Ben Nemtin: Building a Badass Bucket List for Your Life and Business | Mental Health | YAPClassic

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0:00:27 Hey, Young and Profiters, what’s on your bucket list?
0:00:28 Climbing Mount Everest,
0:00:30 writing a best-selling book,
0:00:32 maybe meeting your childhood hero.
0:00:34 Whatever it is, my guest today is here to show you
0:00:37 that your wildest dreams are more achievable than you think.
0:00:39 In this Yap Classic episode from 2022,
0:00:41 I spoke with Ben Nemtton,
0:00:43 the motivational speaker, best-selling author,
0:00:46 and star of MTV’s hit reality documentary,
0:00:48 The Buried Life.
0:00:50 Ben didn’t just dream big, he made it happen.
0:00:53 He crossed off incredible bucket list items
0:00:55 like playing basketball with President Obama,
0:00:58 throwing the first pitch at a major league baseball game,
0:01:00 and even sharing a beer with Prince Harry.
0:01:03 But what truly sets him apart is his mission
0:01:05 to help thousands of others turn their dreams
0:01:06 into a reality too.
0:01:08 In this conversation, Ben shared with me
0:01:11 how one small decision can completely change
0:01:12 the course of your life.
0:01:14 He also broke down the key steps
0:01:15 to crafting your own bucket list,
0:01:17 including what to add, what to leave out,
0:01:18 and most importantly,
0:01:20 how to actually make your dream goals happen.
0:01:22 If you’re ready to stop waiting and start doing,
0:01:24 this episode is for you,
0:01:25 so let’s get right into it.
0:01:31 Hey, Ben, welcome to Young and Profiting Podcast.
0:01:32 Thank you for having me.
0:01:33 I’m excited to be here.
0:01:35 I can’t wait for my listeners to hear
0:01:37 all of your bucket list advice
0:01:39 and all of your life-changing stories,
0:01:40 but before we get into it,
0:01:42 I did want to touch on your upbringing
0:01:45 and talk about mental health for a moment
0:01:46 because you are an expert on this topic.
0:01:48 You grew up in Canada,
0:01:49 and I read that when you were younger,
0:01:51 you were always traveling with your parents,
0:01:53 so let’s talk about your upbringing
0:01:55 and how that influenced your adventurous spirit
0:01:56 that you have today.
0:01:59 So my dad was actually a clown,
0:02:01 and he was like a theatrical clown,
0:02:02 so he played music,
0:02:03 and he wasn’t necessarily the clown
0:02:05 that does balloons and parties and stuff.
0:02:06 He would do theater shows,
0:02:08 so we would travel around
0:02:10 to different kids’ festivals
0:02:11 or different cities,
0:02:13 and he would do a show,
0:02:15 and it would either be
0:02:17 in some sort of exotic location
0:02:20 like in Africa or somewhere like Sweden,
0:02:22 or it would be on a ski mountain.
0:02:24 So we had this really interesting upbringing
0:02:26 where we would kind of travel with him
0:02:27 to these cool locations.
0:02:28 He played music,
0:02:30 so what he would also do
0:02:31 is like when my mom and my dad met,
0:02:32 they would travel Greece
0:02:35 and they would play music in the tavernas
0:02:37 for a free room upstairs.
0:02:39 So in Greece, you have the bar
0:02:40 and then you have a couple rooms above it.
0:02:42 So they would play music,
0:02:43 pass around the hat,
0:02:44 and their payment would be
0:02:45 free room and board.
0:02:48 And so my parents have been to Greece
0:02:49 15, 16 times.
0:02:50 It’s their favorite place to go.
0:02:51 So when I was two years old,
0:02:52 they brought me to Greece
0:02:53 for the first time,
0:02:55 and they still would do that thing
0:02:56 where they would play music
0:02:57 in the taverna
0:02:58 and travel around like that.
0:03:00 And so they would just bring me with them
0:03:02 and they would sit me on the bar
0:03:03 as a two-year-old,
0:03:05 and then they would leave
0:03:06 and play music in the corner
0:03:08 and they would just leave me on the bar
0:03:09 and I would hang out.
0:03:10 And then at the end of the night,
0:03:11 they’d kind of pick me up
0:03:12 and off we’d go
0:03:13 and they’d put me in between them
0:03:14 on their Vespa
0:03:15 with a little hockey helmet
0:03:17 and kind of travel around Greece.
0:03:19 So I think from them,
0:03:21 I learned that there really wasn’t
0:03:23 any rules around how you had
0:03:24 to live your life.
0:03:25 I think subconsciously,
0:03:27 we either absorb that,
0:03:29 there’s this expected route
0:03:30 that we have to go on
0:03:31 and we feel like that’s
0:03:32 what we should do.
0:03:33 It doesn’t need to be pressure
0:03:34 from our parents,
0:03:34 it’s sort of pressure
0:03:35 from society.
0:03:37 I think at an early age,
0:03:38 subconsciously,
0:03:39 I learned from then,
0:03:40 there really were no rules
0:03:41 and you could create
0:03:43 your own life
0:03:44 based on what made you happy.
0:03:45 And they never really made
0:03:46 very much money.
0:03:48 We didn’t have a lot of money
0:03:48 growing up.
0:03:51 It’s not like we were scraping by,
0:03:52 but he was a performer
0:03:54 and my mom was kind of
0:03:56 an independent business coach
0:03:56 for women
0:03:58 and then did this and that.
0:04:00 But their life was so rich
0:04:01 and they still to this day
0:04:02 live like that.
0:04:04 And we had a Westphalia van
0:04:05 where we travel around and camp.
0:04:06 And to this day,
0:04:06 they drive down to Mexico
0:04:07 every year in the van
0:04:09 and play music
0:04:10 and meet people
0:04:12 and they had this very rich life.
0:04:12 And so it’s,
0:04:14 yeah, that’s definitely
0:04:14 what I learned from them
0:04:15 growing up.
0:04:16 That’s so cute.
0:04:17 It’s such like a unique
0:04:18 little story.
0:04:20 And considering how much
0:04:21 you travel now,
0:04:22 now I understand
0:04:24 kind of where you get that from
0:04:25 because it’s a very
0:04:26 unique upbringing
0:04:27 that you had.
0:04:29 So you ended up
0:04:30 getting a scholarship
0:04:31 from my understanding
0:04:31 to college
0:04:33 and you had an opportunity
0:04:35 to play on the rugby team,
0:04:35 which in Canada
0:04:37 is a really big deal.
0:04:38 But you ended up
0:04:39 falling into depression
0:04:41 your first year of college.
0:04:42 So talk to us about that.
0:04:43 From an outside perspective,
0:04:44 seems like everything
0:04:45 was going great.
0:04:46 You had great parents.
0:04:47 You guys traveled.
0:04:48 You got a scholarship.
0:04:50 Why did you think
0:04:50 that you ended up
0:04:51 falling into depression?
0:04:52 What happened there?
0:04:54 I put so much pressure
0:04:54 on myself
0:04:56 to succeed
0:04:57 in school,
0:04:58 in athletics.
0:04:59 I really wanted people
0:05:00 to like me.
0:05:02 Like I just kind of,
0:05:02 for whatever reason,
0:05:03 I put,
0:05:04 I’ve always put
0:05:04 a lot of pressure
0:05:05 on myself.
0:05:05 I was on the
0:05:07 under-19 national rugby team
0:05:09 and we were training
0:05:10 for the World Cup
0:05:10 and I was worried
0:05:11 about missing a kick
0:05:12 because I played fly half.
0:05:13 So that’s like
0:05:14 a field goal kicker
0:05:15 and you’re the quarterback
0:05:15 kind of,
0:05:15 so there’s a lot
0:05:16 of pressure
0:05:16 on that position.
0:05:18 And so I started
0:05:18 worrying about,
0:05:19 oh crap,
0:05:20 what if I miss
0:05:20 an easy kick
0:05:21 at the World Cup?
0:05:22 And what if I blow
0:05:23 this opportunity?
0:05:24 And I had missed
0:05:25 a kick in the end
0:05:26 of our championship game
0:05:27 in high school.
0:05:28 And so I really didn’t
0:05:29 want that to happen again.
0:05:30 And you know,
0:05:30 at that age,
0:05:32 everything is so,
0:05:33 black and white
0:05:34 and so life or death,
0:05:35 you know,
0:05:35 whether you’re friends
0:05:36 like you or you don’t,
0:05:37 you’re living in this
0:05:39 little bubble of high school.
0:05:40 So you really don’t know
0:05:41 that there’s so much
0:05:42 more out there
0:05:43 and that there,
0:05:45 these things that you think
0:05:46 are such a big deal
0:05:46 when you’re younger
0:05:47 in your high school years
0:05:48 or early college years,
0:05:49 you realize,
0:05:49 well,
0:05:50 I’m not even going to remember
0:05:51 that this happened
0:05:52 on my deathbed.
0:05:52 Like,
0:05:53 there’s just no way
0:05:54 I’m going to remember
0:05:55 that this was something
0:05:55 that I worried about.
0:05:57 but at that point,
0:05:58 I was so worried
0:06:00 about doing well
0:06:00 on this team
0:06:01 and so I would worry
0:06:02 about it at night
0:06:04 and I felt this anxiety
0:06:04 and this anxiety
0:06:05 caused me to have
0:06:06 trouble sleeping
0:06:07 and so this lack of sleep,
0:06:08 this anxiety,
0:06:09 this constant pressure,
0:06:10 it all built up
0:06:10 and I started
0:06:12 to not be able
0:06:13 to go to school
0:06:14 and I started to not be able
0:06:15 to go to rugby practice
0:06:16 and then I couldn’t
0:06:17 leave the house
0:06:18 and so it just compounded.
