Freakonomics Radio

  • 669. Why Is 95 Percent of the World’s Bourbon Made in Kentucky?

    Is it tradition … or protectionism? And what happens when the bourbon boom turns into a glut?   SOURCES: Andrew Muhammad, agricultural economist at the University of Tennessee. Brad Patrick, executive in residence and lecturer…


  • 668. Do Taylor Swift and Bad Bunny Have Blood on Their Hands?

    As one researcher told us: “We’ve engineered a world where the most distracting device ever made is also the one we use to listen to music in the car.” A new study tries to measure…


  • In a Driverless World, Who Loses and Who Wins?

    In blue cities across the country, unions and politicians want to ban self-driving cars. In this episode from the Search Engine podcast, PJ Vogt visits Boston to sort the facts from the propaganda. (Part two…


  • Are Human Drivers Finally Obsolete?

    How a secret project at Google led to driverless cars on American roads.  Freakonomics Radio shares a story from our friends at Search Engine. (Part one of a two-part series.)   SOURCES: Alex Davies, author…


  • 667. Here’s Why You Are Constantly Fighting Off Scammers

    A ruthless (and ruthlessly efficient) industry is using digital tools to supercharge one of the world’s oldest behaviors. We look at how the industry works, and ask the scam-fighters what they’re doing about it.  …


  • 666. This Is How Progress Happens

    Economists don’t usually talk about “culture.” But Joel Mokyr argues that it’s the engine of innovation — and the Nobel Prize committee agreed. Stephen Dubner sits down for a thousand-year conversation (including advice!) with the…


  • The Most Powerful People You’ve Never Heard Of (Update)

    Just beneath the surface of the global economy, there is a hidden layer of dealmakers for whom war, chaos, and sanctions can be a great business opportunity. In this updated episode from 2025, journalists Javier…


  • 665. Werner Herzog Isn’t Afraid …

    … of bad reviews, meager financing, or artificial intelligence. But he is worried that the world is full of sloppy thinkers who mistake facts for the truth.   SOURCES: Werner Herzog, writer, filmmaker, and actor.…


  • 664. Are Thousands of Medical Cures Hiding in Plain Sight?

    Existing drugs can sometimes be repurposed to treat rare diseases. But making that match can be hard — and the financial incentives are weak. Guest host Steve Levitt tries to solve the puzzle.   SOURCES: Chris…


  • All You Need Is Nudge (Update)

    When Richard Thaler first published Nudge, the world was just starting to believe in his brand of behavioral economics. In this 2021 episode, we ask: How has nudge theory held up in the face of…


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