this new customer offer and your new three month premium wireless plan for just
0:40:14 15 bucks a month, go to mintmobile.com/profiting, that’s mintmobile.com/profiting.
0:40:19 Cut your wireless bill to just 15 bucks a month at mintmobile.com/profiting.
0:40:24 $45 upfront payment required equivalent to $15 a month.
0:40:27 New customers on first three month plan only.
0:40:30 Speed slower above 40 GB on unlimited plan.
0:40:32 Additional taxes, fees and restrictions apply.
0:40:35 See Mint Mobile for details.
0:40:39 Yeah fam, if you’re anything like me, you didn’t start your business to spend all your
0:40:41 time managing finances.
0:40:44 Budgeting, invoicing and tax prep?
0:40:47 Not exactly the fun part of entrepreneurship.
0:40:52 My CEO Jason, on the other hand, is great at finances, but even he doesn’t want to switch
0:40:57 between five different apps for banking, expense tracking and contractor payments.
0:40:59 We wanted a tool that could just do it all.
0:41:00 And guess what?
0:41:01 We found one.
0:41:04 And yes, it’s called Found.
0:41:09 Found is an all in one financial tool made for entrepreneurs and solopreneurs.
0:41:13 Found handles everything, business banking, bookkeeping, invoicing, vendor payments and
0:41:15 even tax planning.
0:41:17 No more juggling multiple apps.
0:41:19 Found does it all in one place.
0:41:24 With smart features like automatic expense tracking, virtual cards for specific budgets
0:41:30 and no hidden fees or minimum balances, Found helps us stay organized and save time.
0:41:32 Plus, signing up is quick and easy.
0:41:35 No paperwork or credit checks required.
0:41:38 Join the 500,000 small business owners who trust Found.
0:41:41 Get your business banking working for you.
0:41:44 Try Found for free at found.com/profiting.
0:41:50 Stop getting lost in countless finance apps and try Found for free at found.com/profiting.
0:41:55 Sign up for Found for free at foud.com/profiting.
0:41:58 Found is a financial technology company, not a bank.
0:42:01 Found services are provided by Pyramont Bank, member FDIC.
0:42:03 Found’s core features are free.
0:42:07 They also offer an optional paid product, Found Plus.
0:42:10 Young Game Profiters, when I started my podcast, I had a volunteer team.
0:42:14 I was able to just go on social media, put up a post, recruit some interns and it was
0:42:16 no big deal.
0:42:19 But as we scaled as a company, I need real A players.
0:42:23 I need people with experience, but we’re a small company.
0:42:24 And so I don’t have an HR team.
0:42:29 However, I found the secret sauce to hiring effectively with no HR team.
0:42:32 And the secret is indeed.
0:42:36 Indeed is your go-to hiring and matching platform where you can find vet and lock in the best
0:42:39 talent all in one place.
0:42:43 Stop bouncing around between different job sites and let Indeed’s matching engine help
0:42:45 you build your dream team fast.
0:42:50 I’m super glad I found Indeed when I did because now hiring is so much easier.
0:42:51 We’re not just doing it from scratch.
0:42:54 We do our hiring all in one place.
0:42:56 Indeed matches you with quality candidates.
0:43:02 In fact, a recent survey found that 93% of employers agree that Indeed delivers the highest
0:43:05 quality matches compared to other job sites.
0:43:10 Getting high quality matches the minute you put up a post saves you so much time, trust
0:43:11 me.
0:43:12 I know.
0:43:17 Join the over 3 million businesses worldwide that use Indeed to hire A players fast and
0:43:23 listeners of the show will get a $75 sponsored job credit to give your jobs more visibility
0:43:24 at indeed.com/profiting.
0:43:31 That’s indeed.com/profiting and tell Indeed you heard about them on this podcast.
0:43:32 Terms and conditions apply.
0:43:33 Need to hire.
0:43:38 You need Indeed.
0:43:40 So let’s move on to forgiveness.
0:43:45 Why do you think that forgiveness is one of the best ways to foster personal and professional
0:43:46 growth?
0:43:50 It’s so interesting because we can’t give what we don’t have and what most people don’t
0:43:55 understand is what separates us most is judgments and conditions.
0:44:00 The minute we start making judgments and conditions on matters, it separates us and those are
0:44:01 very personal.
0:44:03 They’re personal to our own perspective.