0:06:19 I never experienced
0:06:20 anything like this
0:06:21 where all of a sudden
0:06:22 I was crippled
0:06:23 by this anxiety
0:06:24 and depression
0:06:26 and I was a very happy-go-lucky guy
0:06:27 and I was at a really,
0:06:28 I was A-type,
0:06:29 I had a lot of friends
0:06:31 that were also very supportive
0:06:31 and high energy
0:06:33 but I really wasn’t talking
0:06:35 about what was going on at all
0:06:36 so I was internalizing it
0:06:37 and I just went down
0:06:38 and down and down
0:06:40 and it got really,
0:06:41 really scary
0:06:43 and it ultimately,
0:06:44 my friends actually
0:06:45 kind of pulled me
0:06:46 out of the house
0:06:48 and convinced me
0:06:49 and rallied me
0:06:49 to come work with them
0:06:50 in a new town
0:06:51 for the summer
0:06:52 after I had dropped
0:06:52 out of school
0:06:54 and I was forced
0:06:54 to get a job,
0:06:56 I was forced to start
0:06:57 to kind of do things
0:06:57 on my own,
0:06:58 I started to build
0:06:59 a little bit of confidence,
0:07:00 I started talking
0:07:00 about what I was going through,
0:07:02 I started to find
0:07:03 different types of people
0:07:05 that were inspiring,
0:07:05 right?
0:07:06 Like as I said,
0:07:07 when you’re in high school
0:07:08 or even college,
0:07:10 you have this Petri dish
0:07:10 of friends
0:07:12 but you don’t realize
0:07:13 that if they’re not
0:07:13 your people,
0:07:14 there are your people
0:07:15 out there,
0:07:16 it just takes time
0:07:17 to find it
0:07:19 and so that was something
0:07:20 that took a bit of time
0:07:21 for me to realize
0:07:22 and I started finding
0:07:23 these people
0:07:24 that I realized
0:07:25 gave me energy,
0:07:26 these new groups
0:07:26 of friends,
0:07:27 they inspired me
0:07:28 and they were doing
0:07:29 all these cool things,
0:07:29 they had already traveled,
0:07:30 they had started businesses
0:07:33 and so I thought okay,
0:07:33 I’m going to try
0:07:34 and only surround myself
0:07:34 with people
0:07:35 that inspire me
0:07:37 almost by necessity
0:07:37 because I needed
0:07:38 that energy
0:07:40 and that single decision
0:07:41 completely changed my life
0:07:42 and it would lead me
0:07:43 down this path
0:07:44 that would ultimately
0:07:45 bring me here,
0:07:46 speaking to you,
0:07:47 I mean I wouldn’t
0:07:48 be doing the things
0:07:49 I am doing now
0:07:50 if I hadn’t consciously
0:07:51 decided to try
0:07:51 and only surround myself
0:07:52 with people
0:07:53 that inspire me.
0:07:54 Yeah, I think
0:07:55 it’s pretty crazy
0:07:57 how one decision
0:07:58 can change the trajectory
0:07:59 of your life,
0:08:00 I mean you’ve been
0:08:00 on this mission
0:08:01 for what it seems
0:08:03 to be like 15 years now.
0:08:04 Yeah and I think
0:08:04 that that’s a really
0:08:05 empowering idea
0:08:06 because it means
0:08:07 that you can change
0:08:08 your life at any time
0:08:09 and I think we all
0:08:09 can think back
0:08:10 to moments
0:08:12 where there was
0:08:13 this pivot
0:08:14 and it could be
0:08:15 something very small
0:08:15 like something
0:08:16 a teacher said to us
0:08:17 or the way a teacher
0:08:18 showed up to us
0:08:19 before us in high school
0:08:20 or some way
0:08:22 a friend supported us
0:08:23 or just happenstance
0:08:24 when you ran
0:08:25 into someone
0:08:25 and then that led
0:08:26 to your job
0:08:28 or there’s any number
0:08:28 of things
0:08:29 but these little moments
0:08:31 and I think
0:08:32 it’s a combination
0:08:34 of you have
0:08:34 to be aware
0:08:35 and it kind of
0:08:36 jump on those moments
0:08:37 sometimes
0:08:38 and it takes
0:08:38 a little bit
0:08:39 of awareness
0:08:40 and it takes
0:08:40 a little bit
0:08:42 of this being proactive
0:08:44 and you start
0:08:44 to go down
0:08:45 this path
0:08:46 that you don’t know
0:08:47 will ultimately
0:08:48 shift your whole life
0:08:49 so if you think
0:08:49 about it
0:08:50 if you anyway
0:08:51 as a golfer
0:08:52 you hit a golf ball
0:08:54 one or two degrees
0:08:54 off
0:08:55 it doesn’t seem
0:08:55 like much
0:08:57 but by the time
0:08:58 that it lands
0:09:00 could be 10, 20, 30, 40, 50
0:09:02 feet off center
0:09:03 and so this little
0:09:04 change
0:09:05 can be a big change
0:09:06 over time
0:09:07 and that’s how I look
0:09:08 at these small
0:09:09 little shifts
0:09:09 that you make
0:09:11 that you don’t see
0:09:11 them in the moment
0:09:12 but they can actually
0:09:14 create this huge impact
0:09:14 and I think it’s
0:09:16 an empowering idea
0:09:16 because it means
0:09:17 that you can also
0:09:18 make a huge impact
0:09:19 in someone else’s life
0:09:20 so just by
0:09:21 being there
0:09:21 for someone
0:09:22 in a moment
0:09:22 when they need it
0:09:26 or by small gesture
0:09:26 of kindness
0:09:27 or helping hand
0:09:29 or even a compliment
0:09:30 to a stranger
0:09:30 all these things
0:09:31 create ripple effects
0:09:33 that are hard to measure
0:09:34 but it’s very real
0:09:35 so it goes both ways
0:09:36 like everyone has
0:09:37 the power
0:09:38 to create this
0:09:40 immense change
0:09:41 through the ripple effect
0:09:42 through your daily
0:09:44 inner micro interactions
0:09:45 but then it also means
0:09:46 that you have the ability
0:09:48 to change your life
0:09:48 in any moment
0:09:49 because really
0:09:50 a small change
0:09:52 can lead to a huge change
0:09:53 and so I think
0:09:54 we get overwhelmed
0:09:55 sometimes by thinking
0:09:56 about oh I have
0:09:57 to make this huge
0:09:59 massive shift
0:10:01 to change my life
0:10:02 and I don’t think
0:10:02 that’s true
0:10:03 I think that you
0:10:04 can change your life
0:10:05 just by doing
0:10:06 a very small thing
0:10:07 that over time
0:10:08 will compound
0:10:10 and you’ll ultimately
0:10:11 make a huge shift
0:10:12 yeah
0:10:13 I think that’s
0:10:14 super powerful
0:10:15 so something Ben
0:10:16 I was curious about
0:10:17 was if you still
0:10:18 get depressed today
0:10:19 because you seem
0:10:20 so energetic
0:10:22 you always have a smile on
0:10:23 and you don’t seem
0:10:25 like the type of person
0:10:26 that gets depressed
0:10:28 so I’m curious to know
0:10:29 if you still suffer
0:10:29 from depression
0:10:31 and what you do
0:10:32 to manage your highs
0:10:33 and the lows
0:10:34 yeah well I’m happy
0:10:34 you said that
0:10:35 because I still do
0:10:36 get depressed
0:10:37 and I think that
0:10:38 that is something
0:10:39 that is like
0:10:40 really just
0:10:41 a great thing
0:10:41 to talk about
0:10:43 that the people
0:10:43 that you don’t think
0:10:45 struggle
0:10:45 struggle
0:10:45 you know
0:10:46 everybody struggles
0:10:47 every human
0:10:48 will go through
0:10:50 some mental health
0:10:52 crisis in their life
0:10:52 and that’s just
0:10:53 through the research
0:10:53 right it doesn’t need
0:10:54 to be from
0:10:55 a mental health
0:10:55 illness
0:10:56 a mental illness
0:10:56 it can be from
0:10:57 a divorce
0:10:58 stress from losing
0:10:59 a job
0:11:00 bereavement
0:11:00 from losing
0:11:01 someone that you love
0:11:03 you will go through
0:11:04 the crapper
0:11:04 like it’s going
0:11:05 to happen
0:11:06 and so
0:11:06 I think that
0:11:07 that’s almost
0:11:08 an empowering idea
0:11:09 because it means
0:11:10 that no one
0:11:10 is alone
0:11:11 in their struggle
0:11:12 if someone
0:11:12 is not struggling
0:11:13 they’ve been there
0:11:14 before they will
0:11:14 go through it
0:11:15 I really believe
0:11:17 when you speak
0:11:18 things they lose
0:11:18 their power
0:11:19 they’re much scarier
0:11:20 when they’re in your head
0:11:21 and so that’s what I found
0:11:22 is by talking about it
0:11:23 I’m able to also
0:11:24 process it
0:11:25 like I can talk about
0:11:26 I can break it down
0:11:27 when I’m talking
0:11:28 about it in therapy
0:11:28 or talking about it
0:11:29 with friends
0:11:30 so it’s so important
0:11:30 to talk about
0:11:31 so I would say
0:11:32 if you are struggling
0:11:32 right now
0:11:33 if you take anything
0:11:34 away from this podcast
0:11:36 it’s find someone
0:11:37 that you trust
0:11:38 to talk about
0:11:38 what is going on
0:11:40 ideally it’s a professional
0:11:40 and we can talk
0:11:41 about therapy
0:11:41 and we talk
0:11:43 about the challenges
0:11:44 with finding a good therapist
0:11:45 and the stigma
0:11:46 around therapy
0:11:46 because all that
0:11:47 is there
0:11:48 but just outside
0:11:49 of that
0:11:50 if you can find
0:11:50 someone to talk to
0:11:50 I think it’s
0:11:51 the most important thing
0:11:52 yeah
0:11:53 I have a therapist
0:11:55 I hope that stigma
0:11:56 is gone by now
0:11:56 Ben
0:11:57 because I feel like
0:11:58 so many people
0:11:59 have therapists
0:12:00 and therapy
0:12:01 is really important
0:12:01 it’s important
0:12:02 to talk out
0:12:02 your feelings
0:12:03 alright
0:12:03 so let’s take it
0:12:04 back to the summer
0:12:05 of 2006
0:12:06 you were 19 years old
0:12:08 and you had the idea
0:12:09 to gather up your friends
0:12:10 to make a movie
0:12:11 called The Buried Life
0:12:12 so talk to us about
0:12:13 how you got that idea
