Freakonomics Radio
A ruthless (and ruthlessly efficient) industry is using digital tools to supercharge one of the world’s oldest behaviors. We look at how the industry works, and ask the scam-fighters what they’re doing about it.
- SOURCES:
- Kati Daffan, former assistant director at the Federal Trade Commission’s Division of Marketing Practices.
- Marti DeLiema, assistant professor of social work at the University of Minnesota.
- Mark Frank, professor of communications at the University at Buffalo.
- RESOURCES:
- “Cambodian Scam Tycoon Wanted by U.S. Extradited to China,” by Gabriele Steinhauser (Wall Street Journal, 2026).
- “The Rise and Fall Of Accused Cambodian Scam Kingpin Chen Zhi,” by Low De Wei (Bloomberg, 2026).
- “Protecting Older Consumers 2024-2025,” by the Federal Trade Commission (2025).
- “Meta is earning a fortune on a deluge of fraudulent ads, documents show,” by Jeff Horwitz (Reuters, 2025).
- “Exposed to Scams: What Separates Victims from Non-victims?,” by Marti DeLiema, Emma Fletcher, Christine Kieffer, Gary Mottola, Rubens Pessanha, and Melissa Trumpower (Stanford Center on Longevity, 2019).
- “Why do Nigerian Scammers Say They are from Nigeria?,” by Cormac Herley (Microsoft Research, 2016).
- Thinking, Fast andSlow, by Daniel Kahneman (2013).
- FTC Fraud Reporting Portal.
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501. The University of Impossible-to-Get-Into
America’s top colleges are facing record demand. So why don’t they increase supply? (Part 2 of “Freakonomics Radio Goes Back to School.”)
500. What Exactly Is College For?
We think of them as intellectual enclaves and the surest route to a better life. But U.S. colleges also operate like firms, trying to differentiate their products to win market share and prestige points. In…
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The political scientist Yuen Yuen Ang argues that different forms of government create different styles of corruption. The U.S. and China have more in common than we’d like to admit — but Russia is a…
499. Don’t Worry, Be Tacky
The British art superstar Flora Yukhnovich, the Freakonomist Steve Levitt, and the upstart American Basketball Association were all unafraid to follow their joy — despite sneers from the Establishment. Should we all be more willing…
498. In the 1890s, the Best-Selling Car Was … Electric
After a huge false start, electric cars are finally about to flourish. We speak with a technology historian about this all-too-common story, and what it means for innovation everywhere.
497. Can the Big Bad Wolf Save Your Life?
Every year, there are more than a million collisions in the U.S. between drivers and deer. The result: hundreds of deaths, thousands of injuries, and billions in damages. Enter the wolf …
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There are a lot of barriers to changing your mind: ego, overconfidence, inertia — and cost. Politicians who flip-flop get mocked; family and friends who cross tribal borders are shunned. But shouldn’t we be encouraging…
496. Do Unions Still Work?
Organized labor hasn’t had this much public support in 50 years, and yet the percentage of Americans in a union is near a record low. A.F.L-C.I.O. president Liz Shuler tries to explain this gap —…
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People who are good at their jobs routinely get promoted into bigger jobs they’re bad at. We explain why firms keep producing incompetent managers — and why that’s unlikely to change.
494. Why Do Most Ideas Fail to Scale?
In a new book called The Voltage Effect, the economist John List — who has already revolutionized how his profession does research — is trying to start a scaling revolution. In this installment of the…