0:44:09 And so forgiveness, the more we carry forgiveness, the more peace that we’ll have, the less resistance
0:44:14 we’ll have, the less interference and corrosion to the inspiration that we’ll have.
0:44:19 And forgiveness to me is a weapon.
0:44:23 You know, it really is a weapon against interference and corrosion to inspiration.
0:44:25 It’s a weapon against judgments and conditions.
0:44:28 Forgiveness is radical humility.
0:44:34 And so I seek to be wise enough and elevated enough to forgive all situations to carry
0:44:40 no judgments or conditions, but simply to consistently persistently pursue my potential
0:44:42 and enjoy that high frequency.
0:44:43 And it’s not easy.
0:44:48 The things that I teach and the things that I do, it’s just what amount of time am I doing
0:44:49 this?
0:44:53 And I still find myself every day forgetting lessons that I’ve learned, forgetting lessons
0:44:59 that I teach, but I know I have the power and I empower others to access those lessons
0:45:03 and relearn them and execute on them as much as I forget them as well.
0:45:08 I mean, from gratitude to forgiveness, to accountability to inspiration, every single
0:45:11 day I teach, preach and help people with those four things.
0:45:14 But every single day I also forgive them.
0:45:19 There’s multiple times during the day that I lose my forgiveness, that I lose my gratitude
0:45:23 and accountability, and I just try to decrease the amount of time that it takes to get back
0:45:28 to center and find that gratitude, forgiveness, accountability and inspiration.
0:45:29 Yeah.
0:45:32 So something that relates to this is this phrase that you use pretty often throughout
0:45:33 the book.
0:45:35 It’s called “Majesty of Calmness.”
0:45:39 And to me, the gist of it is that you should not try to have emotions that change from
0:45:44 way up to way down, and when things happen to you good or bad, you shouldn’t get on
0:45:46 the extremes either too happy or too sad.
0:45:50 You should just try to strive for consistency and calmness.
0:45:56 And you also mentioned several times throughout this interview to be in the consistent, persistent
0:45:58 enjoyment of the pursuit of your potential.
0:46:02 So tell us about why you believe this to be so powerful.
0:46:08 Why do you believe that you have to just kind of be calm and enjoy the pursuit rather than
0:46:09 the outcome?
0:46:10 Yeah.
0:46:14 You know, just the word “pursuit” is inspiring, you know, to be in the pursuit of something
0:46:19 and to enjoy the pursuit is, you know, really the key to life.
0:46:25 And to most enjoy or maximize our potential, we need to be at center.
0:46:32 And the idea of being at the majesty of calmness is that we can be at the highest attention
0:46:37 with the clearest intention that allows us to create the coincidences of the coinciding
0:46:39 of what we want to occur.
0:46:43 And that’s what creates true abundance, that’s what creates true happiness as well.
0:46:48 And so I really try to inspire others and teach other people of where their highest
0:46:53 frequency is, where their center is, how to find that center, how to think or make decisions
0:46:59 within the majesty of calmness, within the truth consciousness, not the ego-based consciousness,
0:47:04 not the one that has interference or corrosion to inspiration, but that which is most inspired.
0:47:09 It takes one little particle of light to overcome millions of particles of darkness, and we
0:47:13 waste so much time, energy and emotion, both on the positive and on the negative side.
0:47:19 I teach my own children to remove themselves from the good opinions of others as much as
0:47:20 the bad opinion.
0:47:21 Right?
0:47:24 I don’t want them to have the judgments and conditions and interference.
0:47:29 I want them to live in the majesty of calmness and just enjoy the pursuit of their potential,
0:47:33 what they want at their highest frequency and potential.
0:47:34 Yeah.
0:47:39 And so I think the key to this is to not attach your happiness to outcomes, right?
0:47:40 Yeah.
0:47:44 How do you suggest that we plan when it comes to our goals?
0:47:45 Yeah.
0:47:51 So that’s the most conflictual thing and a very common question is, okay, so if you think
0:47:55 you have to detach your emotions or happiness from an outcome, how do you have goals or
0:47:56 objectives?
0:48:02 Well, because I have key goals and objectives every single day and I determine those by the
0:48:06 importance of my values of that day.
0:48:10 But I pursue them and enjoy the pursuit of that goal.
0:48:15 So I don’t put limitations on myself, a goal may be, I want to make over a billion dollars
0:48:20 as fast as I can, not I want to make a million dollars by the end of this week.
0:48:24 One creates limitations resistance, the other is completely abundance.