0:12:14 and what was the premise
0:12:15 of this movie
0:12:16 yeah
0:12:17 so I came back
0:12:18 from that summer away
0:12:18 you know
0:12:19 I was starting to feel
0:12:20 back to myself
0:12:20 you know
0:12:21 lifting out of this depression
0:12:22 I was like
0:12:22 okay
0:12:23 I met these cool kids
0:12:24 in this new town
0:12:25 I want to continue
0:12:26 to surround myself
0:12:28 with more people like that
0:12:29 so there’s one kid
0:12:29 that came to mind
0:12:30 and he was a filmmaker
0:12:31 from my neighborhood
0:12:32 and his name
0:12:33 was Johnny
0:12:34 and I secretly
0:12:35 had always wanted
0:12:36 to make a movie
0:12:36 so I called up Johnny
0:12:37 and I was like
0:12:38 let’s make a movie
0:12:38 if you
0:12:39 you know
0:12:40 I didn’t know him too well
0:12:40 I was sort of going out
0:12:41 on a limb
0:12:42 reaching out to him
0:12:43 and we gathered
0:12:44 two other friends
0:12:45 one of them was
0:12:46 Johnny’s older brother
0:12:46 Duncan
0:12:47 another friend Dave
0:12:49 and we started talking
0:12:50 about making this documentary
0:12:50 we didn’t know
0:12:51 what it was going to be about
0:12:51 though at this point
0:12:53 and then serendipitously
0:12:54 Johnny gets assigned
0:12:56 a poem in English class
0:12:58 at McGill University
0:12:58 in his first year English class
0:13:00 the poem is called
0:13:01 The Buried Life
0:13:02 so it’s an old poem
0:13:04 written in 1852
0:13:05 over 150 years ago
0:13:07 and this poem
0:13:07 strikes a chord
0:13:08 in Johnny
0:13:09 and he sends it back to us
0:13:10 he says guys
0:13:11 this poet
0:13:11 is talking about
0:13:12 the same thing
0:13:13 we’re talking about
0:13:13 right now
0:13:14 which basically
0:13:15 was this idea
0:13:16 that we felt
0:13:17 like we had all these dreams
0:13:18 but we never even
0:13:19 tried to go after them
0:13:21 because the day-to-day
0:13:21 buries them
0:13:22 like we knew
0:13:23 we had things
0:13:24 that we want to do
0:13:24 but why hadn’t
0:13:25 we ever done them
0:13:26 it’s because life
0:13:26 got in the way
0:13:28 and we have these moments
0:13:28 when we’re inspired
0:13:29 but then
0:13:30 we get less inspired
0:13:32 because the day-to-day
0:13:33 pushes them
0:13:33 so we thought
0:13:34 okay
0:13:34 we’re not the first people
0:13:35 to feel like this
0:13:36 if this guy wrote this poem
0:13:37 in 1852
0:13:38 let’s take this name
0:13:39 let’s call our film
0:13:39 The Buried Life
0:13:41 and our next task
0:13:42 was to uncover
0:13:43 these buried dreams
0:13:44 and the way we did that
0:13:45 was through this question
0:13:46 what do you want to do
0:13:46 before you die
0:13:47 because for us
0:13:48 thinking about death
0:13:49 actually made us
0:13:50 think about life
0:13:51 and I’m a huge fan
0:13:52 of thinking about death
0:13:54 I think the more
0:13:55 we can think about death
0:13:56 the better
0:13:57 and we can talk about that
0:13:58 but just
0:13:59 we stumbled into this
0:14:00 this was by accident
0:14:02 but we asked ourselves
0:14:03 this question
0:14:04 okay we realized
0:14:05 okay we’re going to die
0:14:05 one day
0:14:06 so if we’re going to die
0:14:07 which is probably
0:14:07 the only thing
0:14:08 we can count on
0:14:09 in life
0:14:10 what do we want to do
0:14:10 with the time left
0:14:12 and that’s where
0:14:13 the bucket list
0:14:13 came from
0:14:14 it was our answers
0:14:15 to the question
0:14:15 what do you want to do
0:14:16 before you die
0:14:17 and we pretended
0:14:17 we had all the money
0:14:18 in the world
0:14:19 we pretended that
0:14:20 we had the ability
0:14:21 to do anything
0:14:22 so our list was
0:14:23 ambitious
0:14:24 it was like
0:14:25 make a TV show
0:14:26 play basketball
0:14:26 with Obama
0:14:27 write a number one
0:14:28 New York Times bestseller
0:14:29 sit with Oprah
0:14:30 have a beer with Prince Harry
0:14:31 pay off our parents
0:14:31 mortgage
0:14:32 go to space
0:14:33 streak a field
0:14:34 and get away
0:14:35 ask out the girl
0:14:36 your dreams
0:14:36 you know
0:14:37 it was a
0:14:39 very audacious list
0:14:39 and then we thought
0:14:40 every time we cross
0:14:41 something off our list
0:14:42 let’s help someone else
0:14:43 do something on their list
0:14:44 and so
0:14:45 that was the mission
0:14:46 we board an RV
0:14:48 we bought a secondhand camera
0:14:49 and we planned a two-week road trip
0:14:51 in the summer of 2006
0:14:52 in Victoria BC
0:14:53 where we grew up in Canada
0:14:54 and we hit the road
0:14:56 and as soon as we hit the road
0:14:57 unexpectedly
0:14:59 people heard about
0:14:59 our road trip
0:15:01 and then they started to email us
0:15:02 and they looked at our list
0:15:02 and they said
0:15:04 hey I can help you cross off
0:15:04 ride a boat
0:15:06 I can help you cross off
0:15:07 get up in a hot air balloon
0:15:08 I can help you cross off
0:15:08 make a toast
0:15:09 at a stranger’s wedding
0:15:11 and then they would send us
0:15:12 their dreams
0:15:13 asking for our help
0:15:14 and so
0:15:16 we struck this nerve
0:15:17 and we just
0:15:17 thought
0:15:19 let’s keep doing this
0:15:20 and so this two-week road trip
0:15:21 ended up lasting
0:15:22 over 10 years
0:15:23 and then the list items
0:15:24 that we had written down
0:15:25 in the beginning
0:15:25 that we were convinced
0:15:27 were completely unattainable
0:15:28 over time
0:15:28 they ended up
0:15:29 falling off the list
0:15:30 and so
0:15:31 we also realized
0:15:32 that helping other people
0:15:33 achieve their dreams
0:15:34 meant even more
0:15:35 than doing the big things
0:15:35 on our list
0:15:36 and
0:15:38 then along the way
0:15:39 like built this passion
0:15:40 for like figuring out
0:15:42 why do some people
0:15:44 achieve their goals
0:15:45 and go after them
0:15:46 but most people don’t
0:15:47 like
0:15:48 why are 76%
0:15:49 of the people
0:15:50 on the planet
0:15:51 reaching their deathbed
0:15:52 and regretting the things
0:15:53 they didn’t do
0:15:54 not the things they did
0:15:55 and so
0:15:57 that’s why I started to speak
0:15:57 because I was like
0:15:58 okay we need to get
0:15:59 more people
0:16:00 in that minority
0:16:01 of the population
0:16:02 that actually
0:16:03 go after the things
0:16:04 and be true to yourself
0:16:06 and really a bucket list
0:16:06 is just a reflection
0:16:07 of your true self
0:16:08 that’s the way I look at it
0:16:09 it’s just a list
0:16:10 of all the things
0:16:10 that are going to bring you
0:16:11 joy and happiness
0:16:13 so it’s not just skydive
0:16:14 and go to Europe
0:16:16 that’s one of 10 categories
0:16:16 of your life
0:16:18 so you want to think about
0:16:19 your adventure travel goals
0:16:20 but you also want to think
0:16:21 about your mental health goals
0:16:22 your physical health goals
0:16:23 you want to think about
0:16:25 your how do you want to give back
0:16:26 your relationship goals
0:16:27 intellectual
0:16:28 what do you want to learn
0:16:29 financial
0:16:29 professional
0:16:31 and so that’s what a full
0:16:32 bucket list is
0:16:33 but
0:16:34 when we were on that road trip
0:16:34 we had
0:16:36 no idea of any of that
0:16:37 we were just going out
0:16:39 to tackle our dreams
0:16:39 and help other people
0:16:41 and it sparked this
0:16:43 lifelong learning journey
0:16:44 yeah
0:16:45 it’s so beautiful
0:16:46 and
0:16:47 one thing that I really
0:16:48 connected with
0:16:49 with your story
0:16:49 was this idea
0:16:50 that people went out
0:16:51 of their way
0:16:52 to help you
0:16:52 and that’s because
0:16:53 you guys had really
0:16:54 good intentions
0:16:55 and you were just
0:16:56 trying to be of service
0:16:57 to the world
0:16:57 you’re trying to make
0:16:58 the world a better place
0:16:59 and I can relate
0:17:00 because when I started
0:17:01 Young and Profiting Podcast
0:17:02 I had no intentions
0:17:03 to make money
0:17:04 all I was trying to do
0:17:05 is just help people
0:17:06 listen, learn, and profit
0:17:07 and by
0:17:09 month two
0:17:10 I had 10 volunteers
0:17:11 who were just working
0:17:12 for me for free
0:17:12 in a Slack channel
0:17:14 helping with the movement
0:17:15 and it’s just funny
0:17:16 how when you want
0:17:17 to do good
0:17:17 for the world
0:17:18 you just become magnetic
0:17:20 and people want to help
0:17:20 because there are
0:17:21 good people out there
0:17:22 so I’d love to hear
0:17:23 your thoughts on that
0:17:25 the only way
0:17:25 that we cross things
0:17:26 off our list
0:17:26 is through the help
0:17:27 of other people
0:17:27 I just want to be
0:17:28 very clear on that
0:17:28 you know
0:17:30 we had no business
0:17:31 or no ability
0:17:32 to achieve
0:17:33 any of the things
0:17:34 that we have achieved
0:17:35 but people
0:17:36 always stepped up
0:17:37 to help us
0:17:38 in unexpected ways
0:17:40 because we shared
0:17:41 our goals
0:17:42 and I think that
0:17:43 you had the idea
0:17:43 for this podcast
0:17:45 99% of people
0:17:46 will have the idea
0:17:47 they’ll want to do it
0:17:48 but they won’t take
0:17:48 that first step
0:17:49 because of fear
0:17:50 right?
0:17:51 They’re afraid of failure
0:17:52 they’re afraid
0:17:53 of what other people think
0:17:54 and that’s ultimately
0:17:55 what stops people
0:17:56 and that’s through research
0:17:57 and we can talk about
0:17:59 like where that comes from
0:18:00 but that’s the number one
0:18:01 barrier
0:18:02 when it comes to
0:18:03 stopping people
0:18:04 from achieving
0:18:05 their personal goals
0:18:07 but when you don’t
0:18:08 put it out there
0:18:09 no one can help you
0:18:10 you’re on your own
0:18:12 and if you think about it
0:18:13 when you hit a challenge
0:18:14 at work
0:18:14 typically
0:18:15 what do you do?
0:18:16 You go to your leader
0:18:17 you ask for help
0:18:17 go to a mentor
0:18:18 hey have you ever
0:18:19 been through this
0:18:19 I don’t know what to do
0:18:21 you ask a friend
0:18:23 but with these personal goals
0:18:24 we don’t ask for help
0:18:25 because of the fear
0:18:27 we’re afraid of failure
0:18:27 or afraid of what
0:18:28 other people think
0:18:29 and then we just have
0:18:31 a lower chances of succeeding
0:18:32 because we’re trying to do it
0:18:34 in our head on our own
0:18:35 so I always say
0:18:36 when you give someone
0:18:37 a chance to be a hero
0:18:38 they usually take it
0:18:40 and so you experienced this
0:18:41 when you started to put this
0:18:42 they said you took the leap
0:18:44 you moved through
0:18:45 that that discomfort
0:18:46 of like oh shit
0:18:47 like what are people
0:18:48 is this going to be good?
0:18:49 What if it’s bad
0:18:50 and it fails?
0:18:53 And then you started to see
0:18:54 that people were gravitating
0:18:55 towards it
0:18:56 because you were doing it
0:18:58 from your true
0:18:59 it came out of
0:19:02 what you truly wanted to do
0:19:03 this is your
0:19:04 a reflection of your true self
0:19:05 and I think
0:19:07 that at the end of the day
0:19:09 that is the big goal
0:19:10 is to be true to yourself
0:19:11 in a world that is so hard
0:19:12 to stay true to yourself
0:19:13 because everything pulls you away
0:19:14 from that
0:19:15 social media pulls you away
0:19:16 from that
0:19:17 you know being disconnected
0:19:18 pulls you away from that
0:19:19 the fear pulls you away
0:19:20 from that
0:19:22 but when you are true to yourself
0:19:22 you’re
0:19:23 I think you’re unstoppable
0:19:25 you are the only person
0:19:25 that can be you
0:19:27 and we spend most of our life
0:19:28 trying to be other people
0:19:30 and anything you could do
0:19:31 to remind yourself
0:19:32 of who you are
0:19:33 and that’s why I think
0:19:35 a list is a great device
0:19:35 to remind you
0:19:37 friends that keep you accountable
0:19:38 to these things
0:19:39 are great reminders
0:19:41 what you saw is that
0:19:42 when you were true to yourself
0:19:43 and then you started
0:19:43 to do this thing
0:19:44 it was like this
0:19:45 gravitational pull
0:19:46 yeah
0:19:47 and then you start to see
0:19:49 this thing happening
0:19:51 and then you follow
0:19:51 that momentum
0:19:53 and I think that sometimes
0:19:54 we feel like
0:19:55 we have this plan
0:19:56 we gotta stick to it
0:19:57 and I’ve done that a lot
0:19:58 but I’ve realized that
0:19:59 you need to follow the energy
0:20:00 and you need to follow
0:20:01 what’s easy
0:20:02 and what was easy
0:20:03 for you
0:20:04 not that it is easy
0:20:05 as in it didn’t take
0:20:06 a lot of work
0:20:07 easy as in you saw
0:20:09 there was momentum
0:20:10 and that’s what you followed
0:20:11 and so for me
0:20:12 that’s been speaking
0:20:13 I didn’t mean to be a speaker
0:20:15 but I did a TEDx talk
0:20:15 and then some people
0:20:16 asked me to speak
0:20:18 and I love doing it
0:20:19 and I feel like
0:20:20 it’s easy for me to do
0:20:21 and I work really hard
0:20:23 but I see that it’s working
0:20:24 and so I thought
0:20:25 okay I’m gonna leave the
0:20:26 I started a production company
0:20:27 with the three buddies
0:20:28 that we started
0:20:28 the buried life with
0:20:29 after the show
0:20:31 and I left that production company
0:20:32 which is very hard
0:20:33 to do speaking
0:20:34 because I could see
0:20:34 that it was
0:20:36 that was more true to me
0:20:36 yeah
0:20:38 following the flow
0:20:40 let’s hold that thought
0:20:41 and take a quick break
0:20:42 with our sponsors
0:20:45 this episode of
0:20:46 Young and Profiting Podcast
0:20:47 is brought to you by Mercury
0:20:49 the modern business banking experience
0:20:50 that brands like mine
0:20:52 use to manage their finances
0:20:54 I’ve got a confession to make
0:20:56 I used to dread logging
0:20:58 into my old business bank account
0:20:59 the interface looked like
0:21:00 it hadn’t been updated
0:21:02 since 2003
0:21:04 I tried to transfer funds
0:21:05 and somehow ended up
0:21:06 needing to call customer support
0:21:08 just to move money
0:21:09 between my accounts
0:21:10 that’s not ideal
0:21:10 when you’re running
0:21:12 a fast-paced business
0:21:13 and that’s why
0:21:15 I made the entire company
0:21:16 switch to Mercury
0:21:16 that’s right
0:21:17 all of our accounts
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0:21:20 it’s all on Mercury now
0:21:21 it’s our go-to banking product
0:21:23 and it’s also the go-to banking product
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0:21:26 small businesses
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0:21:28 it’s designed
0:21:30 with a sleek interface
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0:21:32 there’s no hidden fees
0:21:33 so it makes it simple
0:21:35 to manage your banking
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0:22:14 learn more
0:22:15 at mercury.com
0:22:16 slash profiting
0:22:18 that’s mercury.com
0:22:19 slash profiting
0:22:21 Mercury is a financial
0:22:22 technology company
0:22:23 not an FDIC
0:22:23 insured bank
0:22:25 banking services
0:22:26 provided by Choice
0:22:26 Financial Group
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0:22:28 and Evolve Bank
0:22:28 and Trust
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0:22:34 this episode of
0:22:35 Young and Profiting
0:22:36 is brought to you
0:22:36 by Mercury
0:22:37 the modern business
0:22:38 banking experience
0:22:39 that brands like mine
0:22:40 used to manage
0:22:41 their finances
0:22:42 I remember when I used
0:22:43 to sit down to review
0:22:45 our company’s monthly budget
0:22:46 spreadsheets open
0:22:47 coffee in hand
0:22:49 and wasting 45 minutes
0:22:50 just trying to find
0:22:51 clear up-to-date numbers
0:22:52 from our bank accounts
0:22:53 I couldn’t get a clear
0:22:54 picture of our cash flow
0:22:55 without toggling
0:22:56 between tabs
0:22:57 and downloading
0:22:58 clunky PDFs
0:23:00 and that’s when I realized
0:23:01 we needed something smarter
0:23:02 that’s why we made
0:23:03 the switch to Mercury
0:23:05 Mercury is the go-to
0:23:06 banking product
0:23:08 for over 200,000 startups
0:23:09 small businesses
0:23:10 and e-commerce brands
0:23:11 it’s designed
0:23:12 with a sleek interface
0:23:14 and transparent pricing
0:23:15 no hidden fees
0:23:16 making it simple
0:23:17 to manage your banking
0:23:18 capital and credit
0:23:20 all in one place
0:23:21 with Mercury
0:23:22 you can accept payments
0:23:23 send invoices
0:23:24 and pay vendors
0:23:25 plus enjoy free
0:23:26 domestic and international
0:23:28 USD wire transfers
0:23:29 you also get instant
0:23:30 access to virtual
0:23:31 credit cards
0:23:32 that you can track
0:23:32 and lock
0:23:34 to specific merchants
0:23:34 earning you
0:23:36 1.5% cash back
0:23:38 on every purchase
0:23:39 Mercury streamlines
0:23:40 your banking
0:23:40 and finances
0:23:41 in one place
0:23:42 so you can focus
0:23:43 on growing
0:23:44 your online business
0:23:45 Mercury is a
0:23:46 technology company
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0:23:47 check show notes
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0:23:50 deposit $5,000
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0:23:54 90 days
0:23:56 to earn $250
0:23:57 or do both
0:23:58 for $500
0:23:59 in total rewards
0:24:00 learn more
0:24:02 at mercury.com
0:24:02 slash profiting
0:24:03 Mercury is a
0:24:04 financial technology
0:24:05 company
0:24:06 not an FDIC
0:24:06 insured bank
0:24:07 banking services
0:24:08 provided by
0:24:09 Choice Financial Group
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0:24:22 NMLS
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0:24:25 6284
0:24:26 yeah fam
0:24:26 I want the
0:24:27 attention of all
0:24:28 you renters out
0:24:28 there and I know
0:24:29 there’s a lot of
0:24:29 us
0:24:31 there is a
0:24:32 platform called
0:24:33 built where you
0:24:33 can pay your rent
0:24:34 through this platform
0:24:35 I’ve been using it
0:24:36 for over a year
0:24:37 and you can earn
0:24:37 your favorite
0:24:38 airline miles
0:24:39 and hotel points
0:24:40 just by paying
0:24:41 your rent on time
0:24:41 I of course
0:24:42 always pay my
0:24:43 rent on time
0:24:44 and as a result
0:24:45 I accumulated
0:24:45 a lot of points