0:48:30 Now, once I set an objective of making over a billion dollars as fast as I can, my next
0:48:38 pursuit is to enjoy the consistent every day persistent without quit pursuit of my potential
0:48:44 of doing that to achieve making over a billion dollars as fast as I can, completely different
0:48:48 than someone that says, I will be so happy when I make a billion dollars.
0:48:54 And 99% of the people on earth, they’re the lottery ticket, the resistant creating the
0:48:58 obstacles, void shortages and scarcity creating, I want to make a million dollars by the end
0:49:02 of this week, or I need to make 100,000 by March, or I got to make a billion dollars
0:49:04 by the end of this year.
0:49:07 And my happiness, you know, I’ll be happy when I graduate law school, I’ll be happy
0:49:10 when I’m my first child, when I get married, happiness will never come.
0:49:16 But if you enjoy the consistent persistent pursuit of your potential of all those things,
0:49:17 you’ll be happy all the time.
0:49:22 And ironically, those things will come more accurately and rapidly than you can imagine.
0:49:27 I want my listeners to really understand this, and I think a good way is by a real example.
0:49:32 So you had recently you threw 50 birthday parties for your 50th birthday to raise money
0:49:33 for charity, correct?
0:49:34 Correct.
0:49:38 Can you just explain like what your goal was with that and how you position that goal
0:49:39 in your mind?
0:49:45 Yeah, so, you know, what really inspired me first was I wanted to teach and impact the
0:49:50 world that money is very important, that it’s an energy or a currency that you put into
0:49:53 the flow, but money doesn’t buy happiness.
0:49:57 But what money and why money is so important is it allows you to shop.
0:50:01 And I wanted to show people and give them an opportunity to shop for the right things.
0:50:07 And I wanted to use my birthday as a platform in order to raise the awareness and intention
0:50:09 of teaching people to shop for the right things.
0:50:15 So I wanted to impact the world by creating community centers in Africa.
0:50:17 I was a chairman of Unstoppable Foundation.
0:50:23 I still am and built some villages and we’ve impacted thousands and thousands of people.
0:50:27 Mostly young women who in the ninth grade were forced to get married to 40 year olds
0:50:30 and get circumcised and just awful things and not educated.
0:50:34 We built schools and clean water and health care.
0:50:40 But now that we’ve done, you know, 17 communities, I felt that we needed to connect the generational
0:50:46 situational knowledge of the parents and the grandparents to this newly educated college
0:50:51 and high school graduates and these educated women and young men in a new generation we
0:50:57 needed to fold in the experiential knowledge and situational knowledge of those elders.
0:51:03 And so I wanted to build these community centers and I used my birthday and every week had
0:51:08 a different birthday party around the world where instead of receiving gifts, I’d given
0:51:10 people the opportunity to give.
0:51:15 I gave them the gift of giving the opportunity to empower others, to empower others, to learn
0:51:18 about how to shop for the right things.
0:51:23 And I will tell you, we built two community centers through my birthdays and I have never
0:51:29 shopped for or been more happy with what I was shopping for and I hadn’t enjoyed, you
0:51:33 know, my pursuit of that potential more than my 50th birthday party.
0:51:34 And what was your goal?
0:51:37 Like, how much money were you planning on raising for that?
0:51:38 Over a million dollars.
0:51:43 And why were you so keen on saying over a million dollars and not a million dollars?
0:51:49 A million dollars would have bought one community center and I just know that I wanted that,
0:51:54 you know, minimum one community center but I know the universe is abundant that has more
0:51:59 of everything for everyone so we raised much, much more and we’re able to do much, much
0:52:04 more and I think that we would have been limited if we put a million dollars and most likely
0:52:05 probably wouldn’t have even hit it.
0:52:09 But when we talk about more than a million dollars and we focus in on the purpose and
0:52:14 the potential of the community centers of impacting thousands and thousands of people
0:52:19 generationally, impacting and consistently creating an annuity of love and education
0:52:24 and health and all these other things that we’re able to do, people were inspired and
0:52:29 that inspiration allowed us to create abundance and create less shortages, voids and obstacles
0:52:34 and, you know, achieve twice as much as what my objective was.
0:52:35 Awesome.
0:52:36 Thanks for sharing that.
0:52:42 So you also suggest that in order to remain consistent, we should often lower the bar
0:52:46 and, you know, it’s very counterintuitive to what most people tell us our whole lives
0:52:48 to raise the bar.