0:24:46 so much so
0:24:46 that I’m going
0:24:47 on a trip
0:24:48 to Tulum
0:24:49 for my birthday
0:24:49 with my friends
0:24:50 and I was able
0:24:50 to pay for my
0:24:51 hotel and my
0:24:52 airline flight
0:24:52 by using
0:24:53 built
0:24:54 sounds too good
0:24:54 to be true
0:24:55 let me explain
0:24:56 there’s no cost
0:24:57 to join
0:24:57 and just by
0:24:58 paying your rent
0:24:59 you’ll unlock
0:24:59 flexible points
0:25:00 that can be
0:25:00 transferred to
0:25:01 your favorite
0:25:01 hotels or
0:25:02 airlines
0:25:02 it can even
0:25:03 be transferred
0:25:03 to a future
0:25:04 rent payment
0:25:05 your next
0:25:05 lift ride
0:25:06 and so much
0:25:06 more
0:25:07 when you pay
0:25:07 your rent
0:25:08 through built
0:25:08 you unlock
0:25:09 two powerful
0:25:10 benefits
0:25:11 number one
0:25:11 you earn
0:25:11 one of the
0:25:12 industry’s
0:25:12 most valuable
0:25:13 points on rent
0:25:14 every single
0:25:14 month
0:25:15 no matter where
0:25:15 you live
0:25:16 or who your
0:25:17 landlord is
0:25:17 it doesn’t
0:25:17 matter
0:25:18 your rent
0:25:18 now works
0:25:19 for you
0:25:19 second
0:25:20 you gain
0:25:21 access to
0:25:21 exclusive
0:25:21 neighborhood
0:25:22 benefits
0:25:22 in your
0:25:23 city
0:25:23 built
0:25:24 neighborhood
0:25:24 benefits
0:25:24 are
0:25:24 things
0:25:25 like
0:25:25 extra points
0:25:26 on dining
0:25:26 out
0:25:27 complimentary
0:25:28 post-workout
0:25:28 shakes
0:25:29 free mats
0:25:29 or towels
0:25:30 at your
0:25:30 favorite
0:25:30 fitness
0:25:31 studios
0:25:31 and unique
0:25:32 experiences
0:25:32 that only
0:25:33 built
0:25:33 members
0:25:33 can access
0:25:34 when you’re
0:25:35 ready to
0:25:35 travel
0:25:35 built
0:25:36 points
0:25:36 can be
0:25:36 converted
0:25:37 to your
0:25:37 favorite
0:25:37 miles
0:25:38 and hotel
0:25:38 points
0:25:38 around the
0:25:39 world
0:25:39 meaning
0:25:39 your rent
0:25:40 can literally
0:25:41 take you
0:25:41 places
0:25:42 get your
0:25:42 next vacation
0:25:43 for free
0:25:44 just by paying
0:25:44 your rent
0:25:45 so my
0:25:46 question is
0:25:46 what are you
0:25:47 waiting for
0:25:47 you’re already
0:25:48 paying your
0:25:48 rent
0:25:49 start using
0:25:49 built today
0:25:50 and take
0:25:50 advantage of
0:25:51 your neighborhood
0:25:51 benefits by
0:25:52 going to
0:25:53 joinbuilt.com
0:25:53 profiting
0:25:54 that’s
0:25:56 joinbuilt.com
0:25:57 profiting
0:25:59 again joinbuilt.com
0:25:59 profiting
0:26:00 and make sure
0:26:01 you use our
0:26:02 URL so they
0:26:03 know that we
0:26:03 sent you
0:26:03 that’s
0:26:04 joinbuilt.com
0:26:05 profiting to
0:26:06 sign up for
0:26:06 built today
0:26:11 so you
0:26:11 came up with
0:26:12 this bucket
0:26:12 list you
0:26:13 were 19
0:26:13 years old
0:26:14 you’re a
0:26:14 little naive
0:26:15 at the
0:26:15 time you
0:26:16 know you
0:26:16 didn’t have
0:26:16 that much
0:26:17 life experience
0:26:18 so I feel
0:26:18 like coming
0:26:19 up with big
0:26:19 audacious
0:26:20 goals when
0:26:21 you’re that
0:26:22 young doesn’t
0:26:23 seem as
0:26:24 frightening as
0:26:24 if you were in
0:26:25 your later
0:26:26 20s or 30s
0:26:27 or 40s I
0:26:27 feel like as
0:26:28 you get
0:26:29 older you
0:26:29 feel like it’s
0:26:30 too selfish
0:26:31 to accomplish
0:26:32 personal goals
0:26:32 like you feel
0:26:33 like you’ve
0:26:33 got all this
0:26:33 responsibility
0:26:34 and maybe you
0:26:35 can’t do
0:26:36 some of the
0:26:36 things that
0:26:37 you always
0:26:37 dreamed of
0:26:38 so I’d
0:26:38 love to hear
0:26:39 your thoughts
0:26:39 about why
0:26:40 it’s not
0:26:41 selfish to
0:26:41 have personal
0:26:42 goals and
0:26:43 also how we
0:26:44 can start to
0:26:44 think outside
0:26:45 the box when
0:26:46 it comes to
0:26:46 some of these
0:26:47 things on our
0:26:47 bucket list
0:26:48 yeah great
0:26:50 point so I
0:26:50 think that it’s
0:26:52 not selfish to
0:26:53 pursue your
0:26:54 personal goals
0:26:54 because you
0:26:55 can’t take care
0:26:55 of other people
0:26:56 if you can’t
0:26:56 if you don’t
0:26:57 take care of
0:26:57 yourself you
0:26:58 can’t do
0:26:59 your job if
0:26:59 you don’t
0:26:59 take care of
0:27:00 yourself you
0:27:02 can’t be who
0:27:02 you need to
0:27:03 be if you’re
0:27:03 not fueling
0:27:04 yourself and
0:27:04 one way you
0:27:06 fuel yourself is
0:27:06 by doing the
0:27:07 things that you
0:27:08 love so there’s
0:27:08 this big tie
0:27:09 between purpose
0:27:10 and your mental
0:27:11 health that I
0:27:11 think a lot of
0:27:12 people are missing
0:27:13 and when you are
0:27:13 following the
0:27:14 things that you
0:27:15 love that are
0:27:16 important to you
0:27:17 that means something
0:27:18 to you that gives
0:27:19 you a greater sense
0:27:20 of well-being that
0:27:21 contributes to your
0:27:22 mental health and
0:27:23 it energizes you
0:27:25 so I think that we
0:27:27 need to flip our
0:27:28 thinking around this
0:27:28 idea that it’s
0:27:29 selfish to do
0:27:31 these things and I
0:27:31 get it like I
0:27:32 used to think a
0:27:32 bucket list was
0:27:34 selfish considering all
0:27:34 my responsibilities
0:27:35 everything that I
0:27:35 had to do every
0:27:36 day but then I
0:27:37 started to notice
0:27:38 that people around
0:27:39 the world were
0:27:40 going after their
0:27:41 bucket list just
0:27:41 because we were
0:27:42 going after ours
0:27:43 thousands tens of
0:27:44 thousands of people
0:27:45 through the show
0:27:45 millions of people
0:27:46 and to this day they
0:27:47 come up and say oh
0:27:49 I saw the show I
0:27:50 was going to school
0:27:50 and I decided that I
0:27:51 wanted to travel I
0:27:52 met my husband when I
0:27:53 was traveling now we
0:27:54 have four kids and we
0:27:56 live in Italy or I
0:27:58 started a restaurant and
0:27:59 instead of being a
0:28:01 doctor because when
0:28:02 you do what you love
0:28:03 you inspire other
0:28:04 people to do what
0:28:05 they love just like
0:28:05 you starting this
0:28:07 podcast you probably
0:28:08 can’t even count the
0:28:08 number of people that
0:28:10 you have inspired so
0:28:11 it’s not selfish it’s
0:28:12 service because you are
0:28:13 giving other people
0:28:13 permission to do the
0:28:15 same and you also
0:28:17 fuel yourself so I
0:28:17 think it’s the same
0:28:19 idea around taking
0:28:20 vacation we sometimes
0:28:21 feel guilty when we
0:28:22 take vacation because
0:28:23 we’re taking time off
0:28:24 work well you’re not
0:28:25 taking time off work
0:28:26 you’re taking time off
0:28:28 for work so that you
0:28:29 can come back
0:28:29 recharged and you
0:28:31 also come back maybe
0:28:32 with a bigger idea
0:28:33 because you’ve taken
0:28:33 space you have
0:28:36 perspective so there
0:28:37 are so many reasons
0:28:39 why it’s important to
0:28:41 pursue these personal
0:28:42 passions and so the
0:28:42 first thing is give
0:28:44 yourself permission by
0:28:44 understanding that it’s
0:28:46 not selfish because
0:28:47 one you’re going to
0:28:48 inspire other people by
0:28:48 doing those things but
0:28:49 you’re also going to
0:28:51 fuel fuel yourself then
0:28:52 you look at like what
0:28:53 are these goals that are
0:28:54 important to you and
0:28:55 sometimes it’s hard to
0:28:56 think about you know you
0:28:57 look at a blank piece of
0:28:58 paper and like what’s
0:28:59 your list and it’s
0:29:00 overwhelming and that’s
0:29:00 why I think it’s
0:29:02 important to separate
0:29:03 your list into categories
0:29:05 and so I talked about
0:29:06 the 10 categories of
0:29:07 life that’s basically
0:29:09 what my new book is
0:29:09 based on the bucket
0:29:11 list journal it just
0:29:13 came out last week and
0:29:14 effectively you write
0:29:16 your list in those 10
0:29:17 categories mental health
0:29:18 goals physical health
0:29:20 goals relationship how
0:29:20 do you want to give
0:29:23 back intellectual financial
0:29:25 material goals and then
0:29:27 you start to move
0:29:28 through the barriers that
0:29:29 stop you from achieving
0:29:30 your goals so I
0:29:31 mentioned there was fear
0:29:32 that’s number one the
0:29:34 other big barrier is when
0:29:35 these personal goals you
0:29:36 think about them there’s
0:29:38 no deadlines and that’s a
0:29:39 huge problem that’s why
0:29:40 we push them so you need
0:29:41 to create accountability
0:29:42 around the personal goals
0:29:44 that’s why writing your
0:29:45 list is important that
0:29:46 creates a small bit of
0:29:47 accountability because you
0:29:47 take an idea that doesn’t
0:29:48 exist you make it real
0:29:50 that’s why we share our
0:29:51 goals you share your goals
0:29:52 so you can give other
0:29:53 people the opportunity to
0:29:54 help but you also share
0:29:56 them because then you feel
0:29:56 accountable to the people
0:29:58 you share them if I say
0:29:59 on this podcast this year
0:30:01 I’m writing a book that’s
0:30:02 my number one goal I’m
0:30:03 writing a book this year
0:30:04 and you say great and I
0:30:05 run into you six months
0:30:06 later and you say hey
0:30:07 how’s the book coming and
0:30:08 I think I better start
0:30:09 writing that book right
0:30:12 when you share your goals
0:30:13 you feel accountable when
0:30:14 you share them with your
0:30:15 community and then they
0:30:17 can they can help you and
0:30:19 then the third barrier and
0:30:20 I think we’ve all felt
0:30:22 this is that usually with
0:30:23 these personal goals you’re
0:30:24 waiting to feel inspired to
0:30:25 go after them or you’re
0:30:26 kind of waiting for the
0:30:27 perfect time and that
0:30:29 inspiration just just rarely
0:30:30 hits so you have to create
0:30:31 your own inspiration
0:30:32 through action like there
0:30:33 was never a perfect time
0:30:34 for you to start this
0:30:35 podcast you were never
0:30:36 going to have all your
0:30:38 ducks in a row you know
0:30:38 you were never going to
0:30:40 feel completely inspired to
0:30:42 do it because the fear
0:30:44 dampens that inspiration so
0:30:46 you have to just do it and
0:30:46 create your own
0:30:47 inspiration and as soon as
0:30:48 you started the podcast you
0:30:50 saw the reaction and then
0:30:51 you started to feel more and
0:30:52 more energy and more and
0:30:54 more inspiration so you’re
0:30:55 the architect of your own
0:30:57 inspiration through action
0:30:58 and sometimes we just plan
0:31:00 too much and we forget that
0:31:02 action is a plan you don’t
0:31:04 need to know the plan you’ll
0:31:05 figure out the plan after you
0:31:07 start you do the first step
0:31:07 you don’t need to know the
0:31:09 second step you’ll figure out
0:31:09 the second step after the
0:31:12 first it’s a momentum and so
0:31:14 the journal is designed to
0:31:15 create inspiration through
0:31:17 action to create
0:31:18 accountability and then to
0:31:20 identify real fear and and
0:31:22 imagine fear yeah I love
0:31:23 what you’re saying right
0:31:24 now it reminds me of
0:31:25 something that Jeff Hayden
0:31:26 talked to us about the
0:31:27 podcast called the
0:31:29 motivation feedback loop and
0:31:30 basically what it means is
0:31:31 that like you said you got
0:31:33 to take action and once you
0:31:34 get those little wins you
0:31:35 get that little bit of
0:31:37 motivation to take the next
0:31:37 step a little bit of
0:31:38 motivation to take the next
0:31:40 step but it all starts with
0:31:41 action you have to go out
0:31:42 and do something to your
0:31:43 point you can’t just sit
0:31:44 there and plan and think
0:31:46 you’ve got to take those
0:31:48 first steps absolutely that’s
0:31:49 what most people don’t
0:31:50 because the fear stops
0:31:51 you from that that first
0:31:53 step yeah okay I want to
0:31:54 get into some story time
0:31:55 because you’ve got some
0:31:56 really incredible stories
0:31:57 you’ve been doing this for
0:31:59 many many years you’ve
0:32:00 helped a lot of people so
0:32:02 one story that really stuck
0:32:03 out to me was about this
0:32:05 guy named Brent who told
0:32:06 you that he wanted to
0:32:07 deliver pizzas to a
0:32:09 homeless shelter I don’t
0:32:09 want to give away the
0:32:10 story so can you tell us
0:32:12 about that no it’s great
0:32:13 because you I met you at
0:32:15 a speaking engagement so
0:32:17 you were able to see the
0:32:19 talk and so some of the
0:32:20 you should know my story
0:32:22 which is cool so Brent was
0:32:23 the very first person that
0:32:25 we ever helped back in
0:32:28 2006 so take you back we’re
0:32:30 leaving Vancouver Island in
0:32:31 Canada we’re heading to the
0:32:32 mainland and we start to get
0:32:34 in this RV and travel now
0:32:35 there’s some news starting to
0:32:36 talk about we would just
0:32:37 camp out at radio stations
0:32:38 and we wouldn’t leave until
0:32:40 they put us on the air so
0:32:41 emails start coming and we
0:32:42 got this email from this guy
0:32:43 named Brent and Brent says
0:32:45 hey guys I’m 24 before I
0:32:46 die I want to bring pizzas
0:32:47 down to the homeless
0:32:49 shelter and so we’re
0:32:50 thinking finally someone we
0:32:51 can help like we don’t have
0:32:51 much money but we can buy
0:32:53 pizzas so let’s go interview
0:32:55 Brent and so we talk with
0:32:57 him and we find out the
0:32:58 reason why he wants to
0:32:59 bring pizzas down to the
0:33:00 homeless shelters because
0:33:01 he had lived in that
0:33:02 homeless shelter for a
0:33:03 couple years but he said
0:33:04 when people came in with
0:33:05 food to the homeless
0:33:07 shelter it felt like the
0:33:08 best day because it felt
0:33:09 like someone actually cared
0:33:10 about him in a world where
0:33:12 nobody really cared about
0:33:14 him and we found that he
0:33:15 actually pulled himself out
0:33:17 of this homeless shelter by
0:33:17 starting his own
0:33:19 landscaping business and
0:33:20 his landscaping business
0:33:21 relied on his truck and his
0:33:22 truck had recently broken
0:33:25 down and so the four of us
0:33:25 thought we got to figure out
0:33:26 a way to get this guy a
0:33:27 truck because when we asked
0:33:28 him is there anything we can
0:33:30 do to help he wouldn’t ask
0:33:31 for help around the truck he
0:33:33 would just ask for help to
0:33:34 get the pizzas so we
0:33:35 thought that’s pretty cool
0:33:36 that this guy’s in a tough
0:33:37 spot and he’s not even
0:33:38 asking for anything for
0:33:40 himself and we didn’t have
0:33:41 much money at the time
0:33:43 we had a $480 between the
0:33:45 four of us Canadian so it’s
0:33:46 less right so that’s like
0:33:49 not much cash so we went
0:33:51 to an RV no sorry a used
0:33:52 car salesman and we said
0:33:53 this is the story of this
0:33:54 guy in your community you
0:33:55 know what and and the
0:33:56 cheapest truck on the lot
0:33:58 was $2,100 and he sold
0:34:00 the truck to us for $480
0:34:02 and then he paid for the
0:34:04 insurance and out of his
0:34:05 own pocket like we’re
0:34:06 at the age we didn’t even
0:34:07 know that you needed
0:34:08 insurance or maybe we just
0:34:09 this is all our money and
0:34:10 so anyways he was so
0:34:12 this idea of you know we
0:34:13 gave him a chance to be a
0:34:14 hero and he took it like
0:34:15 they saw that so many
0:34:18 times drive up to Brent
0:34:20 throw him the keys and he
0:34:21 just sort of started to cry
0:34:23 and he bear hugged me and
0:34:24 didn’t let go for a long
0:34:26 time and we hung out with
0:34:27 him and his girlfriend that
0:34:29 day and we sort of all
0:34:32 felt like okay this is what
0:34:34 this is about and we have to
0:34:35 keep doing this and that was
0:34:37 the catalyst to continue to
0:34:39 do this again the next
0:34:40 summer you know this this
0:34:42 feeling that we had never
0:34:43 felt before which was
0:34:45 helping a stranger helping
0:34:46 someone we didn’t know and
0:34:48 we hadn’t done that before
0:34:49 in our lives we didn’t have
0:34:50 had volunteered in high
0:34:51 school or experienced that
0:34:54 and so yeah that was very
0:34:56 impactful and so you went
0:34:57 on to do a lot of bucket
0:34:59 list items that are really
0:35:00 impressive you started an
0:35:02 MTV show you escaped a
0:35:03 desert island you had a beer
0:35:05 with Prince Harry you even
0:35:07 got on Oprah and you also
0:35:08 played basketball with
0:35:10 President Obama which is
0:35:12 pretty damn impressive so
0:35:13 what was your favorite
0:35:14 story tell us like your
0:35:16 favorite story and like the
0:35:17 crazy things that you did to
0:35:18 accomplish your goals
0:35:20 there’s a lot of crazy
0:35:21 stories I’ll tell the
0:35:22 President Obama story
0:35:23 quickly and then there’s I’ll
0:35:24 tell another one after that
0:35:25 as well very quickly
0:35:27 President Obama we had no
0:35:28 connections to the White
0:35:30 House so we just drove
0:35:31 there and started asking
0:35:32 people on the street if
0:35:33 they knew anyone in the
0:35:34 White House which is not
0:35:35 didn’t get us very far
0:35:36 but we started to send
0:35:37 emails to people that we
0:35:39 found we just like
0:35:40 contacted politicians
0:35:41 offices basically and we
0:35:42 met with a couple lower
0:35:43 level officials and they
0:35:44 and then we were could
0:35:45 convince them to meet with
0:35:46 their boss and then we
0:35:47 met with their boss and we
0:35:48 got all the way up to
0:35:49 the Secretary of
0:35:51 Transportation and he put
0:35:51 in the call to the
0:35:52 White House and we were
0:35:54 stoked and then we got an
0:35:55 official rejection letter
0:35:56 from the White House and
0:35:57 then we were like okay well
0:36:00 that’s too bad I guess
0:36:01 we’re gonna have to change
0:36:02 our tact and so we
0:36:03 decided instead of going
0:36:04 after the president we’d
0:36:05 go after the president’s
0:36:06 personal aid because the
0:36:07 personal aid of the
0:36:08 president he set up the
0:36:09 basketball games with
0:36:10 with President Obama and
0:36:10 there was these secret
0:36:11 gap basketball games that
0:36:12 everyone was trying to
0:36:13 kind of figure out a way to