0:52:50 Why do you take that approach and can you explain that?
0:52:51 Yeah.
0:52:56 So the word consistency is why I take that approach and, you know, to give you an example
0:53:00 as your listeners might like is, you know, so many times people they want to go work
0:53:05 out and what they do is they go out that first day and they run 10 miles or they lift really
0:53:09 heavy weights and then they get so sore and tired they stop.
0:53:12 I believe that consistent behavior is what creates habits.
0:53:18 It takes 21 days of doing something minimum, depending on your subconscious and unconscious
0:53:21 competencies of getting something into your neural pathways.
0:53:26 So if I, and this is true, when I decided to get back into shape and to prioritize my
0:53:31 health first, because my wife told me as I asked her what she wanted, anything in the
0:53:35 world, she told me to take care of myself because I would take care of others if I took care
0:53:36 of myself.
0:53:40 My first day lowered the bar and said I’m going to put my tennis shoes on and that was
0:53:41 all I was going to do.
0:53:45 Now meanwhile, I ended up putting all my clothes on, going to the gym and spending 15 minutes
0:53:47 on an elliptical trainer.
0:53:52 But I lowered the bar every day so that I would work out every day and sure enough somewhere
0:53:58 between 21 and 30 days instead of waking up in my body, mind and soul telling me I don’t
0:53:59 want to work out.
0:54:03 My body, mind and soul the last two and a half years, it told me you have to work out.
0:54:09 And if I don’t spend a minimum of an hour a day on my health, I feel like there’s something
0:54:14 missing because it’s intuitive within the unconscious competency and subconscious that
0:54:16 I have beyond my conscious mind.
0:54:18 And so we all have been there.
0:54:22 I just think it’s important that we lower the bar to create consistent behavior.
0:54:27 First, we can always build up to those bigger goals, acceleration and growth.
0:54:28 Time is your friend.
0:54:30 You have an infinity of time.
0:54:35 Things will happen faster when you don’t put a time restraint or a limitation or a methodology
0:54:37 of a number on what you do.
0:54:40 The universe, I don’t believe, believes or understands those numbers.
0:54:44 It only understands infinity of time and space.
0:54:45 That’s really interesting.
0:54:46 So I want to be respectful of your time.
0:54:48 We’re just about out of time.
0:54:52 I have a new tradition where I asked all my guests the same question.
0:54:53 We are the Young and Profiting Podcast.
0:54:59 So I want to know, what is your secret for profiting in life?
0:55:03 My secret for profiting in life is to give quantitative value.
0:55:06 I think too many people focus in on subjective value.
0:55:10 There is subjective value in everything, especially when it comes to profit.
0:55:15 I am determined when I provide value when I’m of service to be a profit center.
0:55:21 I’m very profit-oriented and quantitative value is the key to profitability.
0:55:27 And so that my relationships, my businesses, my strategies are not about giving hugs to
0:55:28 people.
0:55:29 It’s about profit.
0:55:34 I know that I can’t give what I don’t have and that money allows me to shop and if I shop
0:55:35 for the right things, I’m going to be happy.
0:55:38 And if I shop for the wrong things, I’m not going to be happy.
0:55:41 But I need to profit and teach other people to profit.
0:55:43 Even with my executive coaching, I guarantee profit.
0:55:46 I am all about quantitative value.
0:55:51 So if you want to profit, then get into the realm of math and start challenging yourself
0:55:55 in order to make more money to help more people and have more fun.
0:56:00 So do the math, create quantitative value, and ask for quantitative results.
0:56:01 Awesome.
0:56:05 And where can our listeners go to find more about you and everything that you do?
0:56:10 Just remember my name, David Meltzer, not Dave Meltzer, you’ll get the wrestler, David
0:56:15 Meltzer @DavidMeltzer on Instagram, David Meltzer on LinkedIn, YouTube.
0:56:22 And my website is my first initial, last name, dmeltzer.com, but if you search David Meltzer,
0:56:23 you will find me.
0:56:24 Awesome, David.
0:56:25 It was such a pleasure as always.
0:56:31 Oh, you’re so kind and I really enjoy your show and I appreciate what you do for everyone.
0:56:33 So you don’t keep on profiting.
0:56:34 Take care.
0:56:34 Thank you.
0:56:44 [Music]
0:56:46 [Music]
0:56:55 [BLANK_AUDIO]