0:36:14 get involved with and so
0:36:15 we found what we thought
0:36:16 was the president’s
0:36:18 personal aid’s email and
0:36:18 we started sending him
0:36:20 emails every day with a
0:36:21 challenge to a basketball
0:36:23 game so we said you and
0:36:23 the president versus us
0:36:25 tonight 730 at the YMCA
0:36:26 be there and we show up at
0:36:28 the Y at 730 and no
0:36:29 president we did the next
0:36:30 day no president so we
0:36:32 did this for a week we
0:36:32 picked it outside the
0:36:34 White House with signs we
0:36:35 sent letters and at this
0:36:36 point like no one is
0:36:37 meeting with us anymore so
0:36:39 we just accept defeat and
0:36:40 we leave then I get a
0:36:42 block call a couple days
0:36:44 later and I pick it up and
0:36:45 it’s the personal aid of
0:36:46 the president and he’s
0:36:47 like what’s this I hear
0:36:47 about you wanting to play
0:36:48 basketball against the
0:36:49 president and I and I
0:36:50 explained what we’re doing
0:36:51 and he’s like you know
0:36:52 what I can make this
0:36:53 happen I feel good about
0:36:54 this give me two weeks I
0:36:55 just need to run it by the
0:36:55 press team they got to
0:36:57 sign off on everything I’ll
0:36:58 get back to you in two
0:36:59 weeks calls me in two
0:37:00 weeks he’s like it’s not
0:37:01 gonna happen and we’re
0:37:05 like oh Jesus okay so now
0:37:06 he’s like this and I’m
0:37:07 sorry I don’t know if
0:37:08 you’re back in DC let me
0:37:09 know maybe I can give a
0:37:09 tour of the White House
0:37:11 cut to three months later
0:37:12 we’re back in DC personal
0:37:13 later the president true to
0:37:14 his word gives us a
0:37:15 personal tour of the
0:37:16 White House walks us
0:37:17 through the West Wing shows
0:37:19 us his office next to the
0:37:20 Oval Office down the
0:37:21 back steps of the White
0:37:22 House by the way we
0:37:23 didn’t know what to wear
0:37:24 so we rented suits from a
0:37:25 prom rental store right so
0:37:27 we’re like on the White
0:37:28 House basketball courts
0:37:30 manicured hedges presidential
0:37:31 seal on each hoop one
0:37:33 presidential basketball we’re
0:37:36 shooting around and then all
0:37:37 of a sudden I hear my
0:37:38 friend go oh my god oh my
0:37:39 god it’s the president and
0:37:41 President Obama walked on
0:37:42 the court and he totally
0:37:45 surprised us and we were
0:37:47 totally awestruck and so we
0:37:48 met the president we shot
0:37:50 around with him for 15 20
0:37:51 minutes immediately forgot
0:37:52 he’s the president because
0:37:53 he’s the coolest man on
0:37:54 earth we were trying to hit
0:37:55 shots he wasn’t hitting we
0:37:57 were trash talking it was
0:37:59 really really incredible and
0:38:01 that was amazing because it
0:38:03 was what a great memory yeah
0:38:04 it was definitely the most
0:38:05 impossible thing I remember
0:38:07 writing down I remember when
0:38:08 we came up with that idea for
0:38:11 the list it was I laughed
0:38:12 because it was so impossible
0:38:14 right I was like this is this
0:38:15 is hilarious that this is so
0:38:16 impossible let’s put it on
0:38:18 the list it was definitely and
0:38:19 then to see him stroll on the
0:38:22 court I was like wow I guess I
0:38:23 have no choice but to believe
0:38:24 anything’s possible because I
0:38:26 just proved to myself that
0:38:28 this was possible and I
0:38:29 thought this was impossible
0:38:30 and now it happened and so
0:38:32 now I have no choice but to
0:38:33 believe that these things can
0:38:35 come to fruition and I think
0:38:37 that that’s a very common
0:38:40 feeling is that you don’t know
0:38:41 what’s possible until you’re
0:38:44 doing it and that’s really
0:38:45 important you don’t know what’s
0:38:47 possible until you’re actually
0:38:49 doing it you can’t even imagine
0:38:51 yourself achieving some of these
0:38:53 things until you’ve achieved it
0:38:55 and then you prove to yourself
0:38:57 and everyone has the ability to
0:38:58 prove to themselves that these
0:39:01 things are possible we’ll be
0:39:02 right back after a quick break
0:39:06 from our sponsors yeah fam when I
0:39:08 was building this business one bad
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0:39:21 hiring indeed is all you need stop
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0:40:38 hey app gang this podcast started as a
0:40:40 side hustle a late-night labor of love
0:40:42 fueled by a dream to share stories
0:40:44 lessons and real experiences with other
0:40:46 entrepreneurs back then it was just me
0:40:48 a mic and a mission taking your
0:40:50 business to the next level is a dream
0:40:52 that a lot of us share but too often it
0:40:54 just remains a dream we hold ourselves
0:40:56 back thinking what if I don’t have the
0:40:59 skills what if I can’t do it alone turn
0:41:01 those what ifs into why nots and help
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0:42:15 one of the hardest parts about b2b
0:42:17 marketing is reaching the right audience
0:42:19 just last week I got served an ad for a
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0:42:24 marketing not a warehouse it doesn’t
0:42:26 matter how clever your message might be
0:42:28 or how great your product is if it’s
0:42:29 not landing with the right audience who
0:42:31 actually needs it it’s just noise and
0:42:33 you’re wasting your money so when you want
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0:42:53 professional you need to connect with
0:42:55 chances are they’re already on LinkedIn
0:42:57 believe me as the queen of LinkedIn I can
0:42:59 tell you there’s no other online kingdom
0:43:01 like it so stop wasting budget on the
0:43:03 wrong audience and start targeting the
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0:43:07 LinkedIn will even give you a hundred
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0:43:32 only on LinkedIn ads I want to touch on
0:43:34 this point because I really really
0:43:36 resonate with it I always tell my
0:43:37 listeners and when I’m getting
0:43:39 interviewed on other podcasts people
0:43:41 like what is your secret to life how
0:43:42 did you become successful and I always
0:43:44 say like you have to believe that life
0:43:46 is limitless and I feel like once I
0:43:48 really believe that that’s when
0:43:50 everything started to happen once you
0:43:52 really believe that there’s no limits
0:43:54 to your life and so that’s really awesome
0:43:55 that you had that mindset shift and I’m
0:43:57 sure that’s helped you achieve more and
0:44:00 more of these goals so tell us another
0:44:02 one of your stories and then I want to
0:44:05 hear what’s still on your list what have
0:44:08 you not yet accomplished okay one quick
0:44:09 story is we tried to streak a field and
0:44:12 get away we didn’t get away we ended up
0:44:13 spending the night in jail but spend a
0:44:14 night in jail is on the list so that was
0:44:17 at least we crossed off one a double
0:44:19 whammy one of the things on the list
0:44:21 was ask out the girl your dreams at the
0:44:24 time the girl my dreams was Megan Fox
0:44:27 was back in the transformer movie days I
0:44:29 snuck onto the red carpet at the
0:44:31 premiere of the transformers film
0:44:35 pretending that I was working for us
0:44:37 weekly so I had a spot on the red
0:44:39 carpet I had a microphone and the cord
0:44:41 of the microphone was just going into my
0:44:43 pocket and I had a camera guy with me
0:44:45 because we were filming and I snuck onto
0:44:47 the red carpet in the law in the press
0:44:49 line Megan Fox coming up she comes up
0:44:51 right up to me I start interviewing her
0:44:53 with this microphone by the way is not
0:44:56 connected to anything and I’m like hey
0:44:57 how you doing my name is Ben and she’s
0:44:59 like oh my first boyfriend’s name is bed
0:45:02 and I’m like uh I start getting super
0:45:04 nervous and I start talking about
0:45:07 something and then her publicist pulled
0:45:09 her away and I completely blew it I
0:45:12 failed I didn’t ask her out and we did
0:45:14 that on the show by the way and it was a
0:45:17 complete it was an embarrassment so I
0:45:19 didn’t I didn’t ask her out but then
0:45:22 the next season Duncan was like I’m
0:45:25 gonna redeem you which didn’t is good I
0:45:26 guess because he was like I’m gonna ask
0:45:28 out Taylor Swift that was his girl of his
0:45:30 dreams at the time so we dressed up
0:45:32 Duncan like a fake country music star
0:45:34 named Boone McCaw because we knew that
0:45:36 she was gonna be at the CMT Awards
0:45:39 country music television awards so we
0:45:41 dressed him in all white handlebar
0:45:44 mustache cowboy hat Boone McCaw Dave was
0:45:46 his guitar playing partner named
0:45:49 Patagonia he had a big jacket with
0:45:52 tassels another mustache wig I was the
0:45:53 publicist so I was wearing like an
0:45:56 earpiece and I was like I was running
0:45:57 alongside them because then we rented a
0:45:58 big horse and chariot and we were gonna
0:46:01 just bum rush the music awards to try and
0:46:04 get in and we had at that point it was
0:46:06 season two and so we tweeted out and we
0:46:08 had probably like one or 200 fans come
0:46:11 out and we made fake country music I
0:46:12 forget what the magazine is but like
0:46:15 basically Duncan’s face on as Boone
0:46:17 McCaw on the cover of this magazine we
0:46:19 had I heart Boone t-shirts we had all
0:46:22 these so like country music television
0:46:24 awards that they’re happening all of a
0:46:27 sudden this white chariot in a horse
0:46:30 with horses starts to just run towards
0:46:32 the entrance of the awards there’s cops
0:46:33 everywhere and as soon as it happens
0:46:36 all the fans are around the entrance and
0:46:38 they start going crazy and I’m running
0:46:40 along with my earpiece on and my walkie
0:46:43 talkie and cops let us through we go to
0:46:45 the front of the red carpet publicists
0:46:47 everyone’s letting us through the
0:46:50 producers and then someone recognized us
0:46:53 and they’re like no way buried life you’re
0:46:57 out of here because CMT is the Viacom owns
0:47:02 MTV and this and the awards and so they they
0:47:04 knew about us and they were someone tipped
0:47:05 them off that we were coming or something
0:47:08 and that’s why we had to wear fake mustaches
0:47:10 and stuff like that anyways we didn’t give
0:47:12 up I snuck in the back by the way if you
0:47:14 ever want to sneak in anywhere just wear
0:47:16 all black and hold a walkie-talkie you
0:47:18 basically look like a roadie if you have a
0:47:20 clipboard that’s even better and you can
0:47:22 pretty much walk in everywhere so I walked
0:47:24 in the back and I ended up nagging and
0:47:26 nabbing two passes I said I was part of
0:47:29 Kid Rock’s crew I got two passes I came
0:47:30 out I gave one to Duncan he got in all
0:47:32 black he went in the back he walked
0:47:34 right up to Taylor Swift who was sitting
0:47:36 in her seat passed her a note the note
0:47:38 was asking her out and then he ended up
0:47:40 actually going out on a date with her so
0:47:45 that was a success oh wow what a great
0:47:47 story and I love your tip about just
0:47:49 wearing all black pretending to be like a
0:47:51 PR person get it anywhere that’s so funny
0:47:54 yeah so I know that you guys have like
0:47:56 other items on the list that are going
0:47:57 to be really hard to accomplish I think
0:47:59 you you want to go to space is that
0:48:01 right what other items have you not yet
0:48:05 achieved go to space make a movie right
0:48:07 I’d like to finish the buried life
0:48:09 documentary that we started been filming
0:48:11 for the all those years on the road
0:48:13 through the show and everything so it’s a
0:48:16 really cool story to tell there tell a
0:48:17 judge you want the truth you can’t
0:48:19 handle the truth but it has to be real
0:48:21 we’ve got invited to do it and to judges
0:48:23 but I think that you know we got to be in
0:48:26 a real courtroom and then I think host
0:48:27 saturday night live is the is the last
0:48:29 one which would be probably the hardest
0:48:31 yeah go to space is gonna be tough but I
0:48:33 think I’m gonna do that in 2024 I’m
0:48:34 talking with this company called
0:48:36 worldview which is sending these capsules
0:48:38 up to space and big air balloon and it’s
0:48:40 like eight people can go in it that’ll
0:48:43 be probably 2024 awesome well I can’t
0:48:45 wait to see you on SNL I think it’s
0:48:47 definitely gonna happen so Ben we’re
0:48:48 gonna wrap up the interview now I’m
0:48:50 gonna ask you a couple of questions that
0:48:52 we always ask our guests and then
0:48:54 we’ll talk about where everyone can
0:48:56 find the bucket list journal so my
0:48:58 question to you is what is one
0:49:00 actionable thing our listeners can do
0:49:02 today to become more profitable
0:49:04 tomorrow now write down your goals it
0:49:07 seems simple but it’s a very big step
0:49:08 to write down your goals it makes them
0:49:10 real they’re not ideas anymore then
0:49:12 they’re a reminder that they exist it
0:49:15 also forces you to slow down to think
0:49:17 about what’s important to you and in a
0:49:20 world where 76% of the population their
0:49:23 biggest regret on their deathbed is I
0:49:24 wish I would have lived for me not what
0:49:27 others expected of me or what I thought
0:49:30 I should do it’s important that we slow
0:49:31 down to think about what’s important to
0:49:33 us again it’s all coming back to being
0:49:36 true to yourself and that’s one step to
0:49:38 being true to yourself is reflecting to
0:49:40 understand what you really want and make
0:49:43 sure that you’re not subconsciously doing
0:49:45 things because you think it’s what’s
0:49:48 expected of you right so 76% of people on
0:49:50 their deathbed their number one regret in
0:49:52 their entire life this comes out of
0:49:53 research from Cornell their number one
0:49:55 regret I wish I would have lived my
0:49:58 ideal self the life I wanted not what
0:50:00 others wanted for me so no one should
0:50:01 have that regret on their deathbed and
0:50:03 basically the bucket list journal is
0:50:06 hopefully designed to solve that problem
0:50:08 for you so that you identify what your
0:50:10 goals are and then you start to build
0:50:11 accountability build inspiration
0:50:13 through action and move through the fear
0:50:15 so that you don’t end up on your deathbed
0:50:17 regretting the things that you didn’t do
0:50:19 yeah I love the journal I’ve been
0:50:21 starting to use it so thank you so much
0:50:23 for giving me an advanced copy and Ben
0:50:26 what is your secret to profiting in life
0:50:29 thinking about your death and it sounds
0:50:31 weird but if you think about what’s
0:50:33 important in your life you look at the
0:50:36 top five regrets of the dying okay and
0:50:39 they don’t have much to do with money the
0:50:41 top five regrets the dying are I wish I
0:50:44 would have lived for me I wish I would
0:50:46 have told people how I really felt I
0:50:48 wish I would have worked less I wish I
0:50:50 would have let myself be happier and I
0:50:52 wish I would have stayed in touch with my
0:50:53 friends okay so those are the top five
0:50:54 regrets that people have at the end of
0:50:58 their life so you need to remember that
0:51:00 your time is finite to put things in
0:51:02 perspective so yes you want to make
0:51:05 money yes you want to be successful but
0:51:08 when you do a eulogy for a friend you
0:51:09 don’t usually talk about how much money
0:51:11 they had you don’t usually talk about how
0:51:13 successful they are you talk about they
0:51:15 were a good friend they embodied these
0:51:18 values and so these types of things and if
0:51:21 you just look at the five regrets you want
0:51:24 to make sure that you can keep death close
0:51:27 to you so it reminds you that your time is
0:51:30 limited so that you live with intention and
0:51:31 you hear this all the time I had a near
0:51:34 death experience and everything changed my
0:51:36 dad died and everything changed why does it
0:51:40 take a traumatic experience to wake us up how
0:51:43 can you keep that perspective without going
0:51:45 through that trauma or without it being too
0:51:50 late and that is I think the big goal is to
0:51:53 remind yourself every day that this could be
0:51:55 your last I mean it sounds cliche but that’s
0:51:57 the truth like best case scenario you have
0:52:00 another 50 years but it’s just interesting
0:52:03 that like if you see a 90 year old person you
0:52:05 know with a cane hunched over shuffling down
0:52:08 the street you never think that that’s going
0:52:10 to be me you don’t even think about it well
0:52:12 the only thing you can count on is that will
0:52:15 be you best case scenario you might die in a
0:52:17 week and we just don’t think about we think we
0:52:20 have all this time you don’t have the time
0:52:22 because when you look at the research that’s
0:52:24 the biggest regret that people have in their
0:52:26 life is they they wish they would have done the
0:52:30 things they didn’t do so start now a year from
0:52:32 now you’ll wish you started today that’s the
0:52:35 truth yeah I love that message and so many
0:52:37 really successful people who have been on the
0:52:39 show have a similar thought Robert Green Matt
0:52:42 Higgins Donald Miller everybody that I’ve
0:52:45 talked to lately seems to always talk about how
0:52:47 you need to use death as a motivator and death
0:52:50 can be your life’s greatest motivator so I
0:52:53 really agree with that perspective Ben where
0:52:55 can everybody get the bucket list journal you
0:52:57 can get it on Amazon if you search the bucket list
0:52:59 journal should be the first thing that pops
0:53:02 up or you can go to my Instagram which is at
0:53:05 Ben Nemton and the link in the bio will send
0:53:09 you to the bucket list journal website awesome
0:53:11 well thank you so much for this eye-opening
0:53:14 conversation thank you so much for having me
0:53:16 you